FEIFA

What FEIFA does

FEIFA (Federation of European Independent Financial Advisers) is a UK-based non-profit trade association founded in 2009 that represents English-speaking independent financial advisers (IFAs) operating across Europe. It serves 75+ member firms that collectively advise on cumulative assets exceeding €15bn, with membership spanning the UK, Cyprus, Spain, Gibraltar, Switzerland, Jersey, Ireland, Malta, and other European jurisdictions, plus select EMEA and Americas markets. The organization vets prospective members through a formal due diligence process, requires adherence to a Code of Conduct, and provides independent verification of regulatory status to consumers. FEIFA is not a technology company; it operates a private Members' Hub, an ESG Platform, and a Recruitment Hub, and distributes content via webinars and video on demand.

Core offerings include FEIFA Membership (with a UK adviser category priced at £370 per annum), an ESG Platform for sustainable investment guidance, a Recruitment Hub for member hiring, the monthly "The Trade Press" e-magazine, an annual conference held at Hilton London Tower Bridge, quarterly masterclass seminars across Europe providing CPD certificates, and a four-tier Partnership Programme (Platinum, Gold, Silver, Bronze) connecting members with product and service providers. FEIFA's business model is built on recurring membership subscription fees, supplemented by partnership programme sponsorship revenue. Member recruitment is event-driven, occurring through conferences, masterclasses, webinars, and word-of-mouth within the international financial advice community. The organization maintains industry affiliations with Consumer Duty Alliance, AILO, CIFA, and FECIF (representing over 500,000 professionals across Europe), and operates with an 11-person team under CEO Paul Stanfield.

Name

FEIFA

Legal name

FEIFA - The Federation of European Independent Financial Advisers

Website

https://feifa.eu

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

FEIFA is a UK-based non-profit trade association founded in 2009 that represents 75+ English-speaking independent financial adviser firms across Europe, providing due diligence vetting, regulatory representation, CPD, and a four-tier partnership programme for member firms advising on €15bn+ in assets.

Ownership category

akta.pro rank

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Membership Fees: FEIFA generates revenue primarily through annual membership fees from financial adviser firms and individual advisers. Membership provides access to professional development, networking, regulatory guidance, and member-exclusive resources including the Members' Hub, magazines, and events.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

FEIFA is a non-profit trade association that provides membership services to English-speaking independent financial advisers (IFAs) operating across Europe. Its core offering combines due-diligence vetting, a Code of Conduct, and regulatory representation with professional development (masterclasses, webinars, CPD), an ESG Platform, a Recruitment Hub, and a tiered Partnership Programme connecting advisers with financial product providers.

Product overview

FEIFA operates as a trade association for English-speaking financial advisers across Europe, offering membership with due diligence vetting, Code of Conduct standards, and regulatory representation. The core offering is FEIFA Membership, supported by sub-products including an ESG Platform for sustainable investment guidance, a Recruitment Hub for member hiring needs, Masterclasses and Seminars for professional development (with CPD certificates), an Annual Conference for networking and industry updates, The Trade Press monthly e-magazine, and a four-tier Partnership Programme connecting members with financial service providers. A specific UK Membership category addresses cross-border advisory requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• FEIFA Membership Trade association membership for English-speaking independent financial advisers operating across Europe, providing due-diligence vetting, Code of Conduct compliance, regulatory status verification, representation with financial institutions and regulatory bodies, and access to all member resources.
• UK Membership Category

Quantifiable outcome

• 75+ member firms across Europe
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

22 partnerships are on record, tiered core, silver, minor, platinum, gold and bronze.

• Overseas Trust & Pension (OTAP)coreGTM or Marketing Partner · 29 January 2025FEIFA formed a formal affiliation with OTAP, a specialist provider of international trust, retirement, and pension solutions. The relationship is headed up by Rex Cowley, a director at OTAP.
• Oakglen WealthsilverGTM or Marketing Partner · 1 May 2024Formal affiliation with investment company Oakglen Wealth, relationship headed up by Nick Davis, investment director - UK.
• Affinity Private WealthminorGTM or Marketing Partner · 26 June 2023Partnership with Jersey-based wealth manager Affinity Private Wealth, focused on responsible and sustainable investment solutions.
• RBC Brewin DolphinsilverGTM or Marketing Partner · 20 October 2022Partnership with wealth manager RBC Brewin Dolphin following the completion of Royal Bank of Canada's £1.6bn acquisition of Brewin Dolphin in September 2022.
• Atlantic HouseminorGTM or Marketing Partner · 11 October 2022Partnership with UK-based investment business Atlantic House, with relationship headed up by Nina MacEwen, head of sales.
• Haymarket CapitalminorGTM or Marketing Partner · 8 March 2021FEIFA partnered with Haymarket Capital as exclusive distributor of the Hanson Sustainable Income Fund (HSIF) for its ESG Platform launch.
• Consumer Duty AlliancecoreStrategic or Co-development PartnerFEIFA is an Affiliate of the Consumer Duty Alliance, working together to support UK consumers living internationally through the Cross Border Alliance initiative.
• Association of International Life Offices (AILO)coreStrategic or Co-development PartnerFEIFA is an Affiliate of AILO, a pan-European association for international life offices.
• Convention of Independent Financial Advisors (CIFA)coreStrategic or Co-development PartnerFEIFA is a Partner Association of CIFA, connecting international financial advisers across jurisdictions.
• FECIF (Fédération Européenne des Conseils et Intermédiaires Financiers)coreStrategic or Co-development PartnerFEIFA is a member of FECIF, a pan-European trade association representing over 500,000 individual professionals across the Continent. FEIFA CEO Paul Stanfield formerly served as Secretary General of FECIF.
• TAM Europe Asset ManagementplatinumGTM or Marketing PartnerPlatinum level partner providing investment management services and professional development content to FEIFA members.
• Atlas LifegoldGTM or Marketing PartnerGold level partner providing life insurance solutions.
• Overseas Trust and PensiongoldGTM or Marketing PartnerGold level partner specializing in international trust, retirement, and pension solutions. Formal affiliation announced January 2025, led by Rex Cowley.
• Rathbone Brothers PlcgoldGTM or Marketing PartnerGold level partner providing international wealth management services.
• Standard Bank OffshoregoldGTM or Marketing PartnerGold level partner providing offshore banking and wealth management solutions.
• W1MgoldGTM or Marketing PartnerGold level partner providing multi-asset investment strategies. Presented at FEIFA Conference 2026 on global active and direct investing.
• Oakglen WealthsilverGTM or Marketing PartnerInvestment company partnership formalised May 2024, led by Nick Davis, investment director - UK.
• RBC Brewin DolphinsilverGTM or Marketing PartnerWealth manager partnership following RBC's acquisition of Brewin Dolphin, seeking to grow internationally.
• MoneycorpbronzeGTM or Marketing PartnerFX services partner providing foreign exchange solutions to FEIFA members.
• Prudential InternationalbronzeGTM or Marketing PartnerInsurance provider partner offering IDD-compliant training for FEIFA members through masterclass webinars.
• International AdvisercoreGTM or Marketing PartnerMedia partner providing news and analysis on offshore financial services, fund selectors, regulation developments, and best business practice.
• International InvestmentcoreGTM or Marketing PartnerMedia partner dedicated to international independent financial advisers and wealth management professionals serving expatriate and cross-border clients.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• AILO (Association of International Life Offices): Pan-European association for international life offices. FEIFA is an Affiliate of AILO; both organisations serve the international financial services ecosystem with overlapping membership in the cross-border life and wealth market.
• CIFA (Convention of Independent Financial Advisors): Convention of Independent Financial Advisors, a partner association of FEIFA, focused on connecting international financial advisers across jurisdictions. Directly comparable as a relatively small specialised trade association for IFAs in the cross-border space.
• FECIF (Fédération Européenne des Conseils et Intermédiaires Financiers): Pan-European trade association representing over 500,000 financial advisers and intermediaries across Europe. Directly comparable as FEIFA's continental peer; FEIFA is itself a member, and FEIFA CEO Paul Stanfield formerly served as FECIF's Secretary General.
• Nexus Global: IFA network founded in 2010 by John Westwood (a FEIFA Board Director). Directly comparable as a membership-based network for international financial advisers, with a similar European and expat-client focus.
• Consumer Duty Alliance: UK-focused alliance supporting consumers living internationally, including the Cross Border Alliance. FEIFA is an Affiliate, and the two collaborate on consumer protection across jurisdictions, making it a closely allied peer.

Broad incumbents

• Chartered Insurance Institute (CII): UK professional body for the insurance and financial planning profession, awarding Chartered status. Comparable as a much larger, UK-based professional body providing qualifications, CPD, and member services to financial advisers.
• Investment Association: UK trade association representing investment managers. Comparable as a membership organisation serving the UK and European investment industry, with institutional scale that dwarfs FEIFA's niche position.
• PIMFA (Personal Investment Management & Financial Advice Association): UK trade association representing firms that provide investment management and financial advice to retail and professional clients. Comparable as a larger, more established UK-based trade association for the broader wealth management industry.
• Association of Professional Financial Advisers (APFA): UK trade body representing independent financial advisers. Comparable as a UK-focused trade association for IFAs, providing representation, training, and regulatory engagement, though more domestically focused than FEIFA.
• Personal Finance Society (PFS): UK professional body for personal finance professionals, part of the Chartered Insurance Institute group. Comparable as a membership-based professional body for financial advisers, though with a broader UK-domestic focus than FEIFA's international remit.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/feifa

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FEIFA