What ETimes (India) does

ETimes (India) is a small Indian media entity headquartered in Secunderabad, Andhra Pradesh, founded in 2008 and operating under the domain etimesindia.com. The "ETimes" branding and domain strongly suggest an entertainment-focused digital publication or content property serving Indian audiences, consistent with the URL pattern of regional/niche entertainment news sites. The company operates at a small scale with 24 employees and a single office location, with no disclosed subsidiaries, parent company, or investors.

The source data provides no substantive detail on products, technology stack, pricing, monetisation channels, customer base, or management team. The website referenced (etimesindia.com/lander) is described only as a landing page with no extractable content on products, services, or platform architecture. There is no evidence of a mobile app, API, integrations, certifications, awards, patents, or partnerships in the available material. As a result, the business model cannot be characterised with confidence from the input — there is no documented pricing model, go-to-market approach, or revenue mechanics.

For an investment analyst, ETimes (India) presents as a long-established but currently very small digital media property with essentially no publicly observable operating signals beyond basic firmographics. The absence of disclosed funding, revenue, customer logos, or product detail materially limits any thesis; deeper diligence would require direct management contact, traffic/audience metrics, and revenue/monetisation data.

Name

ETimes (India)

Website

https://etimesindia.com

Company type

Private

Headcount range

11–50 employees

Short description

ETimes (India) is a small Hyderabad/Secunderabad-based digital media entity founded in 2008, operating the entertainment-branded domain etimesindia.com with a 24-person team. Its product surface, monetisation model, and customer base are not disclosed in available source data.

Ownership category

akta.pro rank

Product category

Digital News and Media

NAICS

Broadcasting and Content Providers (516), Web Search Portals and All Other Information Services (51929)

akta.pro primary industry

News & Content Aggregation Portals (BPAMAAAI)

akta.pro secondary industries

Digital Publishing Creation & Formatting Tools (EPUB, conversion, layout) (MPAJAMAG), RSS/Feed Readers & Subscription Aggregators (MPACAKAD)

Keywords

• Digital news
• Online media
• News publishing
• Entertainment news
• Content portal

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Core offering

ETimes (India) operates a web-based digital content portal at etimesindia.com, publishing news and entertainment content for Indian audiences. The platform serves as an online destination for readers seeking news updates and media content.

Differentiator

Problem solved

Functional benefit

Products and services

• ETimes India Website Online digital news and entertainment portal accessible at etimesindia.com, providing content for general consumers in India.

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Pinkvilla: Indian entertainment and lifestyle digital publisher covering Bollywood, TV, OTT, and celebrity fashion. Closely comparable to ETimes in audience focus, content mix, and digital-only news model.
• Bollywood Hungama: One of India's largest dedicated entertainment news portals covering Bollywood, TV, and OTT. Direct competitor to ETimes in the same niche of online entertainment news and celebrity coverage for the Indian audience.
• Koimoi: Independent Indian entertainment news and reviews portal focused on Bollywood and OTT. Comparable to ETimes as a digital-first entertainment news site targeting the same Indian audience segment.
• IndiaGlitz: Long-running Indian entertainment portal covering Tamil, Telugu, Hindi, and other Indian film industries. Direct competitor to ETimes in digital entertainment news, with comparable long operational history.

Broad incumbents

• OneIndia Entertainment: Entertainment vertical of the OneIndia news network, covering Indian film, TV, and celebrity content at significant scale. Comparable to ETimes in audience targeting and content category, but with vastly larger newsroom and traffic.
• Filmfare: Long-standing entertainment brand (owned by Network18/Time Group) operating a major film and celebrity news portal alongside its print magazine. Overlaps directly with ETimes on Bollywood news and celebrity coverage, but at vastly larger scale.
• Times of India Entertainment (Times Network): The entertainment vertical of India's largest English-language newspaper group. Covers film, TV, OTT, and celebrity news at pan-India scale, directly competing with ETimes for the same audience and ad spend.

Emerging players

• NowRunning: Indian entertainment news and movie database portal covering Bollywood, Hollywood, and regional cinema. Comparable to ETimes as a niche entertainment news destination serving Indian audiences.

Market position

Strengths2 records

Weaknesses3 records

Competitive moat1 record

Key risks5 records

Key highlights3 records

Customer concentration

• LinkedInlinkedin.com/company/etimesindia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ETimes (India)