ELEKTROS ĮRANGA UAB

What ELEKTROS ĮRANGA UAB does

UAB Elektros įranga is a Lithuanian privately-held wholesale distributor of industrial electrical equipment, automation components, and solar energy products, headquartered in Panevėžys and operating four regional offices (Vilnius, Kaunas, Klaipėda) across Lithuania. Founded on 4 September 1996 originally as a joint Lithuanian-Estonian venture, the company reorganised in 2014 into a fully Lithuanian-owned entity. It distributes products from more than 50 international manufacturers — including ABB, Siemens, OMRON, Legrand, Weidmüller, Mennekes, TERASAKI, Bender, PHILIPS/Signify, IMI NORGREN, AXITEC, and TRINA Solar — across 14 categories such as automation components, electrotechnical components, cables, lighting, pneumatics, robotics, solar energy, climate control, measuring instruments, tools, and installation components, stocking more than 20,000 SKUs and offering 48-hour domestic delivery.

The company runs an enterprise B2B sales motion with dedicated account and product managers assigned to specific manufacturer groups (e.g., Vilmantas Gaspariūnas covering Legrand/TERASAKI/EOCR/SENECA/MERZ/Lm-Therm; Edmundas Žukauskas heading Vilnius and the Siemens line; product-group managers for OMRON, NORGREN, ABB, and others), supported by a technical engineer, a senior accountant, and a legal counsel at headquarters. It operates a B2B e-commerce storefront at eliranga.lt with registration-gated wholesale pricing via a WISK catalogue system, alongside email/direct marketing and a blog/knowledge centre. In 2019 it joined the international FEGIME electrical-wholesaler purchasing and marketing group, extending its procurement reach.

The business model is hardware resale: revenue is generated by importing equipment from international manufacturers, warehousing it in Lithuania, and selling to industrial companies, electrical installation contractors, and solar system integrators on a quote/registration basis with publicly undisclosed pricing. Margins are typical of industrial distribution (low single-digit to low double-digit gross, with value-add from technical consultation, inventory availability, and exclusive-representation status). There are no identified subsidiaries, parent company, funding rounds, or M&A activity; current leadership is Director Justina Šimkienė, with no public stock listing.

Name

ELEKTROS ĮRANGA UAB

Legal name

UAB "Elektros įranga"

Website

https://eliranga.lt

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

UAB Elektros įranga is a privately-held Lithuanian wholesale distributor of industrial electrical equipment, automation components, and solar energy products, representing over 50 international manufacturers from four regional offices to industrial customers, installation contractors, and solar integrators across Lithuania.

Ownership category

akta.pro rank

Headquarters

HQ city

Panevėžys

HQ country

Lithuania

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Distribution of Industrial Electrical Equipment: The company generates revenue through wholesale distribution of industrial electrical, automation, pneumatic, and solar energy components. Products are sold to industrial customers including factories, electrical installation companies, and solar energy system integrators across Lithuania. The model involves importing products from international manufacturers and maintaining inventory in Lithuanian warehouses for rapid delivery.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

UAB Elektros Įranga is a B2B wholesale distributor that imports, warehouses, and resells industrial electrical equipment, automation components, pneumatic systems, lighting, cables, and solar energy products from 50+ international manufacturers to industrial customers across Lithuania. It operates four regional offices and an online B2B catalog of more than 20,000 products with 48-hour delivery from local stock.

Product overview

ELEKTROS ĮRANGA UAB is a wholesale distributor of industrial electrical equipment, automation, and solar energy products operating since 1996. The company offers a comprehensive portfolio organized into distinct product categories: Solar Energy (saulės energetika) including solar modules from AXITEC and TRINA, inverters from SALICRU, and energy storage systems (Storion Alpha and SALICRU); Automation Components (automatikos komponentai) covering PLC controllers, I/O modules, HMI terminals, variable frequency drives, servo drives, sensors, relays, power supplies, and motor protection from OMRON and other manufacturers; Electrotechnical Components (elektrotechnikos komponentai) including circuit breakers, surge protection, and power distribution equipment from ABB, TERASAKI, and Legrand; Lighting Equipment (apšvietimo įranga) featuring LED fixtures from PHILIPS/Signify with smart home integration; Cables and Wires; Pneumatic Components from IMI NORGREN; Climate Control Solutions; Measuring Equipment from PCE Instruments; Tools; Installation Components; Marking Equipment; Robotics; Power Generators from GENPOWER; and EV Charging Stations. The company operates as an authorized representative for over 50 international manufacturers and is a member of the international FEGIME distribution group.

Differentiator

Problem solved

Functional benefit

Products and services

• Solar Energy Products (Saulės energetika) Wholesale supply of solar energy components including photovoltaic modules (AXITEC, TRINA Solar), inverters for solar power plants (SALICRU hybrid inverters), solar module mounting components, and additional solar energy accessories for residential, commercial, and industrial installations.
• Industrial Automation Components (Automatikos komponentai)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

28 partnerships are on record, tiered core.

• LegrandcoreChannel Partner/ Reseller/ Distributor · 1 January 2020Partnership signed in 2020 for installation, automation, and control equipment distribution. Products warehoused in Lithuania.
• AXITECcoreChannel Partner/ Reseller/ Distributor · 1 January 2019Partnership established in 2019 as solar module trading partner for German-made AXITEC solar panels in Lithuania.
• FEGIMEcoreStrategic or Co-development Partner · 1 January 2019The company became a member of the international FEGIME group in 2019. FEGIME is a global purchasing and marketing organization for electrical wholesalers.
• TERASAKIcoreChannel Partner/ Reseller/ Distributor · 1 January 2018Distribution agreement signed in 2018 with Japanese company TERASAKI. TERASAKI is a world leader in marine electrical systems and produces MCCB circuit breakers.
• IMI NORGRENcoreChannel Partner/ Reseller/ Distributor · 1 January 2013Official IMI NORGREN representative in Lithuania since 2013. NORGREN is a global manufacturer of pneumatic system components part of IMI Group.
• ELDON (nVent Hoffman)coreChannel Partner/ Reseller/ Distributor · 1 January 2013Official ELDON representative in Lithuania since 2013. ELDON changed its name to nVent Hoffman. Produces enclosures and electrical cabinets.
• SALICRUcoreChannel Partner/ Reseller/ Distributor · 1 January 2011Partnership established in 2011 for Spanish-made power conditioning and solar inverter products in Lithuania.
• SENECAcoreChannel Partner/ Reseller/ Distributor · 1 January 2011Partnership established in 2011 for Italian-made signal converters and automation products in Lithuania.
• LM THERM GmbHcoreChannel Partner/ Reseller/ Distributor · 1 January 2011Partnership established in 2011 for German-made heating and climate control products in Lithuania.
• OMRON ElectronicscoreChannel Partner/ Reseller/ Distributor · 1 January 2010Official OMRON representative in Lithuania since 2010. OMRON is a Japanese manufacturer of automation and control products including PLCs, sensors, and safety equipment.
• Lovato Electric S.P.A.coreChannel Partner/ Reseller/ Distributor · 1 March 2006Official Lovato Electric representative in Lithuania since March 2006. Lovato Electric produces automation and control components.
• MERZ GmbHcoreChannel Partner/ Reseller/ Distributor · 1 February 2005Official MERZ representative in Lithuania since February 2005. MERZ is a German manufacturer of switching devices.
• SAMWHA EOCRcoreChannel Partner/ Reseller/ Distributor · 1 July 2004Official EOCR representative in Lithuania since July 2004. EOCR produces motor protection relays and controllers.
• Bender GmbH & Co. KGcoreChannel Partner/ Reseller/ Distributor · 1 June 2004Official Bender representative in Lithuania since June 2004. Bender specializes in insulation monitoring and fault current protection equipment.
• MennekescoreChannel Partner/ Reseller/ Distributor · 19 February 2003Official Mennekes representative in Lithuania since February 2003. Mennekes is a German manufacturer of industrial plugs and connectors.
• WeidmüllercoreChannel Partner/ Reseller/ Distributor · 1 June 2002Official Weidmüller representative in Lithuania since June 2002. Weidmüller is a German manufacturer of industrial connectivity and electronic interface products.
• IDEcoreChannel Partner/ Reseller/ Distributor · 1 August 2001Partnership established in August 2001 for electrical equipment products in Lithuania.
• GE Lighting (Tungsram)coreChannel Partner/ Reseller/ Distributor · 1 May 2001Partnership established in May 2001 for lighting products in Lithuania.
• GE FanuccoreChannel Partner/ Reseller/ Distributor · 1 October 1998Partnership established in October 1998 for automation and control products in Lithuania.
• EREAcoreChannel Partner/ Reseller/ Distributor · 1 March 1998Partnership established in March 1998 for transformer products distribution in Lithuania.
• GE Power ControlscoreChannel Partner/ Reseller/ Distributor · 4 September 1996Original partnership established in September 1996 when the company was founded. GE Power Controls was one of the first major international manufacturers represented in Lithuania by the company.
• NIKOcoreChannel Partner/ Reseller/ Distributor · 4 September 1996Original partnership established in September 1996 when the company was founded. NIKO was one of the first major manufacturers represented in Lithuania.
• ABBcoreChannel Partner/ Reseller/ DistributorABB is represented as a major international manufacturer of electrical equipment, automation products, and robotics through the company's distribution network.
• Philips SignifycoreChannel Partner/ Reseller/ DistributorPhilips Signify (lighting division) products distributed through the company's network in Lithuania.
• CircutorcoreChannel Partner/ Reseller/ DistributorSpanish manufacturer of power quality and energy measurement equipment distributed in Lithuania.
• EfapelcoreChannel Partner/ Reseller/ DistributorPortuguese manufacturer of electrical installation equipment distributed in Lithuania.
• Trina SolarcoreChannel Partner/ Reseller/ DistributorTrina Solar solar modules distributed in Lithuania through the company's network.
• Alpha ESS Europe GmbHcoreChannel Partner/ Reseller/ DistributorGerman manufacturer of energy storage systems (Storion Alpha) distributed in Lithuania for residential and commercial solar applications.

Scale indicators4 records

Recent moves12 records

Expansion highlights4 records

Broad incumbents

• Würth: German-headquartered global distributor of industrial, electrical, and fastening supplies with a direct-to-customer field-sales model. Würth is a broader incumbent whose industrial-supplies distribution mechanics overlap with Elektros Įranga's B2B relationship-based model.

Direct peers

• Sonepar: World's largest privately held B2B distributor of electrical products, operating in more than 40 countries. Sonepar's family-owned, multi-brand authorized-distribution model and FEGIME-adjacent positioning make it a structurally comparable peer to Elektros Įranga.
• Rexel: Global B2B distributor of electrical, lighting, security, and energy-management products serving industrial and contractor customers. Rexel is the most direct global peer to Elektros Įranga, operating an identical multi-brand authorized-distribution model across multiple geographies.

Regional players

• Elgama-Elektronika: Lithuanian-headquartered manufacturer and supplier of electricity meters and related electrical equipment. While vertically different (manufacturer), it operates in the same Lithuanian electrical-equipment value chain and serves overlapping utility and industrial customers.
• Edmundson Electrical: UK-headquartered independent electrical wholesaler operating through a large branch network. Comparable to Elektros Įranga as a regional multi-branch authorized distributor of major electrical brands serving industrial and contractor customers.
• Intertecno: Lithuanian distributor of industrial automation, electrical, and process-control products. Regional direct competitor operating in the same Lithuanian industrial-automation distribution market as Elektros Įranga.

Emerging players

• Farnell (element14): Global high-service distributor of electronic components, automation, and industrial products with strong e-commerce. Comparable to Elektros Įranga as a broad-line distributor of industrial and automation components from multiple premium brands.

Others

• FEGIME: International purchasing and marketing group for independent electrical wholesalers, of which Elektros Įranga became a member in 2019. FEGIME is the parent cooperative that aggregates procurement and benchmarking across member distributors like Elektros Įranga.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/elektros-%C4%AFranga-uab

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ELEKTROS ĮRANGA UAB