EdLogica

What EdLogica does

EdLogica Solutions is a private international student recruitment agency founded in 2012 (previously operating as GREC), headquartered in Edgware, London, with operational offices in Dubai (UAE), Lagos (Nigeria), Colombo (Sri Lanka), and Vadodara (India). The company provides bespoke recruitment solutions to universities, summer schools, and boarding schools primarily in the UK, US, Canada, and Europe, helping them attract international students from India and the Middle East. Its core offering is an in-country office model that establishes dedicated professional teams in target markets, eliminating the need for university clients to establish their own local legal entities.

The company operates through three interconnected service modules: (1) Student Recruitment with In-Country Office, providing year-round local presence, market strategy, and agent network management; (2) Enquiry Management and Admission Services, handling application processing, pre-screening, and 24/7 student support via phone, live chat, email, WhatsApp, and social media; and (3) Marketing and Branding Services, delivering digital marketing solutions including SEO, social media marketing, search engine marketing, content marketing, PPC, and online reputation management. EdLogica supplements its direct operations with a managed network of education agency partners in India and the Middle East.

EdLogica operates a professional services B2B revenue model with quote-based, customized contracts negotiated with each university partner. The company reports 25+ university clients served and 5,000+ students assisted with international education placement. Its go-to-market combines enterprise field sales to university admissions and marketing teams with channel-based recruitment through agency partners. No external funding, public listing, or institutional investment is disclosed, and the company appears to be independently founder-operated.

Name

EdLogica

Legal name

EdLogica Solutions

Website

https://edlogica.solutions

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

EdLogica Solutions is a private international student recruitment agency that provides in-country office presence, enquiry management, and digital marketing services to universities, summer schools, and boarding schools seeking to attract students from India and the Middle East.

Ownership category

akta.pro rank

Product category

International Education Recruitment Services

NAICS

Educational Support Services (611710), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Educational Services (8200), Services-Advertising (7310)

akta.pro primary industry

University/School Admissions Outsourcing & Enrollment Management (EOM) (EDAIACAC)

Keywords

• International student recruitment
• Education marketing services
• University admissions support
• In-country recruitment
• Student enrollment services

Headquarters

HQ city

Edgware, London

HQ country

United Kingdom

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Student Recruitment Services: EdLogica provides bespoke international student recruitment solutions to universities, establishing in-country office presence with dedicated professional teams. Revenue is generated through service contracts with educational institutions seeking to expand their international student recruitment in target markets (India and Middle East).

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

EdLogica provides bespoke international student recruitment and marketing solutions to universities and educational institutions. The company establishes and manages in-country office presence with dedicated professional teams in India and the Middle East, delivering year-round student recruitment, enquiry management/admissions liaison, and digital marketing/branding services. Its offering enables HEIs, summer schools, and boarding schools to expand international student enrollment without setting up their own local entities.

Product overview

EdLogica is an International Student Recruitment Specialist offering a unified service platform with three interconnected core modules: Student Recruitment with In-Country Office, Enquiry Management and Admission Services, and Marketing and Branding Services. The Student Recruitment module establishes in-country office presence with dedicated teams in target markets; the Enquiry Management module handles admission processing, 24/7 student support via multiple channels, and liaison with university admissions; and the Marketing module delivers digital marketing solutions including SEO, social media marketing, and lead generation. Together, these services enable universities to achieve international expansion goals with sustained in-market presence.

Differentiator

Problem solved

Functional benefit

Products and services

• Student Recruitment with In-Country Office Establishes and manages an in-country office presence for university partners, providing dedicated professional recruitment teams that deliver year-round local presence, market strategy, student recruitment activities, agent network management, and back-office support in target markets (India and the Middle East).
• Enquiry Management and Admission Services Provides enquiry management and application support services including admission processing, pre-screening of prospective students, documentation management, 24/7 contact center support via phone, live chat, email, WhatsApp and social media, and ongoing liaison with university admissions departments.
• Marketing and Branding Services Comprehensive digital marketing solutions for educational institutions including SEO, social media marketing (SMO), search engine marketing, content marketing, pay-per-click advertising, programmatic advertising, lead generation, online reputation management, and ground-level marketing events and fairs.

Quantifiable outcome

• 5000+ students assisted with international education placement
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• QS Quacquarelli Symonds: Global higher education analytics and services company operating international student recruitment fairs, events and consulting for universities worldwide. A broader incumbent that intersects with EdLogica's marketing and recruitment fair activities.
• IDP Education: Global student placement company listed on the ASX that places international students into universities primarily in Australia, UK, US and Canada through a vast global counselor network. A much larger incumbent in the same international student recruitment space as EdLogica.
• Kaplan International: Operates language programs, pathway programs and university preparation courses, and helps recruit international students into partner universities. Comparable to EdLogica in delivering university-recruitment outcomes but part of a much larger global education group.
• Navitas: Global education provider offering university pathway programs, professional education and recruitment services with operations across multiple source markets including South Asia. A broader incumbent in international student recruitment and university partnerships compared to EdLogica.

Direct peers

• Edvoy (formerly AECC Global / intake Education): International student recruitment platform focused on helping students apply to universities abroad, with strong India operations and growing presence in the Middle East. Directly comparable to EdLogica's agent-network-driven recruitment from India into Western universities.
• ApplyBoard: Tech-enabled platform that connects international students with educational institutions and recruitment partners, with particularly strong India-to-North-America student flows. Competes with EdLogica's agent-network-driven recruitment but uses a software-mediated approach.
• Cambridge Education Group: Operates international foundation, pathway and English language programs and partners with universities to recruit international students. Comparable to EdLogica in the broader international student recruitment and university partnership space, particularly for UK-based institutions.
• Study Group: Provides international student pathway and degree programs in partnership with universities worldwide, with strong recruitment operations in source markets including India. Operates a similar university-partnership model to EdLogica, helping institutions grow international enrollment.
• INTO University Partnerships: Operates international student pathway programs and joint recruitment partnerships with universities in the US, UK and Australia. Comparable to EdLogica in serving universities seeking international student pipelines, though focused on academic pathway programs rather than pure recruitment outsourcing.
• Sannam S4: International education and market-entry services firm helping universities and edtech companies establish presence and recruit students in India and other emerging markets. Directly comparable to EdLogica for the outsourced in-country recruitment model targeting Western universities from India.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/edlogica

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EdLogica