Euro Oil

What Euro Oil does

Euro Oil Ltd is an Irish privately-held fuel distributor founded in 2007 and headquartered in Rathcoole, Co. Dublin, with supporting offices in Kilmessan (Meath), North Kildare, and North Wicklow. The company supplies home heating oil (kerosene and sulphur-free gas oil), commercial fuels (road diesel, unleaded petrol, HVO), and agricultural fuels across Dublin, Meath, Kildare, and surrounding counties, supported by its own delivery fleet operating six days a week with same-day and next-day delivery options. Its product portfolio extends beyond commodity fuels to include lubricants and AdBlue, an ISCC-certified HVO renewable diesel line, on-site refuelling services for construction and agricultural customers, and a fuel-card programme accepted at Applegreen and Certa forecourts nationwide.

The business operates a sales-led go-to-market model combining regional phone sales teams with website-based quote requests and online ordering. Pricing is quote-based, varies by quantity, location, and delivery day, and is not publicly disclosed. Revenue is generated through transactional fuel sales, fleet card transaction fees, lubricants sales, and a recurring subscription-style monthly payment plan for domestic heating-oil customers. The underlying technology stack is light: the only proprietary component identified is a delivery tracking and monitoring system used to ensure quality and accuracy on every delivery, with no APIs, SDKs, integrations, mobile applications, or AI/ML capabilities disclosed. Marketing is conducted through the company website, direct phone sales, email newsletters, and local-business directory listings.

The company serves five primary segments: domestic homeowners (heating oil), the agricultural sector (on-farm refuelling), commercial and industrial buyers (bulk diesel and petrol), fleet operators (lubricants), and fleet managers (fuel cards). Strategic partnerships with Applegreen and Certa extend the company's effective reach beyond its owned distribution footprint. As of the available data, Euro Oil has 11 employees, no external investors or funding rounds, no subsidiaries, and no M&A activity, indicating a bootstrapped, owner-operated regional operator with stable operations and gradual product-line diversification rather than venture-backed scaling.

Name

Euro Oil

Legal name

Euro Oil Ltd

Website

https://eurooil.ie

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Euro Oil is an Irish regional fuel distributor founded in 2007 that supplies home heating oil, commercial fuels, HVO renewable diesel, agricultural fuel, lubricants, and fuel-card services to domestic, agricultural, commercial, and fleet customers across Dublin, Meath, Kildare, and Wicklow.

Ownership category

akta.pro rank

Product category

Fuel Distribution

NAICS

Fuel Dealers (45721), Fuel Dealers (457210), Fuel Dealers (4572)

SIC

Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172), Trucking & Courier Services (No Air) (4210)

akta.pro primary industry

Branded Fuels Wholesaling & Jobber Distribution (EUALAIAB)

akta.pro secondary industry

Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery) (EUALAIAD)

Keywords

• Home heating oil
• Commercial fuel supply
• Fuel distribution services
• HVO renewable diesel
• Lubricants distribution

Headquarters

HQ city

Rathcoole, Dublin

HQ country

Ireland

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Fuel Sales (Home Heating, Commercial, Agri): One-time transactional sales of kerosene, sulphur-free gas oil, road diesel, unleaded petrol, and HVO fuel to domestic and commercial customers. Orders placed via phone or online with next-day delivery.
2. Fuel Card Services: Fleet management fuel cards accepted at Applegreen and Certa stations across Ireland. Cards provide weekly invoicing at preferential rates, itemised consumption reports, and chip/pin security. Interest-free credit with no admin charges.
3. Lubricants Sales: Sale of engine oils, lubricants, grease, and AdBlue to agricultural, transport, industrial, garage, and forestry sectors. Both standard and synthetic high-performance products available.
4. Monthly Payment Plans: Domestic customers can pay for home heating oil through monthly instalments rather than lump sum. Sales representatives work with customers to establish personalised payment plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Euro Oil distributes and delivers kerosene, sulphur-free gas oil, road diesel, unleaded petrol and HVO renewable fuel to residential, commercial and agricultural customers across Dublin, Meath, Kildare and North Wicklow via its own truck fleet. The company also sells engine oils, lubricants, grease and AdBlue, and operates a fuel card accepted at Applegreen and Certa stations plus monthly instalment payment plans for domestic heating oil customers. All deliveries are tracked and monitored in-house for quality and accuracy.

Product overview

Euro Oil is an Irish fuel supplier offering a diversified portfolio of energy products centred around heating and motor fuels. The core offering consists of Home Heating Oil (kerosene and sulphur-free gas oil), Commercial Fuel (with on-site refuelling services), HVO Fuel (eco-friendly renewable diesel), and Agri Fuel for the agricultural sector. The company also offers a Fuelcard for fleet management at Applegreen and Certa stations, Lubricants (engine oils, greases, AdBlue) for multiple sectors, and Monthly Payment Plans to help domestic customers budget energy expenditures. All deliveries are tracked and monitored for quality assurance.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Reduces carbon emissions by up to 90% when using HVO fuel compared to fossil diesel

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• ApplegreencoreChannel Partner/ Reseller/ DistributorEuro Oil fuel cards are accepted at Applegreen petrol stations across Ireland. Fleet customers can use their Euro Oil fuel cards to fill up at any Applegreen station with fuel charged at preferential rates to pump price.
• CertacoreChannel Partner/ Reseller/ DistributorEuro Oil fuel cards are accepted at Certa petrol stations across Ireland. Fleet customers benefit from widespread refuelling locations with competitive pricing and weekly invoicing.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Top Oil: Irish fuel distributor supplying home heating oil, commercial fuel, and agri fuel across multiple counties. Directly comparable to Euro Oil on product mix, customer segments, and delivery-led GTM in the same Irish market.
• Glenergy: Independent Irish fuel and lubricants distributor serving domestic, commercial, and agricultural customers with own delivery fleet. Comparable regional-distributor business model and product set to Euro Oil.
• Emo Oil: Long-established Irish heating oil and commercial fuel distributor operating own depot and delivery network. Closely comparable to Euro Oil on home heating oil, commercial fuel, lubricants, and agri delivery across Ireland.
• Nolan Fuels: Family-run Irish heating oil and commercial fuel distributor with regional depot coverage. Directly comparable to Euro Oil on customer segments, product range, and regional delivery-led business model.

Broad incumbents

• Applegreen: Major Irish forecourt and fuel retail operator; also an existing Euro Oil fuel card acceptance partner. Comparable as a fuel retail and fleet player in the same Irish market, but operates owned stations at materially larger scale.
• Certa: Irish forecourt and fuel card operator; also an existing Euro Oil fuel card acceptance partner. Comparable as a forecourt-based fuel retailer and fleet card issuer competing in the same Irish commercial and fleet segments.
• Circle K Ireland: One of Ireland's largest fuel station operators with extensive forecourt and convenience retail network. Comparable as a broader incumbent serving overlapping commercial and fleet fuel customers across Ireland.
• Maxol: One of Ireland's largest fuel and lubricants distributors, operating national depot and forecourt networks. Comparable as a multi-segment fuel supplier across residential, commercial, agri, and fleet, but at materially greater scale and brand equity than Euro Oil.

Regional players

• Bayford Group: Independent UK fuel, heating oil, and lubricants distributor with regional depot network. Comparable regional heating oil and commercial fuel delivery model to Euro Oil, but operating across northern England rather than Ireland.
• Certas Energy: Large UK and Ireland fuel distributor with commercial and agri fuel delivery plus lubricants. Comparable business model and product set to Euro Oil, primarily operating across the UK with selective Irish presence.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/euro-oil-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Euro Oil