Fruitland Sp.zo.o.

What Fruitland Sp.zo.o. does

Fruitland Sp. z o.o. is a Polish B2B fruit producer and exporter founded in 2011, structured as a producer group aggregating orchardists from the Sochaczew region of Mazovia. The company's core product is fresh apples, offered across more than ten varieties (Jonagored, Idared, Gala Must, Striped Gala, Mutsu, Red Prince, Ligol, Golden Delicious, Red Chief, Champion), with seasonal availability extending from late September through June and year-round supply enabled by modern Ultra Low Oxygen (ULO) cold storage. Operations are anchored by a sorting and packaging facility in Sochaczew featuring a 4-lane Maf-Roda water-loaded sorting machine integrated with GlobalScan Vision technology that captures 24 photographs per fruit for color, dimension, shape, quality, and weight grading, and managed through the Orfea sorting system; the facility supports 32 packing tables and is paired with ~10,000 tons of storage capacity, of which half resides in newly built ULO chambers held at a constant 2°C.

The business monetizes through four intertwined revenue streams: fresh apple wholesale (its dominant line, sold to international distributors and European retail chains), packaging services (bushel cartons, open cardboard boxes in 11kg/13kg configurations, OVO-branded custom-color cartons, and wooden crates for long-distance shipping), cold-storage services leveraging the ULO chambers, and refrigerated transport and shipping-container logistics. Distribution combines an owned refrigerated fleet (1-24 ton capacity with GPS tracking, covering Europe and Russia) with worldwide container shipping coordinated by an external spedition partner. Geographic reach spans Poland, broader Europe, Russia, and Far East markets (India, Philippines, China, Hong Kong), where the registered OVO trademark and its professionally designed bushel-box packaging carry meaningful brand recognition. Go-to-market is sales-led and B2B, supported by a multilingual (Polish/English/Chinese) corporate website, named commercial contacts (Sara for sales, Helena for logistics), and trade-event presence; pricing is quote-based and not publicly disclosed.

Name

Fruitland Sp.zo.o.

Legal name

Fruitland Sp. z o.o.

Website

https://fruitland.pl

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Fruitland Sp. z o.o. is a Polish B2B apple producer and exporter, founded in 2011 as a Sochaczew-region producer group, serving international distributors and European retail chains across Europe, Russia, and Far East markets via the OVO brand.

Ownership category

akta.pro rank

Product category

Fresh Apple Production and Export

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (424480)

SIC

Wholesale-Groceries, General Line (5141)

akta.pro primary industry

Fresh Fruit Wholesale (AFAIACAA)

akta.pro secondary industries

Import / Export Produce Wholesale (Cross-Border Trading) (AFAIACAH), Fresh Produce Distribution (CRAOABAB), Fresh Produce Wholesale (Fruit & Vegetables) (AFAIABAE)

Keywords

• Apple production
• Fresh fruit exports
• Cold storage services
• Refrigerated transport logistics
• Fruit sorting packaging

Headquarters

HQ city

Sochaczew

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Fresh Apple Sales: Primary revenue stream from growing, sorting, and selling fresh apples in various varieties (Jonagored, Idared, Gala, Mutsu, Red Prince, Ligol, Golden, Red Chief, Champion) to wholesale buyers, retailers, and international distributors
2. Packaging Services: Provides sorting and packaging services using proprietary equipment, offering various packaging options including bushel boxes, cardboard boxes, and wooden crates
3. Cold Storage Services: Offers ULO storage facilities (~10,000 tons capacity) enabling clients to store fruit with cold chain continuity
4. Transport Logistics: Owns refrigerated transport fleet (1-24 tons capacity) and offers shipping container services worldwide, supervised by qualified spedition company

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Fruitland Sp. z o.o. is a Polish apple producer and exporter that grows, sorts, packages, and ships fresh apples in 10+ varieties (Jonagored, Idared, Gala Must, Striped Gala, Mutsu, Red Prince, Ligol, Golden Delicious, Red Chief, Champion) to wholesale distributors and retail chains across Europe, Russia, and Far East markets. Beyond the core fruit product, the company offers sorting and packaging services using automated optical sorting equipment, ULO cold storage capacity of ~10,000 tons, and its own refrigerated transport fleet (1–24 tons) plus shipping container services worldwide. The OVO branded premium packaging line is targeted at demanding customers in India, Philippines, China, and Hong Kong.

Product overview

Fruitland Sp.zo.o. is a Polish fruit production and export company, established in 2011 as a producer group. The company offers a comprehensive portfolio centered on apple varieties (Jonagored, Idared, Gala Must, Striped Gala, Mutsu, Red Prince, Ligol, Golden Delicious, Red Chief, Champion), complemented by vegetables. Their operations span sorting and packaging services using advanced Maf-Roda sorting equipment and GlobalScan Vision technology, various packaging solutions (Bushel cartons, open cardboard boxes in multiple sizes, wooden crates, collective packaging), cold storage services with ULO chambers, and refrigerated transport across Europe and Russia plus sea containers worldwide. The OVO sub-brand represents their premium apple offering targeting demanding customers and Far East markets.

Differentiator

Problem solved

Functional benefit

Brands

• OVO: Premium apple brand targeting demanding customers in Far East markets including India, Philippines, China, and Hong Kong. Features professionally designed bushel box packaging.

Products and services

• Jonagored apples Large or very large apple, conical or spherical with smooth greenish or yellowish skin and deeply red blush; yellow, coarse-grained, firm, juicy flesh with favorable sugar-to-acid ratio and intense aroma. Sold to wholesale distributors and retail chains.
• Idared apples Round or elliptical, medium-sized but heavy apple (140g) with tough shiny pale yellow skin, pale red to creamy striped blush, and white or creamy juicy slightly sour flesh. Exceptionally tasty when properly harvested and stored.
• Gala Must apples Covered in 3/4 with intense, blurred crimson blush; oval or cone-shaped, vertically striped or mottled, orange in colour. Available from end of September till March.
• Striped Gala apples Medium or small size apple with creamy or yellowish tender sweet flesh and intense aroma; skin is deep red with delicate greenish stripes. Available from end of September till March. A Royal Gala variety widely known in Western Europe.
• Mutsu apples Apple of Japanese origin, rather large, conical with greenish shiny skin and pale red blush; creamy juicy slightly sour flesh. Available from October till March. Suitable as a snack or semi-product.
• Red Prince apples Large (75-85mm) oval or cone-shaped apple with shiny skin almost 100% covered in dark red blush; juicy and rich in sugars. Colouring starts early producing a deep red shade.
• Ligol apples Very large apple with shiny skin covered with bright red blush on the sunny side; powdery juicy flesh with intense aroma. Available from October to June. Popular in Poland as the most delicious native apple variety.
• Golden Delicious apples Medium-sized fruit with shades of skin colour from pale green to yellowish to bright red fuzzy blush; rusty coarse solid slightly juicy flesh with unique sweetness-sour balance. Available from October till beginning of May.
• Red Chief apples Large apple with bright and shiny deeply red skin; a variety of Red Delicious widely grown in Poland for cold resistance. Known for juicy, tasty flesh.
• Champion apples Medium-sized apple (also known as 'szampion') with delicate yellowish skin with red stripes and tasty juicy flesh. Ripe in middle of September; available till end of March. Particularly popular in Eastern Europe, resembling Royal Gala in taste and colour.
• OVO Apple premium brand Premium apple brand owned by Fruitland targeting demanding customers in Far East countries (India, Philippines, China, Hong Kong). Features professionally designed bushel-box packaging.
• Bushel carton packaging Dimensions 330 x 510 x 310mm, net weight 18kg. Available in any colour or with OVO trademark. Uses 4 or 5-layered cellulose divider. Apple quantity options from 72 to 216 fruits. Ideal for container transport.
• Open cardboard box with moulded paper tray Open cardboard box with moulded paper tray, dimensions 400 x 600 x 175mm. Apple size options from 65-70mm to 95-100mm diameter. Available in any colour or with OVO trademark.
• Open cardboard box 11kg Open cardboard box with double moulded paper trays, dimensions 400 x 500 x 175mm, net weight 11kg.
• Open cardboard box 13kg Open cardboard box with double moulded paper tray, dimensions 400 x 600 x 175mm, net weight 13kg. Available in any colour without brands.
• Open cardboard box 13kg with OVO trademark Open cardboard box with moulded paper tray and OVO trademark, dimensions 400 x 600 x 175mm.
• Wooden crate packaging Wooden crate dimensions 400 x 500 x 175mm, net weight 13.5kg. Bottom made of fiberboard or board. Ideal for long-distance transport, resistant to humidity.
• Collective packaging on palette Collective packaging of bushels on a palette, ready to be sent. 56 bushels per palette with strapping tapes (8 recommended).
• Sorting and packaging services Automated sorting and packaging using 4-lane Maf-Roda sorting machine with water loading, sorting by colour, diameter, length, shape, quality, and weight. GlobalScan Vision technology takes 24 photos per fruit. Orfea system manages sorting process with 32 packing tables and 32 workers.
• Cold storage services (ULO) Cold storage services maintaining constant temperature of 2°C. Storage capacity estimated at 10,000 tons, half in modern ULO (Ultra Low Oxygen) chambers enabling year-round supply of highest quality fruit.
• Fruitland Transport (refrigerated logistics) Refrigerated transport services shipping goods from 1 to 24 tons throughout Europe and Russia. Features qualified drivers, GPS tracking, and qualified spedition supervision. Also offers shipping container services to all continents worldwide.

Quantifiable outcome

• Year-round apple supply capability through ULO storage technology
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Orchardists from Sochaczew and SurroundingscoreStrategic or Co-development Partner · 1 January 2011Producer group established in 2011 combining the best orchardists from Sochaczew and its surroundings in Mazovia region. The group jointly invests in development and fruit-growing operations, maintaining high standards of services and products.

Scale indicators5 records

Recent moves3 records

Expansion highlights4 records

Broad incumbents

• Greenyard: Largest European fresh produce supplier offering fruits and vegetables to retail and food service — broad incumbent that overlaps with Fruitland's wholesale distribution and apple sourcing, though at much larger scale.
• Dole plc: Global fresh produce giant with extensive apple and fruit sourcing operations worldwide — broad incumbent competing for the same international retail and distributor accounts that Fruitland serves.

Direct peers

• Appolonia Sp. z o.o. Polish fruit producer group specializing in apples with own sorting facilities and export distribution — a direct comparable to Fruitland's producer-group model and Far East trade focus.
• Ewa-Bis Sp. z o.o. Polish apple producer and exporter based in the Mazovia region with integrated sorting, packaging and cold storage operations serving European and overseas wholesale buyers — directly comparable to Fruitland in geography, product, and B2B model.
• T&G Global: New Zealand-headquartered fresh produce company with global apple operations (Enza, Jazz, Envy brands) and controlled-atmosphere storage — directly comparable branded apple exporter targeting international premium markets.
• Rajpol Sp. z o.o. Polish fruit producer (part of the Rajpol group) offering apples and stone fruit to wholesale and export markets with sorting and packaging capacity — comparable product mix and B2B channel.
• Columbia Marketing International (CMI): US apple grower-packer-shipper marketing branded apples (e.g., Kiku, Envy, Ambrosia) internationally — directly comparable as a branded premium apple exporter with integrated storage and sorting.
• Stemilt Growers: US-based family-owned apple grower, packer and shipper with controlled-atmosphere storage and branded apple lines (e.g., Lil Snappers) — directly comparable in integrated production, storage technology, and branded export model.
• Rainier Fruit Company: US-based apple and stone fruit grower-packer-shipper with organic and branded offerings sold domestically and internationally — directly comparable integrated apple exporter.
• Galster Sp. z o.o. Polish apple and fruit producer with controlled-atmosphere storage and export operations across Europe and overseas — comparable to Fruitland in product, infrastructure, and B2B distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/fruitland-sp-zo-o

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fruitland Sp.zo.o.