Punainen Risti Ensiapu, koulutuspalvelut

What Punainen Risti Ensiapu, koulutuspalvelut does

Punainen Risti Ensiapu, koulutuspalvelut (legal entity Punainen Risti Ensiapu Oy) is a wholly-owned subsidiary of the Finnish Red Cross (Suomen Punainen Risti), established on 1 September 2017 to commercialize first aid and workplace safety training in Finland. Headquartered in Helsinki at Sturenkatu 16 with approximately 34 employees, the company delivers certified SPR-branded first aid courses — including SPR Ensiapukurssi EA 1® (16h), EA 2® (8h), SPR Hätäensiapukurssi 4 t® and 8 t® — and the workplace-safety composite SPR Turvapassi®, with content co-developed with the Finnish Rescue Association (SPEK) and the Finnish Occupational Safety Centre (TTK). Training is delivered across four formats (in-person, self-paced online, live webinar via Microsoft Teams, and hybrid) at open-course locations in 12 Finnish cities and on customer premises for enterprise orders, with all instructors holding the trademarked ETK® instructor qualification and all certificates valid for three years and recorded in a national qualification register.

The company monetizes through one-time course fees (€85+VAT for Hätäensiapukurssi 4 t® online; €150+VAT for Turvapassi® online), quote-based custom corporate training, online training codes (12-month validity from purchase), and ancillary first aid products sold via the Punaisen Ristin Kauppa storefront; an optional plastic certificate card is sold at €14.90+VAT per card. The go-to-market is a hybrid of an enterprise field-sales team handling bespoke B2B orders and a direct-to-consumer self-serve course calendar with online code sales. The technology stack is a WordPress site with Leadoo for online training delivery, Teams for webinars, and the OmaEnsiaputodistus portal plus MyCertificate mobile app for digital certificate management; all revenues are directed to Finnish Red Cross domestic humanitarian and preparedness operations rather than external shareholders.

Name

Punainen Risti Ensiapu, koulutuspalvelut

Legal name

Punainen Risti Ensiapu Oy

Website

https://ensiapukoulutus.fi

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Punainen Risti Ensiapu is the Finnish Red Cross's training subsidiary, delivering certified SPR first aid and workplace safety courses across 12 Finnish cities to enterprises, professional drivers, and individual consumers via in-person, online, webinar, and hybrid formats.

Ownership category

akta.pro rank

Product category

First Aid and Workplace Safety Training

NAICS

Educational Services (61), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Emergency Response, First Aid/CPR/AED & Incident Management Training (BPAKAOAJ)

Keywords

• First aid training
• Workplace safety courses
• Emergency first aid
• Occupational health training
• Certified resuscitation courses

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices13 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Open first aid course fees: Publicly available first aid courses offered in cities across Finland (Helsinki, Joensuu, Jyväskylä, Kuopio, Mikkeli, Oulu, Pori, Rovaniemi, Seinäjoki, Tampere, Turku, Vaasa). Individual consumers and groups book and pay for courses via the course calendar.
2. Custom/corporate training orders: Organizations order bespoke first aid training for their staff. Pricing is quote-based. Includes on-site training, webinars, combination training, and online formats. Sales team handles quotes and bookings.
3. Online training codes: Self-paced online first aid training purchased via the website. Codes are valid for 12 months from purchase and 6 months from first login. Online courses include SPR Hätäensiapukurssi 4 t® and SPR Turvapassi® verkkokoulutus.
4. First aid products: Sale of first aid bags, supplies, and safety products through Punaisen Ristin's Kauppa (Red Cross Shop).
5. Certificate card (plastic): Physical certificate card (14.90 €/card + VAT) available as an add-on purchase for those who prefer a traditional card over the digital mobile certificate.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Punainen Risti Ensiapu organizes and delivers certified SPR (Finnish Red Cross) first aid training courses and integrated workplace safety programs across Finland. The core portfolio covers foundational (EA 1®, 16 hours), advanced (EA 2®, 8 hours), and emergency (Hätäensiapu 4t® and 8t®) first aid courses, plus the SPR Turvapassi® program combining first aid with occupational and fire safety. Courses are delivered in-person at customer premises, via live Teams webinars, through self-paced online platforms, and in hybrid formats, with all graduates receiving a nationally registered SPR first aid certificate valid for three years.

Product overview

Punainen Risti Ensiapu offers a comprehensive portfolio of certified first aid training courses and workplace safety programs across Finland. The core offering consists of four main course types: SPR Ensiapukurssi EA 1® (16-hour comprehensive first aid), SPR Ensiapukurssi EA 2® (8-hour advanced course), SPR Hätäensiapukurssi 8 t® (8-hour emergency first aid), and SPR Hätäensiapukurssi 4 t® (4-hour emergency first aid). These are available in multiple delivery formats including in-person training, self-paced online courses, live webinars, and hybrid combination formats. The SPR Turvapassi® adds occupational safety and fire safety components. Digital services include OmaEnsiaputodistus portal and MyCertificate mobile app for certificate management. All courses lead to nationally recognized SPR first aid certification valid for three years, with quality audited by independent third parties.

Differentiator

Problem solved

Functional benefit

Products and services

• SPR Ensiapukurssi EA 1® Comprehensive two-day (16-hour) certified first aid course covering life-saving skills, CPR, defibrillator use, and a wide range of first aid topics including poisoning, fractures, and mental first aid. Leads to SPR certification valid for three years. Also serves as the qualifying first aid course for truck and bus driver professional competency under Finnish transport regulations.
• SPR Ensiapukurssi EA 2® Advanced 8-hour first aid course for holders of valid EA 1® certification, covering advanced resuscitation of infants, children, and drowning victims, cold/heat injuries, spinal injuries, and emergency response in challenging conditions. Leads to SPR certification valid for three years.
• SPR Hätäensiapukurssi 8 t® Comprehensive 8-hour emergency first aid course covering life-threatening situations, sudden illness symptoms, wounds and burns, and electrical accidents. Includes mobile SPR certificate valid for three years.
• SPR Hätäensiapukurssi 4 t® Four-hour emergency first aid course covering basics of life-saving first aid, including recognition of unconscious person, CPR, defibrillator use, choking first aid, bleeding control, and shock. Available in Finnish, Swedish, and English with mobile SPR certificate valid for three years.
• SPR Hätäensiapukurssi 4 t® verkkokoulutus Self-paced online 4-hour emergency first aid course covering the same life-saving content as the in-person 4 t® course, plus electrical sector first aid topics per SFS 6002:2025 standard. Priced at 85€ + VAT with SPR mobile certificate valid for three years; codes valid 12 months from purchase and 6 months from first login.
• SPR Hätäensiapukurssi 8 t® verkkokoulutus Self-paced online 8-hour emergency first aid course covering life-threatening situations, sudden illness symptoms, wounds, and burns. Mobile SPR certificate valid for three years.
• SPR Turvapassi® Full-day (8-hour) workplace safety training combining emergency first aid (4 hours), occupational safety and threatening situation management, and fire safety. Available as in-person or online training for groups of 30-40 participants; certificates valid for three years. Developed in collaboration with Finnish National Rescue Association (SPEK) and Työturvallisuuskeskus.
• SPR Turvapassi® verkkokoulutus Self-paced online workplace safety training covering emergency first aid, fire safety, and threatening situation management. Priced at 150€ + VAT with SPR Turvapassi® certificate and SPR Hätäensiapukurssi 4 t® mobile certificate valid for three years. Developed with Finnish National Rescue Association (SPEK) and Occupational Safety Centre.
• Custom corporate first aid training (Tilauskoulutus) Quote-based bespoke first aid training ordered by companies and organizations, delivered on-site at customer premises, via Microsoft Teams webinar, in combination (hybrid) format, or fully online. Training can be tailored to industry-specific risks and workplace environments. Sold by a dedicated B2B sales team handling quotes and bookings.
• SPR ensiaputodistus (SPR First Aid Certificate) and OmaEnsiaputodistus service Mobile-accessible digital certificate proving first aid qualification, valid for three years, with records maintained in a national qualification register. Accessible via the OmaEnsiaputodistus online portal and the MyCertificate mobile application. A physical plastic certificate card can be ordered as an optional add-on at 14.90€ + VAT.
• First aid products (sold via Punaisen Ristin Kauppa / Red Cross Shop) Sale of first aid bags, supplies, and safety products through the Punaisen Ristin Kauppa (Red Cross Shop) online storefront at punaisenristinkauppa.fi.

Quantifiable outcome

• At least 5% of staff should be first aid qualified per Finnish legislation
• +2 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• Suomen Pelastusalan Keskusjärjestö (SPEK)coreStrategic or Co-development PartnerSPEK (Finnish Rescue Association) collaborated in developing the content of the SPR Turvapassi® online training module on fire safety, contributing expertise on fire prevention, risk assessment, and fire extinguishing.
• Työturvallisuuskeskus (TTK)coreStrategic or Co-development PartnerTyöturvallisuuskeskus (Finnish Occupational Safety Centre) collaborated in developing the SPR Turvapassi® online training's occupational safety and threatening situations module.
• Suomen Punainen Risti (Finnish Red Cross)flagshipStrategic or Co-development PartnerPunainen Risti Ensiapu is a wholly owned subsidiary of the Finnish Red Cross (Suomen Punainen Risti), operating as its training services arm. The company operates under Red Cross first aid training programs and its revenues support Red Cross domestic humanitarian operations. Punainen Risti Ensiapu is part of Finland's national preparedness infrastructure.
• Punaisen Ristin osastot ympäri Suomen (Red Cross Districts)coreChannel Partner/ Reseller/ DistributorPunainen Risti Ensiapu conducts training cooperation with Red Cross districts across Finland for the delivery of first aid training services, enabling nationwide coverage.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Falck (Nordic): Large Nordic safety, healthcare, and emergency services provider offering first aid and safety training as part of a broader occupational health portfolio across Denmark, Sweden, Norway, and Finland.

Direct peers

• British Red Cross First Aid Training: UK Red Cross arm delivering certified first aid courses with similar curriculum, employer-targeted B2B training, and digital certificate management. Closest international analog of the same Red Cross first-aid-training model.
• St John Ambulance: Charitable first aid training organization operating in the UK and Australia with comparable certified first aid, CPR, and workplace safety courses sold to individuals and corporate clients.
• Suomen Ensiapukoulutus Oy: Other Finnish first aid training providers operating in the same domestic market with comparable course offerings. Directly competes for B2B and B2C training contracts in Finland.
• American Red Cross Training Services: U.S. National Red Cross society's commercial training arm offering certified first aid/CPR/AED and workplace safety courses to consumers and enterprises under a similar brand-anchored, certification-driven model.
• Swedish Red Cross First Aid Training (Svenska Röda Korset Första Hjälpen): Swedish sister society offering analogous Red Cross-branded first aid training courses, often cited in Finnish industry comparisons. Shares the same movement-level training standards.
• Norwegian Red Cross First Aid Training (Røde Kors Førstehjelp): Norwegian sister society within the International Red Cross movement delivering certified first aid courses under the same Red Cross model; closest Nordic peer with shared brand and methodology.

Others

• Suomen Pelastusalan Keskusjärjestö SPEK: Finnish Rescue Association that co-developed the SPR Turvapassi® fire safety module. Functions as a content partner/ecosystem player rather than a competing course provider.
• Työturvallisuuskeskus TTK (Centre for Occupational Safety): Finnish tripartite organization that co-developed the SPR Turvapassi® occupational safety module. Acts as an enabler/standard-setter in Finnish workplace safety training rather than as a direct course delivery competitor.

Emerging players

• Action First Aid: Independent UK first aid training provider offering workplace and public first aid courses with a similar employer-focused B2B model, but without the Red Cross brand backing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/punainenristiensiapu
• LinkedInlinkedin.com/company/punainen-risti-ensiapu

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Punainen Risti Ensiapu, koulutuspalvelut