What event lab. GmbH does

event lab. GmbH is a privately held Professional Congress Organizer (PCO) headquartered in Leipzig, Germany, founded in 2001 by Katja Störmer and the late Nancy Klein. The firm provides end-to-end congress and event management services — strategic planning, venue sourcing, catering coordination, speaker and participant management, sponsorship acquisition, exhibition planning, budget and risk management, contract negotiation, on-site execution, and digital/hybrid event delivery — for events ranging from 50 to 5,000+ participants. Its primary client segment is medical and scientific societies requiring annual congress organisation, supplemented by corporate clients (e.g., BMW dealer events) and professional associations across legal, cycling, and psychotherapy domains. Documented international delivery (e.g., ENETS 2022 in Barcelona) and a bilingual German/English website indicate an international scope layered on a German core.

The business model is professional services: revenue is generated per contract, priced in EUR as net plus VAT, with third-party services typically commissioned in the name and for the account of event lab. The firm has approximately 25 staff organised into project directors (sponsoring, graphics/media, social media), project assistants, and back-office functions; it operates from a single Leipzig office and markets through its own website, Facebook, Instagram, and direct outreach. There is no proprietary technology platform — the stack is built on standard SaaS tools (Matomo, Zoom, Microsoft Teams, GoToMeeting, TeamViewer, CleverReach, SuperWebMailer, YouTube, Vimeo, Google Maps). Growth signals are modest and organic: visible bookings through 2026, product-line extension into virtual/hybrid events, and gradual vertical diversification. No external funding, M&A, or planned exit events are disclosed.

Name

event lab. GmbH

Legal name

event lab. GmbH

Website

https://eventlab.org

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

event lab. GmbH is a Leipzig-based Professional Congress Organizer founded in 2001 that delivers full-service event and congress management for medical/scientific societies, professional associations, and corporate clients in Germany and internationally.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192)

akta.pro primary industry

Medical, Scientific & Healthcare Congress Organizers (THAHACAD)

akta.pro secondary industries

Corporate Meeting & Conference Planning (Internal/External) (THAHACAB), Virtual/Hybrid Conference Production & Platform Management (THAHACAM), Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA), Sponsorship, Exhibitor & Partnership Management Services (THAHACAK)

Keywords

• Congress management services
• Professional congress organizer
• Event management agency
• Hybrid event solutions
• Corporate event planning

Headquarters

HQ city

Leipzig, Sachsen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Professional Congress Organization Services: event lab. generates revenue by providing comprehensive professional congress and event management services as a PCO (Professional Congress Organizer). Services include strategic planning, venue sourcing, catering coordination, speaker and participant management, sponsorship acquisition, exhibition planning, budget management, risk assessment, contract negotiation, digital/hybrid event solutions, and on-site management. Third-party services are typically commissioned in the name and for the account of event lab. GmbH.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

event lab. GmbH is a Professional Congress Organizer (PCO) that delivers full-service planning, organization, and staging of congresses and events, ranging from 50 to 5,000+ participants in Germany and internationally. Its offering spans strategic planning, venue scouting, budget and contract management, sponsorship acquisition, speaker and participant coordination, exhibition planning, on-site management, and digital/hybrid event execution, including supporter platforms and media libraries. Third-party services (venues, caterers, technical vendors) are typically commissioned in the name and for the account of event lab.

Product overview

event lab. GmbH is a congress and event management agency (PCO - Professional Congress Organizer) founded in 2001 and based in Leipzig, Germany. The company offers a unified suite of event management services organized around core pillars: Digital Event Services (webinars, virtual conferences, hybrid events with supporter platforms and media libraries), Strategic Planning, Project Management/Command Centre, Participant and Presenter Services, Sponsorship Management, and Design/Graphics Services. Their approach integrates intelligent project management, professional execution, and attention to detail from concept through delivery, serving both national and international clients across medical, legal, and professional congresses.

Differentiator

Problem solved

Functional benefit

Products and services

• Congress and Event Management Services (Full-Service PCO) Full-service Professional Congress Organizer (PCO) offering covering strategic planning, venue scouting, budget and contract management, sponsorship acquisition, speaker and participant coordination, exhibition planning, on-site management, and documentation for events ranging from 50 to 5,000+ participants, targeting associations, societies, and corporate clients in Germany and internationally.
• Digital and Hybrid Event Services Virtual conferences, webinars, and hybrid event solutions including visual branding, technical expertise, supporter platforms, and media libraries, targeting organizations seeking digital or hybrid congress formats in addition to or instead of in-person events.
• Sponsorship and Exhibition Management Exhibition planning and code-compliant sponsorship arrangement services covering the full sponsor lifecycle from initial contact through event breakdown, targeting medical and scientific associations and other congress organizers seeking compliant industry partner engagement.
• Participant and Presenter Services End-to-end attendee and speaker services including hotline, travel coordination, feel-good management, problem resolution, abstract submission handling, and certification, supporting medical and scientific congress organizers managing hundreds to thousands of participants.
• Design and Graphics Services Creative design services including website development, program and marketing material creation, abstract books, and banners for digital and analog formats, offered to event lab. congress clients and sold as a standalone agency capability.

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Regional players

• WPCG (Worldwide Project Consortium Group): Network of independent European PCOs providing consortium-based congress management; comparable service offering to event lab. and a potential partnership or consortium channel for international medical congress bids.
• agentur karsten höhne: Germany-based event and congress agency offering PCO services to corporate and association clients; comparable regional peer competing for similar German mid-market association and corporate events.

Direct peers

• Mondial Congress & Events: Vienna-based European PCO delivering association and medical congress management; comparable to event lab. in scope and customer segment, with broader DACH reach.
• K.I.T. Group GmbH: Berlin-based full-service PCO specializing in association and medical/scientific congress management; directly comparable to event lab. in target segments (medical societies, international association events) and service scope.
• Interplan Congress, Meeting & Event Management AG: German full-service PCO headquartered near Munich; comparable mid-sized German competitor offering congress organization, exhibition management, and sponsorship services to scientific and professional associations.
• Congrex Switzerland: European association and conference management company offering full-service PCO services to medical and scientific associations; directly comparable to event lab. in service mix and customer base.
• CPO Hanser Service GmbH: Hamburg-based German PCO serving medical and scientific associations with congress and exhibition management services; comparable boutique-scale competitor in the same German market.
• Conventus Congressmanagement & Marketing GmbH: Jena-based German PCO specializing in medical and scientific society congresses; directly comparable to event lab. in target verticals, scale, and full-service offering.

Broad incumbents

• MCI Group: Global association and congress management firm headquartered in Switzerland; the largest full-service PCO globally, offering the same end-to-end congress organization, sponsorship, and hybrid event services as event lab. but at much larger scale across 60+ countries.

Emerging players

• CTI Meeting Technology: European hybrid/virtual event platform provider offering digital congress tools; partial overlap with event lab.'s digital event services and represents a technology-enabled competitor/partner in the hybrid events space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/eventlab.org
• Instagraminstagram.com/event_lab.leipzig
• LinkedInlinkedin.com/company/event-lab-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about event lab. GmbH