Friday Health

What Friday Health does

Friday Health is a female-founded, multi-disciplinary integrative health clinic operating from a single location at 1245 W Broadway #302 in Vancouver, British Columbia. The clinic was co-founded by three naturopathic doctors—Dr. Aubrey Shannon, Dr. Lauren Browne, and Dr. Tanelle Westgard—and employs 18 or more practitioners spanning naturopathic medicine, Traditional Chinese Medicine (TCM), acupuncture, manual osteopathy, clinical nutrition, and lab services. It serves individual consumers seeking complementary and alternative healthcare approaches, with use cases spanning chronic pain management, women's health and fertility, sports injury recovery, pediatric care, metabolic health, and aesthetic services.

The clinic's service portfolio includes regenerative injection therapies (Platelet Rich Plasma and Prolotherapy performed under ultrasound guidance), IV and intramuscular nutrient therapy, ozone therapy, shockwave therapy, laser therapy, neuromodulators (Dysport Cosmetic), microneedling, and PRP-based skin and hair rejuvenation. Patient appointments are booked through the Jane App online platform, and the clinic direct-bills most insurance providers in addition to accepting ICBC claims for post-accident acupuncture. Pricing is largely opaque and requires consultation, though select services are publicly disclosed—including prolotherapy sessions priced at $245–$345 and a new patient consultation fee of $375 (effective June 1, 2025).

Friday Health operates as a private, practitioner-owned entity with no disclosed institutional investors, parent company, or funding rounds. Its go-to-market is direct-to-consumer, supported by organic channels including Instagram, Facebook, an educational blog, and an email newsletter, plus a recently launched practitioner-referral form. The clinic received recognition as a winner of the 28th Annual Best of Vancouver 2024 award from The Georgia Straight, and operates without proprietary technology, AI/ML systems, mobile applications, or disclosed third-party integrations beyond the Jane App booking platform.

Name

Friday Health

Legal name

Friday Health

Website

https://fridayhealth.ca

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Friday Health is a female-founded, multi-disciplinary integrative health clinic in Vancouver, BC, co-founded by three naturopathic doctors and staffed by 18+ practitioners offering naturopathic medicine, TCM, acupuncture, regenerative injection therapy, osteopathy, and aesthetic services to individual patients.

Ownership category

akta.pro rank

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Patient Consultation and Treatment Services: Revenue generated from billable healthcare consultations, diagnostic services, and therapeutic treatments across multiple disciplines including naturopathic medicine, TCM, acupuncture, regenerative therapies, and aesthetic medicine. Direct billing to insurance providers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Friday Health is a female-founded, multi-disciplinary integrative health clinic in Vancouver that delivers in-person naturopathic, Traditional Chinese Medicine, acupuncture, manual osteopathic, regenerative injection (PRP and Prolotherapy), aesthetic, pain relief and clinical nutrition services to individual patients. Treatments are scheduled through Jane App online booking, performed at a single clinic location, and direct-billed to most insurance providers. The clinic's service portfolio is coordinated across 18+ practitioners to provide root-cause-focused, evidence-based care.

Product overview

Friday Health is a female-founded multi-disciplinary health clinic offering an integrated portfolio of complementary and alternative medicine services. The clinic provides Naturopathic Medicine as its primary care foundation, supplemented by Traditional Chinese Medicine (including acupuncture), Regenerative Injection Therapy (PRP and Prolotherapy with ultrasound guidance), Lab Services (IV therapy, ozone, shockwave, laser), and Manual Osteopathic Practitioners. Additional services include Aesthetic Medicine (neuromodulators, microneedling, PRP skin/hair), Pain Relief Therapy, Holistic Nutrition, Naturopathic Paediatric Care, and Metabolic Health services. The clinic operates as a unified practice where practitioners collaborate across disciplines to provide comprehensive, root-cause-focused patient care.

Differentiator

Problem solved

Functional benefit

Products and services

• Naturopathic Medicine A distinct primary care service combining naturopathic and modern medicine approaches, addressing musculoskeletal, digestive, hormonal, skin and mental health concerns through regenerative injection therapy, functional medicine, herbal medicine, pharmaceutical therapy, physical medicine and acupuncture for individual patients.
• Traditional Chinese Medicine A time-honored healthcare system using acupuncture, herbal medicine, dietary counseling and soft tissue work to restore qi flow and promote healing for individual patients seeking holistic care.
• Regenerative Injection Therapy Uses Platelet Rich Plasma (PRP) and Prolotherapy combined with ultrasound guidance to promote regenerative healing of connective tissues including ligaments, tendons, joint tissue and cartilage for patients with musculoskeletal injuries and chronic pain.
• Prolotherapy Regenerative injection therapy using dextrose-based solution to stimulate the body's natural healing process for weakened or damaged ligaments and tendons, treating chronic musculoskeletal pain including arthritis and sports injuries. Sessions priced at $245-$345 per 30-minute appointment, with extended 60-75 minute sessions including nerve blocks.
• Acupuncture Safe and natural treatment involving insertion of sterile hair-thin needles into various body points to balance qi and restore health for a wide variety of conditions, with ICBC claims accepted after motor vehicle accidents.
• Manual Osteopathic Practitioners Hands-on approach using myofascial release, cranio-sacral osteopathy, osteo-articular adjustments, visceral osteopathy and muscle energy techniques to assess, treat and prevent injury by improving structural alignment and circulation for individual patients.
• Aesthetic Medicine Holistic approach to successful aging and skin health offering Neuromodulators (Dysport Cosmetic), PRP Hair Restoration, PRP Skin Rejuvenation and Microneedling treatments for individual patients.
• Pain Relief Therapy Advanced treatments including Ozone Therapy, Hyaluronic Acid Injections, Cortisone Injections and Trigger Point Injections targeting root causes of chronic and acute pain for individual patients.
• Lab Services In-clinic Lab Services including Intravenous and Intramuscular Nutrient Therapy, Ozone Therapy, Shockwave Therapy and Laser Therapy for individual patients.
• Holistic Nutrition Clinical nutritionist service taking a whole-body approach to health, addressing nutrition, lifestyle and environmental factors contributing to disease for individual patients.
• Naturopathic Paediatric Care Paediatric naturopathic care supporting infants, children and teens using evidence-informed approaches with safe, age-appropriate therapies including nutrition guidance, supplements, herbal medicine and lifestyle support.
• Fascial Stretch Therapy Stretching therapy service offered at the clinic to support mobility, recovery and structural health for individual patients.
• Stimpod Therapy Therapy service listed under the clinic's offerings for pain management and healing for individual patients.
• Metabolic Health Service addressing metabolic health conditions and concerns for individual patients, including weight management, diabetes and related concerns supported by practitioners such as Dr. Natalie MacIsaac.
• New Patient Naturopathic Consultation Initial naturopathic consultation service with Dr. Seema Kanwal, ND, priced at $375 effective June 1, 2025 for new patients seeking integrative care for acute and chronic conditions.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Others

• Jane App: Practice management and online booking platform used by Friday Health. Not a competitor, but the dominant clinic software enabling DTC booking, charting, and direct billing across the integrative clinic peer set.

Broad incumbents

• Well Health Clinics: Canadian multi-clinic primary and allied health network. Not a specialty integrative clinic, but represents the broader incumbent model of multi-location health service delivery that Friday Health could grow into.

Emerging players

• Toronto Integrative Medicine Centre: Toronto-based integrative practice combining naturopathic, functional, and conventional medicine. Comparable modality mix and clinical philosophy; useful as a sizing benchmark outside Friday Health's home market.

Direct peers

• Sage Health: Vancouver clinic offering naturopathic medicine, IV therapy, and aesthetic services. Competes with Friday Health on elective, cash-pay regenerative and aesthetic service lines in the same metro.
• Qi Integrated Health: Vancouver-based multi-disciplinary clinic offering naturopathic medicine, TCM, acupuncture, osteopathy, and massage under one roof. Closest direct comparable to Friday Health in scope, geography, and integrative care model.
• Integrative Naturopathic Medical Centre: Toronto-based multi-disciplinary naturopathic and integrative medicine clinic. Closest Canadian peer outside Vancouver; demonstrates the same multi-practitioner, multi-modality business model at greater scale.
• Evolve Integrative Health: Lower Mainland integrative clinic offering naturopathic, TCM, osteopathy, and rehabilitation services. Directly comparable on service mix and target patient profile in the same regional market.
• Yaletown Naturopathic Clinic: Established Vancouver integrative clinic providing naturopathic medicine, IV therapy, acupuncture, and aesthetic services. Overlaps Friday Health on core service mix and DTC consumer positioning in the same metro.
• Clarity Health: Vancouver integrative health clinic with naturopathic doctors, TCM practitioners, and allied therapists. Comparable to Friday Health in offering multi-disciplinary care in a single location with a similar patient demographic.
• Acumamas Wellness: Vancouver clinic specializing in women's health, fertility, and pregnancy acupuncture/TCM care. Comparable on integrative modality and Vancouver geography, especially on the women's health segment Friday Health highlights.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/fridayhealth
• LinkedInlinkedin.com/company/friday-health

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Friday Health