Fremad Valby

What Fremad Valby does

Fremad Valby is a Danish non-profit multi-sport association (forening) founded in 1904, headquartered in the Valby district of Copenhagen. It serves local community members across age groups with football as its primary sport, alongside handball, swimming, and more than 60 additional sporting activities. The club's product surface spans age-tiered youth football (from "smølferne" micro-age groups through senior teams), women's and girls' football (where it has become Copenhagen's largest department), futsal, eSport, recreational Fodboldfitness, and targeted health-inclusion programs including FC Parkinson and football for prostate cancer survivors. Operations are supported by a physical infrastructure portfolio consisting of Bevægelseshuset, Hafnia Hallen, Valby Vandkulturhus (swimming facility), and Valby Idrætspark, supplemented by recent investment in artificial turf pitches with lighting. Administrative operations run on DBU's KampKlar platform, and coaching development is integrated with FC København's FCK Coach platform.

The club operates roughly 16 paid staff who coordinate a much larger volunteer coach base, and runs a non-profit membership subscription model with monthly fees tiered from 30 to 195 Danish kroner depending on age, team, and activity. Revenue is supplemented by sponsorships, tournament operations (including the Valby Cup), international training camps, facility rentals, and public-sector partnerships — most notably a Social Task Force collaboration with Copenhagen Municipality supporting refugee integration. In 2022 the club obtained DBU Børneklub certification, formalizing youth-program quality standards under the Danish Football Association. Fremad Valby is not a venture-backed or investor-oriented entity; it is a member-funded community association, and its competitive context is local Danish amateur and youth sports rather than a scalable market.

Name

Fremad Valby

Legal name

Fremad Valby

Website

https://fremadvalby.dk

Company type

Private

Founded year

1904

Operating status

Operating

Headcount range

11–50 employees

Short description

Fremad Valby is a non-profit Danish multi-sport association founded in 1904 in Valby, Copenhagen, offering football (primary), handball, swimming, and 60+ activities to local community members across age groups, supported by member subscriptions, sponsorships, and public-sector partnerships.

Ownership category

akta.pro rank

Product category

Community Sports Club

NAICS

Sports and Recreation Instruction (61162), Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Youth Athlete Development & Long-Term Athlete Development (LTAD) (HSADAEAE)

Keywords

• Community sports club
• Youth football training
• Swimming lessons children
• Senior fitness programs
• Amateur handball teams

Headquarters

HQ city

Copenhagen SV

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Fees: Monthly membership fees collected from all members across football, handball, swimming, and +60 activities. Fees vary by sport and age group, billed monthly via automatic collection.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Fremad Valby is a multi-sport club based in Valby, Copenhagen offering organized football (from early childhood ages 2-5 through senior men's, women's, and +60 teams), women's senior handball, swimming instruction for children ages 5-12, and senior activities (gymnastics, petanque, table tennis, badminton, football fitness, disc golf). The club operates from clubhouse facilities, sports halls, and aquatic centers, providing a complete sport pathway from childhood to senior age with volunteer-led coaching.

Product overview

Fremad Valby is a multi-sport club offering football, handball, and swimming programs. Football is the primary sport with comprehensive coverage from children's Smølferne programs (ages 2-5) through youth teams (U6-U19) to senior men's, women's, and +60 divisions. The club operates from three main facilities: Bevægelseshuset (clubhouse), Hafnia Hallen (sports hall), and Valby Vandkulturhus (swimming venue). Additional offerings include specialized Football Fitness programs, FC Prostata, swimming lessons for children ages 5-12, +60 sports activities, and social integration programs. The club uses KampKlar for team administration and FCK Coach for training program management.

Differentiator

Problem solved

Functional benefit

Brands

• Bevægelseshuset: The clubhouse/hub for all football activities including Smølfetræning, Aktiv4Ever, and the club's administration.
• Søstjerner
• Søheste
• Flyvefisk
• Smølferne
• Smølfetræning
• Aktiv4Ever
• Fodboldfitness
• FC Prostata

Products and services

• Fodbold (Football)
• Seniorhåndbold (Senior Handball)
• Svømning (Swimming)
• +60 Idræt (+60 Sports)
• Smølferne (Early Childhood Football)

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• FC KøbenhavncoreStrategic or Co-development PartnerFCK cooperation club project providing access to FCKCoach platform with training programs for all age groups. Fremad Valby's annual plans are aligned with FCK's development plans.
• Hafnia-HallencoreOthersSports hall facility partner where football and handball activities are conducted. Located at Julius Andersens Vej 6.
• Copenhagen Municipality (Københavns Kommune)coreStrategic or Co-development PartnerCooperation with municipality to receive refugee children from Welcome House Ottiliavej in Valby. Part of Social Task Force initiative.
• Welcome House ValbycoreStrategic or Co-development PartnerWelcome House at Ottiliavej in Valby - cooperation partner for integrating refugee children into football through Social Task Force.
• DIF Get2SportminorGTM or Marketing PartnerNational sports federation program supporting sports access for all, referenced as a collaboration partner.
• KIES (Københavns Idræts-Efterskole)minorOthersSports boarding school partnership for athlete development.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hvidovre IF: Greater Copenhagen amateur multi-sport club offering football and other activities. Comparable size, community-driven structure, and participation in Denmark's lower football divisions.
• Kjøbenhavns Boldklub (KB): Long-standing Copenhagen football club with amateur status and youth development programs. Similar profile in the local competitive amateur football landscape.
• Vanløse IF: Copenhagen district-level amateur multi-sport club. Comparable scale, member-driven governance, and youth football activities targeting local families.
• Brønshøj Boldklub: Copenhagen-based amateur football club with broad youth and senior programs. Comparable member-base structure, voluntary coaching model, and participation in the lower Danish football league system alongside Fremad Valby.
• Boldklubben 1893 (B93): Copenhagen amateur football club with youth-to-senior pathways and community participation focus. Operates in the same local amateur football ecosystem as Fremad Valby.
• Sundby Boldklub: Amateur football club serving Copenhagen's northern districts. Comparable community-based operating model and volunteer-driven youth programming.
• BK Frem: Historic Copenhagen amateur football club (founded 1886) operating in a similar community-led model with multiple sport sections and youth development. Directly comparable as a long-established Valby/Copenhagen amateur association.
• Akademisk Boldklub (AB): One of Copenhagen's oldest football clubs with a multi-sport community model. Comparable heritage, breadth of youth programs, and reliance on volunteer infrastructure similar to Fremad Valby.

Broad incumbents

• Brøndby IF: Major Copenhagen-area professional football club with broad community and youth programs. Comparable multi-sport footprint and engagement with the same metropolitan catchment, though at a much larger professional scale.
• FC København: Denmark's premier professional football club and Fremad Valby's strategic cooperation partner. Relevant as a broader incumbent that shapes the local football ecosystem and provides the FCKCoach platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Fremadvalby
• YouTubeyoutube.com/playlist?list=PLAvoXY4HlWvVMnFD5gBU3mPr4O2_QiPxw
• LinkedInlinkedin.com/company/fremad-valby

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fremad Valby