Escola do Caos

What Escola do Caos does

Escola do Caos is a private Brazilian B2B corporate training and consulting firm headquartered in São Paulo, founded in 2020 with 51–100 employees. The company delivers experiential learning programs in three core solution areas — Cultura (culture), Liderança (leadership), and Aprendizagem e Consultoria (learning and consulting) — augmented by Dinâmicas e Experiências, Soluções Digitais, and Palestras offerings. Its product portfolio includes tiered leadership journeys (Liderança Alfa for first-time leaders, Liderança Beta for experienced leaders, Liderança Ômega for senior transformation leaders), the START hybrid program for new leaders, the Caoslab crisis-simulation immersion, and proprietary methodologies branded as DREAM and LEARN, all built on a Re-imagine, Re-invent, Re-learn framework centered on chaos simulations and lab-based learning rather than traditional classroom training.

The business operates as a professional services firm selling custom-priced, multi-year corporate contracts through direct sales (WhatsApp, email, dedicated landing pages) to HR departments and leadership teams of Brazilian enterprises, with named testimonials from an insurance and a banking company. Revenue mechanics are professional services fees plus ancillary revenue from a freemium content engine: the company publishes the Revista Caótica digital magazine (14 editions since December 2021) and produces the Podcast Caos Corporativo (multiple seasons through 2026), both used as inbound demand-generation assets. The Hackbook Definitivo, a 2026 research report on HR trends, extends the content portfolio into standalone IP. There is no disclosed funding, M&A activity, partnership network, or geographic expansion beyond Brazil; the company appears bootstrapped and founder-operated, with Portuguese-language content and programs targeted exclusively at the Brazilian corporate market.

Name

Escola do Caos

Legal name

Escola do Caos

Website

https://escoladocaos.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

Escola do Caos is a São Paulo-based B2B corporate training and consulting firm founded in 2020, delivering experiential culture, leadership, and learning programs to Brazilian enterprises through proprietary methodologies (START, DREAM, LEARN, Caoslab) and a content engine built around Revista Caótica and Podcast Caos Corporativo.

Ownership category

akta.pro rank

Product category

Corporate Training and Leadership Development Services

NAICS

Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Change Management & Transformation Leadership (EDABAAAD)

akta.pro secondary industries

Organizational Change & Transformation Coaching (EDABANAG), Corporate Learning & Training Content Development (EDAGAKAC)

Keywords

• Corporate leadership training
• Organizational culture consulting
• Executive education programs
• Soft skills training
• Experiential learning design

Headquarters

HQ city

São Paulo, SP

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Corporate Training Programs: Leadership development programs (START, Liderança Alfa, Beta, Omega) and culture transformation solutions (DREAM, LEARN) delivered through synchronous and asynchronous formats to corporate clients.
2. Team Building and Dynamics: Team building activities based on Growth methodology, focusing on transforming behaviors with results, efficiency, and innovation orientation.
3. Digital Solutions: Customized digital materials including videos, one-pagers, learning maps, and other digital content created for specific client needs.
4. Publications and Content: Revista Caótica (14+ editions published) and other publications on leadership and innovation topics. Magazine available for free download with newsletter registration.
5. Soft Skills Training: Direct-to-point training covering communication, collaboration, conflict management, creativity, flexibility, time management, confidence, and proactivity.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Escola do Caos designs and delivers corporate training, leadership development, and organizational culture transformation programs for Brazilian companies. Its offerings span culture transformation solutions, stage-specific leadership journeys for first-time to senior leaders, soft skills training, team building, talks, and customized digital learning materials. Programs are delivered through synchronous sessions, asynchronous materials, and immersive simulations using the proprietary Re-imagine, Re-invent, Re-learn methodology.

Product overview

Escola do Caos is a school of culture, leadership, and learning that offers a portfolio of training solutions for companies needing to innovate at the speed of change. The company operates through three core solution areas: Cultura (Culture), Liderança (Leadership), and Aprendizagem e Consultoria (Learning and Consulting), supported by additional offerings including Dinâmicas e Experiências (Dynamics and Experiences), Palestras (Talks), and Soluções Digitais (Digital Solutions). The leadership portfolio includes distinct programs for different career stages: START (for first-time leaders), Liderança Alfa (for those beginning to lead), Liderança Beta (for experienced leaders seeking to upgrade), and Liderança Ômega (for senior leaders driving organizational transformation). The culture solutions include the DREAM methodology and LEARN methodology. Learning offerings comprise Soft Skills Training and Team Building based on the Growth methodology. The company also produces content through the Podcast Caos Corporativo and the Revista Caótica magazine (14 editions). A notable recent product is the Hackbook Definitivo, a research report on HR trends. All solutions use disruptive methodologies and experiences that provoke transformation.

Differentiator

Problem solved

Functional benefit

Brands

• Revista Caótica: Digital magazine focused on leadership and innovation topics, with 14 published editions as of 2025.
• Podcast Caos Corporativo
• START
• Liderança Alfa
• Liderança Beta
• Liderança Ômega
• Caoslab
• Hackbook Definitivo
• DREAM
• LEARN

Products and services

• Cultura (Culture Transformation Solutions) Culture transformation solutions for companies seeking to evolve organizational culture, promote non-conformist employees, and improve efficiency. Targeted at HR departments and leadership teams.
• Liderança (Leadership Development Solutions) Leadership training and development solutions designed to build high-performance teams and scalable results for companies. Includes stage-specific journeys (START, Liderança Alfa, Beta, Ômega).
• Aprendizagem e Consultoria (Learning and Consulting) Learning journeys and consulting engagements that elevate consciousness to transform behaviors in practical ways, built on exchange and co-construction.
• Dinâmicas e Experiências (Dynamics and Experiences) Experiential learning moments designed to consolidate or accelerate learning, transforming concepts into actions through team dynamics.
• Palestras (Talks and Presentations) Presentations and talks delivered in a light and contextualized manner, focused on learning as a transformative factor for corporate audiences.
• Soluções Digitais (Digital Solutions) Customized digital materials including videos, one-pagers, and learning maps tailored to specific client needs.
• START Program Hybrid leadership development program for first-time leaders combining synchronous encounters and asynchronous materials, using laboratory-style learning to accelerate transition into leadership roles.
• Liderança Alfa Leadership development program for people just starting to lead a team, covering emotional intelligence, harmonious environments, team management, acting styles, and strategic communication.
• Liderança Beta Leadership journey for experienced leaders who want an important upgrade in their leadership to evolve into more inspiring leaders.
• Liderança Ômega Leadership program for leaders who want to transform their organizations beyond daily management, covering legacy, new invisible teams, thriving in chaos, culture for business, and Global Mindset trends.
• Caoslab Immersive crisis-simulation experience in real corporate problems where the company provokes crisis before it happens to extract experience, resilience, and capacity to change.
• Team Building Team building offering based on Growth methodology that elevates consciousness level to transform behaviors with focus on results, efficiency, and innovation.
• Treinamento de Soft Skills Direct-to-point soft skills training with real development results, covering communication, collaboration, conflict management, creativity, flexibility and adaptation, time management, confidence, and protagonism.
• Hackbook Definitivo Research report on mandatory HR trends for 2026, covering sustainable well-being, talent wars, Beta Culture, amplified leadership, skills first, and superworkers.

Quantifiable outcome

• Research shows companies with humanized management achieve 240% higher customer satisfaction and 225% higher employee well-being
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cegos: International corporate training and consulting group with a presence in Brazil. Offers leadership, culture, and learning solutions that overlap with Escola do Caos's three core solution areas.
• Korn Ferry: Global organizational consulting firm with a significant leadership development and talent practice. Competes with Escola do Caos for corporate leadership training budgets, though as part of a much broader portfolio including executive search and consulting.

Regional players

• Insper: Brazil-based business school with executive education and corporate learning programs. Comparable regional competitor serving enterprise clients in Brazil with leadership and management offerings.

Direct peers

• Dale Carnegie Training: Long-established corporate training company delivering leadership, communication, and soft skills programs worldwide. Operates in the same B2B leadership and professional development category that Escola do Caos targets with its Liderança and Soft Skills solutions.
• FranklinCovey: Global leadership and organizational performance firm offering methodologies (e.g., The 7 Habits) and training programs to enterprises. Comparable to Escola do Caos as a B2B leadership and culture transformation provider, though at significantly larger global scale.
• DDI (Development Dimensions International): Specialist in leadership development and assessment with flagship programs for first-time and experienced leaders. Directly comparable to Escola do Caos's stage-based leadership ladder (Alfa, Beta, Ômega).
• Fundação Dom Cabral: Leading Brazilian executive education institution offering MBA, leadership, and corporate programs. Direct domestic peer competing for the same Brazilian HR and leadership development budgets.
• Great People Talent: Brazilian corporate training firm focused on leadership, culture, and team development with proprietary methodologies. Closest direct domestic competitor in the Brazilian experiential learning market.
• BTS Group: Business transformation consulting firm using simulations, experiential learning, and leadership programs for global enterprises. Highly comparable in methodology (lab/simulation-based) and target buyer (HR and leadership teams).
• HTMI (High Tech Media Institute): Brazilian executive education and corporate training provider serving enterprise clients with leadership and management programs. Regional competitor in the same B2B corporate learning segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/escoladocaos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Escola do Caos