Gibson Ranch

What Gibson Ranch does

Gibson Ranch is a 325-acre public recreational park and event venue located at 8556 Gibson Ranch Road in Elverta, California, less than 15 miles from downtown Sacramento. The property combines a nature preserve, equestrian center, fishing lake, dog park, playgrounds, wedding and event venues, and camping facilities on a single contiguous parcel. Operations are open 365 days per year from sunrise to approximately 30 minutes before sunset, with a lean team of 12 employees.

The business operates multiple distinct revenue streams that monetize the same physical asset across different use cases. Day visitors pay gate fees ($5 standard vehicle, $10 truck with trailer, $25 RV overnight). Annual memberships ($49-$74) provide recurring gate access. Horse boarding is a subscription line with monthly tiers ranging from $300-$425 plus add-ons such as tack rooms, blanketing, and trailer parking. The wedding business includes the indoor Ranch House (~1,750 sq ft, 354-guest assembly capacity), six Country Cabins, and tiered packages (Gold, Diamond, Platinum) plus a multi-day Gibson Weekend package. Additional one-time revenue streams include daily fishing permits ($10), tent and RV camping, and the seasonal Pumpkin Festival (4-acre pumpkin patch, bounce houses, pony rides, vendor fair).

Go-to-market is direct-to-consumer with a self-serve reservation website supplemented by an event inquiry funnel for weddings and corporate bookings. Marketing is dominated by organic social media (Instagram, Facebook) with the #ILoveGibsonRanch hashtag, earned media coverage (Fox40, Good Day, Studio 40), and a retained marketing partner (Forrest Consulting) that runs the Pumpkin Festival promotional campaign, which has historically produced 250,000+ impressions with zero paid ad spend. Customer segments span families and general public visitors, wedding couples, horse owners and equestrians, corporate groups, local schools for field trips, and festival vendors.

Name

Gibson Ranch

Legal name

Gibson Ranch Park

Website

https://gibsonranchpark.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Gibson Ranch operates a 325-acre public recreational park in Elverta, California, near Sacramento, offering day-use gate access, annual memberships, horse boarding, wedding and corporate event venues, camping, fishing, and an annual Pumpkin Festival for families, equestrians, and event customers.

Ownership category

akta.pro rank

Product category

Outdoor Recreation and Event Venue Services

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), Nature Parks and Other Similar Institutions (712190), Zoos and Botanical Gardens (71213), Horses and Other Equine Production (11292)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ)

akta.pro secondary industries

Horse Boarding, Livery & Stable Operations (AFAEAGAG), RV Parks & Motorhome Resorts (THAMAJAA), Fairgrounds & Expo Parks (THAHAAAH)

Keywords

• Outdoor recreation services
• Event venue rentals
• Horse boarding services
• Wedding venue hosting
• Public park operations

Headquarters

HQ city

Elverta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Gate Entry Fees: Daily entry fees charged to vehicles entering the park. Standard vehicle $5, motorcycle $5, truck with trailer $10, RV overnight $25. Walkers, bikers, and horseback riders enter free of charge.
2. Annual Memberships: $49 annual membership for vehicles granting unlimited gate entry throughout the year (excluding special events). $74 membership for truck and trailer. Enables unlimited access to activities.
3. Horse Boarding Services: Monthly boarding packages ranging from $300-$425 with optional add-ons including tack rooms, blanketing, and trailer parking. Services include feeding, pasture access, and 24/7 facility access.
4. Wedding and Event Venue Rentals: Multiple venue options including Ranch House, Country Cabins, outdoor areas, and picnic sites. Package tiers (Gold, Diamond, Platinum) and Gibson Weekend packages available. Includes tables, chairs, lighting, and decor options.
5. Fishing Permits: $10 daily fishing permit per person for catch-and-release fishing on Gibson Lake stocked with bass, bluegill, carp, and catfish.
6. Pumpkin Festival: Seasonal event with admission ($5/person), bounce house wristbands ($10), premium attractions ($8), pony rides ($8), pumpkins ($5), and vendor participation fees.
7. Camping Fees: Tent camping $15 per campsite for groups of 25+ (max 4 people per site). RV overnight camping $25 per night (dry camping only).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Gibson Ranch Park operates a 325-acre outdoor recreation area and event venue in Elverta, California, offering day-use park admission, fishing permits, dog park access, horse boarding at an equestrian center, guided trail rides, RV and tent camping, playground and trail use, weddings at the Ranch House and Country Cabins, and seasonal events such as the annual Pumpkin Festival. The park generates revenue from gate fees, annual memberships, monthly horse boarding subscriptions, wedding and event package rentals, fishing permits, camping fees, and event admission charges.

Product overview

Gibson Ranch Park operates as a single unified recreational destination—a 325-acre family recreation area and nature preserve in Elverta, California. The offering is organized as a multi-venue park with distinct service lines: outdoor recreation (fishing at Gibson Lake, dog park, playgrounds, bird watching, kite flying, hiking/biking trails), equestrian services (horse boarding at the Equestrian Center with multiple pasture packages and guided trail riding), wedding and event venues (Ranch House indoor venue, Country Cabins rustic setting, outdoor areas, and tiered wedding packages: Gold, Diamond, Platinum, and Gibson Weekend), camping (RV and tent options), annual membership program, and seasonal programming (Pumpkin Festival). The company also hosts corporate events, sports events, concerts, and festivals. All services share the same physical park grounds and facilities, with reservations and gate entry serving as the primary access mechanism.

Differentiator

Problem solved

Functional benefit

Products and services

• Park Day Admission

Quantifiable outcome

• 250,000+ social media impressions during Pumpkin Festival with zero ad spend
• +1 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Forrest ConsultingcoreGTM or Marketing PartnerPrimary marketing partner retained for Pumpkin Festival promotion. Handles social media strategy, video boosting, and event promotion. Contact: Andrea Forrest, (916)276-1569 for sponsorship opportunities.
• Robinson's Taekwondo-NorthminorOthersSponsor of Pumpkin Festival event.
• Pumpkin Festival VendorsminorChannel Partner/ Reseller/ DistributorFood vendors, craft vendors, entertainers, and attractions participate in annual Pumpkin Festival. Vendor application process through website. Local schools, dance studios, martial arts, gymnastics companies, magicians, jugglers, stilt walkers invited to apply.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kampgrounds of America (KOA): Largest North American campground franchise network offering RV sites, tent camping, and cabin rentals with amenitized family programming. Closely comparable to Gibson Ranch's RV and tent camping plus family activity model, though at vastly greater scale and geographic reach.
• Camp Richardson Historic Resort & Marina: Multi-activity Lake Tahoe resort offering cabins, RV/tent camping, marina activities, bike rentals, and seasonal events. Highly comparable to Gibson Ranch's combination of lodging, outdoor activities, and event programming in a California natural setting.
• American River Resort: RV park and cabin resort in the greater Sacramento region offering river access, swimming, biking, and event hosting. Comparable to Gibson Ranch in geography, customer profile, and outdoor recreation + lodging offering.
• Yogi Bear's Jellystone Park Camp Resorts: Franchised family campground resort chain with RV sites, cabins, pools, themed events, and seasonal festivals. Directly comparable to Gibson Ranch's mix of family activities, seasonal events, and developed RV/tent sites.
• Mount Hermon Adventures: Northern California outdoor retreat center offering zip-lining, team building, summer camps, and event hosting. Comparable to Gibson Ranch's corporate events, sports, and nature-based programming, with similar private/nonprofit operating profile.
• Coloma Resort: Sacramento-region riverfront resort with RV/tent sites, cabins, swimming, rafting, and group event hosting. Directly comparable to Gibson Ranch in geography, customer base, and family-outdoor recreation mix.

Broad incumbents

• Thousand Trails: Membership-based network of campgrounds and RV resorts across North America. Comparable to Gibson Ranch's annual membership and RV park business model, though operating at much larger national scale.
• Sun Outdoors: Large outdoor hospitality operator with hundreds of RV resorts, tent sites, and cabin rentals across the U.S. Comparable to Gibson Ranch's RV/cabin offering, with broader geographic footprint and stronger digital booking infrastructure.

Regional players

• Effie Yeaw Nature Center: Sacramento-area nature preserve and wildlife education center with trails, animal viewing, and school field trips. Comparable to Gibson Ranch's nature preserve, trails, animal interactions, and school field trip programs in the same regional market.
• Ardenwood Historic Farm: East Bay Regional Parks historic farm with animal interactions, educational programs, and event spaces. Comparable to Gibson Ranch's 'Animals Galore' experience, nature trails, and seasonal programming, though operated by a regional parks district in a different Bay Area geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/gibson-ranch

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gibson Ranch