Goodyear Philippines
- Company typePrivate
- Founded1919
- HeadquartersMandaluyong, Philippines
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
Goodyear Philippines firmographics
Firmographics- Name
- Goodyear Philippines
- Legal name
- The Goodyear Tire & Rubber Company
- Website
- https://goodyear.com.ph
- Company type
- Private
- Founded year
- 1919
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Goodyear Philippines industry classification
Industry- Product category
- Automotive Tires
- NAICS
- Tire Dealers (44134), Tire and Tube Merchant Wholesalers (42313), Automotive Parts, Accessories, and Tire Retailers (4413)
- SIC
- Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)
- akta.pro primary industry
- Retail Tire Sales & Installation (Consumer) (TLAKADAA)
- akta.pro secondary industries
- Commercial/Fleet Tire Sales & Service (Truck/Bus/OTR) (TLAKADAB), Wheel Services (Mount/Balance, Alignment, Rotation) (TLAKADAF), Tires, wheels & related supplies distribution (CRAOANAD)
Keywords
Where Goodyear Philippines is headquartered
LocationHeadquarters
- HQ city
- Mandaluyong
- HQ country
- Philippines
- HQ region
- Asia
Offices10 records
Markets served
Goodyear Philippines business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Tire Sales: Goodyear Philippines generates revenue through the sale of tires for passenger vehicles, SUVs, commercial trucks, buses, and agricultural vehicles. Sales occur through authorized dealer network and direct retail stores with in-store installation services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing through authorized dealers |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Goodyear Philippines product offering
Product offeringCore offering
Goodyear Philippines sells tires for passenger cars, SUVs/4x4s, light trucks/vans, commercial trucks, buses, off-road vehicles, and agricultural equipment through authorized Goodyear Autocare dealers, Servitek stores, and its own website with request-for-quote functionality. Sales are bundled with in-store tire fitting and installation services, supported by a Worry-Free Assurance warranty program. The portfolio spans Assurance, Eagle F1, Wrangler, EfficientGrip, Cargo, Hi-Miler, S-Series, and Super Series sub-brands, complemented by Cooper Tire distribution.
Product overview
Goodyear Philippines offers a comprehensive portfolio of tires spanning passenger, performance, SUV/4X4, light truck/van, commercial truck, off-the-road, and farm/agricultural segments. The product lineup is organized into distinct brand families: the Assurance line (covering Maxguard, ComfortTred, DuraPlus/DuraPlus 2, Duraplus, TripleMax 2) focuses on everyday driving with emphasis on safety, comfort, and mileage; the Eagle F1 series (Asymmetric 2/3/5/6, Directional 5, Sport) targets performance and luxury sports vehicles with race-derived technologies; the Wrangler family (DuraTrac, Duratrac RT, Territory MT/AT-S/AT/HT, MT/R with Kevlar, All-Terrain Adventure, AT SilentTrac, TripleMax) serves SUV and 4X4 owners from highway to extreme off-road applications; EfficientGrip variants address luxury SUV comfort requirements; commercial offerings include Cargo Marathon 2, Cargo G26, Hi-Miler series, G667+, S200+, S700, and S800 for trucks and vans; and specialized Off-The-Road tires (Super Timber King, Super Road Lug Max, SGG-2A, Hard Rock Lug) serve mining, construction, and forestry sectors. Cooper tire products are also distributed through the Goodyear Philippines network.
Differentiator
Problem solved
Functional benefit
Brands
- Assurance Series: Passenger tire line including Assurance Maxguard, Assurance ComfortTred, Assurance DuraPlus, Assurance TripleMax 2
- Eagle F1 Series
- Wrangler Series
- Goodyear DuraPlus
- Goodyear GT3
- Goodyear S Series (Commercial)
- Goodyear Cargo
- Goodyear EfficientGrip
- Goodyear Hi-Miler
- Goodyear Super Series
Products and services
- Goodyear Assurance Maxguard
- Goodyear Assurance ComfortTred
- Goodyear Assurance DuraPlus 2
- Goodyear Assurance TripleMax 2
- Goodyear Assurance Duraplus
- Goodyear DuraPlus
- Goodyear GT3
- Goodyear Assurance MaxGuard SUV
- Goodyear Eagle F1 Asymmetric 6
- Goodyear Wrangler Duratrac RT
- Goodyear Wrangler Territory MT
- Goodyear Wrangler Territory AT/S
- Goodyear Wrangler Territory HT
- Goodyear Eagle F1 Sport
- Goodyear Eagle F1 Asymmetric 2
- Goodyear Eagle F1 Directional 5
- Goodyear Eagle F1 Asymmetric 3
- Goodyear Wrangler DuraTrac
- Goodyear Wrangler MT/R with Kevlar
- Goodyear Wrangler All-Terrain Adventure
- Goodyear Wrangler AT SilentTrac
- Goodyear Wrangler TripleMax
- Goodyear EfficientGrip Performance SUV
- Goodyear EfficientGrip SUV
- Goodyear Wrangler AT/SA
- Goodyear Cargo Marathon 2
- Goodyear Cargo G26
- Goodyear Hi-Miler CT163
- Goodyear Hi-Miler Custom Xtra Grip (CXG)
- Goodyear S200+
- Goodyear G667+
- Goodyear S800
- Goodyear Hi-Miler G2020
- Goodyear Super Timber King
- Goodyear Super Road Lug Max
- Goodyear SGG-2A
- Goodyear Hard Rock Lug
- Goodyear Super Rib
- Goodyear Traction Sure Grip
- Goodyear S700
Quantifiable outcome
- Assurance DuraPlus designed to last up to 100,000km
- +6 more outcomes
Companies that use Goodyear Philippines
Customer profileSegments6 records
Ideal customer profiles5 records
Goodyear Philippines technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature15 records
Goodyear Philippines partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Goodyear Philippines competitors and assessment
Company assessmentDirect peers
- Michelin Philippines: Philippine arm of global premium tire maker Michelin. Directly competes with Goodyear Philippines across passenger, SUV, and commercial segments with a similarly broad dealer footprint and brand-led premium positioning.
- Maxxis Tires Philippines: Philippine distributor of Taiwanese Maxxis tires, increasingly competitive in passenger, SUV, and commercial segments. A relevant competitor for Goodyear Philippines in the mid-tier and value segments.
- Dunlop Philippines: Philippine arm of Dunlop, distributed by Sumitomo Rubber Industries. Competes with Goodyear Philippines across passenger, SUV, and commercial truck segments, including through auto-care-style dealer networks.
- Toyo Tires Philippines: Philippine distribution of Toyo Tires. Comparable to Goodyear Philippines in performance and SUV/4x4 categories, including off-road-oriented lines that compete with the Wrangler family.
- Continental Tire Philippines: Philippine distribution of Continental premium tires. Overlaps with Goodyear Philippines in passenger, performance, and SUV tire segments, leveraging a global brand and similar dealer-based retail model.
- Pirelli Philippines: Philippine presence of Pirelli, the premium/sports tire specialist. Directly comparable to Goodyear Philippines' Eagle F1 performance line and Wrangler SUV/off-road offerings in the high-end consumer segment.
- Bridgestone Philippines: Local subsidiary of Bridgestone Corporation, one of the world's largest tire makers. Competes head-to-head with Goodyear Philippines through authorized dealers in passenger, SUV, and commercial/fleet tire categories.
- Hankook Tire Philippines: Philippine operations of Hankook, a South Korean global tire maker. Overlaps with Goodyear Philippines in passenger, SUV, and light truck segments, often positioned at a slightly lower price point versus premium brands.
- Yokohama Philippines: Philippine distributor of Yokohama tires, a Japanese premium brand. Competes with Goodyear Philippines in passenger, SUV, and commercial segments with similar brand-recognition-led positioning.
Others
- Black Rhino Tire & Service: Philippine-based tire retailer and service provider. Comparable as a local retail channel competitor; not a brand-direct peer but relevant when assessing Goodyear Philippines' dealer-channel competitive dynamics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Goodyear Philippines social profiles
Digital presenceGoodyear Philippines financial estimates
Financial estimateRevenue estimate
Valuation estimate
Goodyear Philippines leadership team
Management profileNumber of profiles
Goodyear Philippines subsidiaries and ownership
Company hierarchySubsidiaries2 records
Goodyear Philippines funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Goodyear Philippines M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Goodyear Philippines
What does Goodyear Philippines do?
Goodyear Philippines sells tires for passenger cars, SUVs/4x4s, light trucks/vans, commercial trucks, buses, off-road vehicles, and agricultural equipment through authorized Goodyear Autocare dealers, Servitek stores, and its own website with request-for-quote functionality. Sales are bundled with in-store tire fitting and installation services, supported by a Worry-Free Assurance warranty program. The portfolio spans Assurance, Eagle F1, Wrangler, EfficientGrip, Cargo, Hi-Miler, S-Series, and Super Series sub-brands, complemented by Cooper Tire distribution.
Is Goodyear Philippines a public or private company?
Goodyear Philippines is a private company. It is classified as corporate owned and is currently operating.
When was Goodyear Philippines founded?
Goodyear Philippines was founded in 1919. It employs 51 to 100 people.
Where is Goodyear Philippines based?
Goodyear Philippines is headquartered in Mandaluyong, Philippines, in the Asia region.
How does Goodyear Philippines make money?
One revenue line is on record: tire Sales.
Who are Goodyear Philippines's main competitors?
Direct peers on record are Michelin Philippines, Maxxis Tires Philippines, Dunlop Philippines, Toyo Tires Philippines, Continental Tire Philippines, Pirelli Philippines, Bridgestone Philippines, Hankook Tire Philippines and Yokohama Philippines. Black Rhino Tire & Service is listed as an others.
Does Goodyear Philippines have an API?
No public API is recorded for Goodyear Philippines.
What industry is Goodyear Philippines in?
Goodyear Philippines's product category is Automotive Tires. Its primary akta.pro industry code is TLAKADAA, Retail Tire Sales & Installation (Consumer), with a secondary code of TLAKADAB, Commercial/Fleet Tire Sales & Service (Truck/Bus/OTR). Its NAICS code is 44134 and its SIC code is 5013.