What Fleet Forum does

Fleet Forum Association is a Swiss not-for-profit membership association, headquartered in Geneva and founded in 2003, dedicated to cleaner, safer, and more effective humanitarian transport. It serves an interagency community of 40+ member organisations spanning UN agencies (WFP, UNHCR, UNICEF, WHO, IOM, FAO, UNOPS, UNRWA), Red Cross/Crescent bodies (ICRC, IFRC), large international NGOs (CARE, Mercy Corps, Save the Children, Oxfam, MSF, World Vision, NRC), commercial fleet suppliers (Toyota Gibraltar Stockholdings, UPS Foundation), donors, and academic institutions.

The organisation operates a portfolio of interconnected digital tools and capacity-building services. Core platforms include the Fleet Forum Data Portal for secure fleet data submission and benchmarking, the GreenMe sustainability platform using the Avoid-Shift-Improve framework, the Environmental Self-Assessment Tool (ESAT) aligned with DG ECHO MERR requirements, the Knowledge Platform hosting tools and best practices, and the Interagency Mobility Plan tool for collaborative travel planning. These are complemented by Fleet Excellence training programmes (certified by CILT and delivered virtually and in-person across Africa and the Middle East), webinars, an annual benchmarking exercise, awards programmes, and consultancy services.

The business model is primarily subscription-based: annual membership fees ranging from €500 to €12,000 depending on organisation type and budget, supplemented by training fees (USD $300/participant with member discounts and BHA subsidisation), conference attendance fees (free for members), and fee-for-service consultancy work. The organisation is governed by a Board drawn from member institutions including World Vision, IFRC, Save the Children, BRAC, ICRC, TGS, and the UPS Foundation.

Name

Fleet Forum

Legal name

The Fleet Forum Association

Website

https://fleetforum.org

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Fleet Forum Association is a Swiss not-for-profit membership association serving 40+ humanitarian and aid organisations with digital fleet management tools, benchmarking, certified training, and consultancy services to improve humanitarian transport safety, sustainability, and cost efficiency.

Ownership category

akta.pro rank

Product category

Fleet Management Services for Humanitarian Sector

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Fleet Policy, Governance & Duty-of-Care Management (TLABAIAK)

akta.pro secondary industries

Fleet Safety Analytics, Benchmarking & Risk Scoring (TLAEANAI), Integrated Fleet Spend Platforms (Fuel+Toll+EV+Expenses) (TLABAMAL)

Keywords

• Fleet management solutions
• Humanitarian transport services
• Membership association
• Fleet benchmarking tools
• Road safety programmes

Headquarters

HQ city

Geneva

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Annual Membership Fees: Fleet Forum operates as a Swiss not-for-profit membership association generating primary revenue from annual membership fees. Fees are structured by organisation type (humanitarian vs commercial) and budget size, billed annually from January 1st.
2. Training Programmes: Revenue generated from Fleet Excellence Fundamentals and Pro training programmes. Standard pricing is USD $300 per participant with 10% discount for members. Two delivery tracks: virtual (e-learning, virtual classes) and physical (classroom training in West/East Africa and Middle East). Subsidised by BHA funding for eligible organisations.
3. Annual Conference Fees: Revenue from annual conference attendance. Free for members. Non-member pricing: €95 for aid & development organisations, €795 for commercial organisations. Virtual conferences included in membership.
4. Consultancy Services: Fee-for-service consultancy work helping aid and development organisations gain fleet performance insights, identify improvement areas, and implement recommendations. Includes Fleet Management Improvement Programme and Road Safety Programme.

Pricing tiers

Go-to-market motion3 records

Distribution channels9 records

Marketing channels8 records

Core offering

Fleet Forum is a Swiss not-for-profit membership association providing fleet management solutions, benchmarking tools, certified training programmes, and consultancy services specifically for humanitarian and aid organisations. The association develops and maintains proprietary digital platforms (Data Portal, GreenMe, ESAT, Knowledge Platform) that help members improve fleet safety, reduce environmental impact, and lower operational costs.

Product overview

Fleet Forum is a not-for-profit membership association (Swiss) providing a portfolio of interconnected digital tools and programs for professional fleet management in the humanitarian and aid sector. The core product suite includes the Fleet Forum Data Portal (for secure data collection and benchmarking), GreenMe (environmental performance platform), ESAT (Environmental Sustainability Assessment Tool), the Knowledge Platform (resource hub with tools and best practices), and the Interagency Mobility Plan tool. These are supported by capacity-building services including Fleet Excellence Training (certified by CILT), webinars, annual benchmarking exercises, ride/vehicle sharing initiatives, and awards programs. The organisation hosts an Annual Conference and Summit as key knowledge-sharing events. The platform operates on a membership model with tiered pricing based on organisation type and budget.

Differentiator

Problem solved

Functional benefit

Brands

• GreenMe: Online platform for transforming fleets into eco-friendly operations using the ASI (Avoid, Shift, Improve) approach. Empowers staff to make positive environmental impact through personalised recommendations based on fleet profile and management practices.
• ESAT (Environmental Sustainability Assessment Tool)
• Fleet Forum Data Portal
• Fleet Excellence Training
• Knowledge Platform
• Clean Fleet Toolkit

Products and services

• Fleet Forum Data Portal A secure web-based environment for members to submit and manage fleet data, including guided data collection forms for fleet operations, safety performance, fuel consumption, and sustainability indicators. Provides benchmarking dashboards for performance comparison against sector averages and peer organisations.
• GreenMe Platform An online sustainability platform that assesses fleet environmental performance and provides personalised recommendations based on the Avoid, Shift, Improve (ASI) approach. Includes fleet profile assessment with country and organisation benchmarks, step-by-step improvement recommendations, gamification with leaderboards and points, and peer collaboration features.
• Environmental Sustainability Assessment Tool (ESAT) An assessment tool for evaluating organisational approach to transport and fleet management from an environmental sustainability perspective. Aligned with DG ECHO Minimum Environmental Requirements and Recommendations (MERR). Available in Excel and online versions in English, French, and Spanish.
• Interagency Mobility Plan A collaborative planning tool for optimising travel and employee mobility across humanitarian organisations, aimed at reducing costs, emissions, and promoting sustainable transport options.
• Ride Sharing / Vehicle Sharing Platform Vehicle and ride-sharing initiative enabling humanitarian organisations to share vehicles and reduce emissions and costs. Includes an interactive map and starter guide for implementation.
• Knowledge Platform A web-based resource hub providing practical tools, best practices, data collection templates, TCO calculators, Clean Fleet Toolkit, and benchmarking reports for fleet managers. Content available in English and French.
• Fleet Excellence Training Certified fleet management training programs including Fleet Fundamentals and Fleet Pro, with specialisations. Independently certified by CILT (Chartered Institute of Logistics and Transport). Available in virtual and physical formats in multiple languages.
• Road Safety Research and Tools Research-based road safety interventions developed in partnership with Cranfield University, examining the impact of road traffic crashes on aid organisations and identifying effective safety measures.
• Annual Benchmarking Exercise Annual data collection and analysis exercise where members submit fleet performance data including fuel efficiency, maintenance costs, safety records, and environmental impact for peer comparison.
• Annual Fleet Forum Summit Annual sustainability summit assessing progress against Fleet Forum Sustainable Transport Commitments, featuring working groups and collaborative solution development.
• Annual Fleet Forum Conference Annual virtual conference bringing together fleet managers and logistics professionals to explore fleet and mobility solutions. The 2026 theme focuses on 'Beyond the Budget: Reimagining humanitarian mobility for a resource-constrained world.'
• Fleet Management Consultancy Services Fee-for-service consultancy work helping aid and development organisations gain fleet performance insights, identify improvement areas, and implement recommendations. Includes Fleet Management Improvement Programme and Road Safety Programme, delivered on-site and remotely.

Quantifiable outcome

• 10-15% cost savings achievable through GreenMe environmental management programme
• +10 more outcomes

Named customers30 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Cranfield UniversitycoreStrategic or Co-development Partner · 1 January 2022Fleet Forum partnered with Cranfield University in 2022 for the 'Impact of Road Traffic Crashes' research project, funded by the UPS Foundation. The two-phase study explored effects of road traffic crashes on aid organisations and identified effective road safety interventions.
• World VisioncoreStrategic or Co-development PartnerWorld Vision is a Board member organisation of Fleet Forum, helping to steer the organisation's strategic direction. As one of the founding board members, World Vision contributes to governance and strategic planning for the interagency association focused on improving humanitarian transport.
• Toyota Gibraltar Stockholdings (TGS)coreStrategic or Co-development PartnerTGS is Toyota Motor Corporation's official supplier of vehicles to the UN and Aid Organisations. A Board member and long-standing partner, TGS hosts the annual virtual Fleet Forum Conference and provides Eco Friendly driving training. TGS Co-CEO Fred Burgod officially opens the conference.
• IFRC (International Federation of Red Cross and Red Crescent Societies)coreStrategic or Co-development PartnerIFRC is a Board member organisation of Fleet Forum. The organisation coordinates Red Cross/Crescent fleet operations globally and contributes to the governance and strategic direction of Fleet Forum.
• UPScoreStrategic or Co-development PartnerUPS, through the UPS Foundation, is a Board member and strategic partner. UPS invests over US$100 million annually in safety training and donated US$16 million in 2017 to road safety organisations. The UPS Foundation sponsors the Best Transport Achievement Award and provides road safety expertise.
• Save the ChildrencoreStrategic or Co-development PartnerSave the Children is a Board member organisation of Fleet Forum. The organisation participates in joint initiatives including the light vehicles tender with CARE, Plan International, and Mercy Corps.
• BRACcoreStrategic or Co-development PartnerBRAC is a Board member organisation of Fleet Forum. As one of the largest NGOs globally, BRAC contributes to strategic direction and governance of the interagency association.
• ICRC (International Committee of the Red Cross)coreStrategic or Co-development PartnerICRC is a Board member organisation of Fleet Forum. Carmen Garcia Duro serves as Board Member and Sustainable Supply Chain Alliance Project Manager. ICRC has developed a carbon accounting tool and works with other organisations on common carbon accounting methodology.
• hulocoreTechnology or IntegrationFleet Forum partnered with hulo to re-launch the Environmental Self-Assessment Tool (ESAT). The partnership enables development of sustainability assessment capabilities aligned with DG ECHO requirements.
• ABW (Alliance for Barrier-free Travel)minorStrategic or Co-development PartnerABW is a partner in the Interagency Mobility Plan pilot project in Lebanon, contributing to the development of mobility planning frameworks for the humanitarian sector.
• OrtecminorStrategic or Co-development PartnerOrtec is a partner in the Interagency Mobility Plan pilot project in Lebanon, providing expertise and support for the development of sustainable mobility solutions.
• INSEADminorStrategic or Co-development PartnerINSEAD conducted vehicle replacement research in partnership with Fleet Forum, examining whether traditional five-year/150,000km replacement rules remain appropriate for humanitarian fleets. Research findings were launched at the 2026 conference.
• CILT (Chartered Institute of Logistics and Transport)coreStrategic or Co-development PartnerFleet Forum training programmes are independently certified by CILT as Continuing Professional Development courses. This certification provides internationally recognised credentials for fleet management professionals.
• DG ECHOcoreStrategic or Co-development PartnerDG ECHO participates in Fleet Forum conferences and is implementing mutualisation and asset sharing requirements for funded organisations. The agency is involved in the Lebanon interagency mobility plan pilot and promotes sustainable transport practices.

Scale indicators16 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• NAFA Fleet Management Association: North American membership association for fleet managers offering training, certification, benchmarking, and advocacy. Comparable association model delivering professional development, benchmarking data, and best-practice resources to in-house fleet professionals.
• Smart Freight Centre: Global non-profit organisation that develops methodologies, tools, and benchmarks for sustainable freight and logistics. Comparable on sustainability benchmarking, sector-wide data collection, and capacity-building programmes for transport decarbonisation.
• HELP Logistics: A WFP-supported capacity-building centre for humanitarian logistics, providing training, advisory, and tools to NGOs and UN agencies. Highly comparable as it targets the same humanitarian audience with similar training, tools, and benchmarking services.
• Logistics Cluster (UN WFP): UN-led inter-agency coordination mechanism for humanitarian logistics, providing information management, common services, and capacity building. Overlaps with Fleet Forum on serving humanitarian fleet/logistics managers with coordination, data, and training services.
• Humanitarian Logistics Association: Professional network for humanitarian logisticians offering knowledge exchange, training, and standards. Direct peer serving the same humanitarian supply chain/logistics audience with community, training, and professional development services.
• Chartered Institute of Logistics and Transport (CILT): International professional body for logistics and transport with certifications and CPD-accredited training. Fleet Forum's training is certified by CILT; both operate association models delivering training, professional standards, and member services to fleet/logistics professionals.

Emerging players

• ALICE (Alliance for Logistics Innovation through Collaboration in Europe): European Technology Platform bringing together logistics stakeholders to define research and innovation priorities. Comparable as a multi-stakeholder collaboration platform in transport/logistics, though focused on R&D agenda-setting rather than operational fleet management.

Regional players

• Green Freight Asia: Asia-focused non-profit working on sustainable road freight with measurement, recognition, and capacity-building programmes. Comparable on sustainability benchmarking and engagement of fleet operators in emerging markets, though focused on commercial road freight.

Broad incumbents

• Carbon Trust: International climate consultancy offering carbon measurement, certification, and sustainability advisory services. Comparable on sustainability standards development and benchmarking, though it serves a broader commercial audience and is much larger and for-profit.
• IRU (International Road Transport Union): Geneva-headquartered global industry association for road transport operators. Comparable as a long-standing membership association providing policy advocacy, training, and standards for road transport, though with a commercial operator focus rather than humanitarian niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCaypyIOYdXgVrw1Xasm4q7g
• LinkedInlinkedin.com/company/fleetforum

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fleet Forum