What Fondation Monique-Fitz-Back does

Fondation Monique-Fitz-Back is a Quebec-based non-profit charitable organization founded in 2006 to continue the environmental and social education mission of Monique Fitz-Back, co-founder of the EVB-CSQ movement (now Mouvement ACTES). The foundation operates exclusively within the province of Quebec, Canada, with a 23-person team organized into four departments: Administration, Direction du rayonnement et du développement philanthropique, Engagement jeunesse, and Innovation pédagogique. Its mission is to mobilize Quebec youth (kindergarten through college) and educators around environmental and social action through three core program lines: (1) financial support for school-based projects via the Programme d'aide financière and the Bourse Samare bursary ($5,000); (2) original pedagogical tools such as Mon fleuve et moi, Un transport pour mieux vivre, and Enseigner dehors; and (3) large-scale youth mobilization events including the annual Sommet jeunesse sur les changements climatiques (9th edition in 2026) and the Colloque Apprendre à ciel ouvert (nearly 550 educators in 2026). Since inception, the foundation has reached over 520,000 youth across all 17 administrative regions of Quebec and supported 773+ projects with cumulative grant disbursements exceeding $628,160 CAD.

The foundation's revenue model is purely philanthropic, with no products or services sold. Funding flows from three streams: individual donations collected via the foundation's website (dons.fondationmf.ca) and external platforms; creative fundraising activities including an annual cocktail-bénéfice, a virtual auction (encan virtuel), and a travel lottery (Loto Voyages ou Argent); and corporate partnerships with long-standing sponsors Beneva, Cascades, Fonds de solidarité FTQ, and La Personnelle. Operating expenses are directed toward grant-making, event production, and the development and distribution of pedagogical resources, which are provided free of charge to schools. Distribution is structured through the Quebec school system via direct relationships with school boards, school service centers, and teacher union networks affiliated with the Centrale des syndicats du Québec (CSQ), the foundation's founding institutional partner.

The foundation's underlying technology is non-technical by design: it operates a standard WordPress-based website with multiple branded sub-sites for distinct programs (sorsdetabulle.com, enseignerdehors.ca, geretesmatieres.org), uses Google Analytics for web statistics, and runs marketing automation for donor communications. No public API, SDK, or proprietary technology platform exists. The organization's core competitive position derives from its institutional embedding within the CSQ/Mouvement ACTES network (over 900 schools), its multi-decade brand recognition in Quebec environmental education, and the cumulative operating history and content library that would be costly for a new entrant to replicate.

Name

Fondation Monique-Fitz-Back

Legal name

Fondation Monique-Fitz-Back

Website

https://fondationmf.ca

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Fondation Monique-Fitz-Back is a Quebec-based non-profit foundation providing environmental and social education to youth through school-based grants, original pedagogical tools, and youth mobilization programs, serving all 17 administrative regions of Quebec since 2006.

Ownership category

akta.pro rank

Product category

Non-profit Youth Environmental Education

NAICS

Educational Services (611), Grantmaking Foundations (813211), Educational Support Services (6117)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Water Resources & Watershed Protection (BPAGAGAK)

akta.pro secondary industries

Environmental & Climate Grantmaking Foundations (BPAGAKAM), K–12 Support & School Improvement Nonprofits (BPAGADAB), Scholarship & Fellowship Foundations and Trusts (EDADAHAC)

Keywords

• Environmental education
• Youth engagement programs
• School grant funding
• Pedagogical resource development
• Outdoor learning programs

Headquarters

HQ city

Québec

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: The foundation raises funds through direct donations from individuals, collected via its website (dons.fondationmf.ca) and other fundraising platforms. Donors are engaged through email newsletters, social media, and community events.
2. Fundraising Events: The foundation organizes creative fundraising activities including an annual cocktail-bénéfice (benefit cocktail), a virtual auction (encan virtuel), and Loto Voyages ou Argent (a travel lottery) to generate funds supporting its mission.
3. Corporate Partnerships and Sponsorships: Long-term corporate partners (Beneva, Cascades, Fonds de solidarité FTQ, La Personnelle/CSQ) provide financial support and in-kind contributions as part of the foundation's philanthropic development activities.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Fondation Monique-Fitz-Back is a Quebec-based non-profit foundation that delivers environmental and social education programs to youth. Its core offerings include a Financial Aid Program (Programme d'aide financière) that funds school-based environmental and social projects, a $5,000 Bourse Samare bursary, original pedagogical toolkits for classroom use, the annual Sommet jeunesse sur les changements climatiques youth climate summit, and outdoor education programs (Enseigner dehors). The foundation serves all 17 administrative regions of Quebec, operating from its origins in the EVB-CSQ (Mouvement ACTES) educational network that spans over 900 schools.

Product overview

Fondation Monique-Fitz-Back operates as an environmental and social education organization for Quebec youth, offering a portfolio of interconnected programs. Its core offerings include financial support for school projects through the Programme d'aide financière, outdoor education via Enseigner dehors, youth climate mobilization through Sors de ta bulle and the annual SJCC summit, and pedagogical resources such as Mon fleuve et moi and Un transport pour mieux vivre. The organization also runs the Bourse Samare bursary program, manages youth networks including Jeunesse ACTES and Alliance engagement jeunesse, and conducts fundraising activities like Loto Voyages and the Cocktail-bénéfice annual fundraiser. These programs collectively aim to cultivate environmental and social consciousness among Quebec youth.

Differentiator

Problem solved

Functional benefit

Products and services

• Programme d'aide financière A financial aid program that distributes grants to Quebec schools to support innovative environmental and social educational projects led by students and educators. Eligible recipients are Quebec schools (primary through college) applying through a structured process; funded activities include environmental, social, and outdoor learning initiatives.
• Bourse Samare

Quantifiable outcome

• Over 520,000 youth sensitized to environmental issues since 2006 across all 17 regions of Quebec
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• Centrale des syndicats du Québec (CSQ)coreStrategic or Co-development PartnerCSQ is the founding and closest institutional partner of the foundation. CSQ is a major Quebec teachers' union federation, and the foundation originated from the EVB-CSQ movement within CSQ. CSQ provides organizational support, connects the foundation with its member schools and teachers, and is represented on the foundation's board of directors (Anne Dionne, 2nd Vice-President of CSQ, sits on the board).
• Mouvement ACTEScoreStrategic or Co-development PartnerMouvement ACTES (formerly Établissements verts Brundtland, EVB-CSQ) is the environmental education movement co-founded by Monique Fitz-Back in 1993, of which the foundation is the natural continuation. The movement spans over 900 schools and serves as the primary educational network through which the foundation's programs are deployed. Youth ACTES gatherings and initiatives are co-developed between the foundation and the movement.
• Sors de ta bullemajorStrategic or Co-development Partner'Sors de ta bulle' is a major youth climate mobilization campaign initiated and operated by the foundation. It includes the annual Sommet jeunesse sur les changements climatiques (youth climate summit), reaching thousands of students. The campaign is branded with its own website (sorsdetabulle.com) and is a flagship initiative of the foundation.
• Enseigner dehorsmajorStrategic or Co-development Partner'Enseigner dehors' is an initiative of the foundation that supports and equips primary and secondary teachers interested in outdoor teaching. The initiative is recognized for its contribution to education and is supported by educational and health organizations. It is coordinated internally and has its own website (enseignerdehors.ca).
• Jeunesse ACTESmajorStrategic or Co-development PartnerJeunesse ACTES is a youth civic engagement initiative developed in collaboration between the foundation and Mouvement ACTES, mobilizing secondary school students in social and environmental action through regional gatherings and projects.
• Alliance pour l'engagement jeunessemajorStrategic or Co-development PartnerThe Alliance pour l'engagement jeunesse is a network led by the foundation that coordinates youth civic and environmental engagement across Quebec's secondary schools. Francis Lacroix previously served as coordinator of the Alliance before becoming Director General of the foundation. The Alliance is a key vehicle for deploying the foundation's school-based programs.
• Gère tes matièresminorStrategic or Co-development Partner'Gère tes matières' is an educational initiative of the foundation focused on residual materials management and waste reduction in schools, with its own website and resources for educators.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fondation David Suzuki: Canadian charitable foundation focused on environmental education and climate engagement, with comparable programs in youth mobilization, school resources, and donor-supported campaigns.
• Nature Québec: Quebec-wide conservation organization engaging citizens and youth on environmental issues, with comparable education and grassroots mobilization activities.
• Équiterre: Quebec-based environmental NGO advancing sustainable lifestyles, schools, and communities through education, advocacy, and community programs — directly comparable mission and Quebec footprint.
• Jour de la Terre Québec: Quebec environmental organization running youth and school engagement programs on climate and sustainability — overlapping target audience and educational mission.

Broad incumbents

• Fondation du Grand Montréal: Regional community foundation supporting education, environment, and youth initiatives across Quebec — comparable grantmaking structure and donor-base model.
• Fondation Lucie et André Chagnon: One of Quebec's largest philanthropic foundations focused on education and youth development — comparable grantmaking orientation toward Quebec schools and youth outcomes.
• Greenpeace Canada: Large national environmental organization with broader advocacy remit, including youth climate mobilization and educational campaigns that overlap with the foundation's mission.

Emerging players

• Réseau québécois de l'éducation relative à l'environnement (REEQ): Quebec network dedicated to environmental education in schools, with overlapping educator training and pedagogical resource development functions for the same teacher audience.
• Centre de conservation du Québec: Quebec environmental education center referenced by the foundation's own staff as a prior employer; comparable focus on outdoor and conservation education programs.

Regional players

• Fondation One Drop: Quebec-rooted foundation focused on water access and sustainability education; comparable nonprofit structure and education programming tied to environmental themes.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/fondationmfb
• Facebookfacebook.com/fondationmf
• LinkedInlinkedin.com/company/fondationmfb
• Instagraminstagram.com/fondationmf

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Fondation Monique-Fitz-Back