Fame All Stars

What Fame All Stars does

FAME All Stars is a privately-held, regional All-Star cheerleading, tumbling, gymnastics, and dance training operator headquartered in Virginia Beach, Virginia. The company runs nine physical training academies across four U.S. states — Maryland, Pennsylvania, Virginia, and North Carolina — delivering both recreational classes and competitive All-Star team programs to youth athletes of all ages and skill levels. Its competitive credentials are its primary asset: 700+ National Titles, 150 State Titles, 180 Grand Champion Titles, and 70 bids to the Cheerleading Worlds.

The business operates on a direct-to-consumer enrollment model. Customers register and access class schedules through location-specific pages on the company's website (fameallstars.com), and marketing and community engagement are conducted through Facebook, Instagram, and TikTok — including location-specific social pages for Stafford VA, Roanoke VA, and Bellefonte PA. Pricing is not publicly disclosed; revenue is generated from recurring enrollment and participation fees across its four core disciplines. FAME does not disclose a proprietary technology platform, mobile app, API, or digital infrastructure beyond its website, and there are no disclosed integrations, patents, certifications, or AI/ML capabilities.

Ownership, funding history, management team, and financial details are not disclosed in the available data. The company has no known parent organization, no disclosed investors, and no public listing. Its only formal DBA brands are "FAME" and "FAME All Stars," with no disclosed subsidiaries or sub-brands.

Name

Fame All Stars

Website

https://famecheer.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

FAME All Stars is a privately-held cheerleading, tumbling, gymnastics, and dance training operator running nine physical academies across Maryland, Pennsylvania, Virginia, and North Carolina, serving youth athletes and families through recurring enrollment programs.

Ownership category

akta.pro rank

Product category

Cheerleading and Gymnastics Training

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Single-Sport Skill Academies (Soccer, Basketball, Tennis, etc.) (MPAKAJAB)

akta.pro secondary industries

Elite Performance Training Centers (High-Performance/Pro Prep) (MPAKAJAC), Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• All-star cheerleading training
• Youth gymnastics classes
• Competitive tumbling programs
• Dance training academy
• Youth sports training

Headquarters

HQ city

Annapolis

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Cheerleading and Dance Training Programs: Revenue is generated through enrollment and participation fees for cheerleading, tumbling, gymnastics, and dance training programs. Programs are offered at multiple locations for all ages and skill levels.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Fame All Stars operates as a cheerleading, tumbling, gymnastics, dance, and All-Star training company serving youth athletes. It delivers in-person athletic training and competitive programs through 9 physical studio locations spanning Maryland, Pennsylvania, Virginia, and North Carolina. The business runs on recurring enrollment and participation fees tied to its training programs and competitive teams.

Product overview

Fame All Stars offers a unified portfolio of athletic training programs centered around cheerleading, tumbling, gymnastics, and dance. The company operates nine locations across Maryland, Pennsylvania, Virginia, and North Carolina, providing classes and competitive teams for all ages and skill levels. Their flagship All-Star Training program represents their highest tier of competitive cheerleading, which has achieved over 700 National Titles, 150 State Titles, and 180 Grand Champion Titles. The programs are designed to foster self-confidence, self-discipline, teamwork, and lifelong friendships through sport.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• The Woodlands Elite: Texas-based all-star cheerleading program with multiple facilities and a strong competitive track record. Directly comparable to FAME in elite coaching model, multi-location footprint, and competition results.
• ICE All Star: Multi-location all-star cheerleading gym with programs for athletes of all ages and skill levels. Comparable to FAME in competitive training structure and youth market focus.
• East Celebrity Elite: Multi-location all-star cheerleading gym in the Northeast US serving youth athletes across skill levels. Comparable to FAME in program structure, multi-gym model, and youth competitive focus.
• Rockstar Cheer: All-star cheerleading training program with multiple locations concentrated in the Eastern US. Comparable to FAME in geographic positioning and program offerings.
• GymTyme All Stars: All-star cheerleading gym operating across multiple states with a reputation for elite competitive teams. Comparable to FAME in its multi-location service model and Worlds-level training offerings.
• California All Stars (Cali Cheer): Long-standing elite all-star cheerleading program based in California with multiple locations. Directly comparable to FAME in its high-level competitive focus and youth training model.
• Cheer Athletics: One of the most decorated all-star cheerleading gyms in the US, operating multiple locations in the Dallas-Fort Worth area. Directly comparable to FAME as an elite-tier cheer training and competition program targeting youth athletes.
• Top Gun All Stars: Multi-location all-star cheerleading gym based in Tennessee with a strong Worlds pedigree. Closely comparable to FAME in program structure, competitive focus, and youth athlete target market.

Others

• USASF (U.S. All Star Federation): Governing body for all-star cheerleading in the US, sanctioning events and setting rules. Adjacent to FAME as the regulatory and scoring authority that governs the competitions its teams enter.

Broad incumbents

• Varsity Spirit: Largest operator in the all-star cheer ecosystem, owning brands such as UCA, NCA, and Varsity competitions. Functions as a broad incumbent that organizes the competitive events where FAME's teams compete and shapes the broader industry.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/fame-all-stars

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fame All Stars