Samax

What Samax does

Samax is a privately-held FinOps (Cloud Financial Operations) platform company headquartered in São Paulo, Brazil, targeting growth-stage companies that operate multi-cloud workloads. The platform integrates natively with AWS Cost Explorer, Azure Cost Management, and GCP Billing APIs to deliver consolidated cost visibility across the three hyperscalers, supported by tagging and chargeback policies that allocate costs by squad, product, or client. The company's headcount range is 1-10 employees, ownership and founders are not disclosed, and the platform operates under a performance-based pricing model with multi-year contracts, no lock-in, and a stated guarantee of up to 40% reduction in identified cloud waste, with first insights promised within 7 days.

The core product is the Samax Platform, centered on an AI Agent that continuously monitors customer cloud environments 24/7, identifies over-provisioned instances, and can autonomously implement high-priority optimizations (e.g., rightsizing t3.xlarge to t3.medium in us-east-1) alongside rules around auto_fix_high. Distribution is sales-assisted and consultative rather than self-service, structured as a three-stage engagement model: free diagnostic, prioritized action plan, and recurring implementation/monitoring. Marketing targets four buyer personas — CFOs/finance, CTOs/engineering leaders, dedicated FinOps practitioners, and growth-stage multi-cloud operators — through a single-country (Brazil) direct sales channel. Seven named customer logos span Fintech (SplitC, Investtools), EdTech (Escola DNC), Retail/Books (Árvore de Livros), Retail/E-commerce (Deco.cx), Martech (Digi.Ag), and HealthTech (Dr. Consulta), covering 80 to 200+ resources per environment. Cumulative client-side savings claimed reach R$700,000+, with a cited example of R$47,200 realized in 30 days across AWS and Azure. The company does not disclose revenue, funding, leadership, or patents and trademarks in the source material. Note that an unrelated entity named 'SamaX' referenced in one source expanding Starlink services in the Middle East is documented as a distinct company from Samax.io.

Name

Samax

Legal name

Samax

Website

https://samax.io

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

1–10 employees

Short description

Samax is a Brazil-based FinOps platform that helps growth-stage companies reduce multi-cloud waste on AWS, Azure, and GCP through AI-driven continuous monitoring, automated rightsizing, performance-based pricing, and no lock-in contracts.

Ownership category

akta.pro rank

Product category

Cloud Cost Management (FinOps)

NAICS

Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Cloud FinOps & SaaS Spend Management (BPAEAOAH)

akta.pro secondary industry

Capacity Planning, Cost Optimization & FinOps Monitoring (HDABAJAK)

Keywords

• Cloud cost management
• FinOps platform
• Multi-cloud optimization
• Cloud spend reduction
• Cloud financial operations

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. FinOps Platform Subscription: Performance-based FinOps platform subscription that helps companies reduce cloud spending waste on AWS, Azure, and GCP. The company guarantees cost reductions through their monitoring, recommendations, and implementation services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Samax provides a SaaS FinOps platform that helps growth-stage companies reduce waste and optimize spending across AWS, Azure, and GCP through an AI Agent that continuously monitors cloud environments, recommends rightsizing, and autonomously implements optimizations. The service is delivered via a performance-based engagement model with no lock-in contracts, native integrations with hyperscaler billing APIs, multi-cloud consolidated reporting, tagging/chargeback policies, and contractual savings guarantees of up to 40%.

Product overview

Samax is a unified FinOps platform consisting of a core cloud cost optimization platform that provides multi-cloud visibility, rightsizing recommendations, and automated AI-driven optimization. The platform integrates natively with AWS Cost Explorer, Azure Cost Management, and GCP Billing APIs to consolidate cost reporting across cloud providers. The key module is the AI Agent that autonomously identifies and implements cost savings opportunities 24/7.

Differentiator

Problem solved

Functional benefit

Products and services

• Samax FinOps Platform Unified FinOps SaaS platform that helps growth-stage Brazilian companies reduce waste across AWS, Azure, and GCP via an AI Agent that autonomously monitors, recommends, and implements cost optimizations 24/7, with native billing API integrations, multi-cloud consolidated reporting, tagging/chargeback policies, and rightsizing recommendations backed by contractual performance guarantees and no lock-in contracts.

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability1 record

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Amazon Web Services (AWS)coreTechnology or IntegrationNative integration with AWS Cost Explorer API. Samax platform monitors and optimizes AWS environments, providing rightsizing recommendations and cost visibility for AWS-based workloads. Supported across customer deployments with 80+ instance examples.
• Microsoft AzurecoreTechnology or IntegrationNative integration with Azure Cost Management API. Platform supports Azure environments alongside AWS and GCP for multi-cloud optimization. Customer examples include Azure deployments with verified savings.
• Google Cloud Platform (GCP)coreTechnology or IntegrationNative integration with GCP Billing API. Platform consolidates GCP cost reporting with other providers. Customer examples show GCP environments with 40+ VMs under management.

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Emerging players

• Prosimo: Multi-cloud networking and FinOps platform that combines cost optimization with application delivery infrastructure. Partially comparable to Samax on multi-cloud cost management, with an additional focus on network performance and security.
• Holori: Cloud cost optimization and FinOps platform focused on multi-cloud visibility, rightsizing, and commitment management for SMB and mid-market customers. Highly comparable to Samax on the target segment (growth-stage companies) and on the multi-cloud cost optimization value proposition.
• Zesty: Cloud cost optimization platform focused on automated commitment management (reserved instances and savings plans) across AWS, Azure, and GCP. Overlaps with Samax on the multi-cloud cost reduction use case, with a narrower focus on commitment-based savings.

Direct peers

• Spot.io (now Spot by NetApp): Provides cloud infrastructure optimization including rightsizing, autoscaling, and cost management across AWS, Azure, and GCP. Comparable to Samax on rightsizing recommendations and continuous optimization, with broader capabilities in spot instance management.
• CAST AI: AI-driven Kubernetes cost optimization and FinOps platform with autonomous rightsizing and bin-packing across clouds. Comparable to Samax on the AI-driven autonomous optimization angle and on multi-cloud Kubernetes cost management.
• Vantage: A cloud cost observability platform with native AWS, Azure, and GCP integrations that provides consolidated reporting, cost allocation, and FinOps workflows. Closely aligned with Samax in product surface area and target customers (growth-stage multi-cloud companies).
• Densify: Cloud resource optimization platform focused on rightsizing and capacity planning for AWS, Azure, and GCP. Highly comparable to Samax's rightsizing recommendations and continuous optimization use cases for engineering and FinOps teams.
• CloudHealth by VMware: One of the largest multi-cloud FinOps platforms, providing cost visibility, optimization, and governance across AWS, Azure, and GCP. Directly comparable to Samax in target use cases (multi-cloud cost management) and customer segments, with a substantially larger footprint and enterprise sales motion.

Broad incumbents

• Cloudability (Apptio): One of the original FinOps tools, now part of Apptio, providing multi-cloud cost visibility, allocation, and optimization. Comparable to Samax in core FinOps workflows but as part of a broader enterprise TBM suite.
• Apptio (IBM): Enterprise technology business management (TBM) and FinOps platform acquired by IBM, offering multi-cloud cost transparency and optimization for large enterprises. Comparable to Samax on cost visibility and chargeback, but serves a much larger customer base with a broader portfolio beyond FinOps.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Samax