The Edmond Sun

What The Edmond Sun does

The Edmond Sun operates as the Edmond, Oklahoma coverage brand of The Norman Transcript, a local newspaper founded in 1889 and owned by CNHI LLC, a privately held media company that runs multiple newspaper properties across the United States. The publication serves residents, businesses, and advertisers in Norman and Edmond with local news, high school and University of Oklahoma sports coverage, opinion and editorial content, obituaries, community events, classifieds (jobs, autos, homes, garage sales), and legally required public notices. Its core product is the newspaper itself, offered across both print and digital channels including a website (normantranscript.com), E-Paper digital edition, mobile applications, email newsletters, and text-message breaking-news alerts. Supporting products include a Reader's Choice community voting platform, special editorial publications (America 250 magazine, graduation editions), celebrations listings (weddings, births, anniversaries), an events calendar, a photo store, and NIE (Newspapers In Education) curriculum support.

The underlying technology stack is built on the TownNews BLOX CMS platform (evidenced by bloximages.chicago2.vip.townnews.com asset hosting), paired with standard third-party services: Constant Contact for newsletter delivery, TextCaster for SMS alerts, Cityspark for event listings, Second Street for the Reader's Choice voting app, Issuu for digital flipbook publications, and adPerfect for self-serve ad placement. There is no disclosed proprietary technology, API, SDK, or AI/ML capability; the architecture is a conventional multi-tenant newspaper CMS shared across CNHI's portfolio.

The business model combines subscription revenue (print + digital all-access subscriptions), display and classified advertising from local SMBs, legally mandated public notice fees (Oklahoma state and county notices, delinquent tax real estate sales), and ancillary commerce (photo prints, special section sponsorships). Pricing tiers and rates are not publicly disclosed; subscription management is handled through the subscriber services section of the website, with Terms of Sale governing specific pricing. Customer segmentation is vertical/geographic (Norman + Edmond, Oklahoma), with the consumer reader and SMB/local advertiser as the two primary customer types.

Name

The Edmond Sun

Legal name

CNHI LLC

Website

https://edmondsun.com

Company type

Private

Founded year

1889

Operating status

Operating

Headcount range

11–50 employees

Short description

The Edmond Sun is the Edmond, Oklahoma coverage brand of the Norman Transcript, a local newspaper founded in 1889 and owned by CNHI LLC. It delivers print and digital local news, sports, classifieds, and public notices to readers and advertisers in the Norman–Edmond market.

Ownership category

akta.pro rank

Product category

Local Newspaper Publishing

NAICS

Newspaper Publishers (51311)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Data Journalism & News Intelligence Publishers (Indexes, Election/Market Data) (MPAJADAK)

Keywords

• Local newspaper publishing
• Community news coverage
• Digital news subscription
• Classified advertising
• Print and e-paper edition

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Distribution channels1 record

Marketing channels1 record

Core offering

The Edmond Sun (also branded as the Norman Transcript) is a community newspaper publishing local news, sports, opinion, classifieds, obituaries, and public notices for the Norman and Edmond, Oklahoma markets. It distributes content through a print edition, a website (normantranscript.com), an E-Paper replica, mobile apps, email newsletters, and SMS breaking-news alerts, supported by paid subscriptions and local advertising.

Product overview

The Edmond Sun/Norman Transcript operates as a local newspaper offering both print and digital products. The core offering is the newspaper itself, supplemented by digital products including an E-Paper edition, email newsletters, and mobile applications. The publication covers local news, sports, opinion columns, comics, puzzles, classifieds, obituaries, and public notices for Norman, Oklahoma and surrounding areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Norman Transcript / The Edmond Sun Newspaper Print and online local newspaper covering news, sports, opinion, community events, classifieds, obituaries, and public notices for the Norman and Edmond, Oklahoma market.
• E-Paper Digital replica edition of the Norman Transcript newspaper accessible online, allowing readers to view the print edition digitally.
• Mobile App Mobile application for iOS/Android devices that lets readers access Norman Transcript / The Edmond Sun news content on smartphones and tablets.
• Email Newsletter Email newsletter delivered through Constant Contact that provides subscribers with breaking news alerts and daily updates from The Edmond Sun / Norman Transcript.
• Paid Subscription Services Paid subscriptions granting access to premium content with both print home delivery and digital access options, managed through the website's subscriber services section.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Schurz Communications: Diversified regional media company with community newspaper holdings and related digital publishing operations, similar in audience and revenue model.
• Tribune Publishing: Operator of regional dailies and digital local news brands, comparable on subscription monetization, public-notice revenue, and multi-platform distribution.
• Ogden Newspapers: Family-owned chain operating community dailies and weeklies across multiple states, structurally comparable in print-plus-digital subscription model.
• BH Media Group / Berkshire Hathaway newspapers: Former Berkshire Hathaway-owned local newspaper portfolio with similar community-paper structure and dependence on public-notice and advertising revenue.
• Lee Enterprises: Publicly traded operator of more than 70 local newspapers across the U.S. with a similar subscription and digital advertising model, making it a broad incumbent comparable on structure and revenue mix.
• McClatchy: Major U.S. local newspaper group with comparable revenue mix of print subscriptions, digital subscriptions, and advertising tied to community newsrooms.
• Gannett Co., Inc. Largest U.S. newspaper chain (USA TODAY network), running hundreds of community dailies and weeklies with the same print-plus-digital subscription model as The Edmond Sun.

Direct peers

• The Norman Transcript: The parent publication operating under the same CNHI LLC umbrella that hosts The Edmond Sun as its Edmond, OK edition; essentially the same newsroom, subscription system, and digital stack targeting adjacent Oklahoma cities.
• The Oklahoman: The statewide daily newspaper in Oklahoma, providing direct local/regional news competition to The Edmond Sun and Norman Transcript for readers and advertisers in the Oklahoma City metro area.

Emerging players

• Patch Media: Digital-native local news network operating hyper-local sites in thousands of U.S. communities, competing for the same local readership and advertiser dollars as The Edmond Sun.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/normantranscript
• LinkedInlinkedin.com/company/the-edmond-sun

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Edmond Sun