Enlarge Your Paris

What Enlarge Your Paris does

Enlarge Your Paris (EYP) is an independent French local media company covering the Greater Paris (Grand Paris) territory across culture, ecology, social economy, art de vivre, and outdoor leisure. Founded in 2013 by Vianney Delourme (Président) and Renaud Charles (Rédacteur en chef), the SAS-registered company (Siret 811 409 739) is recognized by CPPAP as an online press service (n. 0322 W 92656) and is a member of Spiil, the French independent online press union. Editorial content is published on a WordPress-based platform hosted on Google Cloud Platform at enlargeyourparis.fr, organized by theme (Expo, Nature, Gratuit, Les sorties du week-end) and by Grand Paris geography. The outlet also operates physical events, including the annual Tour piéton du Grand Paris Express (a multi-day urban hike tracing future Grand Paris Express metro lines), the Transhumance du Grand Paris festival, Ménage ton canal cleanup days, and Les Rencontres de l'arbre.

EYP monetizes through three coordinated streams. First, display and advertorial advertising on the site and newsletter, with explicit separation between editorial and commercial output. Second, recurring institutional partnerships and sponsorships with public-sector and cultural buyers including Region Ile-de-France, the departments of Seine-et-Marne, Essonne, Seine-Saint-Denis, and Yvelines, Societe du Grand Paris, Ile-de-France Mobilites, Transilien SNCF, and cultural venues such as Théâtre de la Commune, Théâtre Jean-Vilar, and Seine Musicale. Third, a parallel content and events agency (Agence EYP, agence-eyp.com) that produces branded content and events for institutional clients. All editorial content is free to readers; no subscription paywall exists.

The audience is concentrated in the Grand Paris / Île-de-France region and skews toward readers aged 25–45 with a reported 65% female share. Reach metrics cited include 1.6 million combined readers in 2023, 85,000 weekly newsletter subscribers with a 35% open rate, and ~1,000 participants per Tour piéton edition. The company is small and founder-controlled: registered capital is €2,750, headcount is approximately 8–12 people, and no external investors or parent company are disclosed. The leadership team comprises the two co-founders, journalists including Joséphine Lebard, a dedicated photographer (Jérômine Derigny), and partnership/sales staff (Marine Menault, Pierre Villetard).

Name

Enlarge Your Paris

Legal name

Enlarge Your Paris SAS

Website

https://enlargeyourparis.fr

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Enlarge Your Paris is an independent Grand Paris media company covering culture, ecology, and outdoor leisure through a free WordPress publication, a 85,000-subscriber weekly newsletter, and recurring urban-hike events, monetized via public-sector partnerships, cultural advertising, and a content agency arm.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising: Commercial advertising spaces sold to cultural institutions, local authorities, public institutions, and transport operators. The editorial and commercial activities are strictly separated, and sponsored content is clearly labeled as advertising or advertorial.
2. Partnerships and Sponsorships: Partnership deals with cultural institutions (theatre de la Commune, theatre Jean-Vilar, Seine musicale), local authorities (Region Ile-de-France, departments of Seine-et-Marne, Essonne, Seine-Saint-Denis, Yvelines), public institutions (Societe du Grand Paris, Metrople du Grand Paris, Ile-de-France Mobilites, Office de tourisme de Paris), and transport providers (Transilien SNCF, SNCF Reseau).
3. Content Agency: Enlarge your Paris runs a parallel content agency and events agency business alongside its editorial activity, producing content for partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Enlarge Your Paris is an independent online media company that publishes editorial articles and a weekly newsletter about culture, ecology, social economy, and leisure in the Grand Paris (Greater Paris) metropolitan region. It complements its editorial coverage with recurring community events such as urban hiking itineraries, an itinerant festival, canal clean-ups, and tree-planting gatherings, and operates a content and event agency (Agence EYP) that produces branded content for organizations and public bodies.

Differentiator

Problem solved

Functional benefit

Brands

• L'agence: Content agency and event agency operated alongside editorial activities
• Tour piéton du Grand Paris Express
• La Transhumance du Grand Paris
• Ménage ton canal
• Les Rencontres de l'arbre

Products and services

• Enlarge Your Paris editorial site Free online editorial publication covering culture, ecology, social economy, and leisure across the Greater Paris (Grand Paris) region, targeted at individual readers interested in the metropolis.
• Newsletter des sorties du week-end Weekly email newsletter curating weekend cultural, ecological, and leisure activities across the Grand Paris region, distributed to a reported 68,000–85,000 subscribers.
• Tour piéton du Grand Paris Express Annual long-distance urban hiking event organized by Enlarge Your Paris along the Grand Paris Express metro alignment, inviting participants to walk and discover the surrounding neighborhoods.
• La Transhumance du Grand Paris Itinerant festival organized by Enlarge Your Paris that moves across multiple locations in the Grand Paris territory, blending cultural programming with place-based storytelling.
• Ménage ton canal Community canal-cleanup event organized by Enlarge Your Paris, mobilizing readers and partners around stewardship of Paris-area waterways.
• Les Rencontres de l'arbre Series of public meetings and tree-related gatherings organized by Enlarge Your Paris focused on the urban tree canopy and ecological issues in the Greater Paris region.
• Agence EYP In-house branded-content and event-production agency that produces bespoke editorial content, branded articles, and custom events for institutional, cultural, and brand clients.

Quantifiable outcome

• 1.6 million readers in 2023
• +2 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• Societe du Grand PariscoreStrategic or Co-development PartnerCo-organizer of the annual Tour pieton du Grand Paris Express - a series of urban hikes along the future metro lines. This is the flagship partnership of the media company, with the 7th edition scheduled for August 2026 along lines 18 and 15 Sud. The Societe du Grand Paris provides support and the partnership generates significant community engagement (1,000+ walkers per edition).
• Transilien SNCFcoreGTM or Marketing PartnerPartnership under the #CPasloinentrain label for joint content about train-accessible outings in Ile-de-France. Collaborate on content promoting train-based tourism and outdoor activities accessible by train across the region.
• Maison de l'Architecture Ile-de-FranceminorGTM or Marketing PartnerPartner in the Tour pieton du Grand Paris Express, providing architectural and territorial expertise for the urban hiking events.
• Pavillon de l'ArsenalminorGTM or Marketing PartnerPartner in the Tour pieton du Grand Paris Express, contributing urban planning perspective to the walking events along future metro lines.
• Atelier parisien d'urbanisme (APUR)minorGTM or Marketing PartnerPartner in the Tour pieton du Grand Paris Express, providing urban planning research and documentation for the walking tours.
• Ile-de-France NatureminorGTM or Marketing PartnerOccasional partnership on nature and outdoor content, including walking events along the Dhuys aqueduct.
• Region Ile-de-FrancecoreGTM or Marketing PartnerLong-standing partner among local authorities. Region Ile-de-France is among the advertisers and institutional partners that support the media, along with the departments of Seine-et-Marne, Essonne, Seine-Saint-Denis, and Yvelines.
• Agence EYP (EYP Agency)coreStrategic or Co-development PartnerThe media company runs a parallel content agency (agence-eyp.com) and events agency. This is a commercial arm that produces branded content and events for institutional and cultural clients, directly extending the media's reach and revenue.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Brut. Large French digital media outlet with social-first distribution and significant advertising and branded-content revenue — a broader incumbent that competes for French advertiser budgets and audiences in culture/society verticals.
• Le Monde: Major French national newspaper with culture, society, and local Paris coverage that competes for advertising and reader attention in overlapping verticals; operates at much larger scale but addresses similar cultural-discovery use cases for Greater Paris residents.
• France Bleu: France Bleu Paris / Ile-de-France — public radio network with hyperlocal Greater Paris coverage, event calendars, and institutional partnerships — overlaps with EYP in audience, advertiser base (regional institutions), and local-event content.
• Télérama: Established French culture and leisure media brand covering Paris and broader France with much larger editorial and advertising scale — a broad incumbent in the same culture-media category EYP occupies at a regional level.

Direct peers

• Sortir à Paris: Online Paris events and outings listing site with newsletter and themed content; competes for the same Grand Parisian audience seeking cultural and weekend activities, with overlapping advertiser base in cultural institutions.
• Paris ZigZag: Independent Paris-focused media covering unusual outings, culture, and heritage walks — closely aligned with EYP's balades (walks) and culture verticals and a similar independent-press positioning in the Paris market.
• Le Bonbon: French local events and culture news network (originally Le Bonbon Paris) operating across multiple French cities with free newsletters and event listings; competes directly for advertiser budgets from cultural venues and public partners.
• Time Out Paris: City-focused culture, dining, and events media covering Paris with a free-access newsletter and event listings model — directly comparable to Enlarge Your Paris's editorial and audience approach, though at greater scale and broader (central Paris) geographic focus.

Emerging players

• Konbini: French digital-native culture and lifestyle media with strong social channels and brand partnerships — overlaps with EYP in cultural content monetization and youth-skewing audience engagement, though with broader lifestyle and pop-culture focus.
• Les Others: Independent French media focused on outdoor culture, nature, and slow travel with print magazine and digital extensions — comparable to EYP's nature/balades audience and community-led identity, but with a broader national/travel scope.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/enlarge-your-paris

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enlarge Your Paris