Frankston Radio Cabs

What Frankston Radio Cabs does

Frankston Radio Cabs, operating under the brand name Frankston Taxis, is a regional taxi service provider headquartered in Seaford/Frankston, Victoria, Australia, and legally organized under the parent entity Silver Top Taxi Pty Ltd as a proprietary limited company. The company delivers door-to-door chauffeured transportation to individual consumers, corporate clients, and airport travelers across the Frankston Peninsula and broader Melbourne metropolitan area, with stated reach also extending to Sydney. Service tiers include standard taxis, Silver Service (premium air-conditioned vehicles), SUVs, and Maxi Taxis for groups, alongside specialized airport transfer and parcel delivery offerings.

The technology stack centers on the Silver Top Taxi mobile application, available on iOS and Android and built by third-party provider Jango Solutions (app ID net.jmango.silvertop). Core product features include one-touch booking, live GPS tracking for ride safety, in-app payment processing (credit card, PayPal, Tap and Go), and cash options. Booking is also supported via dedicated phone lines (13 5000 and 9786 3322) and a web-based online reservation portal. The operator ecosystem comprises passenger apps, a corporate account portal, a driver portal, and a Levy & Operator Account Portal for managing operator relationships.

Revenue is generated entirely on a transaction-fee basis from per-trip taxi fares, with the company emphasizing that 100% of payment flows to drivers as a value proposition differentiator. Pricing is usage-based on distance and time, with estimated fares provided before ride confirmation. Customer segments include individual consumers (primary), corporate accounts (monthly billing), airport travelers, and parcel delivery customers. Marketing is executed primarily through organic social media channels (Facebook, Instagram, YouTube, LinkedIn, TikTok) under the Silver Top Taxi brand identity.

Name

Frankston Radio Cabs

Legal name

Silver Top Taxi Pty Ltd

Website

https://frankstoncabs.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Frankston Radio Cabs (Frankston Taxis) is a regional Australian taxi brand operating under Silver Top Taxi Pty Ltd, providing door-to-door chauffeured transport, airport transfers, and parcel delivery across the Frankston Peninsula and Melbourne metropolitan area via phone, web, and mobile app booking.

Ownership category

akta.pro rank

Product category

Taxi Services

NAICS

Taxi and Ridesharing Services (48531), Taxi and Limousine Service (4853)

SIC

Transportation Services (4700)

akta.pro primary industry

Taxi Dispatch & Fleet Management Operators (Radio/Call Center) (TLAFAHAG)

akta.pro secondary industries

Airport Taxi & Ground Transportation Operators (TLAFAHAE), Chauffeured / Black Car & Executive Car Services (THACAIAC), Dispatch / Call Center Taxi Services (THADAEAB)

Keywords

• Taxi services
• Passenger transportation
• Airport transfers
• Parcel delivery
• Corporate accounts

Headquarters

HQ city

Frankston

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Taxi Service Fares: Revenue generated from passenger transportation services charged on a per-trip basis. Fares are calculated based on distance and time, with payment options including in-app credit card, PayPal, Tap and Go, or cash in the vehicle.
2. Airport Taxi Services: Specialized airport transfer services providing transportation to and from airports, operating as a subset of the core taxi service with standard fare structure.
3. Parcel Delivery Services: Delivery service for parcels and packages using the taxi fleet, generating additional transaction revenue per delivery.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Frankston Radio Cabs (Frankston Taxis) provides door-to-door, fully chauffeured taxi transportation services for individuals, groups, and corporate clients across the Frankston Peninsula, Melbourne, and Sydney metropolitan areas. The fleet of modern air-conditioned vehicles supports standard taxis, Silver Service premium, SUVs, and Maxi Taxis, with bookings accepted via phone, online portal, and the Silver Top Taxi mobile app (iOS and Android) featuring live GPS tracking and multiple payment methods. Additional offerings include airport transfers, parcel delivery using the taxi fleet, and dedicated corporate account billing.

Product overview

Frankston Radio Cabs operates as a taxi service under the Silver Top Taxi network, offering a unified passenger booking platform through its Silver Top Taxi mobile app. The service portfolio includes core taxi transportation services (standard taxis, Silver Service vehicles, SUVs, and Maxi Taxis), airport transfers, and parcel delivery. The ecosystem comprises passenger-facing mobile applications for iOS and Android, corporate account management tools, and driver/operator portals for fleet management. The company serves the Frankston Peninsula region and broader Melbourne and Sydney metropolitan areas.

Differentiator

Problem solved

Functional benefit

Brands

• Silver Top Taxi: Core standard taxi service brand offering air-conditioned vehicles and standard taxi services in Melbourne and Sydney.
• Premier Silver Top Taxi
• West Suburban Taxis

Products and services

• Frankston Taxis Door-to-Door Service Door-to-door, fully chauffeured taxi transportation service for individuals, groups, and corporate clients across the Frankston Peninsula, Melbourne, and Sydney metropolitan areas, using a modern air-conditioned fleet.
• Silver Top Taxi Mobile App Mobile application for iOS and Android enabling passengers to book taxis in Melbourne and Sydney with one-touch booking, live GPS tracking, and multiple in-app payment options.
• Airport Taxi Services Taxi transportation to and from Melbourne and Sydney airports, provided as part of the Silver Top Taxi network for airport travelers.
• Parcel Delivery Services Parcel and package delivery service utilizing the taxi fleet's door-to-door network for small parcel, urgent document, and last-mile delivery needs.
• Corporate Account Program Dedicated business account service for corporate clients requiring taxi transportation, with a dedicated sign-in portal, streamlined billing, monthly invoicing, and reporting capabilities.
• Taxi Installations Service Installation service for taxi equipment in vehicles, offered to operators joining the Silver Top Taxi network.

Quantifiable outcome

• Live GPS tracking enables real-time monitoring for ride safety
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Silver Top Taxi Pty LtdcoreOthersFrankston Taxis operates as part of the Silver Top Taxi group, which is the parent company. The group includes subsidiary taxi services: West Suburban Taxis and Premier Silver Top Taxi, forming an integrated taxi network across Melbourne.
• Apple App StorecoreChannel Partner/ Reseller/ DistributorSilver Top Taxi mobile application is distributed through the Apple App Store for iOS devices, enabling customers to download and book taxi services through the app platform.
• Google Play StorecoreChannel Partner/ Reseller/ DistributorSilver Top Taxi mobile application is distributed through Google Play Store for Android devices, enabling customers to download and book taxi services through the app platform.
• West Suburban TaxisminorOthersSubsidiary taxi company within the Silver Top Taxi group network, serving western suburban Melbourne areas as part of the integrated taxi service offering.
• Premier Silver Top TaximinorOthersPremium taxi service subsidiary within the Silver Top Taxi group, offering higher-tier taxi services as part of the integrated network.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Uber Australia: Global rideshare incumbent with the largest Australian presence across Melbourne and Sydney. Broad incumbent that competes for the same passenger trips but with a vastly different gig-driver, dynamic-pricing model.
• DiDi Australia: Major rideshare platform operating in Australian cities. Broad incumbent competitor for on-demand passenger trips, offering a comparable app-based booking experience.
• Ola Australia: Rideshare platform with Australian operations, competing for the same on-demand passenger trip demand as Frankston's app-based service.

Direct peers

• 13cabs: Australia's largest taxi network operating across major metro areas with phone, app, and online booking plus corporate accounts. Most directly comparable to Frankston/Silver Top on operating model, multi-city coverage, and traditional taxi dispatch with a modern app layer.
• Black Cabs Melbourne: Melbourne-based traditional taxi network with app booking and corporate accounts. Direct competitor on geography (Melbourne metro) and product (chauffeured point-to-point taxi service).
• West Suburban Taxis: Sister subsidiary within the Silver Top Taxi Pty Ltd group serving western suburban Melbourne. Directly comparable as a regional taxi brand sharing the same app, driver portals, and corporate accounts under a common operating entity.
• Premier Silver Top Taxi: Premium taxi sub-brand within the Silver Top Taxi group. Comparable as a higher-end chauffeured taxi offering that overlaps with Frankston's Silver Service tier, sharing dispatch and app infrastructure.
• Silver Top Taxi: Core standard-taxi brand of the parent Silver Top Taxi Pty Ltd group. Most directly comparable as the primary operating brand within the same legal entity and platform stack as Frankston Taxis.
• Yellow Cabs (Melbourne): Long-established Melbourne taxi operator offering metered taxi services, corporate accounts, and airport transfers. Comparable regional metro taxi peer competing for similar rider and corporate segments.

Emerging players

• GoCatch: Australian-founded taxi and rideshare app targeting professional drivers and corporate accounts. Comparable as an app-first, Australia-specific passenger transport platform focused on regulated drivers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC9Udr_I_x3XsoNh-Tm3hbuA
• Facebookfacebook.com/SilverTopTaxi
• LinkedInlinkedin.com/company/frankston-radio-cabs
• Instagraminstagram.com/silvertoptaxi
• TikToktiktok.com/@silvertoptaxis

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Frankston Radio Cabs