EAYNI GIDA
EAYNI GIDA is a Turkish food technology company founded in 2022 that produces textured vegetable protein and pea protein ingredients from yellow peas. It serves food manufacturers through B2B industrial sales and health-conscious consumers through direct e-commerce, with a 900-ton annual production capacity.
- Company typePrivate
- Founded2022
- HeadquartersMersin, Türkiye
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What EAYNI GIDA does
EAYNI GIDA is a Turkish food technology company founded in 2022 and headquartered in Mersin, Turkey, specializing in textured vegetable protein (TVP) and pea protein ingredients. The company manufactures the Eaynı® branded product family, which includes three textured vegetable protein variants — B60K (fine cut), B60G (granular), and B60P (large piece) — each at 60% protein content and derived from yellow pea (sarı bezelye) and wheat gluten. The portfolio extends to pea protein concentrate (HerbaPRO YP55, 55% protein) and pea protein isolate (UNIPEA 80 EM, 80-83% protein), targeting industrial applications in plant-based meat alternatives, dairy, snacks, and meat extension.
The company's underlying technology is proprietary textured vegetable protein production, with formulations developed in collaboration with academic and scientific institutions. The facility carries an annual production capacity of 900 tons and holds FSC 22000, Halal, Kosher, and Vegan certifications. The company operates from a single headquarters location in Mersin, strategically positioned near Mersin port to support future export operations.
EAYNI GIDA runs a dual go-to-market model. B2C revenue is generated through direct e-commerce sales of Eaynı® Bitkisel Yemeklik (fine and coarse cut consumer products) via the company website, targeted at vegan and health-conscious consumers. B2B revenue is generated through direct field sales of industrial-grade TVP and protein ingredients to food manufacturers, supported by recipe and solution services developed with chefs. Pricing is not publicly disclosed; industrial buyers are directed to contact the company directly for quotations. The company has 6 employees and no disclosed revenue, funding, or ownership structure.
EAYNI GIDA firmographics
Firmographics- Name
- EAYNI GIDA
- Legal name
- EAYNI GIDA İTHALAT İHRACAT SAN. VE TİC. LTD. ŞTİ.
- Website
- https://eayni.com.tr
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EAYNI GIDA is a Turkish food technology company founded in 2022 that produces textured vegetable protein and pea protein ingredients from yellow peas. It serves food manufacturers through B2B industrial sales and health-conscious consumers through direct e-commerce, with a 900-ton annual production capacity.
- Ownership category
- akta.pro rank
EAYNI GIDA industry classification
Industry- Product category
- Plant-based Protein Ingredients
- NAICS
- Food Manufacturing (311)
- SIC
- Food And Kindred Products (2000), Grain Mill Products (2040)
- akta.pro primary industry
- Textured Vegetable Protein (TVP) & Protein Texturates Manufacturing (AFAKAGAE)
- akta.pro secondary industries
- Plant Protein Ingredients Manufacturing (Isolates, Concentrates, Flours) (AFAKAGAF), Plant-Based Protein Ingredient Producers (Isolates, Concentrates, Texturates) (AFANAKAB)
Keywords
Where EAYNI GIDA is headquartered
LocationHeadquarters
- HQ city
- Mersin
- HQ country
- Türkiye
- HQ region
- Europe
Offices1 record
Markets served
EAYNI GIDA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Consumer Plant-Based Protein Products: B2C and B2B sales of branded textured vegetable protein products (Eaynı® Bitkisel Yemeklik) in fine and coarse cuts for household and food service use. Products sold directly to consumers via website and to food businesses.
- Industrial/B2B Ingredients: B2B sales of industrial-scale textured vegetable protein ingredients (B60K, B60G, B60P) and protein concentrates/isolates (HerbaPRO YP55, UNIPEA 80 EM) to food manufacturers for plant-based product production.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
EAYNI GIDA product offering
Product offeringCore offering
EAYNI GIDA manufactures and sells textured vegetable protein (TVP) products derived from yellow peas and wheat gluten under its registered Eaynı® brand. The portfolio spans industrial-grade textured vegetable proteins (EAYNI® B60K fine chopped, B60G granular, B60P large piece) and pea protein ingredients (HerbaPRO YP55 concentrate, UNIPEA 80 EM isolate) supplied to food manufacturers, as well as consumer-facing Eaynı® Bitkisel Yemeklik packs in fine and coarse cuts sold directly to households for vegan cooking and meat extension.
Product overview
EAYNI GIDA is a Turkish food technology company specializing in textured vegetable proteins derived from yellow peas. The product portfolio centers on Eaynı® branded textured vegetable proteins (B60K, B60G, B60P) and extends to pea protein ingredients (HerbaPRO YP55 and UNIPEA 80 EM). The Eaynı® B60 series offers different textures (fine chopped, granular, large piece) for various plant-based applications including burgers, meatballs, sausages, nuggets, and schnitzels, while the HerbaPRO and UNIPEA lines provide pea protein concentrates and isolates for food manufacturing. The company also offers consumer-facing Eaynı® Bitkisel Yemeklik products in both fine and coarse chopped forms for home cooking applications.
Differentiator
Problem solved
Functional benefit
Brands
- HerbaPRO: Pea protein concentrate brand, including HerbaPRO YP55 with 55% protein content for industrial applications.
- UNIPEA
Products and services
- EAYNI® B60K - Fine Chopped Textured Vegetable Protein Industrial-grade textured vegetable protein in fine chopped form made from yellow peas, containing 60% protein. It is designed for plant-based meatball and minced meat applications and features rapid water absorption plus binding properties that hold mixed ingredients together and add texture. Recommended uses include ground meat mixtures (kıyma), köfte mixtures, sausage (sosis), salami (salam), sucuk, and as a meat extender.
- EAYNI® B60G - Granular Textured Vegetable Protein Granular textured vegetable protein made from yellow peas (the most widely used Eaynı® variety in plant-based applications), containing 60% protein. It features a tight and strong structure that closely mimics meat texture and is suitable for hamburgers, köfte, sausages (sosis), and sucuk after chopping/dicing/blending.
- EAYNI® B60P - Large Piece Textured Vegetable Protein Large piece textured vegetable protein made from yellow peas with a softer texture and 60% protein content. Designed for plant-based chicken nuggets, chicken schnitzel, fish fingers, and similar chicken/fish analog products. Features strong fiber structure and high water retention capacity with a soft mouthfeel.
- HerbaPRO YP55 - Pea Protein Concentrate (55%) Natural pea protein concentrate with 55% protein content, offering superior water and oil absorption, excellent emulsification, and effective heat regulation functional properties. Intended for dairy products, breakfast cereals and snacks, meat alternatives, and meat extender applications.
- UNIPEA 80 EM - Pea Protein Isolate (80%) Natural pea protein isolate with 80% protein content providing excellent emulsion and gel properties suitable for a wide range of culinary applications, including dairy products, breakfast cereals and snacks, meat alternatives, and meat extender formulations.
- Eaynı® Bitkisel Yemeklik (İnce Kıyım / Fine Chopped) Consumer-facing textured vegetable protein in fine chopped form, designed for 100% vegan use or to economically extend meat mixtures. For sauces, meatballs, pastries, and similar dishes, consumers add 3x weight in hot water with salt and spices and wait 10 minutes before use. The product provides 53g of protein per 100g serving with only 1437 kJ / 343.53 kcal energy.
- Eaynı® Bitkisel Yemeklik (İri Kıyım / Coarse Chopped) Consumer-facing textured vegetable protein in coarse chopped form, designed for 100% vegan use or to economically extend meat mixtures in home-cooked dishes. Same Eaynı® protein profile (53g protein per 100g; 1437 kJ / 343.53 kcal) and high-fiber, low-fat, low-salt nutritional positioning as the fine chopped variant.
Quantifiable outcome
- 53g protein per 100g serving with only 1437 kJ/343.53 kcal energy
- +1 more outcomes
Companies that use EAYNI GIDA
Customer profileSegments3 records
Ideal customer profiles3 records
EAYNI GIDA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
EAYNI GIDA partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Scientific and Educational InstitutionscoreEAynı Gıda collaborates with academically and scientifically competent institutions in their field for product development and creating innovative food solutions. This partnership supports their R&D and innovation focus as stated in their mission.
Scale indicators4 records
Recent moves6 records
Expansion highlights8 records
EAYNI GIDA competitors and assessment
Company assessmentBroad incumbents
- Roquette: Global leader in plant-based ingredients with the world's largest pea protein facility (Vic-sur-Aisne, France). Comparable as a major supplier of textured pea proteins and protein isolates/concentrates to food manufacturers worldwide — the dominant force EAYNI competes against for industrial B2B contracts.
- Ingredion: US-based specialty ingredient supplier with a growing plant-based protein portfolio (Vitessence® and PURITY P® pea proteins). Competes in the same B2B ingredient space and serves overlapping food manufacturer customers with similar functional benefits.
- ADM: Global ingredient and agricultural processor with an expanding plant protein portfolio (including pea-based proteins through partnerships and acquisitions). Comparable as a broad-based B2B supplier with global reach and customer relationships across the food manufacturing ecosystem.
- Cargill: Global agricultural giant that acquired PURIS (the largest North American pea protein producer) in 2022. Competes through both broad ingredient portfolio and dedicated pea protein capacity, representing the kind of well-capitalized incumbent that could pressure EAYNI's pricing in any market.
Direct peers
- Cosucra: Belgian specialist in pea protein ingredients (Pisane® range of isolates and concentrates). Direct comparable as a focused pea protein supplier serving food manufacturers with similar B2B value proposition in the European and global ingredient markets.
- Axiom Foods: US-based specialist plant protein ingredients supplier focused on pea, rice, and mung bean proteins including textured variants (OvaTXA textured pea protein). Comparable as a focused, ingredient-only supplier serving vegan and plant-based food manufacturers globally.
- Shandong Yuwang Industrial: Large Chinese producer of soy and plant-based protein ingredients including textured vegetable protein for global export. Comparable as a scale TVP producer competing in the same B2B ingredient markets, particularly across Asia, MENA, and emerging markets.
- Shandong Wonderful Industrial Group: Major Chinese manufacturer of TVP, plant-based proteins, and related food ingredients with extensive export footprint to MENA and emerging markets. Comparable as a direct textured protein competitor with similar multi-format product approach and price-competitive positioning.
- Yantai Shuangta Food: Chinese pea protein concentrate and isolate manufacturer serving food and beverage industries worldwide. Comparable as a focused pea protein ingredient supplier offering similar functional ingredient formats (concentrates and isolates) for industrial customers.
Emerging players
- Burcon NutraScience: Canadian pea, canola, and sunflower protein ingredient technology company with patented extraction processes. Comparable as a focused plant protein ingredient technology company, though smaller scale and more R&D-stage than EAYNI's commercially operating plant.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
EAYNI GIDA social profiles
Digital presenceEAYNI GIDA compliance and trust
Trust signalCompliance4 records
EAYNI GIDA financial estimates
Financial estimateRevenue estimate
Valuation estimate
EAYNI GIDA leadership team
Management profileNumber of profiles
EAYNI GIDA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EAYNI GIDA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EAYNI GIDA
What does EAYNI GIDA do?
EAYNI GIDA manufactures and sells textured vegetable protein (TVP) products derived from yellow peas and wheat gluten under its registered Eaynı® brand. The portfolio spans industrial-grade textured vegetable proteins (EAYNI® B60K fine chopped, B60G granular, B60P large piece) and pea protein ingredients (HerbaPRO YP55 concentrate, UNIPEA 80 EM isolate) supplied to food manufacturers, as well as consumer-facing Eaynı® Bitkisel Yemeklik packs in fine and coarse cuts sold directly to households for vegan cooking and meat extension.
Is EAYNI GIDA a public or private company?
EAYNI GIDA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was EAYNI GIDA founded?
EAYNI GIDA was founded in 2022. It employs 1 to 10 people.
Where is EAYNI GIDA based?
EAYNI GIDA is headquartered in Mersin, Türkiye, in the Europe region.
How does EAYNI GIDA make money?
Two revenue lines are on record. Consumer Plant-Based Protein Products are the primary driver. The others are industrial/B2B Ingredients.
Who are EAYNI GIDA's main competitors?
Broad incumbents on record are Roquette, Ingredion, ADM and Cargill. Direct peers are Cosucra, Axiom Foods, Shandong Yuwang Industrial, Shandong Wonderful Industrial Group and Yantai Shuangta Food. Burcon NutraScience is listed as an emerging player.
Does EAYNI GIDA have an API?
No public API is recorded for EAYNI GIDA.
What industry is EAYNI GIDA in?
EAYNI GIDA's product category is Plant-based Protein Ingredients. Its primary akta.pro industry code is AFAKAGAE, Textured Vegetable Protein (TVP) & Protein Texturates Manufacturing, with a secondary code of AFAKAGAF, Plant Protein Ingredients Manufacturing (Isolates, Concentrates, Flours). Its NAICS code is 311 and its SIC code is 2000.