ENTER: The Jewish Peoplehood Alliance

What ENTER: The Jewish Peoplehood Alliance does

ENTER: The Jewish Peoplehood Alliance is an Israel-headquartered nonprofit founded in 2019 by philanthropist Charles Bronfman and Dr. Jeffrey Solomon, with a coalition of prominent foundations and recognized leaders from Israel and the Diaspora. The organization positions itself as a convener and enabler rather than a direct service provider, operating across three explicit tracks — Education, Public Awareness, and Measurement — that together aim to strengthen ties between Israeli Jews and the global Jewish diaspora.

ENTER's product surface comprises six core programs: ONE2ONE, a curated 1:1 video exchange for Jewish high schoolers that uses a proprietary matching algorithm and is delivered in partnership with RootOne (The Jewish Education Project) and the Israeli Ministry of Education; Peoplehood Infused Schools, a certification framework for Israeli state schools developed with the Israeli Ministry of Education and the Jewish Agency for Israel; the NA Peoplehood Coalition, a coordinating body of North American Jewish peoplehood organizations supported by the Rodan Family Foundation; Peoplehood Field Mapping, a survey-based ecosystem study reaching ~350 Israeli professionals across 60+ organizations; Peoplehood Pulse Surveys, a recurring leadership research instrument launched in 2024 to inform a planned Jewish Peoplehood Index; and Dare to Ask, a YouTube video series co-produced with the Jewish Federation of Palm Beach County. Underlying infrastructure includes an online video encounter platform and a digital donation endpoint at Betterworld.org.

ENTER is funded through philanthropic donations and foundation grants rather than product sales; named financial partners include the Andrea and Charles Bronfman Philanthropies, the Diane and Guilford Glazer Foundation, the Crown Family, the Nadav Foundation, the Marcus Foundation, Seed-the-Dream Foundation, the Aaron and Marjorie L. Bunker Family Foundation, the Rodan Family Foundation, and the Block Foundation. Operations run from Kfar Saba, Israel (1 Atir Yeda St.), with North American operations staffed by a dedicated Director and Manager. A high-caliber Professional Advisory Committee co-chaired by former Israeli Minister Dan Meridor and former U.S. Ambassador Daniel Shapiro provides governance-level guidance. No revenue, audited financials, or funding-round amounts are disclosed.

Name

ENTER: The Jewish Peoplehood Alliance

Legal name

ENTER: The Jewish Peoplehood Alliance

Website

https://enterpeoplehood.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

ENTER: The Jewish Peoplehood Alliance is an Israel-based nonprofit founded in 2019 that convenes and funds programs strengthening ties between Israeli Jews and the global Jewish diaspora through education (ONE2ONE video exchange, Peoplehood Infused Schools), public awareness (Dare to Ask series), and field measurement (Peoplehood Pulse Surveys, Field Mapping).

Ownership category

akta.pro rank

Product category

Jewish Community Education Services

NAICS

Educational Services (611), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

After-School, Tutoring & Academic Enrichment Nonprofits (BPAGADAC)

akta.pro secondary industry

International Development & Donor-Funded Education Programs (EDADALAB)

Keywords

• Jewish peoplehood education
• Israel diaspora relations
• Cross-cultural youth exchange
• Jewish identity programs
• Community coalition building

Headquarters

HQ city

Kfar Saba

HQ country

Israel

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Philanthropic Donations and Foundation Grants: ENTER operates as a nonprofit organization funded by donations from foundations, philanthropists, and partner organizations. The organization marshals financial resources to enable high-impact programs. Key funders include the Andrea and Charles Bronfman Philanthropies, the Diane and Guilford Glazer Foundation, the Crown Family, Nadav Foundation, and others.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

ENTER operates as a nonprofit convener and enabler running Jewish peoplehood programs across three tracks: Education, Public Awareness, and Measurement. Its core offerings include One2One (a cross-cultural video exchange program for Jewish high schoolers from Israel and the global diaspora), Peoplehood Infused Schools (a certification initiative for Israeli public schools), the NA Peoplehood Coalition, Peoplehood Field Mapping, Peoplehood Pulse Surveys, and the Dare to Ask online video series. Programs are funded by philanthropic donations and foundation grants and delivered at no cost to participants.

Product overview

ENTER: The Jewish Peoplehood Alliance is a nonprofit organization focused on strengthening Jewish identity and Israel-Diaspora relations through three strategic tracks: Education, Public Awareness, and Measurement. The organization operates six interconnected programs: ONE2ONE (cross-cultural video exchange for Jewish teens), Peoplehood Infused Schools (school certification initiative), NA Peoplehood Coalition (North American organizational coalition), Peoplehood Field Mapping (professional ecosystem survey), Peoplehood Pulse Surveys (leadership research), and Dare to Ask (online video series). These programs work together to promote Jewish peoplehood through formal and informal education, media campaigns, and research measurement initiatives.

Differentiator

Problem solved

Functional benefit

Brands

• One2One: Cross-cultural exchange program allowing Jewish high schoolers from Israel and around the world to meet for curated 1:1 video encounters focused on Jewish peoplehood.
• Peoplehood Infused Schools
• Dare to Ask
• NA Peoplehood Coalition
• Peoplehood Pulse Surveys
• Peoplehood Field Mapping

Products and services

• One2One A cross-cultural exchange program delivered in partnership with RootOne and the Israeli Ministry of Education that allows Jewish high schoolers to meet for a series of five weekly 30-minute curated 1:1 video encounters in English focused on Jewish peoplehood. The program uses a proprietary matching algorithm to pair participants based on shared character traits and interests, and covers Jewish values, identity, and connection to Israel.
• Peoplehood Infused Schools A certification initiative for Israeli public (Mamlachti) schools that adopt an integrated set of values and programs designed to raise awareness about World Jewry, implemented in partnership with the Israeli Ministry of Education, the Jewish Agency, Jewish federations, and private donors.
• NA Peoplehood Coalition A coalition of North American organizations that promotes Jewish peoplehood, supported by Jeffrey R. Solomon and the Rodan Family Foundation, to strengthen ties between the peoplehood sectors in Israel and North America.
• Peoplehood Field Mapping A field mapping survey initiative in Israel to better understand the emerging Jewish Peoplehood professional ecosystem, surveying nearly 350 Israeli professionals representing over 60 organizations over a six-month period.
• Peoplehood Pulse Surveys Research surveys examining how Jewish leaders navigate the increasing ideological divides shaping Jewish communal life, launched in 2024 to assess key challenges facing Jewish communal leadership and foster collective dialogue on Jewish identity, community cohesion, and ideological pluralism.
• Dare to Ask An online video series aiming to introduce Jewish communities from around the world, offering insight into the lives of different communities and breaking down stereotypes while answering questions people are afraid to ask. Co-initiated with the Jewish Federation of Palm Beach County and distributed on YouTube.

Quantifiable outcome

• Over 15,000 Jewish youth from Israel and around the world participated in One2One structured online encounters.
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered flagship and core.

• Israeli Ministry of EducationflagshipStrategic or Co-development PartnerThe Israeli Ministry of Education is a key partner in the Peoplehood Infused Schools initiative and the One2One program. The ministry collaborates on educational programming for Israeli public schools, providing institutional reach and legitimacy for ENTER's formal education track.
• The Jewish Agency for IsraelcoreStrategic or Co-development PartnerThe Jewish Agency is a collaborator in the Peoplehood Infused Schools initiative, contributing to efforts to raise awareness about World Jewry in Israeli public schools.
• RootOne / The Jewish Education ProjectcoreStrategic or Co-development PartnerRootOne, an initiative of The Jewish Education Project, partners with ENTER on the One2One cross-cultural exchange program. The Jewish Education Project also supports broader Jewish education and peoplehood initiatives.
• Jewish Federation of Palm Beach CountycoreStrategic or Co-development PartnerThe Jewish Federation of Palm Beach County is a co-initiator of the Dare to Ask video series, partnering with ENTER to produce the online video content exploring Jewish communities.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Jewish Federations of North America (JFNA): JFNA is the umbrella body for North American Jewish federations and a major convener in Israel-Diaspora programming. ENTER's NA Peoplehood Coalition overlaps with JFNA's broader coordination role, and JFNA-affiliated federations are likely stakeholders in ENTER's programs.
• Hillel International: Hillel is the largest Jewish student organization worldwide, with a presence on hundreds of university campuses. ENTER's Founding Executive Director Alon Friedman previously led Hillel in Israel, and the organizations work on overlapping Israel-Diaspora engagement for Jewish young adults — though Hillel focuses on university-age students while ENTER focuses on high schoolers and broader society.
• Birthright Israel: Birthright Israel is the premier Israel experience program for Jewish young adults, with over 800,000 alumni. It operates in the same Israel-Diaspora engagement space as ENTER, though Birthright focuses on immersive Israel trips rather than K-12 and wider public engagement.
• The Jewish Agency for Israel: Jewish Agency is a flagship Israel-Diaspora institution with global programs connecting Jewish communities to Israel. Enter collaborates with Jewish Agency on Peoplehood Infused Schools, and both organizations operate programs in the Israel-Diaspora relations space — though Jewish Agency is far larger and more established.

Emerging players

• The Reut Institute: Reut is an Israeli strategy and policy group that has conducted research on Israel-Diaspora relations. ENTER's Zohar Mandel previously worked at Reut as an analyst, and both organizations produce thought leadership on Israel-Diaspora relations, though Reut has a broader geopolitical policy scope.
• MASA Israel Journey: MASA runs long-term Israel experience programs for young Jewish adults. Alon Friedman was previously Associate Director at MASA Israel Programs, and both organizations address Israel-Diaspora connection through immersive programming — though at different life stages.
• Israel Policy Forum (IPF): IPF is a U.S.-based nonprofit focused on Israel-Diaspora relations through education, advocacy, and convening. Both organizations operate across Israel and North America and work to strengthen relationships between Jewish communities and Israel, though IPF has a more explicit political-policy focus.

Direct peers

• The iCenter: The iCenter focuses on Israel and Jewish education in North American Jewish day schools and congregational schools, developing curriculum and teacher training. It overlaps with ENTER's Peoplehood Infused Schools curriculum work and overall peoplehood education mission.
• RootOne / The Jewish Education Project: RootOne is a direct partner on ENTER's One2One program and an initiative of The Jewish Education Project. Both organizations focus on Jewish teen engagement, Israel-Diaspora connection, and content delivery for North American Jewish high schoolers, working with overlapping cohorts and funders.
• ANU Museum of the Jewish People: ANU focuses on Jewish identity, heritage, and peoplehood through museum programming and global outreach. ENTER's Yael Rosen previously led ANU's International Programs Department, and both organizations develop content that connects Jewish communities across borders and educates about Jewish peoplehood.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/enter-the-jewish-peoplehood-alliance

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ENTER: The Jewish Peoplehood Alliance