What Full Volume PR does

Full Volume PR is a privately held, boutique UK public relations agency headquartered in Manchester, serving primarily UK-based brands ranging from early-stage startups to enterprise accounts. The agency is co-founded by Rebecca Hallinan and Caroline Eardley and operates under a 'boutique with heavyweights' positioning, delivering senior-led PR execution rather than delegating to junior staff after the pitch. Its service portfolio spans six core areas: media relations and digital PR, organic social and community management, creator and influencer engagement, events and experiential marketing, founder profiling and thought leadership, and a newer 'Recommendation Management' line focused on AI-driven discoverability.

The firm commercializes its services through a productized model of three monthly retainer tiers — Discovery (£3,000/month), Growth (£5,000/month), and Authority (£7,000/month) — supplemented by modular bolt-on services across authority-building, social, search, reputation, events, and strategy. This tiered structure is supplemented by bespoke project work. Customer acquisition is consultative: prospects book a free 30-minute discovery call via the website, and the firm supplements this with content marketing (owned blog), industry event participation (PRMoment awards, Digital PR Summit), and its own earned media presence. No proprietary technology is developed; the agency leverages third-party PR, media monitoring, social, and SEO tools.

Full Volume PR has built a recognizable footprint within the UK PR micro-agency segment, evidenced by PRMoment Micro Agency of the Year 2024 and consecutive finalist status at PRMoment and PRCA awards in 2025. Named case studies span consumer brands (Yappy, Candy's Cupcakes, Gift of Oil, Bury Black Pudding, Drinkwell), enterprise retail (Jack's/Tesco, Valspar/B&Q), and startups (Impress, Haypp). The company is independently owned, with no disclosed funding rounds, parent company, or external institutional investors.

Name

Full Volume PR

Legal name

Full Volume PR

Website

https://fullvolumepr.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Full Volume PR is a Manchester-based boutique UK PR agency offering tiered monthly retainer packages plus bolt-on services in media relations, digital PR, influencer engagement, events, and founder profiling, serving consumer, retail, and startup brands across the UK.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)

akta.pro primary industry

Reputation Management & Online PR (BPAFADAN)

akta.pro secondary industries

Product & Brand PR (Consumer & B2B) (BPAFADAH), Social Media & Community Management (PR-led) (BPAFADAM)

Keywords

• Public relations services
• Media relations
• Digital PR campaigns
• Influencer engagement
• Brand amplification

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. PR Retainer and Project Services: Full Volume PR generates revenue through monthly retainer contracts for ongoing PR services, with tiered package offerings (Discovery, Growth, Authority). They also offer bolt-on services that can be added to core packages. The agency sells PR services as a managed service engagement rather than one-off transactions.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Full Volume PR is a UK-based boutique public relations agency that sells tiered PR packages (Discovery, Growth, Authority) on monthly retainer contracts. The agency delivers integrated communications across media relations, digital PR, creator/influencer engagement, organic social media, events, founder profiling, and brand recommendation management for brands seeking to build trust, visibility and reputation.

Product overview

Full Volume PR is a UK-based PR and brand amplification agency offering a tiered service model with three core PR packages — Discovery Package (entry-level, from £3000/month), Growth Package (for scaling brands, from £5000/month), and Authority Package (for category leadership, from £7000/month) — supplemented by modular bolt-ons for specialised needs. The agency delivers integrated communications across six service areas: Media Relations & Digital PR, Creator Relations & Influencer Engagement, Organic Social & Community Management, Events & Experiential, Founder Profiling & Thought Leadership, and Recommendation Management. The services help brands build visibility, trust, and recommendation across media, creator partnerships, AI systems, and digital communities.

Differentiator

Problem solved

Functional benefit

Products and services

• Discovery Package Entry-level PR retainer package priced from £3,000 per month for brands seeking to increase visibility across media, social and creator channels. Includes expert commentary, newsjacking, product placement, creator relations, media monitoring, and monthly activity reporting.
• Growth Package Mid-tier PR retainer package priced from £5,000 per month for brands looking to build a recommendation footprint. Includes everything in Discovery plus partnership outreach, trend-led campaigns, feature opportunities, founder profiling, competitor analysis, award entry management, brand narrative development, and enhanced reporting.
• Authority Package Premium bespoke communications programme priced from £7,000 per month for ambitious brands looking to establish category leadership. Includes a two-hour strategy workshop, evaluation of current communications activity, opportunity identification, and a bespoke PR roadmap aligned to business objectives.
• Media Relations & Digital PR Media relations and digital PR service that drives brand awareness through targeted online media coverage, building high-authority links to improve site visibility and search ranking.
• Creator Relations & Influencer Engagement Influencer partnership service identifying and engaging creators on TikTok and Instagram with tailored outreach plans and performance metrics for brand campaigns.
• Organic Social & Community Management Social media strategy and platform management service connecting brands with audiences, growing brand presence, increasing sales, and driving website traffic through content creation and community engagement on Instagram, TikTok and Facebook.
• Events & Experiential Full-service event planning and management for product launches, venue openings, experiential brand activations, press stunts, networking events, and corporate conferences.
• Founder Profiling & Thought Leadership Personal brand development service for founders and executives to build credibility, establish trust, drive awareness, and position them as industry authorities through business awards, thought leadership features and speaking opportunities.
• Brand Recommendation Management Strategic brand positioning service that helps build a strong recommendation footprint across creator partnerships, media coverage, AI systems, and digital communities to earn trust and visibility where audiences seek answers.

Quantifiable outcome

• 16% increase in footfall and 7% increase in basket spend (Jack's)
• +5 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hope&Glory: UK independent PR boutique serving consumer and lifestyle brands with media relations, influencer, and brand storytelling — closely aligned in size, geography, and service mix to Full Volume PR.
• W Communications: UK consumer and corporate communications agency offering media relations, influencer partnerships and digital PR — competing for the same UK mid-market brand clients as Full Volume PR.
• Stand Agency: London-based purpose-driven PR boutique working with consumer, lifestyle and challenger brands on media relations and influencer engagement — directly comparable boutique positioning and client mix.
• The PHA Group: UK independent consumer PR agency of comparable boutique-to-mid-market size, offering media relations, influencer and social services to brand-side clients — directly overlapping Full Volume PR's offering and customer profile.
• Harvard PR: UK consumer lifestyle PR boutique delivering earned media, influencer engagement, and digital PR for FMCG, food & drink and retail clients — a head-to-head competitor for the same retainer briefs as Full Volume PR.
• Tin Man Communications: UK independent consumer PR agency focused on food & drink, retail and lifestyle brands with media relations and influencer services — a similar boutique competitor in overlapping verticals.
• SAY Communications: UK independent PR agency specialising in consumer, lifestyle and healthcare brands, offering media relations, social and influencer support — competing in the same boutique-to-mid-market bracket.

Broad incumbents

• Weber Shandwick: Global PR and communications network offering media relations, influencer, social and digital PR at scale — sets the competitive benchmark for enterprise-grade brand PR that Full Volume PR's boutique model aspires to.
• Ogilvy PR: Global creative communications network with integrated PR, social and influencer services — represents the full-service incumbent alternative that brand clients evaluate against independent boutiques like Full Volume PR.
• Edelman: Global public relations network operating across consumer, healthcare, technology and corporate communications — competes for the same brand-side clients at the enterprise tier that Full Volume PR serves through its Valspar/Jack's/Impress engagements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/full-volume-pr

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Full Volume PR