Fletcher Hotel-Restaurant De Broeierd-Enschede

What Fletcher Hotel-Restaurant De Broeierd-Enschede does

Fletcher Hotel-Restaurant De Broeierd-Enschede is a 4-star hotel property located at Hengelosestraat 725, 7521 PA Enschede, Netherlands, operating from a building dating to 1831 and described as one of the oldest inns in the Twente region. The property is operated under the Fletcher Hotels brand by the legal entity Fletcher Hotel Exploitaties B.V. It runs 61 guest rooms, two on-site restaurants (Bistro De Broeierd and Brasserie De Bakspieker), and six multifunctional meeting rooms capable of hosting up to 200 persons. It is also certified as an official wedding venue.

The hotel generates revenue from four primary streams: room accommodations priced at €40.30 to €61.68 per person/night, package arrangements ranging from €60.25 to €314.15+, restaurant dining (specials €23.50 to €27.50), and meetings/events venue rental at €25 to €187+ per person. It serves four identified customer segments — leisure travelers, corporate/business clients, golf enthusiasts (via a partnership with Golfclub Driene), and wedding/celebration couples. Distribution is through the centralized Fletcher booking platform, OTAs (Booking.com, Expedia), and direct corporate/MICE sales. The property maintains a multilingual website (Dutch, English, German) and holds mid-tier online ratings: Booking.com 7.4, Expedia 8.0, Google 8.0.

The underlying operating model is a traditional full-service regional hospitality business with no proprietary technology or AI/ML component. Its competitive positioning rests on the historic character of the building, the 4-star classification, wedding venue certification, and the brand and distribution leverage of the wider Fletcher Hotels chain.

Name

Fletcher Hotel-Restaurant De Broeierd-Enschede

Legal name

Fletcher Hotel Exploitaties B.V.

Website

https://fletcherhotelenschede.nl

Company type

Private

Founded year

1831

Operating status

Operating

Headcount range

1–10 employees

Short description

Fletcher Hotel-Restaurant De Broeierd-Enschede is a 4-star, 61-room historic hotel in Enschede, Netherlands, operated under the Fletcher Hotels brand. It serves leisure and corporate guests, golf enthusiasts, and wedding parties via on-site restaurants, meeting rooms, and chain/OTA distribution.

Ownership category

akta.pro rank

Product category

Hotel & Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC), Hospitality (Hotel) Property Management (BPAJAGAG), Resort Convention Hotels (THAGALAC)

Keywords

• Hotel accommodation
• Restaurant dining
• Meeting facilities
• Wedding venues
• Hospitality services

Headquarters

HQ city

Enschede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hotel Accommodations: Revenue from overnight stays in 61 hotel rooms including standard doubles, comfort rooms, luxury rooms with balcony/terrace, and family rooms. Prices are per person per night, excluding breakfast, with rates starting from €40.30.
2. Package Arrangements: Bundled stay packages including accommodation plus meals, activities, and extras. Examples: Last Minute packages (€60.25+), Bike & Hike packages (€175.60+), Golf packages (€141.79+), Christmas packages (€112+), and holiday celebration packages (€161.35+). These packages combine accommodation with dining, green fees, or recreational activities.
3. Restaurant & Dining: Revenue from on-site dining at Bistro De Broeierd and Brasserie De Bakspieker. Includes breakfast service for hotel guests, lunch menus (€7-17.50), dinner menus with main courses (€19-27), and seasonal specials. Also includes High Tea at €27.50 per person.
4. Meetings & Events Venue Rental: Revenue from hosting corporate meetings, conferences, weddings, and events in 6 multifunctional rooms with capacity up to 200 persons. Includes meeting packages: Half Day (€25+ p.p.), Full Day (€58+ p.p.), and Meeting & Stay (€187+ p.p.). Additional revenue from private dining and wedding receptions.
5. Golf Partnerships: Revenue from golf packages that include green fees at Golfclub Driene. Two-day golf packages start at €141.95 per person including dinner, green fee, and golf ball set.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Fletcher Hotel-Restaurant De Broeierd-Enschede is a 4-star hotel property in Enschede, Netherlands, offering 61 guest rooms, two on-site restaurants, meeting and conference facilities, and dedicated wedding venue services. The hotel is part of the Fletcher Hotels brand and operates under Fletcher Hotel Exploitaties B.V., serving leisure travelers, corporate meeting clients, and event/wedding guests.

Product overview

Fletcher Hotel-Restaurant De Broeierd-Enschede is a four-star hotel offering accommodation, dining, and event services. The property comprises 61 hotel rooms and two restaurants (Bistro De Broeierd and Brasserie De Bakspieker), along with meeting facilities for up to 200 persons and an official wedding venue. The hotel offers various packages including Last Minute deals, Bike and Hike packages, Short Break packages, Golf packages, Christmas and New Year's packages, and Family packages. On-site dining includes à la carte restaurant services, seasonal specials, and High Tea offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Bistro De Broeierd: The à la carte restaurant located in the oldest inn of Twente, featuring artisanal, organic, and regional products prepared by the chef.
• Brasserie De Bakspieker

Products and services

• Hotel Accommodation 4-star overnight guest room accommodation comprising 61 rooms, offered to leisure travelers, corporate guests, and wedding/event attendees visiting Enschede.
• Restaurant Dining On-site food and beverage service through two restaurants, serving hotel guests, walk-in diners, meeting delegates, and wedding/event parties.
• Meeting and Conference Facilities Dedicated meeting rooms and conference facilities available for corporate clients, training sessions, and small business events, typically bundled with catering/coffee-break packages.
• Wedding and Event Venue Services Full-service wedding and private event hosting combining venue space, banquet dining, and accommodation for guests, targeted at engaged couples and event planners.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Golfclub DrieneminorStrategic or Co-development PartnerThe hotel has established a golf partnership with Golfclub Driene, offering golf packages that include green fees at the nearby golf course. Two-day golf packages include one green fee and a set of golf balls; three-day packages include two green fees. This partnership enables the hotel to attract golf enthusiasts as a customer segment and provides added value to guests seeking recreational activities in the Twente region.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Others

• Booking.com: Primary OTA distribution channel for the property; while not a direct hotel competitor, it shapes demand acquisition costs, ranking visibility, and conversion for regional Dutch properties like De Broeierd.
• NH Hotels (NH Hotel Group):

Broad incumbents

• Van der Valk Hotels & Restaurants: Largest Dutch family-owned hotel group; competes head-to-head with Fletcher for regional mid-market full-service business and corporate MICE bookings across the Netherlands.
• Hilton Hotels & Resorts: Global incumbent competing for international corporate and group travel in the Netherlands; comparable on meeting infrastructure and loyalty-driven demand, but at a higher service tier.
• Golden Tulip Hotels: Dutch-origin international brand present in regional Dutch cities; comparable mid-upscale full-service positioning with MICE and leisure demand overlap.
• Marriott Hotels: Global incumbent with properties in Dutch secondary cities; comparable on corporate and event demand, though positioned at higher price points and more standardized service delivery.
• Accor (Novotel / ibis Styles regional NL): International operator with regional Dutch mid-scale properties (Novotel, ibis Styles) that compete on similar leisure and small-meeting demand in Dutch secondary cities.
• Fletcher Hotels (chain): Parent brand and sister properties operating under the same centralized booking, loyalty, and sales infrastructure. Most directly comparable on business model, brand standards, and distribution footprint across the Netherlands and Germany.

Direct peers

• Bastion Hotels: Dutch mid-market hotel chain with multiple regional properties, similar tier of amenities, and similar reliance on leisure and business travelers in secondary Dutch cities — close functional comparable on customer and pricing tier.
• Van der Valk Hotel Enschede: Direct competitor in the Enschede market under the Van der Valk chain, the other dominant Dutch family-run hotel brand. Comparable mid-scale full-service positioning, similar meeting/event facilities, and overlapping Dutch leisure and corporate demand in the Twente region.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fletcher-hotel-restaurant-de-broeierd-enschede

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fletcher Hotel-Restaurant De Broeierd-Enschede