Florida Chapter ISA

What Florida Chapter ISA does

Florida Chapter ISA (FLISA) is a non-profit professional membership organization operating as the Florida state chapter of the International Society of Arboriculture (ISA). Headquartered in Clearwater, Florida, the organization serves arborists, tree care professionals, and related stakeholders across the state, providing credentialing, continuing education, advocacy, and community-building resources. Its core offerings include the Permanent Private Qualifier (PPQ) program, the Florida Landscape Technician Certification Course (FLTCC), the Trees Florida Conference, a retail store of arborist merchandise, and a Partner CEU program for external course providers.

The organization's operations span three primary revenue streams: individual membership dues priced at $50 per year, product sales through its branded store, and event registration fees tied to its annual conference and training programs. The Partner CEU program, priced at $45 per course, enables third-party providers to deliver continuing education units that count toward ISA credential maintenance. FLISA also operates substantial legislative and regulatory advocacy on issues including arborist licensing, Florida Statute 163.045 (tree protection), and periodic PPE tax holidays, positioning itself as the representative voice of Florida's arboriculture industry.

With a small team of seven employees, FLISA functions as a regional professional association rather than a commercial enterprise. Its value proposition combines industry credentialing, peer networking, structured training, and collective bargaining on regulatory matters. The chapter's relationship to the parent ISA organization provides a recognized credentialing pipeline, while its state-level programs create differentiation through specialized offerings such as the PPQ program and Florida-specific legislative engagement.

Name

Florida Chapter ISA

Legal name

Florida Chapter International Society of Arboriculture

Website

https://floridaisa.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Florida Chapter ISA is a non-profit professional membership organization serving arborists and tree care professionals in Florida, providing credentialing, continuing education, training programs, and legislative advocacy as the state chapter of the International Society of Arboriculture.

Ownership category

akta.pro rank

Headquarters

HQ city

Sarasota, Florida

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership fees for professionals in the arboriculture industry. FLISA Chapter membership is $50 annually.
2. Product Sales: Online store selling arboricultural publications, study guides, BMPs (Best Management Practices), safety standards, and educational materials for members and non-members.
3. Event Registration Fees: Revenue from Trees Florida Conference and Trade Show, Florida Tree Climbing Championship (FLTCC), and PPQ training programs.
4. Partner CEU Program: Application fees for CEU course approvals: $45 per course code not to exceed $135 per program.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Florida Chapter ISA is a non-profit professional membership organization operating as the official Florida state chapter of the International Society of Arboriculture (ISA). It sells $50 annual memberships, delivers the proprietary Prescription Pruning Qualification (PPQ) credential, runs continuing education (CEU) programs and annual events including the Trees Florida Conference and Florida Tree Climbing Championship (FLTCC), facilitates ISA credentialing for members, and operates an online store selling arboricultural publications and training materials. The organization also conducts legislative advocacy for the arboriculture profession in Florida.

Product overview

Florida Chapter ISA is a professional membership organization for the arboriculture industry, not a technology product company. The organization offers a unified portfolio centered on membership services, professional certifications and qualifications, educational events, and publications. Core offerings include the FLISA Chapter membership ($50/year), the proprietary Prescription Pruning Qualification (PPQ) program, and annual events (Trees Florida Conference and FLTCC competition). The portfolio also includes the ArborNext youth initiative, a Partner CEUs program for third-party CEU approvals, a store selling ISA publications and training materials, and advocacy programs including the Trees Are Cool license plates. Related services include the John P. White Memorial Scholarship and Grant Program. The organization primarily facilitates ISA certifications rather than issuing its own compliance certifications.

Differentiator

Problem solved

Functional benefit

Brands

• ArborNext: Youth-focused initiative to encourage interest in arboriculture careers and provide hands-on experiences for the next generation of arborists.
• Trees Florida
• Florida Tree Climbing Championship (FLTCC)
• Prescription Pruning Qualification (PPQ)
• Trees Are Cool License Plates

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core and minor.

• International Society of Arboriculture (ISA)coreStrategic or Co-development PartnerFlorida Chapter ISA is the official Florida chapter of ISA, operating under the international organization. This affiliation provides access to ISA credentials, certifications, and the broader professional network.
• A Budget Tree Service, Inc.minorGTM or Marketing PartnerChampion Tree Sponsor for Trees Florida 2025 conference.
• Alta Equipment CompanyminorGTM or Marketing PartnerGrand Tree Sponsor for Trees Florida 2025 conference.
• Bartlett Tree ExpertsminorGTM or Marketing PartnerGrand Tree Sponsor for Trees Florida 2025 conference.
• Only Trees LLCminorGTM or Marketing PartnerGrand Tree Sponsor for Trees Florida 2025 conference.
• Terry's Tree ServiceminorGTM or Marketing PartnerGrand Tree Sponsor for Trees Florida 2025 conference.
• BrightView Tree CareminorGTM or Marketing PartnerHeritage Tree Sponsor for Trees Florida 2025 conference.
• Davey Tree Expert CompanyminorGTM or Marketing PartnerHeritage Tree Sponsor for Trees Florida 2025 conference.
• Marshall Tree FarmminorGTM or Marketing PartnerHeritage Tree Sponsor for Trees Florida 2025 conference.
• Paradise Arbor & OutdoorsminorGTM or Marketing PartnerHeritage Tree Sponsor for Trees Florida 2025 conference.
• Tree Works ETC IncminorGTM or Marketing PartnerHeritage Tree Sponsor for Trees Florida 2025 conference.
• Zimmerman's Tree ServiceminorGTM or Marketing PartnerHeritage Tree Sponsor for Trees Florida 2025 conference.
• Be-Mac Tree FarmsminorGTM or Marketing PartnerSignature Tree Sponsor for Trees Florida 2025 conference.
• CMSminorGTM or Marketing PartnerSignature Tree Sponsor for Trees Florida 2025 conference.
• Roots Plus Growers AssociationminorGTM or Marketing PartnerSignature Tree Sponsor for Trees Florida 2025 conference.
• University of FloridaminorStrategic or Co-development PartnerPartner providing resources for tree owners through UF's horticultural extension services.
• Jim Spratt (Lobbyist)minorOthersExternal lobbyist representing FLISA's interests in Tallahassee for legislative advocacy including arborist licensing and PPE tax holidays.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Western Chapter of ISA: Regional ISA chapter serving western U.S. arborists, running comparable events, CEU programs, and credential facilitation to FLISA.
• American Society of Consulting Arborists (ASCA): A professional membership society for consulting arborists offering credentials, peer review, and continuing education — directly comparable in mission and member-service model to FLISA's certification work.
• Tree Care Industry Association (TCIA): National professional and trade association for the tree care industry, providing accreditation (TCIA Accreditation), safety standards, and member services that closely parallel FLISA's arborist-focused offerings.
• Illinois Chapter of ISA: Regional ISA chapter delivering certification facilitation, continuing education, and member events to Illinois arborists — closely analogous to FLISA's state-chapter model.
• Society of American Foresters (SAF): National professional membership organization for foresters, offering credentials, continuing education, and advocacy — a parallel professional-association model in an adjacent natural-resources discipline.
• Texas Chapter of ISA: Regional ISA chapter serving Texas arborists with similar chapter structure, conference events, and credential facilitation programs.
• Pacific Northwest Chapter of ISA: Another regional chapter of ISA serving Washington and Oregon arborists with events, CEUs, and credential facilitation. Directly comparable in structure, services, and member base to FLISA.
• New England Chapter of ISA: Regional ISA chapter covering multiple northeastern states, running comparable educational events, CEU programs, and certification services for arborists.
• Midwestern Chapter of ISA: Regional ISA chapter serving midwestern U.S. arborists with events, CEUs, and credential support — another directly comparable state/regional ISA chapter.

Broad incumbents

• International Society of Arboriculture (ISA): The global parent organization of FLISA, offering the same credentialing and continuing-education framework worldwide. Directly comparable as the umbrella body whose standards and credentials FLISA delivers at the state level.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/floridachapterisa
• LinkedInlinkedin.com/company/florida-chapter-isa
• Instagraminstagram.com/floridachapterisa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Florida Chapter ISA