Global Assistance d.o.o. Beograd

Name

Global Assistance d.o.o. Beograd

Legal name

GLOBAL ASSISTANCE d.o.o.

Website

https://globalassistance.rs

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Emergency Assistance Services

NAICS

Emergency and Other Relief Services (624230), Telephone Call Centers (56142)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)

akta.pro primary industry

Emergency Response, Assistance & Medical Evacuation Services (THACAEAC)

akta.pro secondary industries

Medical Assistance & Telemedicine for Travelers (THACANAE), Technical Support & Helpdesk Contact Centers (BPAAAAAI)

Keywords

• Emergency assistance services
• Roadside assistance
• Travel assistance
• Contact center services
• Insurance assistance

Headquarters

HQ city

Novi Beograd

HQ country

Serbia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Assistance Services to Corporate Partners: Provides white-label 24/7 emergency assistance services (roadside assistance, travel assistance, home repair, medical assistance, contact center) to insurance companies, banks, leasing companies, brokers, and other B2B partners. Services are delivered through a network of carefully selected partners and collaborators.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Global Assistance d.o.o. Beograd provides 24/7 emergency assistance services through a coordinated contact center, offering roadside assistance across Serbia and Europe, travel assistance abroad, medical assistance coordination, emergency home repair (plumbing, locksmith, glazing, electrical, heating), outsourced contact center services, and information provision for insurance policyholders. Services are delivered primarily as white-label managed services to insurance companies, banks, leasing companies, and brokers, with direct consumer access via phone, Viber, and email.

Product overview

Global Assistance d.o.o. is an assistance company that operates a unified platform providing 24/7 emergency assistance services through a contact center. The product portfolio consists of six core service modules: (1) Putna asistencija (Travel Assistance) for medical emergencies abroad, (2) Medicinska asistencija (Medical Assistance) for healthcare services domestically, (3) Pomoć na putu (Roadside Assistance) for vehicle breakdowns across Europe, (4) Majstor u kući (Home Repair Assistance) for emergency home repairs, (5) Kontakt centar (Contact Center Services) for business process outsourcing, and (6) Pružanje informacija (Information Provision) for insurance claims guidance. All services are coordinated through experienced coordinators available 24/365, supported by a network of carefully selected partners across Serbia and Europe.

Differentiator

Problem solved

Functional benefit

Products and services

• Roadside Assistance (Pomoć na putu) Provides 24/7 assistance in case of sudden vehicle breakdown, traffic accident, or similar situations in the country (Serbia) and throughout Europe. Includes towing, accommodation, and rental vehicle coverage for partner insurance companies' policyholders and direct customers.
• Travel Assistance (Putna asistencija)
• Medical Assistance (Medicinska asistencija)
• Home Repair Assistance (Majstor u kući)
• Contact Center Services (Kontakt centar)
• Information Provision (Pružanje informacija)

Quantifiable outcome

• 24/7 assistance availability, 365 days a year
• +1 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and key.

• Vienna Insurance Group (VIG)coreStrategic or Co-development Partner · 15 July 2022Parent company of Global Assistance d.o.o. VIG comprises nearly 50 companies in 30 countries with over 22 million satisfied clients. The groupation includes 8 assistance companies providing extensive territorial coverage worldwide.
• Wiener Städtische osiguranje a.d.o.coreStrategic or Co-development Partner · 15 July 2022Co-founding partner alongside Vienna Insurance Group. Part of the VIG groupation and a key insurance partner for Global Assistance services.
• Auto-moto Savez Srbije (AMSS)keyStrategic or Co-development PartnerNational automobile association in Serbia providing roadside assistance network coverage and collaboration for road assistance services.
• Global Assistance ČeškakeyStrategic or Co-development PartnerPartner assistance company within VIG groupation operating in Czech Republic, providing cross-border assistance coordination.
• VIG Assistance Companies (Češka, Slovačka, Bugarska, Rumunija, Poljska, Letonija, Gruzija, Severna Makedonija, Estonija, Litvanija)keyStrategic or Co-development PartnerEight assistance companies within VIG groupation operating across Central and Eastern Europe, providing extensive territorial coverage for assistance services. Countries include Czech Republic, Slovakia, Bulgaria, Romania, Poland, Latvia, Georgia, North Macedonia, Estonia, and Lithuania.

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Europ Assistance (Generali Group): Global assistance company providing roadside, travel, medical, and home assistance to insurers and corporate clients worldwide. Directly comparable to Global Assistance in service mix and white-label delivery model.
• International SOS: Worldwide medical and travel security assistance provider for corporate clients and insurers. Closely comparable to Global Assistance's medical and travel assistance modules, especially for cross-border emergencies.
• MAPFRE ASISTENCIA: Insurance assistance subsidiary of MAPFRE providing roadside, home, travel, and personal assistance services globally. Highly comparable as a group-affiliated assistance company serving an international insurer base.
• AXA Partners: Assistance and affinity business of AXA providing roadside, travel, medical, and home assistance globally. Direct competitor to Global Assistance with an analogous insurer-embedded B2B2C model.
• CEGA Group: International assistance provider offering medical, travel, security, and claims services to insurance and corporate clients. Comparable service mix to Global Assistance across medical and travel assistance.
• Allianz Partners: Assistance and insurance services arm of Allianz Group offering travel, roadside, medical, and home assistance across global markets. Directly comparable to Global Assistance as a white-label assistance provider to a major insurance group.
• IMA (International Medical Assistance): Travel and medical assistance provider coordinating emergency medical services, evacuation, and claims support for insurers and corporate clients across multiple geographies. Directly comparable to Global Assistance's medical assistance module.

Emerging players

• Crisis24 (Gardaworld): Travel risk management, medical evacuation, and security assistance provider for corporate and insurance clients. Comparable to Global Assistance's duty-of-care and medical assistance offerings, particularly for cross-border emergencies.

Broad incumbents

• AWP P&C S.A. (Allianz Travel): Specialized travel insurance and assistance entity within Allianz Partners, providing travel medical and emergency assistance. Overlaps directly with Global Assistance's travel assistance and contact center modules at larger scale.
• Falck A/S: European emergency services and healthcare provider offering ambulance, roadside, and medical assistance services. Comparable to Global Assistance's medical and roadside modules, though it operates owned service capacity rather than pure coordination.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/global-assistance-d-o-o-beograd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Assistance d.o.o. Beograd