Rowell Family Empowerment of Northern California, Inc.

What Rowell Family Empowerment of Northern California, Inc. does

Rowell Family Empowerment of Northern California, Inc. is a 501(c)(3) nonprofit organization founded in 1995 and headquartered in Redding, California. It is parent-founded and parent-run, with the majority of its roughly 19 staff and more than 50% of its board composed of parents of children with disabilities. The organization delivers a coordinated suite of free or insurance-funded services to families of individuals with developmental disabilities across nine counties in Far Northern California (Shasta, Tehama, Glenn, Butte, Trinity, Siskiyou, Modoc, Lassen, and Plumas). Core programs include Community Navigation, Parent Consultation for IEP and special education support, in-home Respite Care, Personal Assistance Services for individuals ages 13+, the S.L.A.T.E. social-behavioral skills program for children with ASD ages 3-17, and an Applied Behavior Analysis (ABA) Behavior Program, supplemented by an Early Start Family Resource Center (birth-3), free trainings/webinars, and an online video library.

The underlying technology is standard nonprofit case management and client tracking infrastructure; there is no proprietary technology platform or AI/ML capability evidenced. Services reach families through in-person consultations at the Redding office, home visits, and Zoom-based virtual delivery. The business model is a hybrid of state grant funding (California Department of Developmental Services, California Department of Education), Regional Center vendored programs (Far Northern Regional Center), insurance reimbursement (primarily Partnership HealthPlan of California for ABA), MOUs with regional partners, and donations/fundraising (including the annual Airports for Autism event and Amazon Smile). All core family-facing services are provided at no charge to families. Customer segments include families of children with disabilities (birth-22), Regional Center consumers, children with ASD ages 3-17, and the professionals who serve them (educators, healthcare providers, social workers).

Name

Rowell Family Empowerment of Northern California, Inc.

Legal name

Rowell Family Empowerment of Northern California, Inc.

Website

https://empoweryourfamily.org

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Rowell Family Empowerment of Northern California is a parent-founded, parent-run 501(c)(3) nonprofit providing free disability services (IEP support, respite, ABA, autism social-skills, community navigation) to families across nine Far Northern California counties, funded primarily by state grants and Regional Center vendorships.

Ownership category

akta.pro rank

Product category

Disability and Family Support Services

NAICS

Other Individual and Family Services (624190), Child and Youth Services (62411), Services for the Elderly and Persons with Disabilities (624120), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

akta.pro secondary industries

Family Advocacy, Parent Training & Support Services (EDAJAKAK), Parent/Caregiver Training & Family Consultation (ABA) (EDAKAHAG), Family Coaching, Parent-Mediated & Home Visiting EI Services (EDACAFAJ)

Keywords

• Disability family services
• Special education support
• Autism intervention programs
• Respite care services
• Disability advocacy services

Headquarters

HQ city

Redding, CA

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. State Grants and Contracts: Primary funding from California Department of Developmental Services (DDS), California Department of Education, and Family Empowerment Centers program. Grants and contracts fund parent support, training, navigation assistance, and consultative services at no cost to families.
2. Insurance Reimbursements (ABA Therapy): Bill Partnership HealthPlan and other insurance providers for Applied Behavior Analysis (ABA) therapy sessions through the Behavioral Support Services program.
3. Regional Center Vendored Programs: Vendored programs through Far Northern Regional Center including Respite Services, Personal Assistance Services, and SLATE autism program.
4. Donations and Fundraising: Accepts monetary donations via PayPal and check. Amazon Smile program directs portion of purchases to the organization. Annual Airports for Autism fundraiser generates donations.
5. Memorandums of Understanding (MOUs): Formal agreements with regional partners to provide specific services, contributing to operational funding.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Rowell Family Empowerment of Northern California is a parent-founded, parent-run 501(c)(3) nonprofit that delivers free support services to families of children and adults with disabilities across nine counties of Far Northern California. Its offerings include Community Navigation, Parent Consultation (IEP and special education support), in-home Respite Care, the SLATE autism social-behavioral skills program, Personal Assistance Services, Applied Behavior Analysis (ABA) Behavior Support, the Early Start Family Resource Center, Family Empowerment Center services, free training workshops, and an online video library. Funding comes primarily from state grants, Regional Center vendorization, insurance reimbursements, and donations.

Product overview

Rowell Family Empowerment of Northern California, Inc. is a parent-founded, parent-run nonprofit organization offering a multi-service platform focused on empowering families with children who have disabilities. The organization provides a coordinated suite of programs including Community Navigation (helping families access resources and navigate systems), Parent Consultation (IEP support and special education guidance), Respite Care (in-home care for caregivers' breaks), Personal Assistance Services, and the SLATE autism program (social-behavioral skills training). Additional services include an Applied Behavior Analysis (ABA) Behavior Program, Early Start Family Resource Center for children birth-3, Family Empowerment Center services for ages 3-22, training workshops, and a video library. Services are provided free of charge and funded through grants, contracts, and donations. The organization serves Far Northern California across 6-9 counties.

Differentiator

Problem solved

Functional benefit

Brands

• S.L.A.T.E. Successful Living with Autism through Training and Education - a social-behavioral skills program serving children with Autism Spectrum Disorder ages 3-17 in Shasta County, improving social-emotional skills such as self-regulation, problem-solving, reasoning skills, and conflict resolution.

Products and services

• Community Navigation Trained navigators help families of children and adults with disabilities locate and access community resources, special education services, generic supports, and relationships that promote community inclusion.
• Parent Consultation Free consultation services providing guidance about special education rights, IEP/504 processes, strategies, and resources for families of children with disabilities.
• Respite Care Trained respite providers travel to families' homes to care for children or adults with disabilities, giving primary caregivers a break. Services are authorized through Far Northern Regional Center across multiple counties.
• S.L.A.T.E. (Successful Living with Autism through Training and Education) Social-behavioral skills program for children with Autism Spectrum Disorder ages 3-17 in Shasta County, focusing on self-regulation, emotional identification, problem-solving, conflict resolution, and parallel play using evidence-based practices.
• Personal Assistance Services Assists individuals with disabilities ages 13 and older to perform tasks they would normally do independently, allowing caregivers opportunity to work or take personal time.
• Behavior Program (Applied Behavior Analysis) Behavior services rooted in applied behavior analysis providing one-on-one instruction, caregiver training, social skills groups, and functional communication training. Billed to insurance (including Partnership HealthPlan) for eligible clients.
• Early Start Family Resource Center Resource center for children birth to 3 years of age who have a diagnosis or suspected disability, providing trusted resources and connecting families to early intervention services.
• Family Empowerment Center Services Support for children ages 3-22 in special education navigation, including education about the special education process, free IEP reviews, and workshops via webinar and face-to-face trainings.
• Training Programs Free educational workshops on IEP Prep, Section 504, Behavior Interventions, Behavior Intervention Plans (BIP), Transition IEP planning, IFSP to IEP transitions, Understanding Evaluations, and Student-led IEPs.

Quantifiable outcome

• Free services provided to families regardless of ability to pay
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered important and core.

• Redding Police Department (SNAP Program)importantStrategic or Co-development Partner · 19 October 2021SNAP (Special Needs Alert Program) assists First Responders in being more responsive during emergencies to residents with special needs. Maintained by the Redding Police Department, the program helps identify those who may have difficulty communicating due to disability. Rowell supports awareness and enrollment in the program.
• Far Northern Regional CentercoreStrategic or Co-development PartnerFar Northern Regional Center is the primary vendor partner for multiple Rowell programs including Respite Services, Personal Assistance Services, SLATE autism program, Get SET summer program, and Social Skills Groups. Rowell has completed the vendorization process with FNRC. Regional Center consumers are referred for services and services are authorized through the Regional Center service coordinator.
• Partnership HealthPlan of CaliforniacoreStrategic or Co-development PartnerPartnership HealthPlan is the primary insurance provider billed for Applied Behavior Analysis (ABA) therapy services through Rowell's Behavioral Support Services program. Rowell accepts Partnership Healthcare of California insurance and assists with authorization processes.
• County Partners (All 9 Service Counties)importantStrategic or Co-development PartnerRowell has collaborative partners in every county they serve, enabling them to connect families with local resources and build bridges within their own communities. Partners include schools, agencies, and community organizations in Shasta, Tehama, Glenn, Butte, Trinity, Siskiyou, Modoc, Lassen, and Plumas counties.
• California Department of Developmental Services (DDS)coreStrategic or Co-development PartnerPrimary state funding source for parent-to-parent support services. DDS funding enables Rowell to provide free support, training, and navigation assistance to families of individuals with developmental disabilities.
• California Department of EducationcoreStrategic or Co-development PartnerState funding source through Special Programs Division for Family Empowerment Center services supporting special education navigation and parent training for children ages 3-22.
• CAPTAIN (California Autism Professional Training And Information Network)importantStrategic or Co-development PartnerMulti-agency network supporting evidence-based practices for individuals with Autism Spectrum Disorder across California. Rowell is one of many Family Resource Centers collaborating with CAPTAIN as part of the Statewide System of Support, focused on building capacity for implementing Evidence-Based Practices.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Easterseals: National nonprofit providing disability services including autism services, respite, and family support across many states. Overlaps broadly with Rowell's service mix but operates at much greater scale and across multiple program lines beyond the family empowerment niche.
• The Arc: National disability advocacy and services organization serving individuals with intellectual and developmental disabilities and their families. Provides advocacy, family support, and direct services overlapping with Rowell's empowerment and advocacy work but at national scale.
• AbilityPath: Bay Area nonprofit (formerly Community Gatepath) providing early intervention, behavioral services, and family support for individuals with disabilities. Comparable service portfolio and California footprint but operates at significantly larger scale with multiple service lines.

Direct peers

• Exceptional Parents Unlimited (EPU): Fresno-based California nonprofit providing early intervention, family support, respite, and behavioral services to families of children with disabilities. Operates a similar multi-program model with state and insurance funding, making it a regional direct peer in California's Central Valley.
• Matrix Parent Network and Resource Center: Northern California Family Empowerment Center and Parent Training and Information Center serving families across multiple counties. Operates within the same state-designated framework as Rowell with comparable IEP advocacy, parent training, and resource navigation services.
• Warmline Family Resource Center: Sacramento-area Family Resource Center serving families of children with special needs through parent support, training, and resource navigation. Operates within the same California FRC/FEC funding structure as Rowell and offers directly comparable IEP and special education support services.
• Parents Helping Parents (PHP): Parent-founded, parent-run nonprofit in Santa Clara County, California serving families of children with special needs. Closely matches Rowell's parent-to-parent model, IEP navigation services, and family resource center structure, making it a near-direct comparable within California's FRC ecosystem.

Others

• CAPTAIN (California Autism Professional Training and Information Network): California statewide network of Family Resource Centers and agencies supporting evidence-based practices for individuals with ASD. Rowell is an active CAPTAIN collaborator; CAPTAIN is an ecosystem partner rather than a competitor, but represents the broader state infrastructure in which Rowell operates.
• Disability Rights California: California's federally funded Protection & Advocacy system, providing legal advocacy and rights protection for people with disabilities. Comparable in serving the same population and overlapping with Rowell's IEP/advocacy navigation work, but operates as a legal/rights organization rather than a direct service provider.

Emerging players

• Catalight: California-based behavioral health network providing ABA therapy and autism services through managed care partnerships. Overlaps with Rowell's Behavior Program and ABA offerings but operates as a scaled provider with national payer relationships and a research-driven care model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/rfenc
• Facebookfacebook.com/ROWELLFAMILYEMPOWERMENT
• Instagraminstagram.com/rowellfamilyempowerment
• LinkedInlinkedin.com/company/rowell-family-empowerment-of-northern-california-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rowell Family Empowerment of Northern California, Inc.