Eleva

What Eleva does

Eleva is a Barcelona-based, Spain-manufactured direct-to-consumer brand of ergonomic office furniture founded in 2022. The company designs and sells motorized height-adjustable standing desks across six models (Eleva ON, Go, 3.0, Pro, Four, and Gaming) using single-, dual-, and quad-motor lifting architectures with speeds of 35–40 mm/s, anti-collision systems, programmable height presets, and integrated USB/USB-C charging on select SKUs. The product line is complemented by six ergonomic office chair variants and a set of accessories (monitor stands, laptop stands, filing cabinets, cable trays, wooden tabletops, and an anti-fatigue mat by Fellowes), all built around a shared design language and FSC/PEFC-certified melamine tabletops marketed as 30 mm thick.

The company operates a factory-to-customer direct-to-consumer e-commerce model through elevadesk.com, with no physical retail and no third-party resellers in the sales process. Pricing spans €315–€712 per desk and €156–€368 per chair, with free shipping, a 100-day free trial with full money-back guarantee, and a 5-year warranty. A dedicated B2B 'Para Empresas' program serves corporate deployments with volume pricing and customization, and a partnership with Descuento Estudiante targets student buyers. Customer acquisition is driven by content marketing, SEO, multi-platform social media (Instagram, Facebook, LinkedIn, Twitter/X, Pinterest), email newsletters, paid seasonal promotions, and PR coverage in Spanish business media.

Eleva has served over 2,000 customers with a 4.80/5 review average across 441 verified reviews, and raised €250,000 in seed funding from E-commerce Addventures in 2022. The company employs approximately 10 people, operates solely in the Spanish market, and has no disclosed AI, software, or recurring-revenue components; its value proposition rests on hardware design, vertical integration, and customer experience rather than intelligent or connected software.

Name

Eleva

Legal name

Eleva

Website

https://elevadesk.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Eleva designs, manufactures, and sells directly to Spanish consumers a line of motorized height-adjustable standing desks, ergonomic office chairs, and workspace accessories from its Barcelona base, targeting remote workers, home-office users, and corporate buyers through an online factory-to-customer model.

Ownership category

akta.pro rank

Product category

Ergonomic Office Furniture

NAICS

Office Furniture (including Fixtures) Manufacturing (33721), Office Furniture (except Wood) Manufacturing (337214)

SIC

Retail-Furniture Stores (5712), Office Furniture (2520), Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro industry

PRIMARYCRAIAAAD

Home Office Furniture Retail (Desks, Office Chairs, Bookcases, Filing/Storage)

Consumer Products & Retail/Home & Furniture Retail/Furniture Retail (Living, Dining, Bedroom)

SECONDARYCRALABAE

Office Furniture & Workspace Accessories Retail

Consumer Products & Retail/Specialty Retail (Hobby, Books, Office, Pet, Toys)/Office Supplies & Stationery Retail

SECONDARYHDACADAO

Monitor Accessories & Mounting (Arms, Stands, Calibration)

Hardware, Technology & Telecom/Computing Hardware & Peripherals/Computer Monitors & Displays

Keywords

• Height-adjustable desks
• Ergonomic office furniture
• Motorized standing desks
• Ergonomic office chairs
• Workspace accessories

Headquarters

HQ city

Not publicly disclosed

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Height-Adjustable Desk Sales: One-time sale of motorized standing desks (Eleva ON, Go, 3.0, Pro, Four, Gaming) as complete units or as separate frame + tabletop combinations. Revenue is generated per unit sold with no recurring component.
2. Ergonomic Office Chair Sales: One-time sale of ergonomic office chairs (Taburete 360, Silla Inspire, Silla EOS, Silla EOS Alta, Silla Yoga, Silla Sidney). Complementary product category to the desk line.
3. Workspace Accessories Sales: One-time sale of complementary workspace accessories including monitor stands, laptop stands, cable trays, drawer units, anti-fatigue mats, and wooden tabletops. Revenue generated per accessory.
4. Custom/ Bespoke Desk Manufacturing: Custom-sized desk fabrication service where customers specify exact dimensions, finishes, and configurations. Additional charge beyond standard pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels11 records

Core offering

Eleva designs, manufactures, and sells motorized height-adjustable standing desks (models Eleva ON, Go, 3.0, Pro, Four, Gaming) complemented by ergonomic office chairs (Taburete 360, Inspire, EOS, EOS Alta, Sidney, Yoga) and workspace accessories such as monitor stands, laptop stands, drawer units, cable trays, tabletops, and anti-fatigue mats. Products are made in Spain with European-sourced components and FSC/PEFC-certified wood, sold direct-to-consumer through the company's own e-commerce website and via a dedicated B2B program for corporate customers.

Product overview

Eleva is a Spanish manufacturer of ergonomic office furniture specializing in motorized standing desks and ergonomic seating. The product portfolio centers on six desk models (Eleva ON, Go, 3.0, Pro, Four, and Gaming) sold as complete units or as frames-only, complemented by six ergonomic chair variants (Taburete 360, Inspire, EOS, EOS Alta, Sidney, and Yoga) and six workspace accessories (monitor stand, laptop stand, filing cabinet, cable tray, desktop panels, and anti-fatigue mat). All products are designed and manufactured in Spain with European-sourced components, emphasizing sustainability through FSC and PEFC certified materials. The offering is a unified hardware ecosystem where desks and chairs share consistent design language and color options, with accessories engineered to complement the desk line.

Differentiator

Problem solved

Functional benefit

Brands

• Eleva ON: Compact and versatile height-adjustable desk for small spaces
• Eleva Go
• Eleva 3.0
• Eleva Pro
• Eleva Four
• Eleva Gaming
• Eleva EOS
• Eleva Yoga
• Taburete 360
• Eleva Inspire

Products and services

• Motorized Standing Desks (Eleva ON, Go, 3.0, Pro, Four, Gaming) Complete motorized height-adjustable standing desks sold as full units (frame + tabletop), featuring single-motor (Eleva ON), dual-motor (Eleva Go, 3.0, Pro, Gaming), and quad-motor (Eleva Four) lifting systems with programmable height memory, anti-collision protection, and load capacity up to 100kg. Models range from compact single-motor desks (Eleva ON) to four-legged quad-motor desks for shared spaces (Eleva Four) and gaming-specific configurations (Eleva Gaming).
• Ergonomic Office Chairs (Taburete 360, Inspire, EOS, EOS Alta, Sidney, Yoga) Ergonomic seating products including an active rotating stool with oscillating base (Taburete 360), minimalist swivel chairs (Inspire), mesh-back ergonomic chairs with syncro mechanism and adjustable lumbar (EOS, EOS Alta with footrest), fully adjustable office chairs with 6-position armrests (Sidney), and premium chairs with 3D adjustable armrests and 5-position synchro (Yoga). Designed to complement the Eleva desk line in finishes and color options.
• Workspace Accessories Complementary workspace accessories including ergonomic monitor stands (Soporte para pantalla), laptop stands at 15° angle (Soporte para portátil), mobile 3-drawer filing cabinets (Buck Cajonera), cable management trays (Bandeja para cables), replacement/add-on melamine wood tabletops in FSC/PEFC certified finishes (Tableros de escritorio), and anti-fatigue mats by Fellowes for standing work comfort.
• B2B Corporate Program (Para Empresas) Dedicated corporate procurement program offering volume-adapted pricing, product personalization (custom dimensions, finishes, and configurations), coordinated delivery scheduling, and dedicated account support for companies outfitting offices with ergonomic standing desks. Accessible via the 'Para Empresas' page on the Eleva website.

Quantifiable outcome

• 441 verified customer reviews with 4.80/5 average rating (85% 5-star ratings)
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• FlexiSpot: Direct competitor offering a wide range of motorized height-adjustable standing desks (e.g., E7, E7 Pro) and ergonomic accessories globally. Closely matches Eleva's core product, target customer (home office + enterprise), and online DTC distribution model.
• UPLIFT Desk: US-based premium standing-desk specialist offering V2 and commercial-grade frames, chairs, and accessories. Comparable on product customization, warranty positioning, and direct-to-consumer sales model.
• Fully (Herman Miller): Sells the iconic Jarvis standing desk and accessories, competing head-on with Eleva in the home-office sit-stand segment. Strong DTC presence and post-Herman Miller acquisition benefits, including B2B distribution.
• Vari (formerly VariDesk): Sells electric standing desks (Vari Essential, TaskChair) targeted at home-office and enterprise buyers. Direct overlap in motorized desks, ergonomic chairs, and accessories with comparable premium positioning.
• Autonomous: Offers the SmartDesk line and ergonomic chairs aimed at remote workers and small businesses. DTC-first model with global shipping, comparable to Eleva's customer base and product mix.

Emerging players

• Eureka Ergonomic: Online-first standing-desk and gaming-desk brand selling through Amazon and its own site. Comparable to Eleva's Gaming model and home-office target segment, with a similar DTC-and-marketplace hybrid approach.
• Ergear: Value-tier motorized standing-desk brand sold primarily through Amazon. Competes with Eleva on the entry-level price point (sub-€300) but with thinner distribution and weaker European footprint.

Broad incumbents

• IKEA (BEKANT / IDÅSEN / RODULF sit-stand): Broad home-furnishings incumbent offering several motorized sit-stand desks (BEKANT, IDÅSEN, RODULF, MITTZON) alongside its full office-furniture range. Competes with Eleva on price and accessibility but lacks Eleva's specialist ergonomic positioning.
• Herman Miller: Premium office-furniture incumbent whose portfolio (Aeron, Embody, OE1) competes at the high end of the ergonomic-seating category and, via Fully, in standing desks. Sets the aspirational benchmark that Eleva's premium tier (Silla Yoga, Eleva Pro/Four) is positioned against.
• Fellowes: Established office-products company whose ergonomics line includes sit-stand workstations and anti-fatigue mats (the latter is co-sold on Eleva's site). Comparable in the workspace-accessories category and a potential partner or competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/elevadesk
• Facebookfacebook.com/elevadesk
• LinkedInlinkedin.com/company/elevadesk
• Instagraminstagram.com/elevadesk
• Pinterestpinterest.com/elevadesk

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eleva