First Class Amersfoort
First Class Amersfoort is a single-location restaurant and training facility at Amersfoort Station, operated by MBO Amersfoort as an educational business where vocational students gain hospitality experience while serving dine-in, take-away, catering, and event clients.
- Company typePrivate
- Founded2019
- HeadquartersAmersfoort, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What First Class Amersfoort does
First Class Amersfoort is a single-location restaurant and training facility in Amersfoort, Netherlands, operating as an educational business (onderwijsbedrijf) under MBO Amersfoort's Entree-opleidingen. Founded in 2019, the business functions primarily as a practical work-and-learn environment where vocational students gain hospitality experience preparing and serving food under professional supervision. The venue is situated at Piet Mondriaanplein 7, on the 'back side' of Amersfoort Central Station, and operates Monday to Friday from 09:00, serving breakfast, brunch, lunch, and à-la-carte dinner alongside a take-away offering.
The product portfolio spans dine-in restaurant service, take-away/afhalen, full-service catering (borrels, lunches, Oriental and Italian buffets, snacks), and two meeting/event rooms available for corporate meetings, drinks receptions, dinners, and parties with AV equipment provided. Menu pricing ranges from EUR 2.00 for coffee/tea up to EUR 26.00 for dinner mains and EUR 25.00 for deluxe dinner buffets. The technology underpinning operations is standard hospitality infrastructure with no proprietary features disclosed; the sole third-party integration mentioned is WebwinkelKeur for customer reviews.
The business model is direct-to-consumer across three revenue streams (dine-in, take-away, and catering/events), all transactional with pay-as-you-go billing. The customer base is horizontally segmented across general public walk-ins, corporate clients booking catering, private event hosts, and the MBO Amersfoort student body as workforce. First Class achieved PSO Trede 3 certification in June 2024, becoming the first hospitality business in Amersfoort recognized at the highest level of the Prestatieladder Socialer Ondernemen by TNO, positioning it as a koploper in providing employment to people with a distance to the labor market.
First Class Amersfoort firmographics
Firmographics- Name
- First Class Amersfoort
- Legal name
- First Class
- Website
- https://firstclassamersfoort.nl
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- First Class Amersfoort is a single-location restaurant and training facility at Amersfoort Station, operated by MBO Amersfoort as an educational business where vocational students gain hospitality experience while serving dine-in, take-away, catering, and event clients.
- Ownership category
- akta.pro rank
First Class Amersfoort industry classification
Industry- Product category
- Restaurant and Catering Services
- NAICS
- Limited-Service Restaurants (722513), Caterers (722320), Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Breakfast & Brunch Fast Casual (THAFABAL)
- akta.pro secondary industries
- Full-Service Catering (Off-Premise) (HSACAGAA), Hot Hold & Ready-to-Eat Meals (Rotisserie, Hot Bar, Entrées) (CRAHAKAB)
Keywords
Where First Class Amersfoort is headquartered
LocationHeadquarters
- HQ city
- Amersfoort
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
First Class Amersfoort business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Dine-in restaurant: Revenue from food and beverage sales in the restaurant, serving breakfast, lunch, and dinner. Operated Monday to Friday from 09:00, with students in kitchen and service roles.
- Take-away/Afhalen: All dishes and drinks available for take-away. Additional revenue stream for customers who prefer to take food and beverages to go.
- Catering services: Full catering services for office or home events including borrels (drinks reception), lunches, buffets (Italian, Oriental, tapas styles), and snacks. Customized to customer wishes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Menu pricing (à-la-carte) |
| Unit Pricing | Pay-as-you-go | Take-away pricing |
| Unit Pricing | Pay-as-you-go | Lunch buffet catering |
| Unit Pricing | Pay-as-you-go | Dinner buffet catering |
| Unit Pricing | Pay-as-you-go | Borrel and snacks catering |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
First Class Amersfoort product offering
Product offeringCore offering
First Class Amersfoort is a single-location restaurant and catering business run as an educational training facility of MBO Amersfoort. It serves breakfast, brunch, lunch, and à-la-carte dinner prepared and served by vocational students under professional supervision, offers a full take-away menu, and provides customized catering (lunch buffets, Oriental and Italian buffets, borrels and snacks) plus meeting and party venue rental at Piet Mondriaanplein 7, Amersfoort, next to Amersfoort Central Station.
Product overview
First Class Amersfoort is a single-location restaurant/horeca establishment operated as an educational business by MBO Amersfoort. The core offering consists of full restaurant service (breakfast, brunch, lunch, and dinner) prepared and served by students. The portfolio includes the main dine-in service, take-away/afhalen, and catering services comprising lunch buffets, buffet catering (Oriental and Italian), and drinks/hors d'oeuvres offerings. Additionally, the venue offers meeting and party/event hosting facilities with equipment for business gatherings.
Differentiator
Problem solved
Functional benefit
Products and services
- Restaurant Dining (Ontbijt, Brunch, Lunch, Diner) Full-service dine-in restaurant at Piet Mondriaanplein 7, Amersfoort offering breakfast, brunch, lunch, and à-la-carte dinner prepared and served by MBO Amersfoort vocational students under professional supervision. Open Monday to Friday from 09:00, with cashless payments only.
- Take-away / Afhalen Take-away service offering the full menu of sandwiches, salads, hot main courses, snacks, smoothies, hot drinks, and bread rolls (from €3.75) for consumption on the go or at home, ordered in person at the Amersfoort station location.
- Catering Services (Lunch Buffets, Buffet Catering, Borrel & Hapjes) Customised catering for office, home, and venue events including standard and luxury sandwich buffets (from €10.75), soup and lunch buffets (from €13.75), Oriental and Italian buffets (standard €21.00, deluxe €25.00), and borrel packages with cold, warm, luxury, and vegetarian snacks (from €3.75 per person) plus drinks such as Hertog Jan beer and wines. Available on-site and off-site with dietary advice for allergies.
- Meeting & Party Venue Rental Rental of two large meeting/party rooms for meetings, drinks receptions, dinners, and parties (both private and business). Rooms are equipped with flip-over, screen, projector, laptop, and microphone, and can be combined with catering and buffet offerings.
Quantifiable outcome
- First PSO-certified hospitality business in Amersfoort
Companies that use First Class Amersfoort
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
First Class Amersfoort technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
First Class Amersfoort partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- MBO AmersfoortcoreFirst Class Amersfoort is an onderwijsbedrijf (educational business) of Entree-opleidingen of MBO Amersfoort. Part of Onderwijs in bedrijf programme where students gain practical work experience while studying. This is the parent educational institution providing operational support and student workforce.
- Leerhotel Het KloosterminorColleague hospitality business that also received PSO certification together with First Class Amersfoort. Both achieved PSO Trede 3 certification, making them pioneers in social entrepreneurship in Amersfoort's hospitality sector.
- SW-bedrijven (Social Work enterprises)minorFirst Class consciously chooses to purchase products and services from SW-bedrijven (social enterprises) and other PSO-certified organisations as part of their chain stimulation approach to promote inclusive entrepreneurship.
Scale indicators2 records
Recent moves6 records
Expansion highlights3 records
First Class Amersfoort competitors and assessment
Company assessmentBroad incumbents
- La Place: Large Dutch multi-format restaurant operator with strong station and roadside locations. Comparable on the all-day breakfast/lunch/dinner and buffet-style catering menus, though it operates at substantially larger scale.
- Smullers: NS-affiliated Dutch fast-food operator inside train stations. Comparable on the station-locked foot-traffic business model and high-volume, quick-service format, though more limited in menu and service quality.
- StationsHuiskamer (NS): NS-branded hospitality concept rolled out across Dutch stations. Comparable on the station-location convenience and commuter-focused breakfast/lunch proposition, though operated by a national incumbent.
Direct peers
- Anne&Max: Established Dutch all-day café and breakfast/lunch chain with neighbourhood and station-adjacent locations. Comparable on day-part coverage, à-la-carte menu structure, and take-away offering.
- Bagels & Beans: National Dutch bagel and coffee café chain with strong station and high-street presence. Comparable on the breakfast/lunch day-part focus and cashless, takeaway-friendly operating model.
- Leerhotel Het Klooster: Amersfoort-based educational hotel and hospitality training business that jointly achieved PSO Trede 3 certification with First Class. Operates the same student-run model integrated with vocational education, making it the closest direct comparable.
- Happy Tosti: Dutch social-enterprise tosti and lunch concept that employs people with a labour-market disadvantage. Compares on the social-impact positioning and the high-volume, simple-menu lunch format.
- Brownies & downies: National Dutch café chain explicitly focused on employing people with a distance to the labour market. Shares the social-enterprise positioning and the PSO-certified horeca model that First Class anchors its brand on.
- Village Coffee & Music: Dutch coffee and lunch concept with multiple locations, many situated at train stations. Direct comparable on the station-location convenience and quick-service breakfast/lunch positioning.
Emerging players
- Rebound Café: Dutch social-enterprise café concept integrated with reintegration programmes for vulnerable workers. Comparable on the social-employment mission and training-focused operating model, though smaller and less established.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
First Class Amersfoort social profiles
Digital presenceFirst Class Amersfoort compliance and trust
Trust signalCompliance1 record
First Class Amersfoort financial estimates
Financial estimateRevenue estimate
Valuation estimate
First Class Amersfoort leadership team
Management profileNumber of profiles
Profiles3 records
First Class Amersfoort funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
First Class Amersfoort M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about First Class Amersfoort
What does First Class Amersfoort do?
First Class Amersfoort is a single-location restaurant and catering business run as an educational training facility of MBO Amersfoort. It serves breakfast, brunch, lunch, and à-la-carte dinner prepared and served by vocational students under professional supervision, offers a full take-away menu, and provides customized catering (lunch buffets, Oriental and Italian buffets, borrels and snacks) plus meeting and party venue rental at Piet Mondriaanplein 7, Amersfoort, next to Amersfoort Central Station.
Is First Class Amersfoort a public or private company?
First Class Amersfoort is a private company. It is classified as corporate owned and is currently operating.
When was First Class Amersfoort founded?
First Class Amersfoort was founded in 2019. It employs 1 to 10 people.
Where is First Class Amersfoort based?
First Class Amersfoort is headquartered in Amersfoort, Netherlands, in the Europe region.
How does First Class Amersfoort make money?
Three revenue lines are on record. Dine-in restaurant is the primary driver. The others are take-away/Afhalen and catering services.
Who are First Class Amersfoort's main competitors?
Broad incumbents on record are La Place, Smullers and StationsHuiskamer (NS). Direct peers are Anne&Max, Bagels & Beans, Leerhotel Het Klooster, Happy Tosti, Brownies & downies and Village Coffee & Music. Rebound Café is listed as an emerging player.
Does First Class Amersfoort have an API?
No public API is recorded for First Class Amersfoort.
What industry is First Class Amersfoort in?
First Class Amersfoort's product category is Restaurant and Catering Services. Its primary akta.pro industry code is THAFABAL, Breakfast & Brunch Fast Casual, with a secondary code of HSACAGAA, Full-Service Catering (Off-Premise). Its NAICS code is 722513 and its SIC code is 5810.