El Camino's
El Camino's is a single-location, dine-in Latin American street food restaurant in Vancouver, BC, serving casual-upscale dinner, weekend brunch, and daily happy hour to walk-in general public diners. It operates as part of a small independent restaurant group alongside sister venues The Cascade Room and The Union.
- Company typePrivate
- Founded-
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What El Camino's does
El Camino's is a single-location, dine-in Latin American street food restaurant operating at 3250 Main Street in Vancouver, British Columbia. The restaurant serves a broad menu spanning Costa Rican, Brazilian, Mexican, and Peruvian influences, structured into snacks, small plates, large plates, desserts, and a dedicated weekend brunch. An extensive beverage program features craft cocktails, tequila and mezcal flights, local and imported beer, and a curated wine list with dietary accommodations (gluten-free, vegan, dairy-free) flagged on the menu.
The business operates on a straightforward pay-as-you-go revenue model with no delivery, takeout, or third-party platform partnerships. Pricing is positioned as casual-upscale: food items range from $5 to $25, cocktails from $6.50 to $14.50, and beer from $7.50 to $8.50 in CAD, with 18% gratuity applied to parties of six or more. Operations span seven days a week across multiple day-parts, including daily happy hour (3–6pm weekdays, 3pm-close Sunday) and a "last shift" happy hour, plus weekend brunch from 10am–2:30pm. Customer acquisition is through walk-in traffic, Instagram, the elcaminos.ca website, and word-of-mouth, with group bookings managed via email.
The restaurant is privately held and independently operated, with no disclosed funding, parent company, or M&A activity. It is part of a small Vancouver restaurant group that includes sister restaurants The Cascade Room and The Union, enabling operational and brand cross-promotion. The company has 16 employees, no management team publicly disclosed, no mobile app, no technology platform, and no AI capabilities. The business model is fundamentally a traditional brick-and-mortar hospitality operation with no disclosed expansion pipeline beyond its existing single storefront.
El Camino's firmographics
Firmographics- Name
- El Camino's
- Legal name
- El Caminos
- Website
- https://elcaminos.ca
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- El Camino's is a single-location, dine-in Latin American street food restaurant in Vancouver, BC, serving casual-upscale dinner, weekend brunch, and daily happy hour to walk-in general public diners. It operates as part of a small independent restaurant group alongside sister venues The Cascade Room and The Union.
- Ownership category
- akta.pro rank
El Camino's industry classification
Industry- Product category
- Casual Dining Restaurants
- NAICS
- Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- All-Day Dining Restaurants (THAFACAJ)
Keywords
Where El Camino's is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
El Camino's business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Food and Beverage Sales: Revenue generated from serving Latin American street food, cocktails, beer, and brunch items to dine-in customers. Pricing varies by menu category including snacks, little plates, big plates, desserts, cocktails, beer, wine, and non-alcoholic beverages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Snacks and Little Plates |
| Unit Pricing | Pay-as-you-go | Big Plates and Main Entrees |
| Unit Pricing | Pay-as-you-go | Weekend Brunch Menu |
| Unit Pricing | Pay-as-you-go | Happy Hour Pricing |
| Unit Pricing | Pay-as-you-go | Cocktails and Spirits |
| Unit Pricing | Pay-as-you-go | Beer Selection |
| Unit Pricing | Pay-as-you-go | Wine Options |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
El Camino's product offering
Product offeringCore offering
El Camino's is a single-location Latin American street food restaurant in Vancouver, BC offering dine-in service featuring small plates, big plates, snacks, desserts, an extensive tequila and mezcal cocktail program, local craft beer, and weekend brunch service with daily happy hour pricing. The restaurant operates from a storefront at 3250 Main Street and accepts group reservations via email.
Product overview
El Camino's is a single-location Latin American street food restaurant offering dine-in service with four distinct menu experiences: Weekend Brunch (10am-2:30pm Saturdays and Sundays), Happy Hour (daily 3-6pm and last hour of service), Dinner Food Menu (small plates, big plates, snacks, and desserts), and an extensive Drinks Menu (cocktails, tequila, mezcal, beer, wine). The restaurant operates daily with happy hour pricing available throughout the week.
Differentiator
Problem solved
Functional benefit
Products and services
- Weekend Brunch Menu
Companies that use El Camino's
Customer profileSegments1 record
Ideal customer profiles1 record
El Camino's technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
El Camino's partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- The Cascade RoomminorSister restaurant operated by the same ownership group. Located in Vancouver. Referenced as a related establishment for group bookings and customer cross-promotion.
- The UnionminorSister restaurant operated by the same ownership group. Located in Vancouver. Mentioned alongside The Cascade Room as part of the restaurant group portfolio.
Scale indicators1 record
Recent moves5 records
Expansion highlights3 records
El Camino's competitors and assessment
Company assessmentDirect peers
- Cacao Restaurant: Vancouver Latin American (Ecuadorian-leaning) full-service restaurant with small-plate format and cocktail program. Overlapping customer base and competitive set in the Vancouver Latin dining market.
- Chancho Tortilleria: Vancouver casual Latin American concept focused on tortas, tacos, and house-made tortillas. Competes for similar brunch and casual-dining occasions with overlapping menu categories.
- La Taqueria: Vancouver Mexican street-food specialist with comparable pricing tier and casual full-service format. Directly competes for value-oriented Latin-cuisine diners in the same metro.
- The Cascade Room: Sister Vancouver restaurant under common ownership with El Camino's. Same Main Street corridor dining format and group-booking cross-promotion make it the most directly comparable venue.
- La Mezcaleria: Vancouver Mexican restaurant with a comparable mezcal/tequila-led beverage program and similar small-plates street-food positioning. Directly competes for Latin-cuisine diners on the same downtown periphery.
- The Union: Sister Vancouver restaurant in the same ownership group as El Camino's. Shared operational playbook and customer base make it a direct comparable for unit economics benchmarking.
Emerging players
- Dosanko Restaurant: Vancouver-based casual Latin-leaning concept. Niche single-location operator in the same competitive set, useful for benchmarking single-unit Latin restaurant economics.
Regional players
- Arepa Cafe: Canadian (Ontario-rooted) Latin American casual chain with limited Vancouver presence. Comparable Latin street-food concept that benchmarks cross-regional expansion potential for El Camino's.
Broad incumbents
- Tacofino: Established BC-based Mexican casual restaurant group with multiple Vancouver-area locations. Comparable Latin street-food positioning but broader geographic footprint and brand recognition.
- Pancho's Restaurant: Long-standing Canadian Latin/Mexican casual restaurant chain. Comparable menu positioning but materially larger footprint, offering a benchmark for scaled Latin-cuisine operations.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
El Camino's social profiles
Digital presenceEl Camino's financial estimates
Financial estimateRevenue estimate
Valuation estimate
El Camino's leadership team
Management profileNumber of profiles
El Camino's funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
El Camino's M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about El Camino's
What does El Camino's do?
El Camino's is a single-location Latin American street food restaurant in Vancouver, BC offering dine-in service featuring small plates, big plates, snacks, desserts, an extensive tequila and mezcal cocktail program, local craft beer, and weekend brunch service with daily happy hour pricing. The restaurant operates from a storefront at 3250 Main Street and accepts group reservations via email.
Is El Camino's a public or private company?
El Camino's is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was El Camino's founded?
El Camino's was founded in -1. It employs 11 to 50 people.
Where is El Camino's based?
El Camino's is headquartered in Vancouver, Canada, in the North America region.
How does El Camino's make money?
One revenue line is on record: food and Beverage Sales.
Who are El Camino's's main competitors?
Direct peers on record are Cacao Restaurant, Chancho Tortilleria, La Taqueria, The Cascade Room, La Mezcaleria and The Union. Dosanko Restaurant is listed as an emerging player. Arepa Cafe is listed as a regional player. Broad incumbents are Tacofino and Pancho's Restaurant.
Does El Camino's have an API?
No public API is recorded for El Camino's.
What industry is El Camino's in?
El Camino's's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFACAJ, All-Day Dining Restaurants. Its NAICS code is 722511 and its SIC code is 5810.