Emerging Minds Australia
Emerging Minds Australia is a federally-funded non-profit that operates the National Workforce Centre for Child Mental Health, delivering free evidence-based training, toolkits, and resources to Australian practitioners, families, organisations, and researchers working in infant, child, and adolescent mental health.
- Company typePrivate
- Founded2001
- HeadquartersAdelaide, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Emerging Minds Australia does
Emerging Minds Australia, legally the Australian Infant Child Adolescent and Family Mental Health Association Ltd, is a federally-funded non-profit organisation established in 2001 and headquartered in Adelaide, South Australia. It operates the National Workforce Centre for Child Mental Health under funding from the Australian Government, delivering a free online workforce gateway that provides training, practice guides, webinars, podcasts, toolkits, and curated research highlights to practitioners, families, organisations, and researchers engaged in infant, child, and adolescent mental health across Australia. The organisation's product surface comprises the Emerging Minds Learning learning management system, the Emerging Minds Families public-facing sub-brand, specialised toolkits (GP Toolkit, ACEs Toolkit, Keeping In Touch Toolkit, Family Partnerships for Educators Toolkit), online courses, and a national network of regionally-based Child Mental Health Workforce Consultants providing direct implementation support to organisations.
Its business model is B2G-anchored and freemium at the end-user level: revenue derives from Australian Government grant funding channelled through the National Workforce Centre for Child Mental Health (formerly including the now-integrated COPMI national initiative), while all training, tools, and resources are provided at no charge to users. Distribution is digital-first via the workforce gateway and LMS, supplemented by the regional consultant network and co-branded partnerships with the Australian Institute of Family Studies, the Mental Health Professionals' Network, and the National Aboriginal and Torres Strait Islander Consultancy Group. Co-production with family members with lived experience is a documented design principle across the content library. The organisation has no disclosed commercial pricing tier, no venture or equity funding, and no parent company, with operating continuity tied to the federal funding cycle.
Emerging Minds Australia firmographics
Firmographics- Name
- Emerging Minds Australia
- Legal name
- Australian Infant Child Adolescent and Family Mental Health Association Ltd
- Website
- https://emergingminds.com.au
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Emerging Minds Australia is a federally-funded non-profit that operates the National Workforce Centre for Child Mental Health, delivering free evidence-based training, toolkits, and resources to Australian practitioners, families, organisations, and researchers working in infant, child, and adolescent mental health.
- Ownership category
- akta.pro rank
Emerging Minds Australia industry classification
Industry- Product category
- Child and family mental health services
- NAICS
- Educational Support Services (611710), Child and Youth Services (62411), Other Individual and Family Services (624190)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL)
- akta.pro secondary industry
- Family Engagement & Parent-Facing Early Learning Content (EDAGACAJ)
Keywords
Where Emerging Minds Australia is headquartered
LocationHeadquarters
- HQ city
- Adelaide
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Emerging Minds Australia business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Government Funding: Funded by the Australian Government through the National Workforce Centre for Child Mental Health and formerly the Children of Parents with a Mental Illness (COPMI) national initiative. The organization develops mental health policy, services, interventions, training, programs and resources in response to the needs of healthcare professionals, children and their families.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free resources and training for all users |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Emerging Minds Australia product offering
Product offeringCore offering
Emerging Minds Australia delivers free, evidence-based online training, practice guides, webinars, toolkits, podcasts, and family-facing resources through its National Workforce Centre for Child Mental Health and Emerging Minds Learning platform. It supports healthcare practitioners, organisations, families, and researchers working with Australian infants, children and adolescents through a digital workforce gateway combined with a national network of regionally-based Child Mental Health Workforce Consultants. Its offerings are funded by the Australian Government and developed in co-production with family members with lived experience and partner organisations such as the Australian Institute of Family Studies.
Product overview
Emerging Minds is a not-for-profit organization dedicated to advancing Australian children's mental health for over 20 years. The organization operates primarily through its National Workforce Centre for Child Mental Health, which functions as an online workforce gateway providing free training, practice guides, webinars, tools, and resources. The ecosystem includes Emerging Minds Learning (a learning management system for eLearning courses), Emerging Minds Families (a dedicated sub-brand providing family-focused resources), and multiple specialized toolkits including GP Toolkit, ACEs Toolkit, Keeping In Touch Toolkit, and Family Partnerships Toolkit. Content formats include online courses, webinars, podcasts, practice papers, fact sheets, and monthly research highlights produced with the Australian Institute of Family Studies.
Differentiator
Problem solved
Functional benefit
Products and services
- National Workforce Centre for Child Mental Health Online workforce gateway providing free training, practice guides, webinars, tools, information and news for professionals and organisations working with children and families to identify, assess and support children at risk of mental health conditions.
- Emerging Minds Learning Online learning management system providing access to eLearning courses, training modules and professional development resources for practitioners working with children and families.
- Emerging Minds Learning Workplace Dashboard Organisational dashboard tool to support learning and workforce development within organisations employing child and family practitioners.
- Emerging Minds Families Dedicated resource portal developed with family members with lived experience, practitioners and using the latest research, offering practical and trustworthy information for families to use directly or for practitioners to share with parents and families.
- Online Training Courses Self-paced and facilitated online courses covering various aspects of child mental health, including courses for GPs, practitioners supporting neurodivergent children, and general practice strategies.
- GP Toolkit Collection of accredited online courses, assessment tools, webinars, podcasts, family digital health resources and more specifically designed to support GPs in supporting child mental health.
- Adverse Childhood Experiences (ACEs) Toolkit Toolkit containing information, advice and practical tools for individuals and professionals who work with, or care for, children who have had adverse childhood experiences.
- Keeping In Touch with Your Children (KIT) Toolkit Resources for practitioners working in adult-only residential and inpatient mental health and alcohol and other drug treatment programs to promote parent-child connectedness during periods of separation.
- Family Partnerships for Educators Toolkit Self-guided resources to support implementation of a model for building family partnerships at schools.
- Parenting Our Way Resources for Aboriginal and Torres Strait Islander parents and families, developed in collaboration with First Nations families and workers, providing guidance on understanding and supporting children's social and emotional wellbeing.
Quantifiable outcome
- Free access to training, practice guides, webinars, tools, information and news for professionals across Australia
- +1 more outcomes
Companies that use Emerging Minds Australia
Customer profileSegments4 records
Ideal customer profiles4 records
Emerging Minds Australia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Emerging Minds Australia partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and major.
- Australian Institute of Family Studies (AIFS)coreCollaborative partner for research summaries, webinars and resources. AIFS prepares monthly research highlights focusing on recently released papers, systematic reviews and meta-analyses related to infant and child mental health. Joint webinars on topics including infant and family mental health, neurodivergent families, and financial hardship.
- Mental Health Professionals' Network (MHPN)majorCollaborative partner for webinars and professional development resources including series on lived experience expertise, infant and family mental health, and skills in child aware practice.
- National Aboriginal and Torres Strait Islander Consultancy GroupcoreAdvisory group providing guidance on cultural safety and appropriate engagement with Aboriginal and Torres Strait Islander peoples. Supports the development of culturally grounded resources and approaches.
- Family Members with Lived ExperiencecorePartners with family members who have lived experience of parenting challenges, mental health difficulties and family adversity to co-produce resources and information that are practical and trustworthy.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Emerging Minds Australia competitors and assessment
Company assessmentDirect peers
- ReachOut Australia: ReachOut Australia delivers online mental-health information, peer support, and practitioner resources. Comparable to Emerging Minds because both operate digital-first mental-health education and family-facing content with a strong emphasis on evidence-based self-guided resources.
- Orygen: Orygen is an Australian non-profit focused on youth mental health research, clinical care, and workforce training. Comparable to Emerging Minds because both deliver evidence-based training and resources to practitioners working with young people in the Australian mental-health ecosystem.
- headspace (National Youth Mental Health Foundation): headspace is the Australian Government-funded national youth mental-health service that combines service delivery, workforce development, and resources. Comparable to Emerging Minds for its federally endorsed mandate and its focus on workforce capability and youth mental-health content.
- Black Dog Institute: Black Dog Institute is an Australian mental-health research and clinician-training organization offering online courses, webinars, and workforce education. Comparable to Emerging Minds because of its role as an online workforce education hub for mental-health professionals in Australia.
- Kids Helpline: Kids Helpline is an Australian free, 24/7 counseling and resource service for children and young people. Comparable to Emerging Minds as a national, government-supported child-focused mental-health support and information provider serving similar end-user populations.
- Mind Australia: Mind Australia is a major non-profit provider of mental-health support services and recovery-focused programs. Comparable to Emerging Minds as a national non-profit operating in the Australian mental-health training and support ecosystem with a workforce development remit.
Broad incumbents
- Beyond Blue: Beyond Blue is a large Australian mental-health organization providing awareness, resources, and workforce materials across depression, anxiety, and related conditions. Comparable to Emerging Minds as an incumbent provider of practitioner and community mental-health education, though broader in scope.
- SANE Australia: SANE Australia is a long-standing mental-health non-profit providing information, peer support, and resources. Comparable to Emerging Minds in its role producing evidence-based mental-health content and resources for Australians with lived experience.
Regional players
- Anna Freud Centre: Anna Freud Centre is a UK-based child and family mental-health research and training organization. Comparable to Emerging Minds for its research-to-practice translation model, schools-facing toolkits, and mental-health workforce training programs for child and adolescent populations.
- Child Trends: Child Trends is a US non-profit research organization producing evidence-based insights for children and families. Comparable to Emerging Minds as a research-driven content and resource provider supporting practitioners and policymakers in the child and family services space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Emerging Minds Australia social profiles
Digital presenceEmerging Minds Australia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Emerging Minds Australia leadership team
Management profileNumber of profiles
Profiles3 records
Emerging Minds Australia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Emerging Minds Australia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Emerging Minds Australia
What does Emerging Minds Australia do?
Emerging Minds Australia delivers free, evidence-based online training, practice guides, webinars, toolkits, podcasts, and family-facing resources through its National Workforce Centre for Child Mental Health and Emerging Minds Learning platform. It supports healthcare practitioners, organisations, families, and researchers working with Australian infants, children and adolescents through a digital workforce gateway combined with a national network of regionally-based Child Mental Health Workforce Consultants. Its offerings are funded by the Australian Government and developed in co-production with family members with lived experience and partner organisations such as the Australian Institute of Family Studies.
Is Emerging Minds Australia a public or private company?
Emerging Minds Australia is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Emerging Minds Australia founded?
Emerging Minds Australia was founded in 2001. It employs 11 to 50 people.
Where is Emerging Minds Australia based?
Emerging Minds Australia is headquartered in Adelaide, Australia, in the Oceania region.
How does Emerging Minds Australia make money?
One revenue line is on record: government Funding.
Who are Emerging Minds Australia's main competitors?
Direct peers on record are ReachOut Australia, Orygen, headspace (National Youth Mental Health Foundation), Black Dog Institute, Kids Helpline and Mind Australia. Broad incumbents are Beyond Blue and SANE Australia. Regional players are Anna Freud Centre and Child Trends.
Does Emerging Minds Australia have an API?
No public API is recorded for Emerging Minds Australia.
What industry is Emerging Minds Australia in?
Emerging Minds Australia's product category is Child and family mental health services. Its primary akta.pro industry code is EDAAAEAL, Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs, with a secondary code of EDAGACAJ, Family Engagement & Parent-Facing Early Learning Content. Its NAICS code is 611710 and its SIC code is 8200.