Foruspa

What Foruspa does

Foruspa S.L. is a privately held Spanish wellness and spa outsourcing company headquartered in Palma de Mallorca. Founded in 2016, the company specializes in delivering outsourced spa and wellness services to hotel properties across the Balearic Islands. Its core offering is full or partial outsourcing of hotel spa operations, covering therapist staffing, scheduling, product supply, marketing, and operations management. The company serves three primary customer segments: hotels with existing spa areas requiring operational outsourcing or staff augmentation, hotels without dedicated spa facilities seeking room-service massage offerings, and corporate clients needing wellness services for events and employee programs.

The company's service portfolio includes approximately 18 named treatments and 2 signature rituals (e.g., relaxing, sports, deep tissue, Hawaiian, Indian head, reflexology, lymphatic drainage massages; facials; body rituals), delivered by a team of 70 qualified therapists across more than 100 partner hotels. Underpinning operations is a proprietary management platform called Foruspa Gestión Integral, which handles centralized reservations (via call center, hotel reception, or spa staff), lead generation and marketing campaigns, treatment traceability with QR-code-based identification, pre-treatment health questionnaires, and hotel-facing analytics dashboards covering treatment volumes, peak hours, therapist performance, and strategic decision support. The company holds ISO 9001 (quality management) and ISO 14001 (environmental management) certifications.

Foruspa generates revenue through negotiated, multi-year B2B outsourcing contracts with hotel partners, supplemented by ancillary wellness consulting and corporate event services. Pricing is not publicly disclosed and is quote-based, varying with scope, headcount, and seasonal requirements. The company is privately held with no disclosed external funding rounds; it operates as FORUSPA S.L. under Spanish corporate law, with Álvaro Castarnado serving as General Manager (Gerente). The firm's geographic footprint is concentrated entirely within the Balearic Islands, and its go-to-market is direct enterprise field sales targeting hotel management and chains.

Name

Foruspa

Legal name

FORUSPA S.L.

Website

https://foruspa.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Foruspa is a Balearic Islands-based wellness and spa outsourcing company that supplies qualified therapists, operations management, and a proprietary software platform to 100+ partner hotels, enabling full or partial outsourcing of hotel spa services.

Ownership category

akta.pro rank

Product category

Hotel Spa and Wellness Outsourcing

NAICS

Facilities Support Services (561210)

SIC

Services-Facilities Support Management Services (8744), Services-Help Supply Services (7363)

akta.pro industry

PRIMARYTHALACAI

Point-of-Sale (POS) & On-Property Commerce

Travel & Hospitality/Travel Technology & Distribution Services/Hospitality Tech (PMS, CRS, Channel Managers)

Keywords

• Hotel spa outsourcing
• Wellness services
• Spa management
• Massage treatments
• Wellness consulting

Headquarters

HQ city

Palma de Mallorca

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Hotel Spa Outsourcing Services: Foruspa provides complete outsourcing of hotel wellness & spa services, including qualified therapists, management, logistics, products, and marketing. Revenue generated through service fees paid by hotel partners. Hotels benefit from increased profitability while Foruspa handles all operational aspects of the spa.
2. Spa Treatments and Massages: Direct treatment services provided to hotel guests including massages (relaxing, sports, deep tissue, Hawaiian, Indian, reflexology, lymphatic drainage), facials, body treatments, and rituals. Revenue generated per treatment session.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Foruspa provides complete outsourcing of wellness and spa services to hotels and hotel chains in the Balearic Islands, delivering qualified therapists, scheduling, treatment menus, product supply, logistics, and marketing support. It operates four service models tailored to whether the hotel has a dedicated spa area, lacks spa facilities, needs temporary staff reinforcement, or requires wellness services for events. A proprietary internal management platform supports centralized reservations, treatment traceability, health questionnaires, and hotel analytics.

Product overview

Foruspa is a wellness & spa outsourcing company that operates as a single unified service offering. The core portfolio consists of (1) a proprietary internal management platform for hotel spa operations, (2) a comprehensive suite of 18 named treatments and 2 signature rituals, and (3) four distinct outsourcing service models: full spa management for hotels with existing wellness areas, massage services for hotels without dedicated spa facilities, spa staff augmentation, and wellness services for events. The offering also includes wellness consulting and advisory services. All components are delivered by a team of 70+ therapists across 100+ partner hotels.

Differentiator

Problem solved

Functional benefit

Products and services

• Gestión de Hotel CON Área Wellness (Full Spa Management for Hotels with Wellness Area) Full-service outsourcing of spa and wellness area management for hotels that already operate wellness facilities, including staffing, scheduling, product supply, marketing, and operations.
• Gestión SIN Área Wellness (Massage Coordination for Hotels Without Spa) Coordination and management of massage services delivered as room service for hotels that do not have dedicated spa facilities, enabling them to offer wellness services without capital investment.
• Refuerzo de Planta de SPA (Spa Staff Augmentation) Staff augmentation service providing additional qualified therapists to hotel spa areas on a temporary or indefinite basis to support peak demand periods.
• Servicios para Eventos (Wellness Services for Events) Physiotherapy and wellness services incorporated into events, meetings, or corporate gatherings, adding value as an extra service for non-hotel companies and event organizers.
• Estudio y Consultoría Wellness (Wellness Consulting) Wellness consulting service including prior analysis, implementation proposals, team creation, and ongoing service management for hotels seeking to improve or outsource spa operations.
• Externalización de Servicios Wellness (Wellness Outsourcing) Comprehensive outsourcing of hotel spa and wellness services including staff recruitment, logistics, promotional campaigns, and all necessary products and commercial support materials.
• Foruspa Gestión Integral Program (Proprietary Spa Management Platform) Proprietary internal management program for centralized reservation management, lead generation, treatment traceability, health questionnaires, service feedback collection, and detailed operational analytics for hotel management.

Quantifiable outcome

• Cost savings for hotel partners through reduced labor costs and efficient staff management
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mindbody: Leading software platform for fitness, wellness, and beauty businesses, including spa and salon scheduling, payments, and client management. Comparable because it serves as the technology layer that Foruspa replicates internally with its Gestión Integral platform, and competes for the same operational IT budget at spa-providing venues.
• Vagaro: Cloud-based booking, marketing, and business management software for salons, spas, and fitness studios. Comparable as a direct competitor to Foruspa's in-house management platform, targeting the same spa and wellness operator workflow.
• ResortSuite: Hospitality-focused guest experience and spa management software used by hotels and resorts for bookings, point-of-sale, and reporting. Direct peer to Foruspa's technology platform, particularly in the resort and hotel spa segments where Foruspa competes.
• Book4Time: Cloud-based spa, wellness, and activity booking and management software vendor serving hotels, resorts, and day spas globally. Highly comparable because Foruspa's proprietary Gestión Integral platform targets the same operational workflows (reservations, treatment tracking, reporting) that Book4Time sells as its core product.
• Trilogy Spa Ventures: US-based outsourced spa management company that partners with hotels and resorts to operate their spa facilities end-to-end. Direct competitive overlap with Foruspa's core outsourced spa management service for hotels, including staffing, operations, and revenue optimization.
• WTS International: Global spa and wellness management consultancy that operates and advises hotel, resort, and residential wellness facilities. Comparable to Foruspa as a turnkey outsourced wellness operator targeting hotels, though operating primarily in the US and Middle East rather than Europe.

Broad incumbents

• OneSpaWorld: Large-scale operator of health, beauty, and wellness services, primarily onboard cruise ships and at luxury resort destinations. Comparable as a major incumbent in outsourced wellness services for the hospitality sector, though with significantly greater scale and a different geographic mix than Foruspa.
• Six Senses Hotels Resorts Spas: Luxury hotel and resort operator (owned by IHG) with an integrated wellness and spa proposition. Comparable as a broader incumbent that sets the standard for premium hotel-based wellness experiences, against which outsourced operators like Foruspa position their service offering.
• Mandarin Oriental Hotel Group: Luxury hotel group renowned for its in-house spa operations, frequently cited as the benchmark for hotel spa quality. Comparable as a large incumbent that has historically insourced spa operations — the very approach Foruspa's outsourcing model is designed to replace or supplement.

Others

• SpaFinder Wellness: Wellness marketplace and discovery platform for spas, treatments, and wellness experiences. Comparable thematically as an ecosystem participant in the hotel and destination spa market, though it operates on the demand-side rather than as an outsourced operator like Foruspa.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/foruspa
• Facebookfacebook.com/Foruspa-2087268611555164
• Instagraminstagram.com/foruspa
• LinkedInlinkedin.com/company/foruspa-sl

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Foruspa