Association Enfants du désert

What Association Enfants du désert does

Association Enfants du désert is a French non-profit association (loi 1901) founded in 2005 by Laetitia Chevallier, headquartered in Bascons (Nouvelle-Aquitaine) with a lean staff of 7 employees. The association delivers education, health, hygiene, women's empowerment, and disability programs in two operational geographies: the Drâa-Tafilalet region of southeastern Morocco (Rissani, Gourrama, Tamlkant, Errachidia, Boudnib) and the Province of Salta in northern Argentina. Its programmatic portfolio includes school construction and equipment, sanitation renovations, school libraries, sports halls, hygiene kit distribution (50,000+ kits in 2023), bicycle donation (290+ bikes via Norauto since 2019), vision screening, menstrual poverty relief, women's cooperatives (pastry and artisanat), and, in Argentina, hippotherapy and therapeutic day-center services for children with disabilities delivered through the partner foundation Fundación Equinoterapia del Azul.

The core 'products' are humanitarian programs rather than commercial goods, and the association's underlying technology is deliberately minimal: it relies on the iRaiser SaaS platform for online donations and tax receipts, a Reweave-hosted sponsorship portal for sponsor-child tracking, and standard social media (Facebook, Instagram) plus YouTube influencer partnerships with its official parrains Amixem and Cyrilmp4 for outreach. No proprietary software, algorithms, or AI/ML capabilities are described as core to the organization.

The revenue model is a diversified non-profit stack: (1) individual one-time and recurring donations eligible for the French 66% tax deduction, (2) monthly child sponsorship subscriptions at €30, €40, or €50, (3) event-based fundraising through the 4L Trophy, Roses des Sables, and Rose Trip rally/trek communities, (4) recurring corporate partnerships with a revenue-share model (e.g., My Variations 1% of revenue), (5) project-restricted grants from foundations (Hachette, Carrefour, Bouygues Construction, Agir sa vie, Norauto) and regional government (Région Bourgogne-Franche-Comté), (6) solidarity product sales (artisanat, pastry boxes, the new Enfants du désert cap) where 100% of artisanat sales are passed to women artisans, and (7) a minor €15/year membership fee. Field operations are executed through local partner organizations (Ayadi Alkhaire, Charity Hands, Fundación Equinoterapia del Azul), enabling a small headquarters team to coordinate a multi-country program footprint.

Name

Association Enfants du désert

Legal name

Association Enfants du Désert

Website

https://enfantsdudesert.org

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Association Enfants du désert is a French non-profit (loi 1901) operating since 2005 that delivers education, health, hygiene, women's empowerment, and disability programs for vulnerable children and women in the Moroccan desert (Drâa-Tafilalet) and in Salta Province, Argentina.

Ownership category

akta.pro rank

Product category

Humanitarian and Charitable Services

NAICS

Child and Youth Services (62411), Human Rights Organizations (813311), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300)

akta.pro primary industry

Child Protection & Child Rights (BPAGABAG)

akta.pro secondary industries

Special Education, Disability Support & Inclusive Education Nonprofits (BPAGADAH), Dropout Prevention, Alternative Education & Re-Engagement Nonprofits (BPAGADAL)

Keywords

• Humanitarian aid services
• Child education programs
• Charitable foundation services
• Women's empowerment programs
• Disability support services

Headquarters

HQ city

Bascons (Mont-de-Marsan area)

HQ country

France

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Individual donors make one-time or recurring donations via the association's website. Donations qualify for a 66% French tax reduction (up to 20% of taxable income), making each euro effectively 0.34 net cost to the donor. This is the primary revenue stream.
2. Child Sponsorship (Parrainage): Monthly sponsorship payments (30€, 40€, or 50€ per month, or free amount) where sponsors support a specific child. The child receives school supplies, hygiene products, clothing, and medical assistance as needed. This creates predictable recurring revenue.
3. Event-Based Fundraising (Rally Donations): Participants in the 4L Trophy, Roses des Sables, and Rose Trip rallies make direct financial donations and organize fundraising activities (markets, lotteries, solidarity sales) generating significant inflows tied to each annual event.
4. Corporate Partnership Revenue (My Variations): My Variations commits 1% of its monthly revenue to Enfants du désert, generating approximately 150,000€ over 3 years (2022-2025) for the hygiene prevention program. This is an ongoing, recurring corporate donation stream.
5. Solidarity Product Sales: Sale of artisanal products (tapestries, embroideries, jewelry, accessories) made by women beneficiaries at the Rose Trip bivouac. 100% of sales revenue goes directly to the women artisans. Revenue is generated through the bivouac boutique and direct orders of pastry boxes from the Rissani women's cooperative.
6. Institutional Grants and Foundation Funding: Structured grants and funding from foundations (Fondation Hachette pour la lecture, Fondation Carrefour, Fondation Bouygues Construction, Fondation Agir sa vie, Région Bourgogne-Franche-Comté) for specific projects such as libraries, food education workshops, school construction, and preschool programs.
7. Membership Fees (Adhésion): One-time membership fee of 15€ for supporters to formally join the association, creating a low-commitment entry point for donor acquisition.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Association Enfants du désert is a French non-profit (loi 1901) that runs humanitarian programs for children and women in the Drâa-Tafilalet region of Morocco and supports children with disabilities in the Province of Salta, Argentina. Its core activities include child sponsorship, school and sanitation construction, hygiene and menstrual poverty programs, women's artisan cooperatives, and therapeutic services (equitherapy, day centers) for children with disabilities. It is funded primarily through individual donations, child sponsorships, corporate partnerships, foundation grants, and solidarity rally events (4L Trophy, Roses des Sables, Rose Trip).

Product overview

Association Enfants du désert operates as a charitable non-profit offering a portfolio of humanitarian programs rather than a unified technology product. Core services include child sponsorship (providing school, medical, and food assistance), school infrastructure construction (classrooms, libraries, sanitation, sports facilities), and water access projects in Morocco's desert regions. Women's empowerment programs encompass artisan cooperatives, pastry-making cooperatives, and menstrual poverty relief. In Argentina, the organization supports children with disabilities through equitherapy, day center services, therapeutic workshops, and food education programs. Digital services include an online donation platform and dedicated sponsorship portal for donor engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Child Sponsorship Program (Parrainage)

Quantifiable outcome

• 50,000+ hygiene kits distributed in 2023, improving dental and personal hygiene for children in the Drâa-Tafilalet region
• +7 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• Fundación Equinoterapia del AzulcoreStrategic or Co-development Partner · 1 January 2014Based in Salta, Argentina, this local foundation has been the association's primary partner for disability programs since 2014. It delivers hippotherapy, runs a day center (Centro de Día) for 15-20 children with disabilities, and runs therapeutic workshops. Enfants du désert provides financial support and strategic guidance. The foundation has grown from 74 to 100+ beneficiaries over the partnership period. It achieved official recognition of hippotherapy as a recognized therapy in the Province of Salta in 2016.
• 4L Trophy OrganizationcoreGTM or Marketing PartnerThe 4L Trophy organization runs an annual Renault 4L desert rally from France to Morocco. Since the association's founding, trophystes have transported material donations (school supplies, clothing, hygiene products) and raised funds for specific projects. The event provides a platform for donor engagement and visibility. In 2026, the association celebrated its 20th anniversary at the 4L Trophy.
• Trophée Roses des Sables OrganizationcoreGTM or Marketing PartnerThe Roses des Sables is a women's off-road rally in Morocco. Participants make donations and fundraise for the association's projects. The partnership has funded women's cooperatives, sanitary renovations, sports halls, and menstrual poverty programs. Equipages like Girls N Roses (#5, 2022) have individually funded multiple major projects.
• Trek Rose Trip Morocco / DésertourscoreGTM or Marketing PartnerRose Trip Morocco is a women's trek in the Moroccan desert organized by Désertours. The partnership includes a solidarity boutique (100% of artisanat sales going to women), menstrual poverty program fundraising (12,436€ raised in 2025 for 310 women), pastry cooperative orders (180 boxes in 2025), and a women's trek alongside association members. Désertours doubled its annual donation to 10,000€ for the 20th anniversary in 2025.
• Shemsi (Moroccan Menstrual Underwear Brand)majorChannel Partner/ Reseller/ DistributorShemsi (myshemsi.com) is a Moroccan brand of reusable menstrual underwear. It provides menstrual underwear to Enfants du désert at a preferential rate for distribution to women and girls in the Drâa-Tafilalet region. Shemsi has been a committed partner since 2022, enabling the distribution of thousands of menstrual underwear units through sensitization workshops.
• WeWardminorGTM or Marketing PartnerWeWard is a French walking app that rewards users with 'Wards' (points) for steps walked. Enfants du désert partnered with WeWard in 2023 for a campaign where users donated their Wards to the association, which were converted into funding for 2,000 menstrual underwear units for 500 young women in the Drâa-Tafilalet region.
• Délégation Marocaine de l'Education Nationale (Midelt & Errachidia)coreStrategic or Co-development PartnerThe Moroccan Ministry of Education's local delegations in Midelt and Errachidia are key institutional partners. They authorize school construction projects, provide school furniture and equipment for some projects, employ and train preschool teachers, and ensure alignment with national education standards. The partnership enables the construction of legally authorized, standards-compliant school infrastructure.
• Association Ayadi AlkhairecoreImplementation/ SI/ Consulting PartnerLocal Moroccan partner association that coordinates field operations in the Rissani area, including beneficiary family identification, monthly project monitoring visits, material distribution logistics (school supplies, hygiene kits), and accompaniment of visiting donors and partners on-site.
• Association Charity Hands (Gourrama)coreImplementation/ SI/ Consulting PartnerLocal Moroccan partner based in Gourrama that coordinates construction projects in the Gourrama and Tamlkant areas, including obtaining construction permits, day-to-day work supervision, and quality control. Responsible for projects including the 9th kindergarten at Tamlkant, school construction at Talmout Tabourit, and sports hall at Gourrama.
• Jeune & RoseminorStrategic or Co-development PartnerA French breast cancer prevention association that partnered with Enfants du désert during the Rose Trip 2025. Conducted a breast self-examination workshop for 112 women from a desert village, in collaboration with a local Rissani women's association.
• iRaisermajorTechnology or IntegrationFrench SaaS platform providing the donation website technology (soutenir.enfantsdudesert.org). Handles payment processing (CB, PayPal, IBAN), tax receipt generation, donor management, and campaign page creation. Powers the association's online fundraising infrastructure.
• YouTubers Squeezie / Stop the Train ProductioncoreGTM or Marketing PartnerSqueezie, France's largest YouTuber, produced 'Stop the Train' (September 2025), a competition video featuring 10 French YouTubers. Amixem (association parrain) won the 100,000€ prize and chose to donate it entirely to Enfants du désert. The video generated massive media coverage and donor engagement for the association.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Enfants du Mékong: French parrainage (child sponsorship) NGO supporting children's education in Southeast Asia; highly comparable to Enfants du désert on sponsorship-model charity, recurring donor revenue streams, and geographic focus on underserved rural communities.
• Toutes à l'École: French association supporting girls' education in Cambodia through school sponsorship and infrastructure; very similar integrated model combining education access, women empowerment, and on-the-ground school programs to Enfants du désert's work in Morocco.
• La Chaîne de l'Espoir: French association loi 1901 supporting children's education and healthcare access in developing countries, particularly via school construction and child sponsorship; very comparable operating model to Enfants du désert including recurring donor and corporate partnership flows.
• Aide et Action: French INGO promoting access to quality education for vulnerable children, especially girls, in developing countries; directly comparable to Enfants du désert on mission, geographic concentration in Africa, and child sponsorship revenue model.
• Association Graines d'Espérance: Smaller French development NGO partnering with the 4L Trophy to deliver education and access-to-water projects; directly comparable to Enfants du désert on rally-based fundraising model and French-Morocco operational footprint.
• Un Enfant par la Main: French child sponsorship NGO operating in Africa (Morocco, Senegal, etc.) and other developing countries; nearly identical operating model (parrainage, French tax deduction, education + health programs) to Enfants du désert.

Broad incumbents

• Plan International France: Large international NGO focused on children's rights and education for girls in developing countries; highly comparable to Enfants du désert on mission (child welfare in Africa) while operating at a much larger scale across multiple geographies.
• Handicap International / HI (Humanity & Inclusion): Large French-founded NGO focused on disability inclusion and rehabilitation in low-resource settings; directly comparable to Enfants du désert's Argentine disability programs (hippotherapy, day center, adaptive cycling).
• Association Actions de Solidarité Internationale (Action contre la Faim): Major French humanitarian NGO tackling hunger, education access, and child welfare in fragile regions; comparable mission profile to Enfants du désert but operating at a much larger scale and broader program scope.
• SOS Villages d'Enfants France: Major French adoption/foster care NGO running programs in Morocco including family strengthening; comparable mission profile but with a residential care model rather than Enfants du désert's community-embedded education + infrastructure approach.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=19kmqcwWcl0
• Facebookfacebook.com/145156082225590
• Instagraminstagram.com/enfantsdudesert
• LinkedInlinkedin.com/company/enfantsdudesert

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Association Enfants du désert