Elevate Holidays (Award-winning specialist UK DMC)

What Elevate Holidays (Award-winning specialist UK DMC) does

Elevate Holidays is a UK-based Destination Management Company (DMC) founded in 2006 (some sources cite 2007), operating from London with offices in Gurgaon, India and Madrid, Spain. The company designs and delivers European travel packages to Free Independent Travelers (FITs), group tours, MICE (Meetings, Incentives, Conferences, Exhibitions) clients, student groups, and B2B travel trade partners. Its portfolio spans hotel bookings, ground transportation, guided tours, theatre tickets, cruise packages, private aviation, and medical tourism coordination across approximately 30 countries in Europe, Scandinavia, North America, South Asia, and Southeast Asia.

The business operates through multiple wholly-owned sub-brands including Happy Voyages (inbound DMC for India and the Indian subcontinent), Cruises with Elevate, Pilgrimage Aviation (helicopter and private jet charters), Elevate Sports Travels, Elevate High Flyers, and the Elevate Xpress platform. Revenue is generated primarily through transactional commissions and quote-based package pricing, with per-person rates for FIT packages ranging from GBP 489 to GBP 1,269 and EUR 489 to EUR 599. Distribution is split between B2B travel trade partners (the dominant channel via elevateholidays.online) and direct-to-consumer enquiries through the corporate website, supplemented by international trade fair participation across Europe, the Middle East, and Asia.

The company employs approximately 13 staff and uses no proprietary technology platform of note—its main digital infrastructure is the Roomxclusive hotel booking system and the B2B portal at elevateholidays.online. Strategic partnerships anchor its offering: cruise lines (Costa, Hurtigruten, Aurora, Danube), hospital groups for medical tourism (Apollo, Fortis, Medanta, Lilavati, Narayana), and IATA/TIDS accreditation (code 96601352) for air travel services. There is no evidence of external funding, M&A activity, or AI/ML investment in the input data.

Name

Elevate Holidays (Award-winning specialist UK DMC)

Legal name

Elevate Holidays

Website

https://elevateholidays.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Elevate Holidays is a UK-based Destination Management Company (DMC) founded in 2006 that designs and delivers European travel packages, group tours, MICE services, cruises, and medical tourism to FITs, travel trade partners, and corporate clients across 30+ countries, operating via London, Gurgaon, and Madrid offices.

Ownership category

akta.pro rank

Product category

Destination Management Services

NAICS

Tour Operators (56152), Tour Operators (561520), Travel Agencies (561510)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Full-Service Destination Management (Ground Handling & Onsite Operations) (THAHADAA)

akta.pro secondary industries

Destination & Itinerary Management (DMC-Led Experiences, Excursions, VIP Access) (THAHANAE), Meetings & Group Travel Management (Corporate/MICE) (THALANAH), Sports & Active Incentives (Golf, Ski, Sailing, Adventure) (THAHADAJ)

Keywords

• Destination management services
• MICE travel services
• Inbound tour operations
• European travel packages
• Group travel coordination

Headquarters

HQ city

Gurgaon

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Tour Package Sales: The company designs and sells complete travel packages including hotels, European tours, ground services, transportation, and guided tours to the travel trade industry and end customers. Revenue generated from package pricing to customers.
2. Group Tours & MICE Services: Specialized services for groups, MICE (Meetings, Incentives, Conferences, Exhibitions), student tours, and special interest tours with customized itineraries and complete ground handling.
3. Theatre Tickets & Attractions: Company sells theatre tickets and attractions in London and across Europe as part of their service offerings.
4. Private Jet & Helicopter Charters: Happy Voyages subsidiary provides private jet and helicopter rental services including pilgrimage aviation, air ambulance, wedding charters, and VIP movements.
5. Cruise Bookings: Company partners with international cruise lines including Costa Cruise, Greek Islands Cruise, Hurtigruten, and others to provide complete cruise solutions including cabin selection, shore excursions, and pre/post-cruise arrangements.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Elevate Holidays is a UK-headquartered inbound Destination Management Company (DMC) that designs and delivers personalized European and worldwide travel solutions for FITs and groups, including hotel bookings, multi-country European tours, ground transportation, guided tours, and theatre/attraction tickets. It runs a specialized MICE division for corporate meetings, incentives, conferences, and exhibitions, alongside niche verticals in sports travel, student tours, pilgrimage aviation, cruise holidays, private jet/helicopter charters, and medical tourism. The company operates an own vehicle fleet across Europe and an own ground-services office network across India and the Indian subcontinent.

Product overview

Elevate Holidays is a UK-based Destination Management Company (DMC) offering a comprehensive travel portfolio. The core offering includes Elevate Holidays (main DMC brand) providing luxury travel, group tours, MICE, and tailor-made holidays across Europe. Sub-brands include Happy Voyages (inbound DMC for India/subcontinent), Elevate Xpress (India-focused DMC), and Elevate High Flyers (private aviation). Specialized services span Trade Fairs, Pilgrimage Aviation (helicopter charters for Char Dham), Cruises with Elevate, Charter Flights, Elevate Sports Travels, Theatre Tickets, and FIT/MICE/Student packages. The portfolio also includes B2B platforms for online booking and a diverse fleet for ground transportation.

Differentiator

Problem solved

Functional benefit

Brands

• Elevate Sports Travels: Sports travel services for sports-related trips and tours
• Elevate High Flyers Service
• Roomxclusive

Products and services

• FIT Packages (Free Independent Traveler packages)

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Costa CruisecoreStrategic or Co-development PartnerElevate Holidays partners with Costa Cruise as part of their Cruise with Elevate brand, offering worldwide cruise holidays and group cruise experiences across major cruise destinations including Europe and the Mediterranean.
• HX Hurtigruten ExpeditionscoreStrategic or Co-development PartnerPartnership with Hurtigruten Expeditions for expedition cruise experiences, providing complete cruise solutions including cabin selection and shore excursions.
• HurtigrutencoreStrategic or Co-development PartnerPartnership with Hurtigruten for Norwegian coastal cruise experiences, offering pre- and post-cruise hotel and transfer arrangements.
• Aurora ExpeditionsminorStrategic or Co-development PartnerPartnership with Aurora Expeditions for expedition cruise experiences.
• Danube River Cruise PartnerscoreStrategic or Co-development PartnerRiver cruise offerings along the Danube providing complete cruise solutions with pre- and post-cruise arrangements.
• Apollo HospitalscoreStrategic or Co-development PartnerPartnership with Apollo Hospitals in Delhi for medical tourism services, providing specialized treatment coordination and healthcare access for international patients.
• Fortis Escorts Heart InstitutecoreStrategic or Co-development PartnerPartnership with Fortis Escorts Heart Institute for cardiac care medical tourism services in India.
• Medanta Hospital GurgaoncoreStrategic or Co-development PartnerPartnership with Medanta Hospital in Gurgaon for comprehensive medical tourism services.
• Lilavati Hospital MumbaicoreStrategic or Co-development PartnerPartnership with Lilavati Hospital in Mumbai for medical tourism services with connections since 2015.
• Narayana Hrudayalaya Hospital BangalorecoreStrategic or Co-development PartnerPartnership with Narayana Hrudayalaya in Bangalore for cardiac and specialized treatments with connections since 2015.
• RoomxclusivecoreTechnology or IntegrationRoomxclusive is a product of Happy Voyages (Elevate Holidays) providing unique inventory for Europe with an exclusive worldwide hotel reservation system committed to quality in products and services.
• IATA/TIDS Code 96601352minorOthersCompany holds IATA/TIDS certification for air travel services, enabling direct booking capabilities and industry accreditation.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kesari Tours: India-headquartered DMC and tour operator with strong European group tour packages and MICE capability. Closely mirrors Elevate's India-outbound, multi-country European group tour product and pricing tier.
• Trailfinders: UK-founded specialist travel agency and tour operator with deep European and worldwide tailor-made product. Comparable on UK heritage, FIT focus, multi-destination European packages, and direct consumer engagement.
• Abercrombie & Kent: Global luxury DMC and tailor-made tour operator with a long-established UK/European presence and similar FIT and group tour focus. Comparable to Elevate in delivering high-touch, custom itineraries for affluent travelers across multiple continents.
• SOTC Travel (Thomas Cook India): Major Indian outbound tour operator with extensive European group tours, MICE, and FIT programs. Comparable to Elevate's India-facing DMC operations on product mix, customer segments, and outbound destinations.
• Audley Travel: UK-based specialist tour operator focused on tailor-made long-haul and European travel for FITs. Directly comparable to Elevate's UK-headquartered, country-specialist, FIT-focused model with strong B2C enquiry funnel.
• Cox & Kings: Historic India-origin tour operator with strong India-to-Europe outbound and inbound Europe programs. Directly comparable to Elevate's Happy Voyages and Elevate Xpress India outbound/inbound operations targeting FIT and group travelers.

Broad incumbents

• Hotelbeds: Global B2B bedbank and destination services platform providing hotel, transfer, and activity inventory to travel trade. Comparable to Elevate's Roomxclusive/elevateholidays.online B2B platform model serving travel agents with real-time rates and confirmations.
• BCD Travel: Global corporate travel management company with strong MICE and group event capabilities across Europe. Comparable to Elevate's MICE/groups division on corporate event orchestration, VIP handling, and multi-destination European programs.
• TUI Musement: TUI Group's tours, activities, and DMC business serving millions of European travelers with attractions, transfers, and destination services. Overlaps with Elevate's European ground handling and group tours but at much higher volume and with broader supplier reach.
• Kuoni Travel: Heritage premium travel brand (now under DER Touristik) operating as a tour operator and DMC across Europe and long-haul. Overlaps with Elevate on European FIT, MICE, and tailor-made holidays but at significantly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/elevate-holidays

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elevate Holidays (Award-winning specialist UK DMC)