Elémen'terre
Elémen'terre is a French non-profit association (loi 1901) founded in 2008 in Toulouse, supporting event organizers and cultural structures in the Occitanie region through eco-labeling, training, and shared equipment rental to drive the ecological transition of events.
- Company typePrivate
- Founded-
- HeadquartersToulouse, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Elémen'terre does
Elémen'terre is a French non-profit association (loi 1901), founded in 2008 and headquartered in Toulouse, Occitanie, that operates an integrated service platform dedicated to the ecological and social transition of events in the Occitanie region. The organization is structured around three operational pillars: (1) accompaniment and networking services, including the 'Evénements détonnants' regional eco-label, individual and collective support, and the Presta'terre directory of vetted eco-responsible service providers; (2) training programs, delivered both as scheduled sessions ('formations inter') and customized in-house programs ('formations sur mesure'), targeting event organizers and cultural structures; and (3) mutualization of equipment, providing reusable dishware, signage, waste bins, and related event materials through a shared rental pool. The association is the recognized regional node of multiple national initiatives in France's live-performance sector, including the R2D2 collective, COFEES, the Déclic manifesto with SMA and FEDELIMA, and institutional collaborations with ADEME, AREC Occitanie, Région Occitanie, and the Ministère de la Culture.
The business model combines four revenue streams: recurring annual membership fees (restructured from 1 July 2025 into a base statutory membership plus optional 'Réseau', 'Vaisselle', or 'Combinée' modules), equipment rental income, training fees, and label-related certification services. With 21 employees and operations confined to the Occitanie region, the organization relies on a community-led go-to-market approach, acquiring members through regional encounters (Rencontres Régionales TERRO), thematic workshops, two newsletters (Actuali'terre and ECHO), and peer referrals from its network of festival and event organizers.
Customer concentration is diffuse: nine named case-study festivals span five Occitanie departments and multiple event types (music festivals, sports events, performing arts), and revenue is fragmented across a long tail of small and mid-sized event organizers, cultural structures, and local authorities. The association is not a technology company — its digital infrastructure is limited to a website (hosted by OVH), an equipment booking system, an online self-diagnostic tool, and the Presta'terre directory — and it has no disclosed AI/ML capabilities, no funding rounds, and no parent company. Ownership and governance reside with the association itself under French non-profit law, managed by co-presidents and a small operational team.
Elémen'terre firmographics
Firmographics- Name
- Elémen'terre
- Legal name
- Elémen'terre
- Website
- https://elemen-terre.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Elémen'terre is a French non-profit association (loi 1901) founded in 2008 in Toulouse, supporting event organizers and cultural structures in the Occitanie region through eco-labeling, training, and shared equipment rental to drive the ecological transition of events.
- Ownership category
- akta.pro rank
Elémen'terre industry classification
Industry- Product category
- Eco-responsible event consulting and certification services
- NAICS
- Administration of Environmental Quality Programs (9241)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Sustainability Engagement, Training & Behavior Change Programs (On-site) (BPABALAK)
Keywords
Where Elémen'terre is headquartered
LocationHeadquarters
- HQ city
- Toulouse
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Elémen'terre business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D, Others
Revenue model
- Membership fees (adhésions): Members pay annual subscription fees to join the association. From 1 July 2025, the membership system includes a statutory base membership plus optional add-ons: 'Réseau', 'Vaisselle', or 'Combinée'. Membership provides access to training, accompaniment services, and equipment rental.
- Equipment and dish rental (vaisselle et matériel): The association maintains a shared pool of reusable dishware (plates, cups, cutlery), signage, waste bins, ashtrays, and bicycle repair kits that members can reserve and use for their events, reducing waste and costs.
- Training programs (formations): The association offers both scheduled (inter) and customized (sur mesure) training programs for event organizers and cultural structures in Occitanie on eco-responsible practices. Also includes Civic and Citizenship Training (FCC) and specific modules.
- Label certification (Label Événements détonnants): The association administers a regional eco-label for events in Occitanie, providing a verified credibility framework and promotion for labeled events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Statutory membership + optional add-ons (Réseau, Vaisselle, or Combinée) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Elémen'terre product offering
Product offeringCore offering
Elémen'terre is a French non-profit association (loi 1901) that supports the ecological and social transition of events in the Occitanie region. It delivers individualized accompaniment, the regional eco-label 'Evénements détonnants', scheduled and customized training programs, and a shared pool of reusable dishware and event equipment that members can reserve for their events. The association also operates the Presta'terre directory of eco-responsible vendors and a resource library of practical guides.
Product overview
Elémen'terre is a non-profit association (loi 1901) based in Toulouse, Occitanie, operating a platform of interconnected services focused on the ecological and social transition of events. The core offerings consist of: (1) the Label Evénements détonnants, a regional certification system for eco-responsible events; (2) Mutualisation de matériel, a shared equipment rental service providing reusable dishware and supplies; (3) Formations, competency-building training programs; (4) Accompagnement, consulting and support services; and (5) Ressources, a knowledge base of practical guides and case studies. Presta'terre complements these by providing a directory of eco-responsible local service providers. This is a unified service model where members can access certification, equipment lending, training, and professional support through a single membership system.
Differentiator
Problem solved
Functional benefit
Products and services
- Label Evénements détonnants
- Mutualisation de matériel (vaisselle et matériel)
- Formations (training programs)
- Accompagnement
- Presta'terre directory
Quantifiable outcome
- 1,400 meals served in reusable dishware at the Escota e Minja festival
- +6 more outcomes
Companies that use Elémen'terre
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
Elémen'terre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Elémen'terre partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Collectif R2D2coreElémen'terre is a member of the R2D2 collective, a national network of organizations working on the ecological transition of live performance events. Through this partnership, Elémen'terre co-leads national projects including 'Festivals en mouvement' (reducing GHG emissions from mobility in festivals) and 'Drastic on Plastic' (zero-plastic festivals).
- COFEES (Collectif des festivals)coreElémen'terre collaborates with the COFEES collective, contributing to and distributing shared resources on eco-responsible event management (waste, energy, mobility, catering, water), and participating in national working groups and communications campaigns.
- Collectif des FestivalscoreElémen'terre is connected to the broader Collectif des Festivals network, participating in joint initiatives such as the 'Déclic' manifesto ('Décarbonons le live collectivement'), Festorama platform, and shared practical resource development.
- ARVIVAminorARVIVA (performances vivantes responsables) collaborates with Elémen'terre on resources such as the Clausier écologique du spectacle guide and sustainable mobility synthesis for the live performance sector.
- ADEME (Agence de la transition écologique)coreADEME is a key institutional partner providing methodological frameworks and resources (ADERE tool, event organization guide, responsible catering guide) that Elémen'terre distributes and adapts for the Occitanie context.
- AREC OccitaniecoreAREC Occitanie (Agence régionale energía-climat) is a regional institutional partner co-producing resources (e.g., the event organization and sustainable development guide for Occitanie) and the MOOC 'S adapter au changement climatique en Occitanie'.
- Région OccitaniecoreRégion Occitanie co-funds and co-develops the 'Événements détonnants' label and the online self-diagnostic tool with Elémen'terre. The label is a flagship regional initiative.
- OVHminorOVH provides web hosting services for the Elémen'terre website (elemens-terre.org). OVH is a SAS company headquartered in Roubaix, France.
- SMA (Syndicat des musiques actuelles)minorSMA co-leads the 'Déclic' project ('Décarbonons le live collectivement') with FEDELIMA and involves Elémen'terre in developing the sector-wide ecological transition roadmap for live music.
- FEDELIMAminorFEDELIMA co-leads the 'Déclic' project with SMA and collaborates on the podcast and collective resources on mobility and decarbonization of live events.
- Consign'UpminorConsign'Up provides a regional map of where to purchase and return consigned bottles, a resource linked to Elémen'terre's zero-waste and waste reduction initiatives.
- Société des两点e (Octopus / Octopus network)minorOctopus (federation for health and well-being in festive environments) collaborated with Elémen'terre on mobility surveys as part of the Chantier mobilité durable, and on the 'Ensemble tout va bien' prevention campaign in Occitanie.
- Ministère de la CulturecoreThe Ministry of Culture co-produces national guidance documents (orientation guide for ecological transition in culture, CACTE framework) that Elémen'terre distributes and applies in Occitanie.
- La CollaborativeminorLa Collaborative created the 'Objectif 13' cartography of ecological transition resources for live performance in France, which Elémen'terre promotes through its resource library.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Elémen'terre competitors and assessment
Company assessmentDirect peers
- Powerful Thinking: UK initiative focused on sustainable energy and resource use at live events and festivals. Closely aligned mission around reducing environmental impact of events and serving festival organisers with practical toolkits.
- COFEES (Collectif des festivals): French collective of festivals focused on social and ecological responsibility. Elémen'terre collaborates closely with COFEES and shares mission and target audience (festival organisers).
- Sustainable Event Alliance: International alliance of organisations promoting sustainability standards for events. Comparable as a peer organisation/network in the sustainable-events ecosystem, focused on shared standards and tools.
- A Greener Future: International event sustainability certification body that offers eco-label programmes for festivals and events. Direct peer in the eco-label certification model that Elémen'terre operates at regional level in Occitanie.
- Julie's Bicycle: UK-based charity providing sustainability guidance, training, and resources for the arts and cultural sector. Highly comparable in mission (eco-transition of cultural/events organisations) and operating model (membership, training, accompaniment, resources), though at national UK scale.
- MeetGreen: US-based event sustainability consultancy offering training, certification, and accompaniment services for event organisers. Direct peer in the training-plus-consulting model for event sustainability.
- Collectif R2D2: French national collective of organisations working on ecological transition of live performance events. Direct peer in mission and co-leads national projects (Festivals en mouvement, Drastic on Plastic) with Elémen'terre.
Emerging players
- Zero Waste France: French non-profit promoting zero-waste practices. Comparable as a non-profit environmental advocacy/training organisation with overlapping focus on waste reduction, though broader in scope than events.
- ARVIVA: French initiative for responsible live performance (performances vivantes responsables), co-producing resources with Elémen'terre on ecological transition of the live performance sector. Comparable niche focus on cultural-sector sustainability.
Broad incumbents
- ECOCERT: Major French-based sustainability certification body operating across many sectors including events and tourism. A broad incumbent offering overlapping certification capabilities, but not specialised in the event-eco-transition niche Elémen'terre occupies.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Elémen'terre social profiles
Digital presenceElémen'terre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Elémen'terre leadership team
Management profileNumber of profiles
Elémen'terre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Elémen'terre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Elémen'terre
What does Elémen'terre do?
Elémen'terre is a French non-profit association (loi 1901) that supports the ecological and social transition of events in the Occitanie region. It delivers individualized accompaniment, the regional eco-label 'Evénements détonnants', scheduled and customized training programs, and a shared pool of reusable dishware and event equipment that members can reserve for their events. The association also operates the Presta'terre directory of eco-responsible vendors and a resource library of practical guides.
Is Elémen'terre a public or private company?
Elémen'terre is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Elémen'terre founded?
Elémen'terre was founded in -1. It employs 11 to 50 people.
Where is Elémen'terre based?
Elémen'terre is headquartered in Toulouse, France, in the Europe region.
How does Elémen'terre make money?
Four revenue lines are on record. Membership fees (adhésions) is the primary driver. The others are equipment and dish rental (vaisselle et matériel), training programs (formations) and label certification (Label Événements détonnants).
Who are Elémen'terre's main competitors?
Direct peers on record are Powerful Thinking, COFEES (Collectif des festivals), Sustainable Event Alliance, A Greener Future, Julie's Bicycle, MeetGreen and Collectif R2D2. Emerging players are Zero Waste France and ARVIVA. ECOCERT is listed as a broad incumbent.
Does Elémen'terre have an API?
No public API is recorded for Elémen'terre.
What industry is Elémen'terre in?
Elémen'terre's product category is Eco-responsible event consulting and certification services. Its primary akta.pro industry code is BPABALAK, Sustainability Engagement, Training & Behavior Change Programs (On-site). Its NAICS code is 9241 and its SIC code is 8600.