Fórmula Trucks

What Fórmula Trucks does

Fórmula Trucks is a Brazilian e-commerce retailer and workshop specializing in pneumatic systems and replacement parts for heavy commercial vehicles (caminhões). Operating under the legal entity FORMULA PARTS COMERCIO DE PECAS E ACESSÓRIOS PARA VEÍCULOS EIRELI — a Brazilian EIRELI (single-member limited liability company) — the business is headquartered in São Leopoldo, Rio Grande do Sul, with a 19-person team and no disclosed external funding or parent company. The core catalog centers on pneumatic air valves (50+ sub-types including APUs, EBS modulators, ABS modulators, brake valves, governor valves, leveling valves, and protection valves), air compressors, clutch servos and cylinders, filters, brake chambers (cuícas), suspension and steering components, electrical modules, accessories, and repair kits. Parts are sourced from manufacturers including Knorr-Bremse, Wabco, Quinelato, Haldex, Brex, Vaden, and Parker, covering major truck brands such as Mercedes-Benz, Scania, Volvo, Volkswagen, Iveco, Daf, Ford, and Man.

The business operates three revenue streams. First, direct online parts sales through www.formulatrucks.com.br with unit pricing ranging from R$29.72 to R$6,634.70, a PIX payment discount of approximately 5%, and installment plans up to 6x. Second, a core exchange (Troca) program in which customers return original components for remanufactured (remano) valves, compressors, brake chambers, and calipers, with verification conducted at the on-site workshop. Third, in-person workshop services for valve and compressor repair. Go-to-market is direct-to-consumer via the e-commerce storefront, WhatsApp sales support across three dedicated phone lines, Instagram (@formulatrucks), and a single physical retail/workshop location at Avenida Senador Salgado Filho 3900, São Leopoldo. Customers are primarily SMB truck fleet operators and independent heavy-vehicle mechanics across all Brazilian states, with national shipping handled via Correios.

Name

Fórmula Trucks

Legal name

FORMULA PARTS COMERCIO DE PECAS E ACESSÓRIOS PARA VEÍCULOS EIRELI

Website

https://formulatrucks.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Fórmula Trucks is a Brazilian e-commerce retailer and workshop specializing in pneumatic system replacement parts — air valves, compressors, brake components, and suspension parts — for heavy commercial trucks, serving SMB fleet operators and mechanics nationwide.

Ownership category

akta.pro rank

Product category

Commercial Truck Parts Retail

NAICS

Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Industrial MRO Supplies for Vehicle/Equipment Workshops (Bearings, Hydraulics, Pneumatics, Fasteners) (TLAKAOAK)

akta.pro secondary industries

Hydraulic & Pneumatic Systems Service (Liftgates, Air Systems) (TLAKABAJ), Hydraulic, Pneumatic & Fluid Power Systems MRO (Cylinders, Pumps, Valves, Hoses) (TLAKAHAI)

Keywords

• Truck parts retail
• Pneumatic truck components
• Commercial vehicle parts
• Air brake systems
• Truck repair services

Headquarters

HQ city

São Leopoldo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Parts Sales: Online retail sales of new truck parts and accessories including air valves, compressors, filters, electrical components, and suspension parts. Products sold at varying price points from approximately R$30 to R$6,000+.
2. Parts Exchange (Troca): Exchange program where customers return old/original parts (core) in good condition and receive remanufactured (remano) valves and compressors. Customer must ensure original part is in good condition and bring it to the workshop for verification.
3. Workshop Services: Physical workshop provides repair and exchange services for pneumatic components. Services include valve repair, compressor repair, and core exchange verification.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Fórmula Trucks is a Brazilian e-commerce retailer and workshop operator specializing in pneumatic parts and accessories for commercial trucks, offering air valves, air compressors, brake chambers, clutch servos, filters, suspension components, electrical modules, repair kits, remanufactured exchange parts, tools, and accessories. It sells new parts, operates a remanufactured-parts core exchange program, and provides in-house workshop services for valve and compressor repair. Customers are served nationwide via online store, a physical location in São Leopoldo, and WhatsApp sales support.

Product overview

Fórmula Trucks is a Brazilian e-commerce platform specializing in parts and components for commercial trucks. The business operates under the legal entity FORMULA PARTS COMERCIO DE PECAS E ACESSÓRIOS PARA VEÍCULOS EIRELI. The core product portfolio centers on pneumatic air valves and air compressors (the largest category by sub-variety count with 50+ valve types and numerous compressor models), complemented by remanufactured parts, repair kits, filters, clutch systems, brake components, suspension/steering parts, electrical components, and modules. The company also provides workshop services for valve repair and analysis. Products are sourced from major truck component manufacturers including Knorr-Bremse, Wabco, Quinelato, Haldex, Brex, Vaden, Parker, and others, serving truck brands such as Mercedes-Benz, Scania, Volvo, Volkswagen, Iveco, Daf, Ford, and Man.

Differentiator

Problem solved

Functional benefit

Products and services

• Pneumatic Air Valves (Válvulas de Ar) Specialized pneumatic air valves for commercial truck braking, suspension, and pneumatic systems, available for multiple truck brands via online catalog with nationwide delivery.
• Air Compressors (Compressores de Ar) Air compressors for truck pneumatic systems, supplied for multiple commercial truck brands and sold via e-commerce.
• Clutch Servos and Cylinders (Servos e Cilindros de Embreagem) Clutch servos and cylinders for commercial truck clutch systems, supporting multiple truck brands and sold online.
• Truck Filters (Filtros) Range of filters for commercial trucks including cabin air, engine air, lubrication, fuel, DEF/Arla, hydraulic, air conditioning, and dryer filters.
• Repair Parts and Kits (Reparos) Repair kits and internal components for air valves, air compressors, clutch servos, brake chambers, and brake calipers sold to mechanics and fleet operators.
• Remanufactured Parts Exchange (Remanos) Remanufactured/rebuilt parts (electronic valves, air valves, clutch servos, air compressors, brake chambers, brake calipers) provided through a core exchange program where customers bring original parts to the workshop for verification.
• Suspension and Steering Parts (Suspensão e Direção) Air suspension components and steering parts, including air bags and cabin shock absorbers, for multiple commercial truck brands.
• Brake Chambers (Cuícas de Freio) Brake chambers (cuícas) for commercial truck air brake systems.
• Electrical Components (Elétrica) Electrical components for commercial trucks, including signaling equipment, sensors, and relays.
• Electronic Control Modules (Módulos) Electronic control modules for commercial truck systems.
• Truck Accessories (Acessórios) Truck accessories including nut covers/caps, air horns, radios and multimedia systems, FT glasses, and portable automotive energy generators.
• Maintenance Tools (Ferramentas Tools) Tools for commercial truck maintenance and repair.
• Workshop Repair and Exchange Services In-house workshop at the São Leopoldo location providing repair services for pneumatic components (valves and compressors) and verification of original parts for the remanufactured-parts core exchange program, including emergency roadside assistance.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• Otopéças: Brazilian e-commerce retailer specializing in truck and heavy-vehicle parts. Directly comparable as a domestic online truck-parts specialist with similar customer base of fleet operators and mechanics.
• TruckCenter / Pneucenter (regional Brazilian truck parts chains): Brazilian regional physical and online retailers of truck parts serving fleets and owner-operators. Comparable as direct competitors in truck-parts e-commerce with similar assortment and SMB customer focus.

Broad incumbents

• Mercado Livre (MercadoLibre): Dominant Latin American marketplace that hosts significant third-party truck-parts sales in Brazil. Comparable as an alternative purchase channel for the same SMB customers, though it competes as a horizontal marketplace rather than a specialist.
• WABCO / ZF Aftermarket: WABCO (now part of ZF) is a major pneumatic brake and EBS component manufacturer whose products Fórmula resells. ZF/WABCO also operates its own aftermarket distribution and service network in Brazil, making it both a supplier and a competitor for branded pneumatic parts sales.
• DPaschoal: One of Brazil's largest automotive aftermarket retailers, operating a national chain of stores plus e-commerce for tires, parts, and services. Directly comparable as a multi-channel Brazilian parts retailer serving fleets and mechanics, but at significantly greater scale and breadth than Fórmula Trucks.
• Knorr-Bremse: Global manufacturer of braking and pneumatic systems for commercial vehicles, including the TruckServices aftermarket division. Comparable because Knorr-Bremse products are a core of Fórmula's catalog and the manufacturer also sells direct to fleets and dealers.
• Bosch Automotive Aftermarket (Brazil): Bosch sells aftermarket parts and operates a workshop network (Bosch Car Service) across Brazil for vehicles including commercial trucks. Comparable as an aftermarket parts brand and service provider overlapping with Fórmula's customer base of mechanics and fleets.

Regional players

• Valeo Service Brasil: Aftermarket distributor for commercial vehicle parts in Brazil, including air-system components. Comparable as a regional aftermarket distributor serving the same truck mechanic and fleet customer base.
• Schaeffler Brasil Aftermarket: Aftermarket division supplying commercial-vehicle parts through Brazilian distribution. Comparable as a brand-led aftermarket parts channel competing for the same workshop and fleet purchasing decisions.

Emerging players

• Quinelato (Pneumatic components manufacturer, Brazil): Brazilian manufacturer of pneumatic valves and repair kits, whose products appear in Fórmula's reman and reparos lines. Comparable as a domestic supplier in the same pneumatic-truck niche whose own distribution increasingly overlaps with specialty retailers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/formulatrucks
• LinkedInlinkedin.com/company/f%C3%B3rmula-trucks

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fórmula Trucks