enPiePublicidadExterior
enPie Publicidad Exterior is a Málaga-based, 5-employee outdoor advertising and large-format printing company with 25+ years of history, serving Andalusian sports clubs, municipalities, and event organizers across Málaga, Sevilla, Almería, and Granada via direct sales and a WooCommerce e-commerce store.
- Company typePrivate
- Founded1998
- HeadquartersMálaga, Spain
- Headcount1–10
- GTM typeB2B
- OfferingServices
What enPiePublicidadExterior does
enPie Publicidad Exterior, legally JUMPEJ SERVICIOS GENERALES S.L., is a Málaga-based outdoor advertising and large-format printing company operating under the trading names enPie, enPie Publicidad Exterior, and enPie Soluciones 360º. Founded in 1998/1999 with 5 employees, the company delivers a full 360-degree outdoor advertising service spanning design, production, installation, and maintenance across four Andalusian provinces (Málaga, Sevilla, Almería, Granada). Its portfolio covers advertising supports (billboards/vallas, monoposts, mupis, corporate signage, directional boxes), flexible and rigid printed substrates (banners, vinyls, vehicle wraps, textiles, papers, composite panels, PVC, methacrylate, polycarbonate), point-of-sale displays (pop-up, roll-up, X-banner, golf banner, fly banner, tents), and ancillary services such as space rental brokerage and event thematization.
The company runs latex-based water-ink printing technology for ecological substrates and offers a dedicated sustainable product line including PVC-free vinyls, ecological banners, Smart-X Ecológico, and honeycomb cardboard panels with EcoLogo and GreenGuard certifications. Distribution is hybrid: direct sales handle enterprise projects (stadium thematization for Real Betis at Estadio de La Cartuja, Copa Davis 2024 at Martín Carpena, Festival de Málaga), while a WooCommerce-powered online store enables self-serve ordering of displays and print products with unit pricing ranging from €11.54 to €342.93, with shipping limited to the Spanish peninsula. Revenue derives from one-time product sales, space rental commissions, and professional services for event branding and space ambientation.
The named customer base is heavily concentrated in Andalusian sports clubs (Málaga CF, Granada CF, Real Betis, Unicaja Baloncesto, Málaga Premier Padel), municipal government (Ayuntamiento de Málaga), and cultural institutions (Universidad de Málaga, Festival de Málaga), with international e-commerce ambitions stated via a 2021 FEDER/Int-eComm Program initiative. The legal entity is a privately-held Spanish S.L. (NIF B92643865), founder/owner-managed with no disclosed institutional investment, subsidiaries, or M&A activity.
enPiePublicidadExterior firmographics
Firmographics- Name
- enPiePublicidadExterior
- Legal name
- JUMPEJ SERVICIOS GENERALES S.L.
- Website
- https://enpie.es
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- enPie Publicidad Exterior is a Málaga-based, 5-employee outdoor advertising and large-format printing company with 25+ years of history, serving Andalusian sports clubs, municipalities, and event organizers across Málaga, Sevilla, Almería, and Granada via direct sales and a WooCommerce e-commerce store.
- Ownership category
- akta.pro rank
enPiePublicidadExterior industry classification
Industry- Product category
- Outdoor Advertising Services
- NAICS
- Advertising Agencies (54181), Indoor and Outdoor Display Advertising (54185), Indoor and Outdoor Display Advertising (541850), Other Services Related to Advertising (541890)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Out-of-Home (OOH), DOOH & Ambient Advertising (BPAFAAAI)
- akta.pro secondary industries
- Static Billboards & Posters (Roadside, Wallscapes) (BPAFALAA), Street Furniture Advertising (Bus Shelters, Kiosks, Benches, Phone Booths) (BPAFALAD), Large-Format & Spectaculars (Building Wraps, 3D, Landmarks) (BPAFALAH), Mobile & Vehicle Wrap Advertising (Fleet Graphics, Mobile Billboards) (BPAFALAG), OOH Production, Printing & Installation Services (BPAFALAL)
Keywords
Where enPiePublicidadExterior is headquartered
LocationHeadquarters
- HQ city
- Málaga
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
enPiePublicidadExterior business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Advertising Supports Sales: Sale of advertising supports including billboards (vallas publicitarias), monopoles (monopostes), mupis, and corporate signage. One-time purchase model with installation services.
- Print Products: Sale of printed materials including banners (lonas), vinyls, vehicle wraps, textiles, papers. Online store with unit pricing for various print products.
- Space Rental Management: Management and brokerage of outdoor advertising space rentals on urban land and building facades. Company handles installation, permits, and maintenance while property owners receive rental income.
- Space Branding Services: Custom space branding and ambientation services for events, stadiums, and commercial spaces. Includes design, printing, and installation of visual elements.
- Exhibitors and Displays: Sale of portable exhibition displays including Pop-up, Roll-up, X-Banner, Golf Banner, Fly Banner, and tents (carpas) for events and trade shows.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Rigid products - Panel composite, PVC, Policarbonato, Metacrilato, Pegasus, Akyprint, Polipropileno celular |
| Unit Pricing | Pay-as-you-go | Flexible products - Lonas (Mesh, Blockout, Standard Frontlit), Vinilos (monomérico, polimérico, microperforado), Textiles, Papers |
| Unit Pricing | Pay-as-you-go | Exhibitors and displays - Pop-up, Roll-up, X-Banner, Golf Banner, Fly Banner, Carpas |
| Unit Pricing | Pay-as-you-go | Ecological products - Ecological lonas, Ecological vinyls, Smart-X Ecológico, Cartón panel nido de abeja, Papel ecológico |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
enPiePublicidadExterior product offering
Product offeringCore offering
enPie Publicidad Exterior manufactures, sells and installs outdoor advertising supports (billboards, monopostes, mupis, corporate signage, directional boxes, custom awnings) and produces large-format printed products such as banners, vinyls, vehicle wraps and textiles on rigid and flexible substrates. The company also delivers turnkey space branding and ambientation services for stadiums, venues and events, manages outdoor advertising space rental on private land and facades, and sells portable exhibition displays (Pop-up, Roll-up, X-Banner, Golf Banner, Fly Banner, Carpas) through an online WooCommerce store serving the Spanish peninsula.
Product overview
enPie Publicidad Exterior is a 360-degree outdoor advertising company based in Málaga with more than 25 years of experience. The company operates as a portfolio of interconnected product lines and services rather than a single unified platform. The core offering spans four main categories: (1) Advertising supports — outdoor structures including vallas publicitarias (billboards), monopostes (single-pole billboards), mupis (street furniture panels), rótulos corporativos (corporate signage), and cajones direccionales (directional sign boxes); (2) Printing products — flexible substrates (lonas/banners, vinilos/vinyls, papeles/papers, textiles) and rigid substrates (panel composite/Dibond, PVC espumado, metacrilato/acrylic, policarbonato/polycarbonate, polipropileno celular, Pegasus, Akyprint), plus ecological alternatives (lona ecológica, vinilos ecológicos, papel ecológico, Smart-X Ecológico, cartón panel nido de abeja); (3) Point-of-sale displays — Pop up, Fly Banner, Golf Banner, X-Banner, Roll up, and Carpas (event tents); and (4) Services — vehicle rotulación (vehicle wrapping), ambientación de espacios (space branding/event ambiance), and land/facade rental for advertising. The company also publishes an annual merchandise catalog. The product portfolio is presented via an online WooCommerce-powered store and serves clients ranging from local businesses to major events such as Copa Davis, Festival de Málaga, and La Rosaleda stadium.
Differentiator
Problem solved
Functional benefit
Products and services
- Outdoor Advertising Supports Strategic outdoor advertising structures installed in urban and roadside locations for brand visibility. Includes billboards, monopostes, mupis, corporate signage, directional boxes and custom awnings sold with installation services.
- Printed Advertising Banners (Lonas Publicitarias) Large-format printed banners made from flexible materials such as polyester or PVC, used for outdoor advertising and event branding.
- Custom Vinyls (Vinilos Personalizados) Custom-printed vinyl decals and films for surfaces, used in signage, decoration, and advertising applications. Includes monommeric, polymeric, microperforated, solar, high-adhesion, cut-lettering and removable types.
- Vehicle Wrapping and Lettering (Rotulación de Vehículos) Vehicle wrapping and lettering service applying custom vinyl graphics to cars, vans, buses, and trucks for mobile advertising and fleet branding.
- Space Branding and Ambiance Service (Ambientación de Espacios) Turnkey space branding and event ambiance service transforming venues with custom vinyls, banners, signage and visual elements for maximum brand impact at sports stadiums, festivals and corporate spaces.
- Exhibition Displays (Expositores) Portable exhibition display products including Pop-up, Roll-up, X-Banner, Golf Banner, Fly Banner and Carpas (event tents), used at trade shows, retail stores and promotional events.
- Rigid Printing Substrates Rigid printing boards including panel composite (Dibond), PVC foam, Metacrilato (acrylic), Policarbonato, Polipropileno celular, Pegasus and Akyprint for facades, interior decoration, signage and high-quality print applications.
- Flexible Printing Substrates Flexible substrates including lonas (mesh, blockout, frontlit), vinilos (monommeric, polymeric, microperforated, solar, high-adhesion), textiles and papers for indoor and outdoor advertising prints.
- Ecological Printing Substrates Eco-friendly substrates including ecological lonas (PVC-free), ecological vinilos, ecological paper, Smart-X Ecológico and honeycomb cardboard panels, printed with latex water-based inks without solvents or toxic emissions.
- Outdoor Advertising Land and Facade Rental Brokerage and management of outdoor advertising space on urban land and building facades, including site evaluation, installation, permits and ongoing maintenance for property owners generating rental income.
- Merchandising Catalog 2026 Annual promotional merchandise catalog covering branded items for corporate gifting and marketing purposes, available as a downloadable PDF and through the online store.
Quantifiable outcome
- Complete event branding for Copa Davis 2024 at Martín Carpena arena including exterior and interior ambientation
- +2 more outcomes
Companies that use enPiePublicidadExterior
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles4 records
enPiePublicidadExterior technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature1 record
enPiePublicidadExterior partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Cámara de Comercio de Málaga - Int-eComm ProgramminorCámara de Comercio de Málaga provided support through the Int-eComm Program for the company's international e-Commerce implementation project.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
enPiePublicidadExterior competitors and assessment
Company assessmentBroad incumbents
- HMY Group: Spanish-headquartered international retail signage and furniture group. Competes with enPie in corporate signage, retail branding, and large-format printing substrates, but serves a broader retail and shopping-center portfolio.
- Lamar Advertising Company: One of the largest U.S. outdoor advertising companies with international presence. Competes with enPie in the broader billboard and outdoor display category, though focused primarily on the Americas market.
- Vista Outdoor (now FOX Corporation outdoor assets): U.S.-based outdoor advertising and consumer products group. Provides broad OOH services that overlap with enPie's static and large-format offerings, though primarily operates in North America.
Emerging players
- Printu: Online printing platform for customized print products in Spain. Overlaps with enPie's e-commerce storefront in printed materials (vinyls, banners, displays), though focused on B2C/small-business demand rather than event branding.
Direct peers
- JCDecaux España: Spain subsidiary of the global OOH leader. Directly competes with enPie in billboards, mupis, and street furniture advertising across Spanish cities, but at vastly larger scale and with a national media-buy footprint.
- IGPDecaux España: Italian-Spanish joint venture focused on street furniture advertising (mupis, kiosks, transit shelters). Closely mirrors enPie's mupi and street-furniture OOH product line in Spanish urban environments.
- Visual Sign: Spanish signage, LED displays, and event branding provider. Directly comparable to enPie in rótulos corporativos, LED displays, and event ambientation services.
- Aldefa Rotulación: Spanish signage and vehicle wrapping specialist. Directly competes with enPie in rotulación corporativa, vehicle lettering, vinyl application, and large-format print services for B2B clients.
- Poster Publicidad: Spanish outdoor advertising operator focused on billboards and urban advertising structures. Comparable to enPie in vallas publicitarias and monopostes for regional and national advertisers.
- Clear Channel Outdoor España: Spanish arm of one of the world's largest OOH operators. Overlaps with enPie in static and digital outdoor structures, transport advertising, and large-format displays for national advertisers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
enPiePublicidadExterior social profiles
Digital presenceenPiePublicidadExterior compliance and trust
Trust signalCompliance2 records
enPiePublicidadExterior financial estimates
Financial estimateRevenue estimate
Valuation estimate
enPiePublicidadExterior leadership team
Management profileNumber of profiles
enPiePublicidadExterior funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
enPiePublicidadExterior M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about enPiePublicidadExterior
What does enPiePublicidadExterior do?
enPie Publicidad Exterior manufactures, sells and installs outdoor advertising supports (billboards, monopostes, mupis, corporate signage, directional boxes, custom awnings) and produces large-format printed products such as banners, vinyls, vehicle wraps and textiles on rigid and flexible substrates. The company also delivers turnkey space branding and ambientation services for stadiums, venues and events, manages outdoor advertising space rental on private land and facades, and sells portable exhibition displays (Pop-up, Roll-up, X-Banner, Golf Banner, Fly Banner, Carpas) through an online WooCommerce store serving the Spanish peninsula.
Is enPiePublicidadExterior a public or private company?
enPiePublicidadExterior is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was enPiePublicidadExterior founded?
enPiePublicidadExterior was founded in 1998. It employs 1 to 10 people.
Where is enPiePublicidadExterior based?
enPiePublicidadExterior is headquartered in Málaga, Spain, in the Europe region.
How does enPiePublicidadExterior make money?
Five revenue lines are on record. Advertising Supports Sales are the primary driver. The others are print Products, space Rental Management, space Branding Services and exhibitors and Displays.
Who are enPiePublicidadExterior's main competitors?
Broad incumbents on record are HMY Group, Lamar Advertising Company and Vista Outdoor (now FOX Corporation outdoor assets). Printu is listed as an emerging player. Direct peers are JCDecaux España, IGPDecaux España, Visual Sign, Aldefa Rotulación, Poster Publicidad and Clear Channel Outdoor España.
Does enPiePublicidadExterior have an API?
No public API is recorded for enPiePublicidadExterior.
What industry is enPiePublicidadExterior in?
enPiePublicidadExterior's product category is Outdoor Advertising Services. Its primary akta.pro industry code is BPAFAAAI, Out-of-Home (OOH), DOOH & Ambient Advertising, with a secondary code of BPAFALAA, Static Billboards & Posters (Roadside, Wallscapes). Its NAICS code is 54181 and its SIC code is 7310.