giv GmbH

What giv GmbH does

giv GmbH (Gesellschaft für internationale Immobilienvermittlung und Vermögensplanung mbH) is a Munich-based real estate brokerage and advisory firm founded in 1990 by Otto Kiebler, specializing in the Nießbrauch (usufruct) property investment model since 2009. The company operates a multi-channel distribution network comprising 10+ regional sales offices across Germany (Munich HQ, Nuremberg, Stuttgart, Frankfurt, Augsburg/Kempten, Übersee am Chiemsee, Hamburg/Düsseldorf Nord, Düsseldorf NRW, Berlin), supplemented by webinars, in-person info events, and trade fair presence, with a curated portfolio of 100+ vetted off-market residential properties concentrated in Germany's seven major A-cities. Its core product, the Nießbrauch model, enables investors to acquire residential properties at 40–60% below market value while previous owners retain lifelong, rent-free residence rights; buyers bear no maintenance, tenant, or management costs and benefit from dual value appreciation (market price growth and Nießbrauch deduction reduction as the seller ages).

The firm operates through three subsidiaries: HausplusRente GmbH (founded 2009, focused on property conversion/verrentung services for senior homeowners, with 5,000+ advised customers), HPR Capital Management GmbH (institutional fund management for Nießbrauch property portfolios via a Spezialfonds vehicle), and Immvestify (launched 2023, marketed as Germany's first electronic security on Nießbrauch basis offering fractional property shares from €500). The company serves four primary customer segments: senior property owners seeking to monetize home equity without leaving the property; individual capital investors seeking inflation-protected real estate exposure; young investors/millennials accessing fractional digital shares via Immvestify; and family offices/institutional investors seeking bespoke multi-property portfolios.

Revenue is generated through brokerage commissions on Nießbrauch property transactions, portfolio management fees for ongoing administration, professional services fees for institutional/family office portfolio assembly, and transaction fees from Immvestify digital share issuances (with investors receiving 80% of net property sale proceeds and target returns of 4–10% p.a.). The business operates on a sales-led go-to-market model with regional field offices and a self-serve digital channel for the Immvestify product; no proprietary software or AI platform is disclosed, and the underlying technology stack consists of standard web/marketing tooling. The company is founder-owned and -controlled by Otto Kiebler, with no external institutional capital, no public listing, and a cumulative track record of 3,000+ residential units sold and €750M in lifetime residential real estate turnover.

Name

giv GmbH

Legal name

giv Gesellschaft für internationale Immobilienvermittlung und Vermögensplanung mbH

Website

https://giv-gmbh.de

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

giv GmbH is a Munich-based real estate brokerage and advisory firm specializing in the Nießbrauch (usufruct) property model, enabling residential acquisitions at 40–60% below market value for individual investors, seniors monetizing home equity, and family offices across Germany.

Ownership category

akta.pro rank

Product category

Real Estate Investment Services

NAICS

Offices of Real Estate Agents and Brokers (5312), Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYBPAJAAAE

Residential Investment Property Brokerage (SFR/Small Multifamily)

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Real Estate Brokerage

SECONDARYBPAJAMAA

Residential Real Estate Asset Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Real Estate Asset & Portfolio Management

SECONDARYFSAEAJAC

Real Estate Investment Sales (Income-Producing Properties)

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Real Estate Advisory & Brokerage

Keywords

• Usufruct property investment
• Residential real estate brokerage
• Property conversion services
• Fractional real estate investment
• Real estate portfolio management

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Real estate brokerage and transaction fees: The company acts as a real estate intermediary for Nießbrauch properties, earning commissions on transactions. The broker's fee (Courtage) is listed as part of the acquisition costs borne by the buyer alongside notary fees, land registry entries, and property transfer tax.
2. Portfolio management fees: The company manages real estate portfolios for investors, including regular reporting on portfolio development. Fees for ongoing portfolio administration are charged.
3. Individual portfolio assembly for institutional investors: For family offices and large investors, the company assembles bespoke property portfolios across the 7 A-cities and growth regions, providing acquisition review, portfolio management, and marketing services.
4. Electronic securities issuance (Immvestify): The company issues digital property shares (electronic securities) on a Nießbrauch basis, offering returns of 4-10% p.a. Investors receive 80% of net proceeds from each property sale.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

giv GmbH is a Munich-based real estate brokerage and advisory firm specializing in the Niessbrauch (usufruct) property model, sourcing and intermediating residential properties sold at 40-60% below market value with the original owners retaining lifelong rent-free residence rights. The company also operates HausplusRente (property conversion services for senior homeowners) and Immvestify (a digital platform issuing fractional electronic securities on a Niessbrauch basis starting from 500 EUR). It manages bespoke multi-property portfolios for family offices and institutional investors across Germany's seven A-cities.

Product overview

giv GmbH (Gesellschaft für internationale Immobilienvermittlung und Vermögensplanung mbH) is a real estate investment company founded in 1990, headquartered in Munich. The company operates as a platform offering multiple property investment models centered on the Nießbrauch (usufruct) concept. The core offering includes Nießbrauchimmobilien—residential properties acquired at 40-60% below market value with sellers retaining lifelong residence rights. Related products include HausplusRente (sub-brand for property conversion services, since 2009) and Immvestify (digital investment product offering electronic securities on usufruct basis starting from €500). Additional investment models include Freier Ankauf (vacant property purchase) and Kauf mit Rückmietung (sale-leaseback). The company serves individual investors, family offices, and large investors, managing portfolios across Germany's A-cities.

Differentiator

Problem solved

Functional benefit

Brands

• HausplusRente: Brand focused on Immobilienverrentung (property conversion) on Nießbrauch basis; market leader in Germany for property conversion services
• Immvestify

Products and services

• Nießbrauchimmobilien (Nießbrauch Property Investment) Core residential real estate investment product where buyers acquire properties at 40-60% below market value while the original owners retain lifelong, rent-free residence rights. The purchase price reduction is calculated based on the seller's life expectancy and rental value. All maintenance, management, and tenant costs remain with the usufruct beneficiary, and the buyer bears no rent risk. Designed for individual capital investors, family offices, and institutional investors seeking inflation-protected, low-maintenance real estate exposure with above-market returns.
• HausplusRente Property Conversion Service Property conversion (Verrentung) service enabling homeowners aged 65+ to convert their real estate into liquid capital while retaining lifetime residence rights through the Nießbrauch (usufruct) model. Operated through the wholly owned subsidiary HausplusRente GmbH. The service is positioned as the pioneer and market leader of property verrentung in Germany, with over 5,000 customers advised as of 2023 and 100+ transactions generating 70+ million EUR in market value in the first nine months of 2023.
• Immvestify Digital Fractional Property Investment Digital fractional property investment product offered as the first electronic security (Wertpapier) on a Nießbrauch basis in Germany. Investors can purchase digital property shares starting from 500 EUR, participating in portfolios of up to 20 properties across German A-cities and growth regions. Targets young investors and direct consumers with target returns of 4-10% p.a. and 80% share of net proceeds on property sales. Distributed via the self-serve platform immvestify.de.
• Institutional / Family Office Portfolio Assembly Bespoke property portfolio assembly service for family offices and large institutional investors, building multi-property portfolios across Germany's 7 A-cities and growth regions on a Nießbrauch basis. Includes acquisition review, ongoing portfolio management, and marketing services. Example: a portfolio of 23 Nießbrauch properties acquired for 8.5 million EUR across Berlin, Hamburg, Frankfurt, Cologne, Düsseldorf, Stuttgart, and Munich.
• Freier Ankauf (Free Purchase of Vacant Property) Acquisition of vacant residential properties without the Nießbrauch structure, offering multiple yield options including classical renting, furnished rentals, or temporary rentals. Designed for investors seeking yield-driven property exposure with operational flexibility and significant yield potential.
• Kauf mit Rückmietung (Sale-Leaseback / Purchase with Repurchase Agreement) Property acquisition model where the buyer acquires the property and the seller becomes a tenant at a fixed rent. The seller maintains property care while the investor benefits from improved creditworthiness of the tenant (the original owner) and reduced vacancy risk.

Quantifiable outcome

• Properties acquired at 40-60% below market value
• +7 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• IGePS (Verein für Interessen Fairtretung Gesundheit, Pflege und Soziales)minorOthers · 11 December 2023IGePS is a charitable association distributing food and hygiene supplies to people in need and homeless individuals in Munich every Sunday. Otto Kiebler co-initiated a charity event on December 11, 2023, where giv GmbH donated 2,000 EUR. The event was also supported by actresses Johanna Bittenbinder and Anita Eichhorn, and other local businesses.
• HausplusRente GmbHcoreOthersHausplusRente is a related company within the giv group, founded in 2009 as a pioneer in the Nießbrauch-based real estate monetization market. It is described as the market leader in activating residential property assets on a Nießbrauch basis, with over 5,000 customers advised and 100+ transactions generating 70+ million EUR in market value (2023).
• HPR Capital Management GmbHminorOthersHPR Capital Management is a company within the giv group that has launched a special fund (Spezialfonds) acquiring properties with Nießbrauch rights, providing institutional investors access to this asset class.
• ImmvestifycoreOthersImmvestify is a product/initiation within the giv group, launched as Germany's first electronic security (Wertpapier) on a Nießbrauch basis. It enables fractional property investment starting from 500 EUR and is distributed via immvestify.de.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• McMakler: German digital-first real estate brokerage with national coverage; competes with giv for residential investor mindshare but lacks a Nißbrauch/verrentung product line.
• Von Poll Immobilien: Established German residential and commercial real estate brokerage with a national branch network; overlaps with giv on residential brokerage and investor advisory but lacks the Nißbrauch specialization.
• Engel & Völkers: Global German-headquartered real estate brokerage with strong presence in German A-cities; comparable to giv in residential brokerage and high-net-worth investor client acquisition but without a Nißbrauch product.
• Dr. Klein Privatkunden AG: German real estate financing and brokerage network; competes with giv in investor advisory for residential purchase decisions, including the equity-only buyers that the Nißbrauch model targets.
• PATRIZIA Immobilien: European real estate investment manager with German residential exposure; comparable to the HPR Capital Management special fund channel in giv's group — institutional capital targeting German residential assets.

Others

• ImmoScout24: Germany's largest online real estate marketplace; giv's off-market portfolio (100+ properties, not listed on public platforms) is positioned against the ImmoScout24 listing model, making them a structural competitor for visibility and deal flow.

Direct peers

• Wertfaktor (Wertfaktor GmbH): German real-estate investment firm focusing on fractional and managed property exposure including sale-leaseback-adjacent structures, comparable to giv's mix of Nißbrauch and Immvestify fractional offerings.
• Deutsche Leibrenten: Germany-based specialist offering property-based lifetime annuity (Leibrente) and related models, directly comparable to giv's Nißbrauch and HausplusRente verrentung offerings for senior homeowners.
• Leibrenten AG: Specialist provider of real estate annuity and lifetime-rent products in Germany, operating in the same Nißbrauch/verrentung niche as giv with comparable target customers (senior property owners) and investor distribution.

Regional players

• Hausgold: German/DACH real estate brokerage platform with focus on private sellers and senior-adjacent customer segments; comparable to giv in brokerage services and senior-owner outreach but with a technology-platform-led model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/giv-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about giv GmbH