FC Marlène

What FC Marlène does

FC Marlène (legal entity: Zaalvoetbalvereniging FC Marlène) is a non-profit futsal (indoor football) sports association founded in 1973 and headquartered in Heerhugowaard, Noord-Holland, Netherlands. The club operates two senior first teams — men's (Heren 1) and women's (VR1) — competing at the highest national level in Dutch futsal (Eredivisie and Eredivisie Vrouwen Zaalvoetbal). The men's first team is one of the most decorated in Dutch futsal history with 3 Dutch championships and 7 KNVB Cup titles. FC Marlène is uniquely the only Dutch club fielding both men's and women's first teams at the top Eredivisie level alongside a full-fledged performance-oriented youth academy for boys (JO19, JO17, JO15, JO13, JO11) and girls, producing regular selections to the Netherlands (Oranje) national teams.

The business model of FC Marlène is a Dutch sports-association membership structure combining sponsorship, member subscriptions, ticket sales, and youth program fees. Revenue streams include flagship sponsorships (FG Groep for men, Stammis Verhuur for women, Keukensale for youth boys, Finance en More for girls), a tier of star sponsors (Sanisale, KRN Groep, SDV Installatie, Hartman Elektra, J en K Ligthart BV, KRN Montage), recurring membership fees from players, ticket sales (women's and combined evenings priced at €5; men's matches free), and €30 day-camp fees from the youth football school. Distribution is delivered through two physical sports halls (Sporthal Waardergolf as primary home venue, Sporthal De Draai as secondary venue), with grassroots channels including clinic events at partner clubs (SVW'27) and a multi-platform digital presence (website, Instagram, Facebook, YouTube, LinkedIn).

The organization is small — 6 documented employees — and led by Chairman Ruud Nolten (departing after 2024-2025), Vice Chairman Bob Kool, Board Member for Football Affairs Peter Rozenbeek (former 85-time international goalkeeper), and Head of Youth Development Saïd Ajouaau. Strategic alliances include an exclusive North Holland partnership with SINA Voetballab (Beverwijk) for performance testing and injury prevention, and a partnership with AZ Voetbalschool for youth development methodology. The club faces rising cost pressures from KNVB fees, hall rental, and transportation, and in 2025 announced restructuring that includes withdrawing the second team and JO19 from competition and reducing transport and training frequency.

Name

FC Marlène

Legal name

Zaalvoetbalvereniging FC Marlène

Website

https://fcmarlene.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

FC Marlène is a non-profit Dutch futsal association based in Heerhugowaard, operating men's and women's first teams in the Eredivisie and a full youth academy for boys and girls. Revenue comes from sponsorships (FG Groep, Stammis Verhuur, Keukensale), memberships, and youth programs.

Ownership category

akta.pro rank

Product category

Futsal / Indoor Football Sports Club

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

akta.pro secondary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Dutch futsal club
• Indoor football
• Youth football academy
• Women's futsal
• Sports association

Headquarters

HQ city

Heerhugowaard

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Others

Revenue model

1. Sponsorship: Main sponsors (FG Groep for men's, Stammis Verhuur for women's, Keukensale for youth) and star sponsors provide primary revenue through jersey sponsorship, branding, and partner relationships
2. Ticket sales: Match revenue from men's (free), women's (€5), and combined evening tickets (€5)
3. Membership fees: Annual membership fees from players across senior and youth teams
4. Youth academy programs: Football school and talent training programs charging €30 for day camps

Pricing tiers

Distribution channels4 records

Marketing channels8 records

Core offering

FC Marlène operates a futsal (indoor football) club in Heerhugowaard, Netherlands, fielding men's and women's senior teams in the Dutch Eredivisie and a multi-age-group youth academy for boys and girls. Its commercially transacted offerings include senior team memberships, youth development programs (Talententrainingen and age-group squads from JO11 to JO19), team memberships, holiday football day camps, and matchday ticket sales. The club is a Dutch sports association (zaalvoetbalvereniging) that derives its revenue primarily from sponsorships, membership fees, ticket sales and youth training programs.

Product overview

FC Marlène is a futsal (indoor football) club based in Heerhugowaard, Netherlands, offering a comprehensive range of futsal services. The club operates two core divisions: Senior Futsal (Heren & Vrouwen) competing at the Eredivisie level, and a Youth Development Program (Jeugdopleiding) providing performance-oriented training for both boys and girls. Additional services include Talent Training (Talententrainingen) programs and team memberships. The club is unique in the Netherlands for having both men's and women's teams at the top national level, along with a full-fledged youth academy serving as a talent pipeline for the senior squads.

Differentiator

Problem solved

Functional benefit

Products and services

• Senior Futsal Teams (Heren 1 & Vrouwen 1)

Quantifiable outcome

• Multiple players selected for Oranje national teams annually
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core, flagship and minor.

• AZ VoetbalschoolcoreStrategic or Co-development Partner · 7 June 2024FC Marlène became the newest partner of AZ Voetbalschool, integrating professional football development methodologies into the club's youth training program.
• SINA VoetballabcoreStrategic or Co-development Partner · 8 July 2021Three-year exclusive partnership for North Holland covering performance testing, injury prevention, and physical/physiological/cognitive development monitoring for all select players and youth academy. SINA Voetballab provides mathematical precision measurement and specialized sports physiotherapy.
• FG GroepflagshipGTM or Marketing Partner · 8 July 2021Main sponsor for men's first team (Heren 1). Also referred to as FG LIVE in some contexts.
• Stammis VerhuurflagshipGTM or Marketing PartnerMain sponsor for women's first team (VR1)
• KeukensaleflagshipGTM or Marketing PartnerMain sponsor for youth boys teams
• Finance en MorecoreGTM or Marketing PartnerMain sponsor for girls/youth teams
• SanisaleminorGTM or Marketing PartnerStar sponsor (listed among major sponsors)
• KRN GroepminorGTM or Marketing PartnerStar sponsor (listed among major sponsors)
• GeldXpert HeerhugowaardminorGTM or Marketing PartnerSponsor for JO19 team uniforms
• HV TornadominorStrategic or Co-development PartnerHandball club that allowed FC Marlène youth teams to train on their fields during COVID-19 hall closures
• SVW'27minorStrategic or Co-development PartnerFootball club that collaborated with FC Marlène for youth clinic events; also provided training facilities during COVID period

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hovocubo: Hovocubo is the most successful Dutch futsal club (multiple Eredivisie titles and KNVB Cups), competing at the same top national level as FC Marlène Heren 1. Directly comparable on sport, league tier, sponsorship model, and youth academy structure.
• ZVV Urk: ZVV Urk is a Dutch top-tier futsal club that played FC Marlène in the 2025 winter stoppage match. Directly comparable as a same-league Eredivisie futsal club with a regional community anchor and volunteer-driven operating model.
• Morado CF: Morado CF is referenced as a direct opponent in FC Marlène Heren 1's match schedule. Comparable on elite Dutch futsal competition and similar small-club community sponsorship structure.
• Drs. Vijfje: Drs. Vijfje is a Dutch top-division futsal club that appears as a direct opponent to FC Marlène VR1. Comparable on Eredivisie women's futsal positioning, regional community ownership, and youth development focus.
• Scagha '66: Scagha '66 is a Dutch futsal club that played FC Marlène VR1 in January 2026. Comparable as a same-league women's futsal competitor with a regional North Holland footprint.
• HV Tornado: HV Tornado is a regional North Holland indoor sports club that provided facility support to FC Marlène during COVID-19 hall closures. Comparable as a local Heerhugowaard-area indoor sports club sharing facility and volunteer dependencies.
• Os Lusitanos: Os Lusitanos is a women's Eredivisie futsal rival of FC Marlène VR1, including the notable 'eternal rivalry' referenced in 2026 match coverage. Directly comparable in women's top-flight futsal structure and sponsorship base.

Regional players

• Reiger Boys: Reiger Boys is the Heerhugowaard-area football club from which FC Marlène acquired the women's and girls' section in 2021. Comparable as a regional North Holland football club with overlapping player base and facility footprint.
• SVW'27: SVW'27 is a regional football club that collaborated with FC Marlène on youth clinic events and provided training facilities during COVID-19. Comparable as a regional North Holland sports club with shared youth development and volunteer infrastructure.

Broad incumbents

• AZ (Alkmaar Zaanstreek): AZ is the Eredivisie professional football club whose youth academy (AZ Voetbalschool) is a strategic partner to FC Marlène. Comparable as a North Holland football organization and benchmark for professional football development methodologies flowing into FC Marlène's academy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/FCMarlene
• YouTubeyoutube.com/channel/UCtEyBeyTHbFE3WlbXxeVM_w
• Facebookfacebook.com/FCMarlene
• LinkedInlinkedin.com/company/fcmarlene
• Instagraminstagram.com/officialfcmarlene

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FC Marlène