What Floorball Thurgau does

Floorball Thurgau is a Swiss non-profit sports club (Verein) founded in 2001 and headquartered in Weinfelden, canton of Thurgau. It operates competitive and recreational floorball (unihockey) programs across men's, women's, and youth categories. The club was formed from the merger of UHC Wuppenau, UHC White Sharks Sulgen, and Floorball 99 Weinfelden, with a further consolidation with Floorball 99 Weinfelden in 2004. Its flagship competitive offering is the L-UPL (Lidl Unihockey Prime League) men's team, which competes in Switzerland's second-highest unihockey division; the men's squad has sat in the NLB tier since promotion in 2013 and is supported by an elite youth pathway (U21A, U18A, U16A), a Damen 2. Liga women's team, and an extensive Breitensport program spanning Kids through Junioren E on the small field.

The club's product portfolio is athletic rather than technological. Core products are the L-UPL team and the structured U-Leistungssport pathway; supporting offerings include ticketing services (single-game and season cards), fan merchandise (jerseys and articles) sold at home games and through Unihockeycenter Weinfelden, a livestream product that drew over 16,000 viewers in its first season, the Unihockey Talents Thurgau (UTT) talent-development program operated jointly with Thurgau Unihockey and Sportschule Erlen, and player-sponsorship slots at CHF 200-300 per season. There is no proprietary technology stack; the digital surface comprises a marketing website, standard social channels, and a livestream broadcasting setup. The Paul-Reinhart-Halle in Weinfelden serves as the primary home venue, with additional training halls across Weinfelden and the wider canton.

Revenue is generated across five streams: ticket and season-card sales (CHF 10-25 single-game, CHF 30-250 season cards), merchandise, multi-tier corporate sponsorship (main sponsor TKB, five gold sponsors, plus silver, bronze, and basic tiers and player sponsorships), membership fees, and Supporterclub subscriptions starting at CHF 600 annually. The club serves fans, families, and corporate sponsors with a regional Thurgau focus. As a Swiss Verein, it has no external equity capital and is governed by a volunteer Vorstand led by President Patrick Marthaler, with about 11 named operational staff supporting the program; broader delivery depends on volunteer infrastructure. Recent commercial milestones include the 2025/26 Swiss Cup win and 2026/27 Champions Cup qualification, and the 2024/25 U18A Swiss Championship.

Name

Floorball Thurgau

Legal name

Floorball Thurgau

Website

https://floorball-thurgau.ch

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Floorball Thurgau is a Swiss non-profit floorball club founded in 2001 in Weinfelden, Thurgau. It fields men's (L-UPL), women's, and youth competitive teams and runs a regional youth development pipeline through Sportschule Erlen, serving fans, families, and corporate sponsors.

Ownership category

akta.pro rank

Product category

Sports Club / Floorball (Unihockey)

NAICS

Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• Floorball club
• Unihockey team
• Youth sports development
• Sports club operations
• Fan engagement

Headquarters

HQ city

Weinfelden

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Ticket Sales: Revenue from single-game tickets and season cards for home matches of L-UPL team and youth teams. Season cards offer discounts compared to single tickets.
2. Merchandise Sales: Sale of fan merchandise including jerseys, fan articles available at home games and through Unihockeycenter Weinfelden.
3. Sponsoring: Multiple sponsorship tiers: main sponsor (TKB), gold sponsors, silver sponsors, bronze sponsors, basic sponsors, player sponsorships, and supporter club memberships. Each tier provides different visibility benefits.
4. Membership Fees: Annual membership fees for club members, with member benefits including personal season cards.
5. Unihockey Talents Thurgau (UTT) Support: Organization supporting talented youth players aged 12-16 attending sports school, with funding from sponsors and supporters.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Floorball Thurgau is a Swiss non-profit sports club (Verein) that fields competitive floorball teams across all age and skill levels. Its flagship offering is the men's L-UPL team competing in Switzerland's second-highest national league, supported by elite youth teams (U21A, U18A, U16A), a women's 2. Liga team, and a recreational Breitensport program. The club monetizes match attendance, fan merchandise, memberships, sponsorships, and a livestreaming service to fund its sports operations.

Product overview

Floorball Thurgau is a sports club offering competitive floorball (Unihockey) programs across multiple levels. The core portfolio centers on the L-UPL men's team as the flagship competitive product, supported by a structured youth development pathway including U21A, U18A, and U16A elite junior teams on the large field, plus a women's team (Damen 2. Liga) and various Breitensport (recreational) teams from Kids through Junioren E. Supporting products include ticketing services for match access, FBTG-Merch for fan merchandise, a Supporterclub membership program, Unihockey Talents Thurgau (UTT) talent development initiative, player sponsorship (Spielerpatronat), and livestreaming of home games. The organization operates from the Paul-Reinhart-Halle in Weinfelden and maintains partnerships with equipment suppliers ZONE and Mizuno.

Differentiator

Problem solved

Functional benefit

Products and services

• L-UPL Men's Team (Lidl Unihockey Prime League Men) The premier men's floorball team competing in Switzerland's second-highest division (L-UPL), serving as the flagship competitive offering of Floorball Thurgau. Targets elite male athletes in Thurgau.
• U21A Elite Junior Team Elite junior team competing in the U21 category on the large field (Grossfeld), serving as a development pathway toward the L-UPL men's team.
• U18A Elite Junior Team Elite junior team competing in the U18 category on the large field, representing Floorball Thurgau's premier youth development team. Swiss Champion in 2024/25.
• U16A Elite Junior Team Elite junior team competing in the U16 category on the large field, focused on developing young talent for higher-level competition.
• Damen 2. Liga Women's Team Women's team competing in the 2nd League on the small field (Kleinfeld), representing the club's commitment to female floorball participation in Thurgau.
• Match Ticketing Services Single-game tickets, season cards, family packages, and playoff tickets for L-UPL home games at Paul-Reinhart-Halle, Weinfelden. Available online and at the box office.
• FBTG-Merch Fan Merchandise Fan merchandise shop selling official Fan Trikots (jerseys) and fan articles available at home games and through Unihockeycenter Weinfelden, plus email reservation.
• Supporterclub Membership Program Premium supporter membership program offering reserved seating, exclusive events, and direct club support starting at CHF 600 (Single Supporter) or CHF 1,000 (Couple/Firm Supporter) annually.
• Unihockey Talents Thurgau (UTT) Youth Development Program Talent development program in cooperation between Thurgau Unihockey and Floorball Thurgau supporting elite youth athletes ages 12-16 attending sports school in Erlen, with training 5-7 times weekly.
• Spielerpatronat (Player Sponsorship Program) Personal player sponsorship program allowing supporters to sponsor U-Leistungs players (U16A, U18A, U21A) with benefits including home game presentations, LED wall visibility, and social media features.
• Livestream Broadcasting Service Online game broadcasting service with over 16,000 viewers in its first season, featuring pause interviews, goal cameras, and enhanced production quality, plus advertising opportunities for sponsors.

Quantifiable outcome

• U18A became Swiss Champion in 2024/25 season
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor and core.

• HC Rychenberg WinterthurminorStrategic or Co-development Partner · 1 January 2026Joint statement on Champions Cup 2026/27 regarding IFF rule changes. Both clubs qualified for Champions Cup - Floorball Thurgau as Swiss Cup winner 2025/26, HC Rychenberg as Swiss Champion.
• Wizards Bern BurgdorfminorStrategic or Co-development Partner · 1 January 2026Joint participation in Champions Cup 2026/27 as qualifying Swiss clubs. Both confirmed participation after rule change discussions.
• Zug UnitedminorStrategic or Co-development Partner · 1 January 2026Joint participation in Champions Cup 2026/27 as qualifying Swiss clubs. Confirmed participation in competition.
• Thurgau Unihockey (TGU)coreStrategic or Co-development Partner · 1 January 2001Floorball Thurgau cooperates with Thurgau Unihockey, the regional umbrella organization. Both organizations jointly operate the Unihockey Talents Thurgau (UTT) program for youth talent development.
• Red Lions FrauenfeldminorStrategic or Co-development PartnerCo-organizers of Unihockey Herbstlager (autumn camp) in Tenero, combining youth from both Thurgau clubs.
• Thurgauer Sport-Tagesschule ErlencoreStrategic or Co-development PartnerTalented youth aged 12-16 attend sports school in Erlen, training 5-7 times weekly, before joining Floorball Thurgau performance teams. Key talent development pathway.
• Floorballcenter WeinfeldenminorChannel Partner/ Reseller/ DistributorUnihockeycenter Weinfelden is a partner for merchandise sales, offering fitting and direct ordering of club clothing.
• TBW AG (Technische Betriebe Weinfelden)minorOthersTBW AG hosted the 26th General Assembly in their facilities in Weinfelden.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Red Lions Frauenfeld: Thurgau-based Swiss floorball club; partner of Floorball Thurgau on the Unihockey Herbstlager youth camp in Tenero. Comparable as a regional Swiss unihockey Verein with overlapping youth catchment.

Direct peers

• HC Rychenberg Winterthur: Swiss men's floorball club competing at the top of Swiss unihockey; co-signed the 2026/27 Champions Cup joint statement with Floorball Thurgau. Directly comparable as a Swiss L-UPL/NLA floorball organization with elite teams and youth development.
• UHC Alligator Malans: Swiss men's floorball club playing in the top national league with a strong youth academy. Comparable in scale and structure as a regional Swiss floorball Verein with a performance/youth focus.
• Ad Astra Sarnen: Swiss floorball Verein competing in the men's NLA with an active youth academy. Comparable as a mid-sized regional Swiss floorball club operating performance, youth, and recreational teams.
• Zug United: Swiss top-tier floorball club; co-participant with Floorball Thurgau in the 2026/27 Champions Cup. Comparable as a competing Swiss unihockey Verein with elite men's, women's, and youth teams.
• Wizards Bern Burgdorf: Swiss NLA floorball club; co-participant in the 2026/27 Champions Cup. Direct comparable as a Swiss elite floorball Verein with a full performance and youth pathway.
• SV Wiler-Ersigen: One of the most successful Swiss floorball clubs, recent U18 final opponent of Floorball Thurgau. Comparable in being a multi-team Swiss floorball Verein with a strong performance and youth program.
• Grasshopper Club Zürich (Unihockey): Swiss unihockey section of a major sports brand, competing in Swiss men's and women's floorball leagues. Comparable in offering an integrated multi-team floorball program anchored in a regional urban fan base.
• Unihockey Tigers Langnau: Swiss NLA floorball club from the Bern region with a strong performance and youth setup. Comparable in scale, league position, and reliance on a regional sponsor base.

Others

• Thurgau Unihockey (TGU): Regional umbrella floorball organization in Thurgau; core partner running the UTT talent program with Floorball Thurgau. Comparable as the governing body that shares the youth talent pipeline with the club.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/floorballthurgau
• Instagraminstagram.com/floorballtg
• LinkedInlinkedin.com/company/floorball-thurgau

Revenue estimate

Valuation estimate

Number of profiles

Profiles31 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Floorball Thurgau