Goodadvice-IT

What Goodadvice-IT does

Goodadvice-IT (legally GoodAdvice-IT, also trading as Good Advice IT) is a privately held, all-round IT services company founded in 2001 and headquartered at Baanstraat 127, 6372 AE Landgraaf, Limburg, the Netherlands. The firm operates a single-country domestic business serving self-employed professionals (ZZP'ers) as well as small, medium, and large Dutch businesses, with a stated operational footprint of more than 1,200 managed workstations and servers and 200+ domain names and websites. Brian Italiaander is identified as the Data Protection Officer (Functionaris Gegevensbescherming), and no parent company, institutional investors, or external ownership is disclosed; the company is independently owned.

The core commercial offering is the "All In One Advice IT Pakket," a 48-month managed services subscription that bundles server and network management, hardware and software procurement (HP, Microsoft), preventive monitoring, and professional helpdesk support under a fixed monthly fee. Around this anchor, Goodadvice-IT sells a portfolio of adjacent services: hardware and software procurement with multi-year lease financing, TeamViewer-based remote support, IT advisory (PC/laptop selection), VoIP telephony (with Digium D80 IP phones and an average 50% call-cost saving claim), web design and hosting, custom business application development, application management, and detachering (on-site IT specialist staffing by full or half days). The firm is a Cisco Partner for networking and communications products, and uses A-brand equipment positioning as a stability and support differentiator.

Revenue is generated through a mix of recurring monthly managed subscriptions, multi-year hardware/software leases (48 months, fully tax-deductible, no residual value), project-based professional services (web development, business app development, advisory), and VoIP installations. Pricing is not publicly disclosed and is quote-based following an on-site inventory assessment. The go-to-market is sales-led and direct: website and newsletter for top-of-funnel capture, phone and email for inside sales, on-site visits and remote TeamViewer sessions for delivery, and a public portfolio of 12 web clients (Mengelers, Minli, Akkermans CC, Chefsfruit, Fruitmanagement, Smebo, Beckers Auto Herstel, Stradabv, Pluminfra, MT Sound and Vision, Verometal, Ozeon) used as social proof. The company has no public listing, no disclosed funding, and operates as a mature, regional Dutch MSP/IT services firm.

Name

Goodadvice-IT

Legal name

GoodAdvice-IT

Website

https://goodadvice.it

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Goodadvice-IT is a privately held, Landgraaf-based Dutch IT services firm founded in 2001 that provides managed IT, hardware/software, VoIP, web development, and IT staffing to ZZP'ers, SMBs, and larger Dutch businesses under a 48-month managed services subscription model.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Other Computer Related Services (541519), Custom Computer Programming Services (541511), Temporary Help Services (561320)

SIC

Services-Facilities Support Management Services (8744), Services-Management Services (8741), Services-Computer Programming Services (7371)

akta.pro primary industry

Service Desk & ITSM Outsourcing (BPAEAMAF)

akta.pro secondary industries

Helpdesk & End-User Support Services (BPAEABAB), IT Asset Lifecycle Services (Procure-to-Retire) (BPAEAOAF)

Keywords

• Managed IT services
• IT infrastructure support
• VoIP telephony solutions
• Hardware software procurement
• Web development hosting

Headquarters

HQ city

Landgraaf

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. IT Management Services: Monthly managed services contract providing full IT environment maintenance including regular controls, preventive monitoring, and professional helpdesk support for a fixed monthly fee
2. Hardware & Software Sales: Sale and delivery of licenses, hardware and software equipment including A-brand products (HP, Microsoft) with lease financing options available for 48-month periods
3. VoIP Telephony: Installation, management and maintenance of Voice over IP phone systems offering cost savings averaging 50% on call costs by eliminating traditional analog and ISDN lines
4. Web Development: Design, development and maintenance of websites and web applications including hosting services
5. Business Application Development: Custom application development combined with IT management services for unique and high-quality solutions
6. Detachment/Staffing: Detaching IT specialists for full days or half days providing on-site support at fixed times
7. IT Consulting/Advice: Advisory services for IT purchases including PC, laptop recommendations tailored to customer needs and requirements

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Goodadvice-IT delivers managed IT services and IT consulting to Dutch businesses, anchored by the "All In One Advice IT Pakket" - a 48-month subscription combining server and network management, hardware/software procurement, preventive monitoring, and professional helpdesk support for a fixed monthly fee. Complementary offerings include VoIP telephony installation and maintenance, remote and on-site IT support, web design and hosting, custom business application development, and IT specialist staffing (detachering).

Product overview

GoodAdvice-IT is an all-round ICT services provider offering a portfolio of managed IT services. The core offering is the All In One Advice IT Pakket, a 48-month managed services subscription combining server and network management, software licenses, and support. This is supported by individual services including Hardware & Software procurement (HP and Microsoft products with leasing options), Ondersteuning (remote support via TeamViewer), Advies (IT advisory), VOIP (Voice over IP telephony with Digium IP phones), Web Development, Business Application Development, Detachering (staffing), and Application Management. Services are designed for ZZP'ers (freelancers), small, medium, and large businesses, with a focus on A-brand equipment and full outsourcing of IT environments.

Differentiator

Problem solved

Functional benefit

Products and services

• All In One Advice IT Pakket
• Server en Netwerkbeheer (Server and Network Management)
• Hardware & Software Procurement
• Ondersteuning (IT Support)
• Advies (IT Advisory)
• VOIP (Voice over IP Telephony)
• Web Development
• Business Application Development
• Detachering (IT Specialist Staffing)

Quantifiable outcome

• 50% cost savings on call costs through VoIP implementation
• +2 more outcomes

Named customers12 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• KPN: KPN is the largest Dutch telecom operator offering fixed-line, mobile, cloud, and managed IT services to SMBs and enterprises across the Netherlands. Comparable to Goodadvice-IT as both target Dutch SMBs with bundled connectivity and IT services, though KPN operates at vastly greater scale and across a much broader portfolio.
• T-Mobile Netherlands: T-Mobile Netherlands is a major mobile operator providing business connectivity, mobile device management, and IT-related services to Dutch SMBs. Comparable to Goodadvice-IT in serving Dutch SMBs with bundled connectivity and IT services.
• VodafoneZiggo: VodafoneZiggo is a major Dutch cable and mobile operator with a growing business services portfolio covering connectivity, cloud, and IT support for SMBs. Comparable to Goodadvice-IT as a Dutch provider offering combined telecom and IT services to small businesses.
• Coolblue: Coolblue is a leading Dutch consumer and B2B technology retailer that has expanded into business IT services, hardware supply, and IT support for SMBs. Comparable to Goodadvice-IT in the Dutch SMB IT services segment with overlap in hardware supply and ongoing support.

Others

• Cisco: Cisco is the global networking and communications equipment vendor that Goodadvice-IT partners with as a Cisco Partner. Relevant as the underlying technology provider whose products Goodadvice-IT resells, deploys, and supports.
• Microsoft: Microsoft is the enterprise software and cloud vendor whose Windows, Microsoft 365, and Azure products form the backbone of Goodadvice-IT's managed services offering. Relevant as the strategic software vendor underpinning the company's IT management practice.

Direct peers

• Avit: Avit is a Dutch managed services provider offering IT infrastructure, networking, support, and consulting to SMB and mid-market customers. Direct peer of Goodadvice-IT in the Dutch MSP segment with overlapping service portfolio.
• Proxsys: Proxsys is a Dutch managed services provider focused on IT support, infrastructure, and consulting for SMBs. Direct comparable to Goodadvice-IT as a similarly-sized Dutch MSP offering bundled IT management services to small businesses.
• Valid: Valid is a Dutch IT services and staffing firm providing managed services, IT consultancy, and IT professionals to Dutch SMB and mid-market clients. Direct peer of Goodadvice-IT with similar scale, service mix, and customer-segment focus in the Netherlands.
• The Digital Neighborhood: The Digital Neighborhood is a Dutch managed services provider delivering IT support, cloud, security, and workplace services to Dutch SMBs. Direct comparable to Goodadvice-IT as a similarly positioned Dutch MSP serving the same SMB customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/goodadvice-it

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goodadvice-IT