Edenred Uruguay

Name

Edenred Uruguay

Legal name

Luncheon Tickets S.A.

Website

https://edenred.com.uy

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Edenred Uruguay (Luncheon Tickets S.A.) is a Montevideo-based B2B employee-benefits platform and subsidiary of Edenred SE, issuing prepaid benefit cards (meals, fuel, transport, health, Flex) to 2,300+ Uruguayan corporate clients covering 100,000+ beneficiaries via 25,000+ affiliated merchants.

Ownership category

akta.pro rank

Product category

Employee Benefits Services

NAICS

Finance and Insurance (52), Sales Financing (52222)

SIC

Finance Services (6199), Miscellaneous Business Credit Institution (6159)

akta.pro primary industry

Government Benefit & EBT / Social Program Cards (FSAMANAF)

akta.pro secondary industry

Cash & Voucher Assistance (CVA) / Emergency Social Assistance (BPADADAI)

Keywords

• Employee benefits cards
• Prepaid corporate benefits
• Meal voucher solutions
• Digital benefits platform
• Fleet fuel cards

Headquarters

HQ city

Montevideo

HQ country

Uruguay

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Employee Benefit Cards: Edenred provides prepaid card programs (Alimentación, Restaurant, Combustible, Transporte, Salud, Compliments) to companies. Companies purchase benefit credits that employees use at affiliated merchants. Revenue is generated through transaction fees and card management services to corporate clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Edenred Uruguay provides prepaid corporate employee benefit card programs and a centralized digital benefits management platform for companies in Uruguay. The portfolio covers food, restaurant, transportation, health, fuel, and corporate gifting/recognition benefits, distributed through a network of more than 25,000 affiliated merchants and managed via the Edenred en Línea web portal and mobile app. Revenue is earned through transaction fees and card management services billed to corporate clients that load credits onto employee cards.

Product overview

Edenred Uruguay offers a comprehensive suite of employee benefit cards and engagement platforms designed to improve organizational performance and facilitate workers' daily lives. The portfolio includes seven distinct benefit cards (Alimentación, Restaurant, Transporte, Flex, Salud, Combustible, and Compliments) covering food, dining, transportation, flexible benefits, health, fuel, and recognition use cases. Edenred Flex serves as the central flexible benefits management platform, while Edenred Engagement and GOintegro (partner platform) provide additional engagement, wellness, and recognition capabilities. The products operate through a network of affiliated merchants and are managed via the Edenred En Línea online portal, with additional services including balance inquiry, merchant search, savings calculator, and card reporting.

Differentiator

Problem solved

Functional benefit

Brands

• Edenred Alimentación: Food benefit card for employees, usable at a wide network of retail stores.
• Edenred Restaurant
• Edenred Combustible
• Edenred Transporte
• Edenred Salud
• Edenred Flex
• Edenred Compliments
• Edenred Engagement
• Edenred en Línea
• GOintegro

Products and services

• Edenred Alimentación Prepaid food benefit card that enables employees to purchase food at a wide network of affiliated retail merchants, improving worker well-being through choice and flexibility. Sold to corporate clients in Uruguay for distribution to their workforce.
• Edenred Restaurant Prepaid restaurant benefit card providing employees with multiple lunch options through a broad network of affiliated restaurants, with full freedom of choice. Sold to corporate clients in Uruguay for distribution to their workforce.
• Edenred Transporte Prepaid transportation benefit card facilitating employee access to the Metropolitan Transportation System (STM), optimizing commute times and promoting attendance. Sold to corporate clients in Uruguay for distribution to their workforce.
• Edenred Flex Centralized flexible benefits management platform that consolidates and simplifies employee benefits administration in a single solution adaptable to company and employee needs. Sold to corporate clients in Uruguay to manage multi-category benefit programs.
• Edenred Salud Prepaid health benefit card providing employees with access to a national network of pharmacies and medical centers, allowing them to choose how to care for themselves. Sold to corporate clients in Uruguay for distribution to their workforce.
• Edenred Combustible

Quantifiable outcome

• Express merchant payments within 24 hours through Pago Express service

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• GOintegrominorStrategic or Co-development PartnerGOintegro is an employee engagement platform focused on strengthening human connections, organizational culture, and employee wellbeing. The partnership allows Edenred to complement its employee benefits offerings with additional engagement and wellness solutions.
• PedidosYaminorGTM or Marketing PartnerRestaurant delivery platform partnership for promotional campaigns. Edenred has run promotions offering Ticket Alimentación and Ticket Restaurant users discounts on PedidosYa orders, such as the Happy Fridays promotion providing 20% + 9 points IVA discount on restaurant purchases.
• Luncheon Tickets S.A.coreOthersLegal entity name for Edenred Uruguay operations. Promotional campaigns and official company communications reference Luncheon Tickets S.A. as the organizing entity for promotions and services.
• Affiliated Merchant NetworkcoreChannel Partner/ Reseller/ DistributorNetwork of +25,000 merchants in Uruguay including restaurants, supermarkets, pharmacies, fuel stations, and retail stores that accept Edenred benefit cards. Merchants benefit from Pago Express fast payment service and access to Edenred's corporate client base.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCeiGz14IcJgbqeAiOanFOow
• Facebookfacebook.com/EdenredUruguay
• LinkedInlinkedin.com/company/edenred-uy

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Edenred Uruguay