EVPoint | Electric Vehicle Charging Stations

What EVPoint | Electric Vehicle Charging Stations does

EVPoint (И ВИ ПОЙНТ ООД / I VI POINT OOD) is a Bulgarian limited liability company founded in 2018 and headquartered in Sofia that designs, manufactures, distributes, and operates electric vehicle charging solutions. The company sells its own-brand charging stations (EVPoint EV7 single-phase 7.4 kW and EVPoint EV22 PLUS three-phase 22 kW) alongside distributed products from go-e, NRGKick, and RheidonTech, and complements hardware with certified professional installation, site assessment, and ongoing maintenance services. A proprietary EVPoint CPMS (Charge Point Management System) software platform provides centralized session control, pricing, user management, and energy monitoring, and underpins the company's network of 600+ charging points across Bulgaria — making it one of the largest domestic EV charging networks in the country.

The business operates across both B2C and B2B channels. Consumer-side revenue comes from an e-commerce storefront at evpoint.bg shipping nationwide via Econt and Speedy, a mobile app, and a retail partnership with Praktiker. Enterprise-side revenue is generated through direct field sales targeting hotels (e.g., Hotel Kings Valley, Grand Hotel Millennium Sofia, Hotel Royal Spa Velingrad), municipalities and parking operators, commercial real estate, corporate fleets (A1 Bulgaria, Vivacom, Phoenix Pharma, Aladin Foods, Ebag, SOT161, Strabag, Lufthansa Technik), and utility/public-sector partnerships (EVN, AEC Kozloduy, Sofia Urban Mobility Center, Lidl Bulgaria, TotalEnergies). Pricing is hardware-led (€291–€749 per unit after discounts on distributed and own-brand stations) with installation as a separate professional service line and the CPMS available as a subscription.

Revenue mechanics span four streams: hardware sales (own brand and distributed), professional installation and commissioning, recurring CPMS software subscriptions, and accessories (cables, adapters, mounting hardware). Distribution advantages stem from official Bulgarian distributor status for go-e, NRGKick, and RheidonTech, and from certified installation partnerships. International expansion is executed via branded partners in Malta, Cyprus, and Portugal (Flash Energy) rather than direct greenfield entry. The company is privately held and founder-operated by Managing Director Ivo Malinov, with no disclosed external funding, parent company, or subsidiary structure.

Name

EVPoint | Electric Vehicle Charging Stations

Legal name

И ВИ ПОЙНТ ООД

Website

https://evpoint.bg

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

EVPoint is a Bulgarian EV charging company that manufactures and distributes EV7 and EV22 PLUS charging stations, distributes go-e, NRGKick, and RheidonTech hardware, operates a 600+ charging point network across Bulgaria, and sells the EVPoint CPMS software platform with professional installation services to consumers, enterprises, and utilities.

Ownership category

akta.pro rank

Product category

Electric Vehicle Charging Infrastructure

NAICS

Electric Power Generation, Transmission and Distribution (2211), Current-Carrying Wiring Device Manufacturing (335931)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electric Services (4911)

akta.pro primary industry

EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)

akta.pro secondary industries

EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers) (IMACACAE), EV Charging Equipment Installation & Commissioning (AC/DC, Depot/Fleet) (TLAKAMAE), EV Charger Operations, Maintenance & Field Service (O&M) (TLAKAMAF), Charging Infrastructure Components (connectors, cables, dispensers, payment/controls) (IMAGAHAH)

Keywords

• EV charging stations
• Electric vehicle infrastructure
• Charging hardware
• Charging network management
• EV installation services

Headquarters

HQ city

Sofia

HQ country

Bulgaria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. EV Charging Hardware Sales: Sale of EV charging stations (own brand EV7, EV22 PLUS) and distributed brands (RheidonTech, go-e, NRGKick) including mobile chargers, wallboxes, and fast DC chargers. Products are sold through e-commerce and channel partners.
2. Professional Installation Services: Professional installation and commissioning of charging stations, including site assessment, custom project design, and electrical installation work. Provided by certified technicians.
3. EVPoint CPMS Software Subscriptions: Charging point management software platform with pricing packages for managing charging station networks. Includes compatibility with various station brands.
4. Accessories and Components: Sale of charging cables, adapters, mounting accessories, and spare parts for charging stations.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

EVPoint manufactures and distributes electric vehicle charging stations—including its own EV7 and EV22 PLUS brands and distributed RheidonTech, go-e, and NRGKick products—covering portable mobile chargers, wallboxes, and 22 kW AC stations. The company sells these products directly through its evpoint.bg e-commerce store and via retail and enterprise channels, provides professional site assessment and installation by certified technicians, and operates the EVPoint CPMS software platform to manage a network of 600+ public charging points across Bulgaria.

Product overview

EVPoint offers a comprehensive portfolio of EV charging solutions consisting of proprietary charging stations (EVPoint EV7 and EVPoint EV22 PLUS), distributed brands (RheidonTech PC200 PRO mobile chargers and RheidonTech WB500 wall-mounted chargers), a proprietary software management platform (EVPoint CPMS), and professional installation/maintenance services. The product range spans from portable 7.4-11 kW mobile chargers for individual users to 22 kW commercial-grade stations with smart connectivity (Wi-Fi, Bluetooth, LAN, 2G/3G) suitable for homes, businesses, hotels, and public deployments. The ecosystem is unified through the EVPoint CPMS platform which enables centralized management and monitoring across the charging network.

Differentiator

Problem solved

Functional benefit

Products and services

• EVPoint EV22 PLUS Charging Station Three-phase AC EV charging station with Type 2 socket, up to 22 kW output, LAN, 2G/3G (SIM card), and Bluetooth connectivity, backed by a 5-year warranty. Sold to enterprises, hotels, municipalities, parking operators, and fleet operators for public and commercial installations.

Quantifiable outcome

• Network of 600+ charging points across Bulgaria
• +1 more outcomes

Named customers17 records

Segments8 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• go-e chargercoreChannel Partner/ Reseller/ DistributorOfficial representative and direct importer of go-e charger products for the Bulgarian market. Offers go-e charging stations through EVPoint distribution network.
• NRGKickcoreChannel Partner/ Reseller/ DistributorOfficial distributor of NRGKick (via Dinitech) mobile charging products for Bulgaria. Offers NRGKick charging solutions through EVPoint channels.
• RheidonTechcoreChannel Partner/ Reseller/ DistributorDirect importer of RheidonTech brand for the Bulgarian market. Sells RheidonTech mobile chargers and wallboxes including PC200 PRO and WB500 models.
• SungrowcoreStrategic or Co-development PartnerPartnership in electric mobility sector. Sungrow is a renewable energy company that complements EV charging solutions.
• PraktikerminorChannel Partner/ Reseller/ DistributorRetail partnership for selling EV charging products in Praktiker stores across Bulgaria.
• TotalEnergiesminorStrategic or Co-development PartnerPartnership for EV charging stations within EVPoint network. TotalEnergies has charging infrastructure that may integrate with or be referenced by EVPoint network.
• Lidl BulgariaminorStrategic or Co-development PartnerLidl Bulgaria locations are part of the EVPoint charging network, providing public charging access at supermarket locations.
• Eurodesign SystemsminorChannel Partner/ Reseller/ DistributorPartner specializing in hotel charging station solutions. Helps deploy EV charging infrastructure for hospitality sector.
• Sofia Urban Mobility CenterminorStrategic or Co-development PartnerPartnership with public urban mobility organization in Sofia for EV charging infrastructure development.
• EVPoint MaltaminorChannel Partner/ Reseller/ DistributorInternational partner operating EVPoint brand in Malta, extending EVPoint network presence to another country.
• EVPoint Cyprus (NMC Homesync)minorChannel Partner/ Reseller/ DistributorInternational partner using EVPoint solutions in Cyprus, part of global expansion through branded partnerships.
• Flash Energy (Portugal)minorChannel Partner/ Reseller/ DistributorInternational partner in Portugal offering EVPoint compatible solutions, extending reach to Iberian market.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Ionity: Ionity is a joint venture between automotive OEMs (BMW, Mercedes, VW, Hyundai, Stellantis) operating a high-power charging network across European highways. Comparable to EVPoint as a charging network operator, though targeting long-distance DC fast charging corridors at significantly larger scale.
• Allego: Allego is a pan-European EV charging network operator focused on highway and metropolitan fast-charging sites. Comparable to EVPoint as a network operator with proprietary CPMS software, though Allego targets a different tier (high-power DC) and operates at much larger scale across Western Europe.
• Schneider Electric (EVlink): Schneider Electric's EVlink line offers commercial and residential EV charging hardware with EcoStruxure software. Comparable to EVPoint in offering AC charging hardware for commercial and residential use, with a broader portfolio as part of a global electrical equipment incumbent.
• Tesla Supercharger: Tesla's Supercharger network is the largest proprietary DC fast-charging network globally and is increasingly opening to non-Tesla EVs. Comparable to EVPoint as a charging network operator, though at vastly larger scale and focused exclusively on high-power DC corridors.
• ABB E-mobility: ABB E-mobility is a global manufacturer of AC and DC EV charging hardware with network management software. Comparable to EVPoint's hardware manufacturing and software platform offering, though serving a global customer base with a much broader product portfolio.

Direct peers

• Wallbox: Wallbox is a European EV charging hardware manufacturer (Pulsar Plus, Commander 2) with an app/CPMS-style platform, targeting residential and commercial segments. Comparable to EVPoint in offering AC charging hardware plus software management, though operating at larger scale and publicly listed.
• ChargePoint: ChargePoint is a North American-origin EV charging network operator and hardware vendor with a CPMS-style cloud platform. Comparable to EVPoint in combining owned/operated network, hardware sales, and subscription software for charging operators.
• EVBox: EVBox (now part of ABB E-mobility) is a European EV charging hardware manufacturer and network software provider, offering AC and DC chargers with the Everon CPMS. Comparable to EVPoint as a vertically integrated charging hardware + software + installation player in Europe.

Others

• Hubject: Hubject operates an eRoaming platform connecting EV charging networks across Europe. Comparable to EVPoint as an enabling software layer in the EV charging ecosystem, though focused on interoperability/roaming rather than hardware or owned network operations.

Regional players

• GreenWay: GreenWay operates one of the largest EV charging networks in Poland and Central Europe. Comparable to EVPoint as a Central/Eastern European charging network operator combining hardware deployment with a management platform, though operating at larger scale across multiple CEE markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/EVPoint-455511541853402
• Instagraminstagram.com/evpoint.bulgaria
• LinkedInlinkedin.com/company/evpoint

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EVPoint | Electric Vehicle Charging Stations