What Gimo Herrgård does

Gimo Herrgård is a privately-held, family-owned four-star historic manor hotel located in Gimo, Uppland, Sweden. The main building was constructed between 1761 and 1767 and designed by royal architect Jean Eric Rehn, making it Sweden's first Gustavian manor house. The property operates 85 individually designed rooms and suites distributed across multiple buildings, and serves leisure travelers, corporate clients, wedding parties, and event attendees. The Schneider family has owned the asset since 1995 and has been sole owner since 2003, with current operations managed by brothers Mathias Schneider (sommelier, MSc in Hospitality) and Joachim Schneider (trained chef, Bocuse d'Or competition participant).

Name

Gimo Herrgård

Legal name

Gimo Herrgård

Website

https://gimoherrgard.se

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Gimo Herrgård is a family-owned four-star historic manor hotel in Gimo, Uppland, Sweden, built 1761-1767 as Sweden's first Gustavian manor. The 85-room property serves corporate conferences, weddings, leisure travelers, and long-stay guests with on-site spa, dining, and event facilities.

Ownership category

akta.pro rank

Product category

Heritage Hotel and Conference Venue

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Historic & Heritage Full-Service Hotels (THAGAAAG)

akta.pro secondary industries

Conference Retreat Hotels (THAGALAG), Resort Convention Hotels (THAGALAC)

Keywords

• Heritage hotel accommodation
• Conference meeting venues
• Wedding celebration packages
• Manor restaurant dining
• Lakeside spa retreats

Headquarters

HQ city

Gimo

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Hotel Accommodation: The primary revenue stream, encompassing stays in 85 individually designed rooms and suites across multiple categories (Standard, Superior, Superior SPA, Deluxe, Mansion, Suite Dreams, Suite Victory, Suite Heart, SPA Double Rooms) in the main building, Kassörbostaden, Lilla Herrgården, and Brukskontoret. Revenue is generated through per-night room rates with various packages.
2. Conference & Meetings: Day and multi-day conference packages at the Stallet Meeting & Event Center, which features 12 meeting rooms accommodating up to 120 delegates. Packages include meeting room hire, technology, dining, and optional activities. Catering and banquet services are bundled into package pricing.
3. Food & Beverage: Restaurant dining, à la carte menu, seasonal tasting menus, traditional julbord (Christmas buffet), Mårten Gås menus, crayfish festival offerings, private dining in cellar vault,Mix & Match event menus, wine pairings and sommelier-led tastings. Revenue from restaurant covers breakfast buffet, lunch, dinner, and bar/lounge.
4. Spa Access & Experiences: Sjöstugan SPA Lounge entrance fees (195 SEK per stay), private SPA lounge hire for meetings or events, spa-inclusive weekend packages, and spa upgrade add-ons bundled with romantic and premium accommodation packages.
5. Weddings & Celebrations: Wedding packages (minimum 50 guests, 1,850 SEK per person cover charge 2026), banquet hall hire (Garden Tent, Winter Garden, Herrgårdsmatsalen, Kungamatsalen, Victoria Room, Silvia Room, Lilla Herrgården), bridal toast, private dining, coordinator services, and partner network referrals for photography, entertainment, and transport.
6. Long Stay / Extended Stay: Mejeriet apartments offering seven self-catering apartments at Bruksgatan 19 with full kitchens, bathrooms, laundry, WiFi, and smart TVs. Available for weekly, monthly, or half-year rental to business travelers near Sandvik Coromant, Forsmark, and Uppsala. Targeted at commuting professionals and relocating employees.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Gimo Herrgård operates a four-star historic manor hotel offering accommodation in 85 individually designed rooms and suites, an on-site restaurant with sommelier-led wine cellar, the Sj\u00f6stugan lakeside SPA Lounge, conference facilities across 12 meeting rooms at the Stallet Center, full-service wedding and celebration packages, and Mejeriet long-stay apartments. The property combines heritage hospitality (Sweden's first Gustavian manor, built 1761–1767) with modern amenities including complimentary WiFi, smart TVs, in-room minibars, EV charging, and a BookVisit-powered online booking engine.

Product overview

Gimo Herrgård is a four-star historic manor hotel (Sveriges första gustavianska herrgård – Sweden's first Gustavian manor) operated as a unified platform offering lodging, dining, spa, conference, and event services across an 85-room accommodation portfolio. The core offering comprises Rooms & Suites across multiple historic buildings with varying amenities (from standard to luxury suites with private sauna/jacuzzi), paired with the Sjöstugan SPA Lounge lakeside retreat. Dining services include the manor restaurant, wine cellar vault experiences, and seasonal menus. Conference capabilities center on Stallet Meeting & Event Center with 12 versatile meeting rooms. Wedding and celebration services provide end-to-end event management with multiple historic banquet venues. An Activities Program supplements stays with recreational options, while Holiday Celebrations and Weekend Packages offer seasonal themed bundles. Long Stay apartments (Mejeriet) serve business travelers requiring extended accommodation near regional employers. The portfolio operates as an integrated service ecosystem rather than discrete standalone modules, with booking managed through BookVisit and payment processed via cash-free systems.

Differentiator

Problem solved

Functional benefit

Brands

• Sjöstugan SPA Lounge: A contemporary spa retreat at Gimo Herrgård offering sauna, outdoor hot baths, bathing jetty, and bar and lounge with panorama view of the lake.
• Stallet Meeting & Event Center
• Mejeriet

Products and services

• Rooms & Suites

Quantifiable outcome

• 8.8 out of 10 guest satisfaction rating on Loopon
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Countryside HotelscoreOthersGimo Herrgård is a member of Countryside Hotels, a Swedish collection of countryside and rural hotels. This membership provides visibility and referrals within the network of rural hospitality properties.
• Historic Hotels of EuropecoreOthersMembership in Historic Hotels of Europe positions Gimo Herrgård within a curated European network of heritage properties, providing cross-border visibility and brand association with historic hospitality excellence.
• Chaîne des RôtisseurscoreStrategic or Co-development PartnerPrestigious international culinary association. Gimo Herrgård is a member, reflecting high standards in gastronomy. The hotel's restaurant and sommelier program benefit from this association with the global culinary community.
• Svenska MötencoreGTM or Marketing PartnerSelected venue of Svenska Möten, a quality certification and booking network for meeting venues in Sweden. Gimo Herrgård is co-owned with approximately 130 other venues and certified under Svenska Möten's quality system. The partnership includes electronic participant management tools and corporate meeting planner referrals.
• IACC (International Association of Conference Centers)coreStrategic or Co-development PartnerMember of IACC, indicating compliance with international conference center standards. Provides access to a network of meeting professionals and industry best practices for corporate conference operations.
• Vattenfall inChargeminorOthersGimo Herrgård is a member of the Vattenfall inCharge electric vehicle charging network. Several chargers are installed on the hotel premises, with payment processed through the inCharge app or charging card. Also mentioned in English as the Vattenfall inCharge network.
• Svanen (Nordic Eco-label)coreOthersGimo Herrgård is Svanen-certified, the official Nordic eco-label for products and services. This partnership signals environmental responsibility in operations, sustainable food sourcing, and energy efficiency.
• KRAVcoreOthersKRAV-certified for sustainable food operations. The certification supports the hotel's commitment to organic, locally sourced ingredients from Roslagen and surrounding areas.
• E.Guigal (Rhône) and Taittinger (Champagne)coreStrategic or Co-development PartnerGimo Herrgård is an appointed ambassador in Sweden for E.Guigal wines from Rhône and Taittinger Champagne. The sommelier-led wine program features exclusive tastings and cellar dining experiences showcasing these premier wine houses.
• Olandsbygdens GKminorOthersGolf partnership with Olandsbygdens Golf Club, a 9-hole course located 10 minutes from the hotel along Road 288, also featuring EM course for football golf and padel. Golf packages combine accommodation at Gimo Herrgård with green fee bookings.
• Öregrunds GKminorOthersPartnership with Öregrunds Golf Club, a 24-hole club with driving range located about 20 minutes from the hotel between Östhammar and Öregrund. Golf packages combine overnight stays with green fee access.
• More ActivitiesminorChannel Partner/ Reseller/ DistributorActivity partner for rope course (höghöjdsbana) and zip-line park located behind the manor. The activity course features 14-meter-high obstacles and four zip-lines. Bookings made through More Activities' website, with guests directed from Gimo Herrgård's site.
• Gimo Ski CenterminorOthersNordic ski center with cross-country trails (artificial snow and natural snow) located 5 minutes' walk from the hotel. Host of Lindmansloppet and Vasaloppet seeding races. Trail passes purchased on-site. Featured as a winter activity for conference guests and weekend packages.
• Leufstabruks BryggeriminorOthersLocal brewery featured for beer tastings in the cellar as part of conference activities and unique dining experiences. Positioned as a distinctive conference activity.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Emerging players

• Torekällberget / Torekulla Hotel: Swedish boutique manor-style hotel and event venue near Stockholm; comparable in the Swedish countryside/heritage hotel segment for weddings and short stays, though at smaller scale and newer positioning.

Direct peers

• Billingehus: Large Swedish conference and spa hotel complex with extensive meeting capacity and wellness facilities; comparable in scale and conference-center positioning to Gimo Herrgård's Stallet event center.
• Hotel Tylösand: Four-star conference and spa hotel on the Swedish west coast owned by the Svensson family, combining large meeting facilities, dining, spa, and leisure stays; comparable full-service Swedish manor/conference resort targeting corporate and event segments.
• Stenungsbaden Yacht Club: Four-star coastal conference and spa hotel near Gothenburg with marina setting; directly comparable as a full-service Swedish venue combining accommodation, dining, spa, and conference facilities for corporate and leisure guests.
• Häringe Palace Hotel: Swedish historic manor/hotel and conference venue south of Stockholm, offering rooms, dining, spa, and meeting facilities in a heritage estate setting directly comparable to Gimo Herrgård in positioning and target market.
• Yasuragi Hasseludden: Japanese-inspired spa and conference hotel on the Stockholm archipelago; comparable in combining upscale Swedish accommodation with strong spa offerings and conference/team-event packages for the Stockholm market.
• Sigtunahöjden Hotell & Konferens: Hotel and conference venue in Sigtuna, north of Stockholm, combining historic town setting with modern meeting facilities and spa; comparable in target market, conference offering, and proximity to the Stockholm–Arlanda corridor.
• Hotel & Spa Ystad Saltsjöbad: Historic seaside hotel in southern Sweden with spa, dining, and conference facilities; comparable as a heritage four-star property combining romantic stays with corporate events.
• Ronneby Brunn: Historic Swedish spa and conference hotel in Blekinge with heritage architecture; comparable as a historic Nordic property offering spa, dining, and meetings to similar corporate and leisure segments.

Broad incumbents

• Elite Hotels of Sweden: One of Sweden's largest privately owned hotel groups with multiple upscale and historic properties across the country; broad incumbent in the Swedish full-service hotel market with overlapping conference and wedding capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks3 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gimoherrgard
• Instagraminstagram.com/gimoherrgard
• LinkedInlinkedin.com/company/gimo-herrg%C3%A5rd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gimo Herrgård