Festiwal Kolorów

What Festiwal Kolorów does

Festiwal Kolorów is a Polish non-profit association (Stowarzyszenie Festiwal Kolorów, KRS 0000507070) founded in 2013 and headquartered in Warsaw, operating as the sole official organizer of large-scale color festival events in Poland. The organization produces two complementary formats: Festiwal Kolorów, free-admission outdoor events held in more than a dozen major Polish cities (Warsaw, Kraków, Katowice, Gdańsk, Wrocław, Łódź, Częstochowa, Rzeszów, among others) featuring live music concerts, hourly mass color powder throws, food truck zones, balloon displays, and attraction areas; and Eksplozja Kolorów, smaller community events organized in partnership with cultural institutions that now cover all 16 Polish voivodeships. A sub-line of charity events (Imprezy Charytatywne) supports causes such as children's psychiatry.

The underlying product is the certified Kolory Holi® colored powder — branded, non-toxic, skin-safe, and compliant with EN 71-3 (SGS Lab), a National Toxicology Centre skin-irritation index of 0.00, and an IFA non-flammability certificate. Festiwal Kolorów is not a technology company; there are no proprietary software platforms, APIs, or AI components. Operational technology is limited to standard event-production tooling, with social media (Facebook, Instagram, YouTube, TikTok), a main website (festiwalkolorow.pl), and dedicated e-commerce (koloryholi.pl) used for marketing and merchandise distribution.

The business model is sponsorship- and merchandise-driven rather than ticketed. Revenue is generated through event sponsorships (notably confectionery brand MAOAM/HARIBO and municipal co-funding from partners such as Miasto Kraków and Urząd Dzielnicy Ursynów) and direct sales of Kolory Holi® branded powder both online and on-site. Customer segments consist of a mass consumer audience attending free events and a smaller set of B2B counterparties (sponsors, municipal governments, Youth City Councils). The core team is small — 9 members including the founder, coordinators, design, photography, and technical support — supplemented by per-event production staff.

Name

Festiwal Kolorów

Legal name

Stowarzyszenie Festiwal Kolorów

Website

https://festiwalkolorow.pl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Festiwal Kolorów is a Polish non-profit association, founded in 2013, that organizes free outdoor color festival events across major Polish cities and all 16 voivodeships, monetized through sponsorships and Kolory Holi® certified colored powder merchandise.

Ownership category

akta.pro rank

Product category

Outdoor Entertainment Events

akta.pro primary industry

Community Music & Dance Festivals (Non-Commercial/Local) (MPAGAEAH)

akta.pro secondary industries

Cultural Festivals & Events Organizations (BPAGAHAG), Civic & Municipal Festivals (City Days, Public Celebrations) (MPAGAEAA)

Keywords

• Outdoor color festivals
• Live event services
• Colored powder products
• Event sponsorship
• Community entertainment events

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Event Sponsorship: Revenue generated through partnerships with sponsors including confectionery brands (MAOAM/HARIBO), municipal governments, and various commercial partners who support individual events in exchange for brand visibility and association with the festival.
2. Kolory Holi Merchandise: Sale of Kolory Holi branded colored powder through the online store koloryholi.pl and at event venues. The powder is sold in the Kolory Holi zone during events.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Festiwal Kolorów organizes and produces free outdoor color festival events in Poland, combining mass hourly color powder throws, live music concerts, food truck zones, balloon displays, and family attractions for several thousand attendees per event. The organization runs two formats: large Festiwale Kolorów in major Polish cities and smaller Eksplozje Kolorów in partnership with cultural institutions across all voivodeships, plus charity events. Revenue is generated through event sponsorships, municipal co-funding, and merchandise sales of Kolory Holi® colored powder.

Product overview

Stowarzyszenie Festiwal Kolorów operates as an event company offering a portfolio of color-themed entertainment products: the flagship Festiwal Kolorów (large outdoor festivals with live concerts and mass color powder throws in major Polish cities), the smaller Eksplozja Kolorów (community events at cultural institutions across all voivodeships), and the Kolory Holi® branded merchandise (certified non-toxic colored powder sold through koloryholi.pl and at events). All major events are free admission, funded through partnerships with cities and sponsors. The company also organizes charitable events supporting causes like children's psychiatry.

Differentiator

Problem solved

Functional benefit

Brands

• Eksplozja Kolorów: Smaller but equally colorful events organized in collaboration with cultural institutions, featuring the same color powder activity as the main festival.

Products and services

• Festiwal Kolorów (Festival of Colors)

Named customers3 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core, major and minor.

• Kolory Holi®coreStrategic or Co-development PartnerKolory Holi is the exclusive official supplier of colored powder for all Festiwal Kolorów and Eksplozja Kolorów events. The company has collaborated with Stowarzyszenie Festiwal Kolorów since its inception in 2013. Kolory Holi is certified non-toxic, skin-safe, and certified EN 71-3 compliant.
• MAOAM (HARIBO)majorGTM or Marketing PartnerMAOAM, a HARIBO group brand since 1986, is a confectionery partner for Festiwal Kolorów. Known for fruit-flavored gummies since 1930, MAOAM products are distributed at events and featured as sponsor products.
• Miasto Kraków (City of Kraków)majorStrategic or Co-development PartnerThe city of Kraków is an official event partner for Festiwal Kolorów Kraków, held at TAURON Arena Kraków. The partnership involves municipal support and venue access for organizing the large-scale public event.
• Urząd Dzielnicy Ursynów (Ursynów District Office)majorStrategic or Co-development PartnerThe Ursynów district office is the official event partner for Festiwal Kolorów Ursynów, supporting the organization of the outdoor event at Park Jurajski.
• MRM - Młodzieżowe Rady Miejskie (Youth City Councils)minorGTM or Marketing PartnerVarious Youth City Councils (MRM) from Polish cities including Poznań, Wrocław, Chorzów, Kraków, Łódź, Warszawa, Lublin, and Gdańsk provide media patronage and promotional support for local events.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Holi One (UK/Europe): European Holi-festival organizer running multi-city color festivals across the UK and Germany with similar mass color-throw mechanics, music programming, and sponsorship-funded monetization.
• Holi Festival of Colors USA: Largest Holi/color-throw festival organizer in the United States, hosting events in multiple cities with mass color powder throws, live music, and free/low-cost admission — directly comparable format and audience to Festiwal Kolorów.
• Color Run (HERO Fest): Global 5K color-run event series featuring timed color-throw stations; closest global commercial analogue to the mass-participation color-powder experience Festiwal Kolorów delivers, with comparable sponsor-driven, free-to-low-cost model.
• Festival of Colors (Utah / Krishna Temple): Long-running Utah-based Holi color festival organized by a religious/community association; structurally similar to Festiwal Kolorów's non-profit, community-mission format with free public color-throw events.
• Colors Festival: Multi-city European color festival organizer operating Holi-format events with live DJ/music lineups, comparable to Festiwal Kolorów's combined concerts + color-throw format.

Broad incumbents

• Woodstock Festival Poland (Pol'and'Rock): Poland's largest free-admission summer music festival; not a color-festival but a directly comparable Polish free-music-event incumbent with similar municipal co-funding, sponsor-driven economics, and mass youth audience.
• Open'er Festival: Major Polish commercial music festival; broader music-festival incumbent in the same Polish live-events market where Festiwal Kolorów competes for sponsorship, municipal cooperation, and summer-weekend attendee attention.
• Fest Festival: Multi-day Polish music and culture festival; comparable in targeting young Polish audiences with live music programming, and competing for the same sponsor pool as Festiwal Kolorów.

Others

• Snuff Media (event production agencies): Polish live-event production agency and festival production partner ecosystem; represents the B2B production-services layer that Festiwal Kolorów depends on for staging, sound, and crowd logistics.

Regional players

• Holi Madrid / Holika Festival Spain: Major Holi-festival organizer in Spain running multi-city color events; relevant regional analogue demonstrating how a single-country color-festival operator can scale across cities within a market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCWhZMykGOVgz2n8ioYKPEBg
• Facebookfacebook.com/Festiwal.Kolorow
• Instagraminstagram.com/festiwalkolorow
• TikToktiktok.com/@festiwal.kolorow
• LinkedInlinkedin.com/company/festiwal-kolorow

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Festiwal Kolorów