Estância Mimosa Ecoturismo

What Estância Mimosa Ecoturismo does

Estância Mimosa Ecoturismo Ltda is a private, family-managed ecotourism attraction located on a farm in Bonito, Mato Grosso do Sul, Brazil, operating since 1999 under Grupo Rio da Prata. The company offers guided nature-based experiences including trail-and-waterfall hikes through a 2,450-meter riparian forest route featuring 10 waterfalls and 9 natural swimming pools, specialized birdwatching excursions in the Cerrado biome, horseback riding, and professional photography sessions, with all tours including regional cuisine prepared on wood-fired stoves. Its core asset is the 271.76-hectare RPPN Estância Mimosa Private Natural Heritage Reserve, legally designated in February 2013, which protects 65% of the property's total area and supports cataloged biodiversity of 277+ bird species and 32 mammal species. Underlying operational technology includes a certified ABNT ISO 21101 Safety Management System maintained for 14+ years, a solar-powered electric boat, ecological sanitation systems with banana-plant treatment circles, and a full ISO 14064-compliant carbon footprint quantification methodology across Scopes 1, 2, and 3. The business operates a B2B2C go-to-market model: tours are distributed exclusively through 89+ accredited tourism agencies across Bonito, Campo Grande, and São Paulo, with direct WhatsApp inquiry handling and a complementary e-commerce channel for artisanal dulce de leche sold via the Grupo Rio da Prata online store. Pricing is quote-based and not publicly disclosed; each tour includes guide services, safety equipment, lunch, and accident insurance. The company serves a diversified mix of domestic and international nature tourists, families, educational institutions (e.g., SENAC Bahia, University of Birmingham), birdwatchers, and photography clients, having welcomed 364,000+ visitors cumulatively since inception.

Name

Estância Mimosa Ecoturismo

Legal name

Estância Mimosa Ecoturismo Ltda

Website

https://estanciamimosa.eco.br

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Estância Mimosa Ecoturismo is a family-managed ecotourism attraction in Bonito, Brazil, operating since 1999 on a 271.76-hectare Private Natural Heritage Reserve, offering guided trail, waterfall, birdwatching, and horseback tours distributed through 89+ accredited agencies.

Ownership category

akta.pro rank

Product category

Ecotourism Services

NAICS

Tour Operators (561520), Nature Parks and Other Similar Institutions (712190), Scenic and Sightseeing Transportation, Water (4872)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Eco-Tours & Sustainable Nature Travel (THAJAIAD)

akta.pro secondary industries

National Park & Protected Area Tours (THAJAIAA), Guided Wildlife Safaris & Game Drives (Sanctuary/Reserve-Based) (THAAAFAF)

Keywords

• Ecotourism tours
• Nature tourism
• Waterfall hiking
• Bird watching tours
• Adventure tourism

Headquarters

HQ city

Bonito

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ecotourism Tour Fees: Primary revenue from guided ecotourism tours including hiking and waterfalls (trilha e cachoeiras), bird watching (observação de aves), horseback riding (passeio a cavalo), and photography sessions (ensaio fotográfico). Tours include guide, safety equipment, lunch, and insurance.
2. Artisanal Food Products: Sale of dulce de leche (doce de leite artesanal) produced on-site using A2A2 milk, sold through the Group Rio da Prata online store and at the farm shop.
3. Food Service: Restaurant services at the farm serving regional cuisine cooked on wood-fired stoves, included in tour packages but also available for direct restaurant visitors.
4. Souvenir Shop: On-site souvenir shop (lojinha) selling regional artisan products and branded merchandise.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Estância Mimosa operates guided ecotourism tours within a Private Natural Heritage Reserve (RPPN) in Bonito, MS, Brazil, featuring a 2,450-meter interpretive trail with 10 waterfalls and 9 natural swimming pools along the Rio Mimoso riparian forest. Core offerings include trail and waterfall tours, bird watching excursions covering 277+ cataloged species, horseback riding, and professional photography sessions, all accompanied by regional cuisine served on wood-fired stoves. The company distributes exclusively through accredited tourism agencies while maintaining ISO 21101 safety certification and Climate Positive environmental certification.

Product overview

Estância Mimosa Ecoturismo operates as a single unified tourism experience offering nature-based activities centered on its Private Natural Heritage Reserve (RPPN). The core product portfolio consists of four main offerings: Trilha e Cachoeiras (guided waterfall trail tours), Observação de Aves (bird watching excursions), Passeio a Cavalo (horseback riding), and Ensaio Fotográfico (professional photography sessions). All activities include a traditional regional lunch cooked on a wood-burning stove. The company is part of Grupo Rio da Prata, which also operates Recanto Ecológico Rio da Prata (flutuation/snorkeling) and Lagoa Misteriosa (scuba diving) attractions. A companion online store sells artisanal dulce de leche products.

Differentiator

Problem solved

Functional benefit

Products and services

• Trilha e Cachoeiras (Trail and Waterfalls) Guided trail tour through riparian forest along the Rio Mimoso featuring 10 waterfalls with natural swimming pools, spanning 2,450 meters of interpretive trail with 9 bathing stops. Includes guide, safety equipment, lunch on wood-fired stove, and accident insurance.
• Observação de Aves (Bird Watching) Bird watching excursion led by bilingual specialized guides through the Cerrado biome with over 277 cataloged bird species, conducted in riparian forest within the RPPN. Suited for both experienced birders and beginners.
• Passeio a Cavalo (Horseback Riding) Horseback riding tour through farm fields and hills amid cattle and Cerrado vegetation, with a farm monitor as guide, lasting approximately 1.5 hours.
• Ensaio Fotográfico (Photography Session) Photography session in natural setting with 10 waterfalls, 9 bathing spots, fauna, flora and abundant water as backdrop for professional photo shoots at two waterfall bathing points.
• Doce de Leite Artesanal (Artisanal Dulce de Leche) Artisanal dulce de leche produced on wood-burning stove using A2A2 fresh milk, sold through Grupo Rio da Prata's online store (small R$27.90, medium R$37.90) and at the on-site farm shop.
• Restaurant Service (Regional Cuisine) On-site restaurant serving regional cuisine cooked on wood-fired stoves with farm-to-table ingredients. Included in tour packages but also available for direct restaurant visitors during operating hours (07:30 to 17:00 daily).

Quantifiable outcome

• 364,000+ visitors welcomed since 1999 without major safety incidents
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• ABETA (Associação Brasileira de Ecoturismo e Turismo de Aventura)coreOthersMember of Brazil's main ecotourism and adventure tourism association since 2008. Participated in Aventura Segura program in partnership with SEBRAE and Ministry of Tourism, implementing Safety Management System certified by ABNT ISO 21101.
• Green InitiativeflagshipOthersInternational organization that granted Climate Positive certification to Estância Mimosa as the first tourism attraction in the world to achieve this certification. Provides ongoing certification maintenance and carbon accounting methodology validation.
• Green Destinations / Good Travel SealcoreOthersInternational foundation recognized by Global Sustainable Tourism Council (GSTC) that granted DEL Turismo Gold certification and Good Travel Seal renewal to Estância Mimosa as first attraction in MS to achieve Gold level sustainable tourism certification.
• UN Tourism (UNWTO)minorStrategic or Co-development PartnerParticipated in ESG Framework research conducted by UN Tourism in collaboration with University of Oxford SDG Impact Lab to develop harmonized ESG standards for tourism businesses globally.
• Instituto Arara AzulminorStrategic or Co-development PartnerEnvironmental organization monitoring Hyacinth Macaw populations. Estância Mimosa received certificate for adopting artificial nest during 2023 breeding season, contributing to Pantanal biodiversity conservation.
• IASB (Instituto das Águas da Serra da Bodoquena)coreStrategic or Co-development PartnerEnvironmental institute supported by Estância Mimosa and other local tourism operators for water resource protection and Serra da Bodoquena conservation efforts.
• Tourism Agencies NetworkcoreChannel Partner/ Reseller/ DistributorOver 89 accredited tourism agencies in Bonito, Campo Grande, and São Paulo distribute Estância Mimosa tours. Agencies handle reservations, scheduling, and transportation coordination. Includes major agencies like Abaetecotur, ABN Agência Brazil Nature, Bonito Ecotour, and many others.
• eeCoo ConsultoriaminorOthersConsulting firm that developed the RPPN Estância Mimosa Management Plan with team including an ecologist who used the area for doctoral research.

Scale indicators12 records

Recent moves7 records

Expansion highlights6 records

Regional players

• Abismo Anhumas: Cavern ecotourism attraction in Bonito, MS, offering rappelling and underwater lake experiences. Same regional agency distribution and overlapping adventure-tourism customer base.
• Gruta do Lago Azul: Iconic flooded cave ecotourism site in Bonito, MS, operated under a concession structure. Comparable guided nature experience, same destination distribution agencies and similar sustainability/compliance profile.
• Buraco das Araras: Geological/wildlife sinkhole ecotourism attraction in Jardim, MS (Mato Grosso do Sul), part of the same Bonito-region destination cluster with comparable guided nature tour format and Bird Watching appeal.

Broad incumbents

• Inkaterra Reserva Amazónica: Peruvian Amazon eco-lodge group with multiple international sustainability awards (including Rainforest Alliance). Directly comparable in certified-ecotourism positioning and high-end nature tourism demand, though multi-night lodge vs. day-visit format.
• Refúgio Ecológico Caiman: Large Pantanal-based ecotourism lodge with sustainability programs, comparable in ESG posture and nature-immersion offering, but broader scale and multi-day format versus Estância Mimosa's day-visit trail model.

Direct peers

• Cristalino Lodge: Amazon rainforest eco-lodge known for a 500+ bird species catalog and birding tourism — highly comparable in biodiversity-led positioning, sustainability certifications and international birdwatcher clientele.
• Recanto Ecológico Rio da Prata: Sister attraction under Grupo Rio da Prata in Bonito, MS, offering river flutuação/snorkeling ecotourism with similar RPPN-protected natural setting, sustainability certifications and agency-driven distribution model.
• Pacuare Lodge: Costa Rican eco-lodge accessed primarily by river/raft and recognized by National Geographic and Condé Nast for sustainability. Comparable premium nature-tourism positioning and award-driven inbound demand.
• Lagoa Misteriosa: Third attraction under Grupo Rio da Prata in Bonito, MS, offering guided scuba diving and snorkeling in a flooded cavern. Same parent group, same agency-led distribution, shared sustainability positioning and customer overlap.
• Mashpi Lodge: Cloud-forest eco-lodge in Ecuador known for biodiversity, birding, and science-driven sustainability programming. Comparable in birdwatcher-led demand, ESG certification depth and premium international traveler mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/est%C3%A2ncia-mimosa-ecoturismo

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Estância Mimosa Ecoturismo