Expoza

What Expoza does

Expoza, operating under the legal name ODMedia Group BV, is a Utrecht-headquartered content management and distribution platform founded in 2013 that specializes in managing premium video content for rights owners across YouTube and major OTT channels. The company holds YouTube Certified Partner status, which provides privileged access to Content ID tools and direct channel management APIs — the technical foundation for its three operating pillars: content monetization (ad revenue share), content protection (rights enforcement and anti-piracy), and multi-platform distribution.

The platform serves three core verticals: sports content owners (leagues and federations), film and entertainment studios, and kids content producers. Distribution endpoints extend beyond YouTube to Amazon Prime Video, Roku, Apple TV, Google Play, and Netflix, making Expoza effectively a multi-OTT aggregator for premium rights holders. Operational delivery is supported by nine offices across Europe (Utrecht, Leuven, Barcelona, Stockholm, London, Cologne, Warsaw, Paris) and Africa (Johannesburg), with a recently launched Client Dashboard (hub.expoza.com) providing self-service analytics for content owners.

The business model combines three revenue streams: transaction fees on content monetization and protection, marketplace commissions on multi-platform distribution, and professional services for channel management. No disclosed funding rounds, M&A activity, executive team, or revenue figures are present in the source material, and the company shows no public positioning as an AI-native operator despite its large Content ID and viewership data footprint.

Name

Expoza

Legal name

ODMedia Group

Website

https://expoza.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Expoza (ODMedia) is a Utrecht-based YouTube Certified Partner that manages, monetizes, and distributes premium video content for sports, film, and kids content owners across YouTube, Amazon Prime Video, Roku, Apple TV, Google Play, and Netflix.

Ownership category

akta.pro rank

Product category

Content Monetization and Digital Rights Management Services

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Motion Picture and Video Distribution (512120), Motion Picture and Video Distribution (51212)

SIC

Services-Motion Picture & Video Tape Distribution (7822), Cable & Other Pay Television Services (4841)

akta.pro primary industry

Aggregator/Platform Channels & Marketplace Bundles (Channel Stores, Super-Aggregators) (MPABAHAM)

akta.pro secondary industries

Premium Video Add-Ons & Channel Bundles (OTT Aggregators) (MPACAAAK), Mastering, Encoding & Delivery (IMF/DCP, OTT Packages) (MPADAGAH)

Keywords

• Content monetization services
• Digital rights management
• Video distribution services
• Youtube channel management
• Content protection services

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Content Monetization: Revenue generated from monetizing client content on YouTube through advertising, including optimized CPM rates for channels and videos. Also includes monetization of illegally uploaded content.
2. Multi-Platform Distribution: Distribution of content across TVOD/EST, SVOD, and AVOD platforms including Amazon Prime Video, Roku, AppleTV, and others, with revenue sharing arrangements.
3. Content Protection Services: Collection of revenues from copyrighted content found on YouTube through Content ID claims.
4. Channel Management and Optimization: Services for channel setup, branding, strategy development, and viewer growth campaigns.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

ODMedia (Expoza) provides content aggregation services for premium content owners, focused on monetizing and protecting their video content on YouTube through a 360-degree model covering distribution, copyright protection via Content ID, and channel optimization. In addition, the company offers end-to-end technical and commercial delivery of content to other major platforms including AppleTV, Google Play, Amazon Prime Video, Netflix, and Roku across TVOD/EST, SVOD, and AVOD models.

Product overview

ODMedia (operating as Expoza) is a content aggregation platform offering a suite of services for premium content owners on YouTube and other video platforms. The core offering is the YouTube Solutions 360 Model, which provides distribution, protection (Content ID), and monetization services. This is complemented by Content Monetization Services for optimizing channels and videos, Content Distribution Services for multi-platform delivery (Apple TV, Google Play, Amazon, Netflix), and an End-to-End Content Delivery service for technical/commercial exploitation. A Client Dashboard provides transparency into performance metrics. The company previously operated under the Expoza brand name.

Differentiator

Problem solved

Functional benefit

Products and services

• YouTube Solutions (360 Model)

Quantifiable outcome

• Optimized CPM for higher revenues
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• YouTubecoreTechnology or IntegrationODMedia is a fully certified YouTube partner with direct access to Content ID tools, monetization systems, and YouTube's distribution infrastructure. The partnership enables the company to apply digital rights management, audience growth strategies, and content monetization across visual and music content.
• Amazon Prime VideocoreChannel Partner/ Reseller/ DistributorContent distribution partner for TVOD/EST content. ODMedia provides end-to-end delivery of content to Amazon's streaming platform.
• Apple TVcoreChannel Partner/ Reseller/ DistributorContent distribution partner for Apple TV platform. ODMedia handles technical and commercial delivery of content.
• Google PlaycoreChannel Partner/ Reseller/ DistributorContent distribution partner for Google Play movies and TV. ODMedia manages content delivery and platform integration.
• NetflixcoreChannel Partner/ Reseller/ DistributorContent distribution partner for Netflix platform. ODMedia provides complete end-to-end service for rights holders and distributors.
• RokuminorChannel Partner/ Reseller/ DistributorAdditional monetization platform partner for content distribution beyond YouTube.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Jellysmack: Creator economy MCN that optimizes and distributes video content across YouTube and other platforms. Comparable as a multi-platform video monetization and distribution partner with similar SaaS-style services for rights holders.
• Whistle Sports: Sports-focused digital media company operating YouTube channels and content monetization. Highly comparable to ODMedia's sports archives, live sports, and sports channel management segments.
• ZEFR: YouTube rights-management and content-suitability platform for brands and rights holders. Directly comparable to ODMedia's Content ID-driven YouTube monetization and protection services for premium content owners.
• Yoola: Multi-Channel Network providing YouTube content management, audience growth, and monetization services. Overlaps directly with ODMedia's channel-management and CPM-optimization capabilities.
• BBTV (BroadbandTV): YouTube Multi-Channel Network providing content management, monetization, and audience development. Closely aligned with ODMedia's YouTube Solutions 360 model for rights holders.
• Studio71 (ProSiebenSat.1): European-based digital media studio and MCN offering YouTube monetization, content distribution, and rights management. Particularly relevant given ODMedia's European office footprint and premium rights-holder focus.

Broad incumbents

• FilmRise: Larger independent film and TV distributor with extensive AVOD/FAST and TVOD distribution. Comparable as a multi-platform content distributor but at substantially greater scale than ODMedia.
• Vuclip / Viu: Large-scale OTT aggregator and AVOD/SVOD operator across emerging markets. Comparable in aggregator/aggregation role but with broader platform and geographic footprint than ODMedia.

Emerging players

• Filmhub: Indie film distribution platform delivering content to AVOD and TVOD endpoints. Comparable end-to-end delivery function to ODMedia but focused on independent film rather than premium sports/studio content.
• Premiere Digital: Content services company providing mastering, encoding, and delivery for TVOD/EST and streaming platforms. Comparable to ODMedia's end-to-end delivery and mastering/encoding function for Apple TV, Google Play, Amazon, and Netflix.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/expoza

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Expoza