Força Foundation International

What Força Foundation International does

Força Foundation International is a Swedish-registered non-profit foundation (Insamlingsstiftelsen Futebol dá força Sverige, reg. no. 802477-8154) founded in 2012 in Maputo, Mozambique, by Cecilia Safaee and Sara 'Sarita' Jacob Simone. Its headquarters are in Stockholm, and it operates as a global social movement that uses football as a low-threshold platform to empower girls aged 6–19 through an evidence-based methodology grounded in Social Cognitive Theory and behavioural science. The foundation's core product is a free Leadership Training programme (10 online modules over 10 weeks, or a 6-day on-site equivalent, totalling 22–36 hours) that certifies volunteer football coaches in values-based leadership, sexual and reproductive health and rights (SRHR), and child-rights football coaching. Certified coaches then implement locally adapted programs, including the three-half football league format in which the first half of each match is replaced by a rights workshop.

Country-specific flagship programs include the Mutola Cup in Mozambique (the country's first and only national girls' football league, played across 45 districts in the U15 age group and integrated into the national public school curriculum), the Chinja Ziko provincial leagues in Zambia (the first girls' leagues in Eastern, Southern, and Western Province), and Futebol Aberto open training sessions in Sweden. The organisation operates with a core team of 17 employees supported by a global network of voluntary certified facilitators who train and support local coaches and leaders. According to its own figures, it has reached 30,680–38,130 girls through 1,987–2,500+ voluntary coaches in 993 communities across 33 countries.

Força Foundation generates revenue through two roughly equal channels. The social enterprise arm, Forca Business, sells paid services to businesses and sports organisations — inspirational talks (€5,000), interactive workshops (€5,000), and tailored in-house training programmes (€16,000), all excluding VAT — and accounts for approximately 50% of the global budget. The remaining 50% comes from grants and donations from long-term institutional funders including the Swedish Ministry of Public Health, FIFA Foundation, UEFA Foundation for Children, and other public institutions and sports entities. Free leadership training for coaches and volunteers is funded entirely by these blended revenues, with all Forca Business profits reinvested into the non-profit foundation.

Name

Força Foundation International

Legal name

Futebol dá força Foundation (Insamlingsstiftelsen Futebol dá força Sverige), reg. no. 802477-8154

Website

https://futeboldaforca.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Força Foundation International is a Swedish-registered non-profit foundation founded in 2012 that uses football as a platform to empower girls aged 6–19 through an evidence-based leadership methodology, certifying a global network of voluntary coaches in 33 countries and funding operations via grants and its Forca Business social enterprise.

Ownership category

akta.pro rank

Product category

Non-profit social services for gender equality through sport

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Grantmaking and Giving Services (81321), Sports and Recreation Instruction (611620), Spectator Sports (71121)

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

akta.pro secondary industries

Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD), Athletics Fundraising, Sponsorships & NIL Support (EDALAIAN)

Keywords

• Girls empowerment programmes
• Gender equality sports
• Values-based leadership training
• Social enterprise training
• Non-profit football foundation

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Non-profit grants and donations: Approximately 50% of the global budget is financed through grants and donations from long-term sustainable public institutions, grant-giving foundations and sports entities, including Swedish Ministry of Public Health, FIFA Foundation, UEFA Foundation for Children, and other institutional donors.
2. Força Business (social enterprise): The for-profit branch of Força Foundation generates 50% of the global budget by offering leadership trainings, workshops, and inspirational talks to businesses and sports organizations. Revenue is reinvested into the non-profit foundation to finance operations and expand impact.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Força Foundation provides a free, evidence-based leadership training programme for volunteer football coaches (online over 10 weeks or on-site over six days), certifying them in values-based leadership, sexual and reproductive health and rights, and inclusive football coaching. Its social enterprise arm, Força Business, sells paid inspirational talks, workshops, and tailored in-house trainings to businesses and sports organisations on equality, diversity and inclusion, with all revenue reinvested into the non-profit foundation.

Product overview

Força Foundation International operates primarily as a non-profit foundation and social movement rather than a technology product company. Its core offering is a free Leadership Training programme (online 10-week/22-hour course or 6-day on-site equivalent) that certifies volunteer football coaches in its evidence-based methodology for empowering girls. The social enterprise arm, Força Business, delivers paid Talks, Workshops, and Tailored Trainings to businesses and sports organisations. Country-specific programmes include the Mutola Cup (Mozambique national girls' football league), Chinja Ziko Football Leagues (Zambia), and Futebol Aberto (Sweden open training sessions). All offerings share the same evidence-based methodology centred on values-based leadership, girls' empowerment, and changing social norms in local communities.

Differentiator

Problem solved

Functional benefit

Brands

• Força Business: The for-profit social enterprise arm of the foundation, offering leadership trainings, workshops, and inspirational talks to businesses and sports organizations on equality, diversity, inclusion, and values-based leadership. All revenue is reinvested in the foundation's non-profit programs.

Products and services

• Free Leadership Training for Coaches Free evidence-based leadership training delivered online over 10 weeks (10 modules, 22 hours) or on-site over six days (36 hours), certifying volunteer football coaches in values-based leadership, sexual and reproductive health and rights, and inclusive football coaching.
• Força Business Inspirational Talks 45–60 minute inspirational talks delivered online or on-site by founder Cecilia Safaee, covering equality, diversity, inclusion, values-based leadership, and social entrepreneurship, priced at €5,000 excl. VAT.
• Força Business Interactive Workshops 90-minute interactive workshops available online or on-site on Equality, Diversity & Inclusion; Culture of Innovation; and Engaged Teams & Enhanced Collaboration, priced at €5,000 excl. VAT.
• Força Business Tailored In-House Training Tailored in-house leadership training programme of 5 × 90-minute workshops including discussion guides, available online or on-site, priced at €16,000 excl. VAT.
• Mutola Cup National Girls' Football League National girls' football league in Mozambique played in 45 districts across the U15 age group, with each match's first half replaced by a workshop on girls' rights and sexual and reproductive health and rights.
• Chinja Ziko Provincial Girls' Football Leagues Provincial girls' football leagues in Zambia combining three-half matches with rights workshops, plus the Chinja Ziko educational programme for coaches (Nyanja for 'change the world').
• Futebol Aberto Open Training Sessions Free, unconditional open football training sessions in Sweden for girls to play and have fun, serving as a stepping stone into the Swedish club system and creating a safe space for conversations.

Quantifiable outcome

• In Mozambique: Teenage pregnancies and school dropouts have decreased in communities where Força Foundation operates, according to coach testimonials.
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core.

• Ministry of Education (Mozambique)coreStrategic or Co-development PartnerAll Força Foundation programs in Mozambique are run in collaboration with the Ministry of Education, integrating programs into the national public school curriculum to advance girls' rights through football.
• Ministry of Youth & Sports (Mozambique)coreStrategic or Co-development PartnerMozambique Ministry of Youth & Sports collaborates with Força Foundation on program implementation alongside the Ministry of Education, Ministry of Health, and Ministry of Gender, Children and Social Welfare.
• Mozambican Football FederationcoreStrategic or Co-development PartnerThe Mozambican Football Federation partners with Força Foundation to implement the Mutola Cup national girls' football league and other programs, integrating methodology into existing football structures.
• Ministry of Education (Zambia)coreStrategic or Co-development PartnerAll Força Foundation programs in Zambia are run in collaboration with Zambia's Ministry of Education to advance girls' rights through football.
• Ministry of Youth & Sports (Zambia)coreStrategic or Co-development PartnerZambia's Ministry of Youth & Sports partners with Força Foundation alongside the Ministry of Education and Football Association of Zambia to run the Chinja Ziko girls' football leagues.
• Football Association of ZambiacoreStrategic or Co-development PartnerFootball Association of Zambia collaborates with Força Foundation on the Provincial Girls' Football Leagues in Eastern, Southern and Western Province, the first and only girls' football leagues in those provinces.
• Swedish Sports AssociationcoreStrategic or Co-development PartnerSwedish Sports Association (Riksidrottsförbundet) collaborates with Força Foundation in Sweden alongside the Swedish Football Federation and Municipalities to recruit, train and support female leaders to create safe spaces for girls.
• Swedish Football FederationcoreStrategic or Co-development PartnerSwedish Football Federation (SvFF) partners with Força Foundation in Sweden to implement programs and support female leadership in football clubs across the country.
• Swedish MunicipalitiescoreStrategic or Co-development PartnerSwedish Municipalities collaborate with Força Foundation to implement programs and host leadership training sessions, supporting the organization's work with female leaders and girls in local communities.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Common Goal: Football-for-social-impact collective that pools funding from the football industry to support community-based organizations. Comparable in leveraging football as a platform for social change, although operating as a funding mechanism rather than direct implementer.
• PeacePlayers International: Uses basketball and sport to unite, educate, and empower youth in divided communities. Same sport-for-development methodology and footprint-driven NGO model.
• Soccer Without Borders: Uses soccer as a vehicle for positive youth development, refugee integration, and girls' empowerment in the US and abroad. Operates a comparable community-led model targeting girls through football.
• Right to Play: Global organization that uses sport and play to educate and empower children and youth facing adversity. Directly comparable in sport-for-development model, although with a broader scope beyond gender equality alone.
• Women Win: International non-profit that uses sport as a strategy to advance gender equality and the rights of girls and young women. Closely comparable mission to Forca Foundation, with similar sport-for-development and girls' empowerment interventions.
• Magic Bus: Non-profit that uses sport and a community-led curriculum to move children out of poverty, with strong programs for adolescent girls. Similar community volunteer model and focus on life skills through sport.

Broad incumbents

• Women Deliver: Global advocacy organization focused on gender equality and the health and rights of girls and women. Comparable mission around girls' empowerment, although not sport-specific.
• Laureus Sport for Good Foundation: Established international foundation supporting sport-for-development programs worldwide, including programs focused on girls and gender equality. A larger funder operating in the same space, with overlapping programs.
• UNICEF (Sport for Development): Runs large-scale sport-for-development programs for children and adolescents, including girls' empowerment initiatives, and is a likely donor and convening partner for organizations like Forca Foundation.

Emerging players

• Grassroot Soccer: Uses the power of soccer to educate, inspire, and mobilize communities to stop the spread of HIV, with strong programs for adolescent girls in Sub-Saharan Africa. Closely comparable in football-based adolescent health and empowerment programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/futeboldaaforca
• LinkedInlinkedin.com/company/theforcafoundation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Força Foundation International