ELVERUM GOLFKLUBB

Name

ELVERUM GOLFKLUBB

Legal name

Elverum Golfklubb

Website

https://elverumgolf.no

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Golf Club & Sports Recreation Facilities

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Golf club services
• Golf course operations
• Membership golf programs
• Junior golf training
• Inclusive golf programs

Headquarters

HQ city

Elverum

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership fees collected from members across multiple categories (adult, junior, senior, remote, ESAG). Primary recurring revenue stream for the club.
2. Green Fee Revenue: Green fees charged to visiting golfers and remote members playing at reduced rates. GolfBox tee-time booking system manages green fee payments.
3. Beginner Golf Course (Veien til Golf): Introductory golf course fees for new golfers, including course instruction, equipment loan, and club membership for the remainder of the season.
4. Grasrotandelen (Norwegian Gaming Revenue): Funds received from Norsk Tipping's Grasrotandelen program, where 7% of gambling stakes from supporters are directed to the club.
5. Tournament Entry Fees: Entry fees for club tournaments including Spleiselaget, club championships, and weekly Torsdagsgolfen events.
6. Clubhouse and Facility Rental: Rental income from clubhouse facilities for events, corporate bookings, and overnight accommodation options.
7. Golf Equipment and Demo Days: Pro shop sales and club fitting services; demo days with equipment brands (Callaway, Taylormade, Cobra, PING) generate equipment sales and fitting revenue.

Pricing tiers

Distribution channels5 records

Marketing channels9 records

Core offering

Elverum Golfklubb operates an 18-hole golf course at Starmoen in Elverum, Norway, providing golf playing access, practice facilities (TrackMan-equipped driving range), clubhouse rental, and a portfolio of member programs including junior development (Ung Start), inclusive golf (ESAG), women's, seniors, training groups, and weekly tournaments. The club sells annual memberships across multiple age and category tiers, plus green fees, beginner courses, tournament entries, and pro shop/club fitting services.

Product overview

Elverum Golfklubb operates as a traditional golf club offering an 18-hole course at Starmoen in Elverum, Norway. The club provides a comprehensive suite of programs including Ung Start (free youth program), Ett Slag Av Gangen (adaptive golf), Damegruppe (women's), Treningsgruppe (skill-based training), Seniorgolf (50+), and Torsdagsgolfen (weekly competitions). The club features a TrackMan-equipped driving range, clubhouse rental, minigolf, and winter simulator training. The facility also hosts major tournaments including Srixon Tour and Jr NM Match events. Membership options span various categories from adults (7290 NOK) to youth, with offerings like green fee partnerships with neighboring clubs and participation in Golfamore for European golf discounts.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Golf Course Main 18-hole golf course at Starmoen in Elverum offering play for members and green fee guests.
• Driving Range (TrackMan Range) Practice facility with TrackMan Range technology for swing analysis and ball flight tracking, open year-round with ball dispensing machine.
• Golf Clubhouse & Rental Clubhouse facilities available for rental for events, meetings, and gatherings, with renovated second-floor meeting rooms.
• Ung Start (Junior Program) Free golf program for youth under 19 years old, providing introduction to golf with equipment loans and training, aiming to increase youth participation in the sport.
• Ett Slag Av Gangen (ESAG) Inclusive Golf Adaptive golf program in collaboration with Elverum Municipality (Grip/Annekset) providing golf as a mastery arena for participants with various challenges, with year-round activities including winter simulator training.
• Damegruppe (Women's Program) Women's golf program with regular training sessions, scramble competitions, and social events specifically for female members.
• Torsdagsgolfen (Thursday Weekly Golf) Weekly Thursday golf program offering various competition formats including scramble, foursome, best ball, individual play, and special events like snor-turnering.
• Treningsgruppe (Training Groups) Organized training groups offering skill development programs with categories like Bryt 80, Bryt 90, Bryt 100, and Klubbspilleren for different skill levels.
• Veien til Golf (Path to Golf) Beginner Course Mandatory beginner golf course teaching fundamentals including grip, stance, ball position, balance, and aim using the GOBBS method. Includes equipment loan and club membership.
• Tournament Program Full tournament calendar including Srixon Tour events, Jr NM Match, club championships, flag competitions, scramble events, and regional friend matches with ESAG partners.
• Seniorgolf (Senior Golf Program) Golf program for members aged 50+, with connections to Norsk Senior Golf (NSG) for participation in senior competitions and reduced green fees at approximately 80 courses.
• Minigolf Minigolf course available at the club for family entertainment and casual play.
• Overnatting (Accommodation) Overnight accommodation options available at the club for visiting golfers.
• Golf Simulator Winter Training TrackMan golf simulator available at Bowling 1 Elverum for winter training, used by ESAG groups and available for winter practice.
• Annual Memberships (Adult, Junior, Senior, Trial, ESAG, Remote, Supporting) Annual membership subscriptions across multiple categories with playing rights and access to club services.
• Green Fee Play (Visiting Golfers) Pay-as-you-go access for non-member visiting golfers, managed through the GolfBox tee-time booking portal.
• Pro Shop and Equipment Demo Days On-site pro shop with equipment, accessories, and club fitting services plus brand demo days (Callaway, Taylormade, Cobra, PING).

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature2 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Norsk Tipping (Grasrotandelen)coreGTM or Marketing Partner · 1 January 2023Elverum Golfklubb is registered with Norsk Tipping's Grasrotandelen program, which directs 7% of gambling stakes from designated supporters to the club. This is a significant ongoing funding mechanism for club operations and member services.
• Narvesen / Norges Golfforbund (Narvesenstipendet)minorGTM or Marketing Partner · 1 January 2023The GGG/ESAG group received 15,000 NOK from Narvesenstipendet in 2023, a grant jointly funded by Narvesen and Norges Golfforbund, used to purchase a golf cart for participants with mobility needs.
• Sparebank1 ØstlandetcoreGTM or Marketing PartnerNamed sponsor of the club, providing financial support and branding visibility. The Sparebank1 Østlandet TrackMan Range is named after this sponsor.
• GolfamoreminorGTM or Marketing PartnerClub participates in Golfamore program where members receive half-price green fee on 1 round per season at participating courses across Europe.
• Neighboring Golf Clubs (9 clubs)coreGTM or Marketing PartnerReciprocal green fee discount arrangements with 9 neighboring clubs: Trysilfjellet GK (20% Mon-Fri), Valdres GK (20% Mon-Fri), Kongsvingers GK (100kr Mon-Thu), Sorknes GK (20% all days, 2000 NOK full season), Atlungstad GK (50kr Mon-Fri, 100kr weekends), Gjøvik og Toten GK (20% all days), Skei GK (20% all days), Mjøsen GK (20% all days), Hafjell GK (20% all days).
• Elverum Kommune / Grip AnneksetcoreStrategic or Co-development PartnerPartnership with Elverum Municipality's GRIP/Annekset (social inclusion services) for the ESAG inclusive golf program. Municipality provides support staff (erfaringskonsulent Jon Andre Haugen) and transportation for participants, enabling people with disabilities to participate in golf.
• Ett Slag Av Gangen (NGF)coreStrategic or Co-development PartnerNational inclusive golf program under Norges Golfforbund. ESAG Elverum is part of a regional network with Atlungstad GK and Kongsvingers GK for joint friendship tournaments and trainer coordination. The club participates in national ESAG tournaments (e.g., Kragerø, regional events).
• Norges Golfforbund (NGF)coreGTM or Marketing PartnerNational golf federation providing coach training, Impact Supporter program for junior funding, women's training days, and tournament sanctioning (Srixon Tour, NM Match events hosted at the club).
• Norsk Senior Golf (NSG)minorGTM or Marketing PartnerNSG is the national senior golf organization. Elverum GK members aged 50+ can join NSG for access to NSG tournaments, Lag-NM qualification, and discounted green fee at ~80 courses across Norway.
• TrackMancoreTechnology or IntegrationTrackMan Range system installed at the driving range for ball-tracking analytics. TrackMan simulators used for winter indoor training at Bowling 1 Elverum.
• Bowling 1 ElverumminorStrategic or Co-development PartnerIndoor winter golf training venue at Bowling 1 Elverum, where ESAG group and members use TrackMan simulators for golf practice during the off-season (October through April).
• Henning Myrer (Golf Trainer)coreGTM or Marketing PartnerClub's head trainer/coach providing group training sessions, TrackMan instruction, and coordination of junior and ESAG training programs. Also serves as trainer coordinator for ESAG nationally.
• Norges Idrettsforbund (NIF)coreGTM or Marketing PartnerClub is registered with Norges Idrettsforbund. Golfforbundet is transferring club member data from GolfBox to NIF's membership database in compliance with NIF's regulations for sports organization registers.
• Local Sponsors (16 named)coreGTM or Marketing Partner16 local businesses sponsor the club including Sparebank1 Østlandet, Furuknappen, Bowling1, Coca-Cola, Eiendomsmegler1, Elgstua Hotel, Forestia, Njord, SmartIT, Klubben.no, Hepro, Hanstad Bygg, Presis, Rema Ridabu, Tunet, YC Eiendom, Terje Gundersen, and Pelias. These sponsors receive branding on the club website and premises.

Scale indicators8 records

Recent moves6 records

Direct peers

• Sorknes Golfklubb: Reciprocal partner offering a full-season reciprocal membership option. Similar-sized Norwegian golf club with direct member-traffic overlap.
• Trysilfjellet Golfklubb: Reciprocal green fee partner in the Hedmark/Innlandet region. Comparable Norwegian golf club with similar membership tier structure.
• Hafjell Golfklubb: Reciprocal green fee partner. Norwegian golf club in Innlandet with similar membership categories and reciprocal arrangement terms.
• Mjøsen Golfklubb: Reciprocal green fee partner along the Mjøsa lake region. Norwegian golf club offering similar reciprocal terms and member benefits to Elverum members.
• Valdres Golfklubb: Reciprocal green fee partner in Innlandet. Norwegian golf club operating a similar mid-sized regional membership model.
• Gjøvik og Toten Golfklubb: Reciprocal green fee partner in the Innlandet region. Comparable Norwegian 18-hole golf club with similar community-based membership model.
• Kongsvingers Golfklubb: Reciprocal green fee partner and fellow ESAG network member. Another Hedmark-region 18-hole Norwegian golf club with similar membership model and member programs.
• Atlungstad Golfklubb: Reciprocal partner and joint ESAG inclusive-golf partner. Similar-sized Norwegian golf club operating a comparable membership and tournament structure in the Innlandet region.

Broad incumbents

• Losby Golfklubb: One of Norway's larger and more established golf clubs near Oslo. Comparable 18-hole facility with broader member base and stronger destination positioning, serving as a benchmark for what a mature Norwegian golf club can scale to.

Others

• Norges Golfforbund (NGF): Norwegian Golf Federation that sanctions Elverum's tournaments, supports ESAG, and provides Impact Supporter funding. Industry-level governing body shaping the regulatory and development environment for all Norwegian golf clubs including Elverum.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/elverumgolfklubb
• LinkedInlinkedin.com/company/elverum-golfklubb

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ELVERUM GOLFKLUBB