Gabriel Project of West Virginia

What Gabriel Project of West Virginia does

Gabriel Project of West Virginia is an independent 501(c)(3) nonprofit direct services organization founded in 1997, headquartered in Charleston, WV. It provides essential baby items, including diapers, formula, baby food, clothing, portable cribs, and car seats, alongside emotional support and referrals to low-income families with children two years of age and under, as well as pregnant women. The organization operates exclusively through a volunteer-driven model: only two paid staff members (Executive Director Donna Hawkins and Administrative Assistant Deanne Criste) manage the organization, while services are delivered by trained volunteers ("Gabriel Angels") operating from community-based sites housed in churches of various denominational affiliations and secular nonprofit partner organizations.

The organization serves over 8,000 families annually across 27 West Virginia counties, spanning the Northern Panhandle, Mid-Ohio Valley, Kanawha Valley, North Central, and Southern regions. Notably, 22 of the 27 counties served are designated as economically distressed by the Appalachian Regional Commission, and 61% of children two years and under in the service area live below poverty level or with insufficient earnings. No proof of income or public agency referral is required to access services, which differentiates the model from means-tested public assistance programs. The organization reaches border areas of Kentucky, Ohio, and Pennsylvania where families can travel to WV locations.

The revenue model is entirely donation-based, encompassing monetary contributions (accepted via credit card, PayPal, check, and money order), in-kind donations of baby items, and planned giving through wills, IRAs, life insurance, and securities. The organization is governed by a 13-member Board of Directors and supported by a network of partner churches whose involvement ranges from direct service delivery to organizing diaper drives and creating handmade baby items. Primary marketing channels are limited to Facebook, the official website (gabrielwv.org), and word-of-mouth referrals through the church network. No technology platform, mobile application, or AI capabilities support the operation.

Name

Gabriel Project of West Virginia

Legal name

Gabriel Project of West Virginia

Website

https://gabrielwv.org

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Gabriel Project of West Virginia is a 501(c)(3) nonprofit that distributes essential baby items and emotional support to low-income families with children under two across 27 West Virginia counties, delivered through a volunteer network from church-based sites.

Ownership category

akta.pro rank

Product category

Social Services and Nonprofit Family Assistance

NAICS

Child and Youth Services (624110)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Infant & Toddler Sleep, Feeding & Diapering Support Programs (EDACAGAJ)

Keywords

• Nonprofit social services
• Baby essentials assistance
• Diaper bank services
• Infant support programs
• Community family outreach

Headquarters

HQ city

Charleston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Others

Revenue model

1. Monetary Donations: The organization relies entirely on charitable donations from individuals, businesses, and foundations. Donations are accepted via credit card, PayPal, check, or money order. The organization also receives memorial and honor gifts, and can assist businesses in establishing matching gift programs for employee donations.
2. Baby Item Donations: The organization accepts donations of baby items including diapers, formula, baby food, clothing, and equipment. These in-kind donations are distributed to families in need at no cost.
3. Planned Giving: The organization accepts planned gifts through wills, beneficiary designations on IRAs and retirement plans, life insurance policies, preneed funeral arrangements, and donations of securities, investments, or annuities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Gabriel Project of West Virginia distributes essential baby items (diapers, formula, baby food, clothing, portable cribs, car seats, and hygiene products) at no cost to low-income families with children two years of age and under across 27 West Virginia counties. Services also include emotional support, child care information, and referrals to other community resources, all delivered through trained volunteers working from sites housed in churches and nonprofit partner organizations.

Product overview

Gabriel Project of West Virginia is a nonprofit direct services organization (501(c)(3)) that provides immediate, compassionate, and practical assistance to low-income pregnant women and families with children two years of age and under. The organization does not offer a technology product or software platform. Its services consist of distributing essential baby items (diapers, formula, baby food, clothing, baby equipment, hygiene products) and providing emotional support, child care information, and referrals to community resources. Services are delivered through a network of trained volunteers operating from community outreach sites housed in churches and nonprofit partner organizations across 27 West Virginia counties, serving over 8,000 families annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Baby Essentials Distribution Program
• Prenatal Support Program
• Emotional Support and Family Counseling Services

Quantifiable outcome

• Serves over 8,000 families annually across 27 West Virginia counties
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Community Churches (Various Denominations)coreStrategic or Co-development PartnerChurches of various denominational affiliations provide space for Gabriel Project sites and volunteer support. Churches determine their level of involvement, ranging from providing direct services and mentoring to collecting donations, organizing diaper drives, and creating handmade baby items.
• Secular Nonprofit Partner OrganizationscoreStrategic or Co-development PartnerSecular nonprofit organizations that share the mission of helping low-income families with young children host Gabriel Project sites and provide services in their communities.
• United WayminorGTM or Marketing PartnerUnited Way logo appears on the website, indicating a partnership or support relationship. Specific nature of partnership not detailed.

Scale indicators7 records

Recent moves5 records

Expansion highlights2 records

Broad incumbents

• March of Dimes: Large established nonprofit focused on maternal and infant health, including support for pregnant women and families with young children — broader mission but overlapping beneficiary population.
• Catholic Charities USA: National network of Catholic social service agencies that distribute material assistance including baby items and clothing to families in need — overlapping service categories and faith-based delivery model.
• St. Vincent de Paul USA: Catholic lay-led nonprofit providing direct material assistance including clothing, food, and household goods to families in need — broadly comparable faith-rooted, volunteer-driven material assistance model.
• Feeding America: Nation's largest domestic hunger-relief organization distributing food including infant formula through a network of partner agencies — overlapping product (formula, baby food) and partner-network distribution.

Direct peers

• Baby2Baby: Nonprofit that distributes diapers, formula, clothing, and other baby essentials to low-income families across the U.S. — directly comparable beneficiary profile, product mix, and direct-distribution model.
• National Diaper Bank Network: National federation of diaper banks that distribute free diapers to families in need through community-based partner sites — directly comparable mission and last-mile delivery model to Gabriel Project's diaper distribution.
• Cradles to Crayons: Nonprofit providing children from birth through age 12 with essential items including clothing, baby gear, and supplies free of charge — overlapping mission, products distributed, and volunteer-driven community model.
• Birthright International: Volunteer-driven nonprofit offering support to pregnant women including material assistance and referrals — closely comparable volunteer model, target population, and free direct-service approach.
• Care Net: Network of pregnancy resource centers providing material aid, baby items, and support services to pregnant women and families — directly comparable mission, beneficiary, and free direct-service delivery.

Emerging players

• Nurse-Family Partnership: Evidence-based program providing nurse home visits to low-income first-time mothers from pregnancy through age 2 — overlapping target population (low-income mothers, children under 2) and prenatal/early-childhood support mission.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gabrielprojectwv
• LinkedInlinkedin.com/company/gabriel-project-of-west-virginia

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gabriel Project of West Virginia